Public Relations and Advertising Commons^™

Business-To-Business E-Markets In Textile Industry: An Empirical Perspective, Kazim Akalin

Theses Digitization Project

The purpose of this research is to discover what TextileCapital.com must do to establish trust on the website so that, in turn, it may increase the import and export volume of its trading members.

A Proposed Resource Development Plan For The Department Of Communication Studies, California State University San Bernardino, Donna Louise Cooley

Theses Digitization Project

This project developed a resource development plan for the Department of Communication Studies at California State University, San Bernardino. It employs research in organizational communication and applies the theory of organizational identification to the relationship / donor aspect of the program. It also covers research in the field of organizational identification and its relevance to college alumni.

First Impressions Through The Constructs Of Impression Management, Amber Joy Wilson

Theses Digitization Project

The research on this study examines how first impressions are formed in the hotel setting. The study also looks at the social intelligence process through the constructs of self-monitoring and impression management.

Ua3/9/2 Wku: The 21st Century Land-Grant University, Wku President's Office - Ransdell

WKU Administration Documents

Edited version of Gary Ransdell's WKU: The 21st Century Land Grant University.

Promotional Strategies In The Internet Age, Morgan Almasi

Theses : Honours

The Internet and e-Business has experienced exponential growth over the past few years, generating significant challenges to organizations using the Internet for business, or as a communications medium. Along with the proliferation of the Internet, a number of new online-based promotional tools have been added to the overall promotional mix. This research aims at investigating successful online promotional strategies through a comparison of a synthesis of contemporary literature and information collected from a case study based on the online recruitment industry. The findings from the case study confirmed and built upon several key points identified in the literature. However, the …

Wright State University Men's Soccer Media Guide 2005, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2005 Men's Soccer team. This guide includes photographs, player stats, game results, and records.

Wright State University Baseball Media Guide 2005, Wright State University Athletics

Athletics Publications

A media guide that features information about the coaches and players of the Wright State University's 2005 Men's Baseball team. This guide includes photographs, player stats, game results, and records.

Wright State University Men's And Women's Swimming And Diving Media Guide 2005-2006, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2005-2006 Swimming and Diving team. This guide includes photographs, player stats, game results, and records.

Wright State University Women's Soccer Media Guide 2005, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2005 Women's Soccer team. This guide includes photographs, player stats, game results, and records.

The Bison: 2005, Howard University

Howard University Yearbooks

This digital object was funded in part through a grant from the Andrew W. Mellon Foundation. The digitalization of this object was part of a collaborative effort with the Washington Research Library Consortium and George Washington University.

An Investigation Into The Role Of Social Marketing In Preventing Adolescent Drinking., Cian Long

Theses

In recent years, there has been increased concern about the level of alcohol abuse by Irish teenagers. Countless studies have shown that underage drinking is now becoming an epidemic. Up to 100 million young people around the globe are alcohol dependent and another 400 million drink to excess. Research has shown that early onset of alcohol use can lead to alcohol dependency, violence, absenteeism, crime and subsequent health problems. It is estimated that alcohol related problems cost the Irish economy €2.65 billion in 2003. Unfortunately, this alcohol problem is not going to vanish or disappear. Alcohol has become Ireland’s number …

An Analysis Of The Newspaper Coverage Of Latter-Day Saint Temples Announced Or Built Within The United States From October 1997 Through December 2004, Kevan L. Gurr

Theses and Dissertations

President Gordon B. Hinckley, the fifteenth president of The Church of Jesus Christ of Latter-day Saints, excited the membership of the Church by increasing the number of temples available to members. He announced that the Church would construct smaller buildings – as compared with existing temples at the time – thereby allowing for greater numbers of temples to be built. He set a goal to build 50 temples in a two and half-year period: double the number the Church had ever attempted to build in any decade. Thirty-four of these temples were built in the United States, and newspapers – …

Ua12/2/1 College Heights Herald, Vol. 80, No. 28 [No. 27], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Reed, Lindsey. Western Hoping for Good News from Legislature – Budget
• Reed, Lindsey. Lessons on Constitution May Be Forced - Budget
• Clark, Ashlee. A Center for Hope – El Centro La Esperanza
• Green, Tavia. Louisville Artist to Receive Honorary Doctorate – Ed Hamilton
• Ingram, Brooks. Editorial Cartoon re: Big Red in A Christmas Story
• Sainlar, Lindsay. Goodbye ‘til Then
• We’ve Got Presents for You
• Smith, Darin. They Don’t Hate Our Freedom – Iraq War
• Buckman, Josh. Graduate Says Adios
• Duncan, Mike. For Roommates, Two Cultures …

Ua3/9/5 Pushing The Boundaries: Changing Roles & Expectations Of Institutions, Wku President's Office

WKU Administration Documents

Speech delivered by WKU president Gary Ransdell regarding changes in higher education.

Ua12/2/1 College Heights Herald, Vol. 80, No. 27 [No. 26], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Wilberding, Beth. Western Watching University of Kentucky’s Winter Term
• Clark, Ashlee. Students Skimping on Study Time
• Richardson, Kelly. WKU Police Recognize Crime Tippers
• Reed, Lindsey. Clinical Education Complex Meets Goals After Donations
• Ingram, Brooks. Editorial Cartoon re: People Graduate In Four Years?
• Tierney, Daniel. Don’t Be Duped by Man Looking for Some Extra Cash, Call the Police Immediately
• It’s Four Yeas & You’re Out
• Baker, Joanie. For the Love of Your Cat, Chop His Balls Off
• Reed, Lindsey. Two Education Departments Will Benefit from Richard …

Ua12/2/1 College Heights Herald, Vol. 80, No. 26 [No. 25], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Clark, Ashlee. Judge Denies Motion to Release Lucas Goodrum – Katie Autry
• Allen, Natasha. Crossing Miss’ter Western – Ryan Cummings
• Wilberding, Beth. Student Government Association Proposes Plan to Help Students Graduate in Four Years
• Buckman, Josh. Snell Hall Still Awaiting Renovation
• Green, Tavia. Monica Burke Receives Robert Leech Award
• Forensics Team Returns with 3 Championships
• Reed, Lindsey. Program Offers Educational Help – Just Think
• Richardson, Kelly. Former President Injured in Wreck – Thomas Meredith
• Questioning the Useless Questions – Faculty Evaluations
• Ross, Lisa. Editorial Cartoon …

Ua12/2/1 College Heights Herald, Vol. 80, No. 25 [No. 24], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Reed, Lindsey. Pell Grant Requirements Tightened
• Green, Tavia. Greeks Start Honor Society – Gamma Sigma Alpha
• Wilberding, Beth. University Senate Nixes Student Government Association Evaluation Idea
• Watt, Wes. The End of a Long Trip – Volleyball
• Wilberding, Beth. Plus/Minus Program Approved
• Clark, Ashlee. Lucas Goodrum Murder Trial Moved a Week Earlier – Katie Autry
• Ingram, Brooks. Editorial Cartoon re: Thanksgiving
• Hensley, Holly. Pimped Out Cars Need to Slow Their Roll
• Kirby, Kelly. Trashy Behavior Off the Field Shouldn’t Happen
• Smiling Is Overrated, Try a Little …

Ua12/2/1 College Heights Herald, Vol. 80, No. 22 [No. 23], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Buckman, Josh. Smoking Zone Plan Approved
• Coulter, Amber. Driving the Crowd – Emerson Drive, Concerts
• Clark, Ashlee. Chris Groves to Lead Cave Study Group
• Maines, Ashley. Student Appears on Late Show with David Letterman – Abby Wells
• Harrell, Bobby. Professor Researching Butterflies – Jeffery Marcus
• Clark, Ashlee. Staff Council Reviewing Scholarship Policies
• Henze, Adam. Editorial Cartoon re: Remedial Education
• Toone, Stephanie. Quit Buying Poop – Entertainment
• All Work & No Play . . . for Nothing – Remedial Education
• Sainlar, Lindsay. Ernie Fletcher & Fish …

Ua12/2/1 College Heights Herald, Vol. 80, No. 21 [No. 22], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Reed, Lindsey. Remedial Courses Get New Policy
• Bruggemann, Marlene. Standing Tall – Quinton Head
• Richardson, Kelly. Trial Set for Alleged Peeper – Reginald Calhoun
• Coulter, Amber. Shantytown Raises Money for Habitat for Humanity
• Richardson, Kelly. Aneurisms Claim Life of Western Employee – Nancy Ausbrooks
• Wilberding, Beth. Student Government Association to Present Evaluation Plan
• Richardson, Kelly. Man Arrested for Computer Theft – William Simmons
• Ingram, Brooks. Editorial Cartoon re: Charles Moose
• North, Amber. Is Gay the New Communism?
• Casagrande, Michael. Somebody Save Private Ryan
• Buckman, Josh. …

Ua12/2/1 College Heights Herald, Vol. 80, No. 19 [No. 21], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Richardson, Kelly. Arrest Made in Lampkin Park Case
• Clark, Ashlee. Group of Professors Receive Grant – Psychology
• Hupman, Samantha. Class to Bring Students to Presidential Inauguration
• Reed, Lindsey. Clinical Compassion – Suzanne Vitale
• Fisher, Lee. Brian Strow Prepares for Seat on Bowling Green City Commission
• Buckman, Josh. Barry Wells Leaves Western for Dallas – Dining Services
• Wilberding, Beth. Professors to Get Recognition – Student Government Association
• Henze, Adam. Editorial Cartoon re: George Bush
• Hall, Alex. Happy for Some Left-winged Representation – Chuck Williamson
• Meyer, Dustin. …

Wright State University Men's Basketball Media Guide 2004-2005, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2004-2005 Men's Basketball team. This guide includes photographs, player stats, game results, and records.

Note: The binding on this copy is unusually tight and as a result some text may be cut off.

Wright State University Women's Basketball Media Guide 2003-2004, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2003-2004 Women's Basketball team. This guide includes photographs, player stats, game results, and records.

Ua12/2/1 College Heights Herald, Vol. 80, No. 19 [No. 20], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Green, Tavia. Available Flu Shots Are Limited
• Wilberding, Beth. Youth Vote Improves, But Less Than Expected
• Maines, Ashley. Torn Apart – Cory Kemble, Divorce
• Clark, Ashlee. American Humanics Minor Proposed
• Richardson, Kelly. Post Office Supervisor Indicted for Stealing – Christopher Hillard
• Put the Community Back In Community Service
• Ingram, Brooks. Editorial Cartoon re: Shantytown
• Williamson, Chuck. For Those Who Voted Yes . . . It’s Never Too Late for An Apology – Same Sex Marriage
• Hitch, John. There’s Nothing Funny About 9/11
• Magill, Wes. There’s …

Ua12/2/1 Youth Movement, Wku Student Affairs

WKU Administration Documents

Special basketball edition of the College Heights Herald contains articles:

• Casagrande, Michael. Fresh Faces Highlight Darrin Horn’s Second Year
• Stamm, Jason. Crystal Kelly Juggles Basketball, Photo, In Rookie Season
• Duncan, Mike. Patrice Holmes, Lady Raiders Look to Defend Title
• North, Amber. Tiffany Porter-Talbert Working to Become a Vocal Leader
• Duncan, Mike. Orien Greene Looks to Lead Louisiana Lafayette
• Watt, Wes. Georgia, Virginia Highlight Softer Schedule

Ua12/2/1 College Heights Herald, Vol. 80, No. 18 [No. 19], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Wilberding, Beth. George Bush Keeps Keys to White House
• Wilberding, Beth. Bowling Green Gets Extreme Makover
• Hupman, Samantha. Western Honors 21 Pulitzer Prize-winning Alumni
• Reed, Lindsey. Regents Approve Facility – Shuttles
• Henze, Adam. Editorial Cartoon re: George Bush
• Elections Are Over
• Rodgers, Allan. It’s Hard to Dry Up a Culture When It’s Dripping Wet – Fraternities, Alcohol
• Dillon, Ryan. Hollywood Stars Are Just Plain Clueless - Elections
• Little, Harold. Found Himself Moved by Commentary – Charles Bussey
• Harrell, Bobby. Skateboarding Gets the Boot
• Reed, Lindsey. …

Wright State University Women's Basketball Media Guide 2004-2005, Wright State University Athletics

Athletics Publications

A media guide for Wright State University's 2004-2005 Women's Basketball team. This guide includes photographs, player stats, game results, and records.

Ua12/2/1 College Heights Herald, Vol. 80, No. 17 [No. 18], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Richardson, Kelly. Peeping Tom Arrested Again – Craig Byrd
• Fisher, Lee & Amber Coulter. Local Candidates Speak Up – Elections
• Wilberding, Beth. Influx of Young Voters Could Be Key in Election
• Clark, Ashlee. Celebrities Get Active In Election Process
• Reed, Lindsey. Training Aims to Help Web page Access – Information Technology
• Richardson, Kelly. Lampkin Park Shooting Investigation Continues – Derris Thomas
• Prohibition Won’t Work – Alcohol, Fraternities & Sororities
• Ingram, Brooks. Editorial Cartoon re: Fraternities & Alcohol
• Zoll, Heather. High School Behavior Needs to Cease …

Ua12/2/1 College Heights Herald, Vol. 80, No. 16 [No. 17], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Richardson, Kelly. One Dead, Three Injured in Lampkin Park Shooting – Kevan Thomas
• Green, Tavia. In Unison – Step Dance, Alpha Kappa Alpha, Kappa Alpha Psi
• Reed, Lindsey. Media, Technology Building Officially Opens – Mass Media & Technology Hall
• Wilberding, Beth. University Senate Approves Plus/Minus Plan
• Green, Tavia. Fraternity Houses May Get New Alcohol Regulations
• Clark, Ashlee. Gary Ransdell Reminds Faculty, Staff About Using School Resources to Promote Campaigns – Elections
• Mass E-mail Unnecessary – Tailgating
• Henze, Adam. Editorial Cartoon re: Tailgating Restrictions
• Sainlar, Lindsay. …

Ua1b1/7 Mass Media & Technology Hall Dedication, Western Kentucky University

WKU Administration Documents

Program for the Mass Media & Technology Hall dedication, includes list of sponsors named rooms.

Ua3/9/5 Mass Media & Technology Hall Dedication, Wku President's Office

WKU Administration Documents

Program and notes used by WKU president Gary Ransdell at the Mass Media & Technology Hall dedication ceremony.