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Articles 11251 - 11280 of 16673

Full-Text Articles in Marketing

2014-November-30-Information Session In Kingsport To Highlight M.S.W. Program, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-30-Information Session In Kingsport To Highlight M.S.W. Program, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-30-Latanya "Angel" Wiles, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-30-Latanya "Angel" Wiles, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-30-Food Drive Under Way At Natural History Museum, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-30-Food Drive Under Way At Natural History Museum, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-30-Percussion Ensemble To Perform In Concert, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-30-Percussion Ensemble To Perform In Concert, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-30-Trombone, Trumpet, Horn And Tuba-Euphonium Ensembles To Perform, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-30-Trombone, Trumpet, Horn And Tuba-Euphonium Ensembles To Perform, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Measuring Political Brand Equity In Ireland', Ewan Mcdonald, Roger Sherlock, John Hogan Nov 2014

Measuring Political Brand Equity In Ireland', Ewan Mcdonald, Roger Sherlock, John Hogan

Articles

This article will apply cognitive mapping techniques to understand the manner in which political brand equity is formed, and how it differs, across the four largest Irish political parties, from the perspective of citizens. It assesses the fundamental aspects of branding and brand equity in the marketing and political marketing literatures. Primary data were generated in spring 2012 through the participation of 232 citizens in the political brand elicitation stage and a further 75 citizens were involved in creating cognitive maps of brand equity. From the mapping process, we see that Irish political party brands are plagued by a number …


2014-11-26-Ross-Sheehy’S Research Garners Gates Foundation Gce Grant, University Marketing And Communications, East Tennessee State University Nov 2014

2014-11-26-Ross-Sheehy’S Research Garners Gates Foundation Gce Grant, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-11-26-Palau Searches For Better Cancer Treatment Options, University Marketing And Communications, East Tennessee State University Nov 2014

2014-11-26-Palau Searches For Better Cancer Treatment Options, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-11-26-Etsu 'Runs' A Milton Marathon, University Marketing And Communications, East Tennessee State University Nov 2014

2014-11-26-Etsu 'Runs' A Milton Marathon, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-11-26-Roan Scholar Alumnus Participating In Solar Decathlon Europe 2014, University Marketing And Communications, East Tennessee State University Nov 2014

2014-11-26-Roan Scholar Alumnus Participating In Solar Decathlon Europe 2014, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-11-26-Barton, Haslam To Speak At Commencement, University Marketing And Communications, East Tennessee State University Nov 2014

2014-11-26-Barton, Haslam To Speak At Commencement, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-November-06-Etsu To Host Screening Of ‘Chasing Ice’, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-06-Etsu To Host Screening Of ‘Chasing Ice’, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-26-Two Etsu Faculty Members Co-Author Book Chapter On Depression, Suicide, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-26-Two Etsu Faculty Members Co-Author Book Chapter On Depression, Suicide, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-26-Dr. Beth Fox Installed As Tnafp President, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-26-Dr. Beth Fox Installed As Tnafp President, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-26-Dr. Alison Barton, Gov. Bill Haslam To Speak At Etsu Fall Commencement, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-26-Dr. Alison Barton, Gov. Bill Haslam To Speak At Etsu Fall Commencement, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-25-Leaders Hope New Microscope Means More Research Funding For Etsu, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-25-Leaders Hope New Microscope Means More Research Funding For Etsu, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-25-Etsu Expert Featured In Nature Article On Tanning, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-25-Etsu Expert Featured In Nature Article On Tanning, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-24-Pharmacy Students To Talk With Community About Herbal Medicine, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-24-Pharmacy Students To Talk With Community About Herbal Medicine, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-21-Quillen Etsu Physicians Welcomes New Pediatric Pulmonologist, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-21-Quillen Etsu Physicians Welcomes New Pediatric Pulmonologist, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-21-‘Father Of Modern Jazz Trombone’ To Headline Fall Jazz At The Culp, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-21-‘Father Of Modern Jazz Trombone’ To Headline Fall Jazz At The Culp, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-21-Etsu Choirs To Present ‘Do You Hear What I Hear?’, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-21-Etsu Choirs To Present ‘Do You Hear What I Hear?’, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-21-Professor Receives Grand Challenges Explorations Grant, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-21-Professor Receives Grand Challenges Explorations Grant, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-21-Wykoff Co-Chairs Public Health Summit In New Orleans, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-21-Wykoff Co-Chairs Public Health Summit In New Orleans, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-19-'Women On Air' Moves To Friday Nights On Wets, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-19-'Women On Air' Moves To Friday Nights On Wets, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-19-Etsu To Offer Renaissance Child Winter Enrichment Workshop, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-19-Etsu To Offer Renaissance Child Winter Enrichment Workshop, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-19-Etsu Professor Helping Develop App For Special Education Teachers, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-19-Etsu Professor Helping Develop App For Special Education Teachers, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-18-Carter Railroad Museum’S November Heritage Day Has Passenger Trains, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-18-Carter Railroad Museum’S November Heritage Day Has Passenger Trains, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-18-Wayne Winkler Shares Melungeon Heritage In Psychology Today, New Book, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-18-Wayne Winkler Shares Melungeon Heritage In Psychology Today, New Book, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-18-Erica Briest, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-18-Erica Briest, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-November-17-Dr. Anna Gilbert Returns To Her Etsu Roots With Physician Role In Internal Medicine, University Marketing And Communications, East Tennessee State University Nov 2014

2014-November-17-Dr. Anna Gilbert Returns To Her Etsu Roots With Physician Role In Internal Medicine, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.