Jrsm 4940: Student Media Practicum (Syllabus),
2017
The University of Memphis
Jrsm 4940: Student Media Practicum (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at student media organizations. Students must work at least 40 hours per credit hour. May be repeated for up to 3 credits. NOTE: Students who have received credit for JOUR 3649, 3800, 4802 (Meeman 901) may not receive credit for JRSM 4940. May be repeated for up to three hours.
Jrsm 6700: Media Law (Syllabus),
2017
The University of Memphis
Jrsm 6700: Media Law (Syllabus), David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.
Jrsm 4708/6708: Media Ethics (Syllabus),
2017
The University of Memphis
Jrsm 4708/6708: Media Ethics (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Classical approaches to ethics presented with their application to the day-to-day considerations journalism, public relations and advertising professionals must face in working with employers, local publics and the larger society, which depends on a free flow of accurate information.
Jrsm 7000: Media Writing/Editing (Syllabus),
2017
The University of Memphis
Jrsm 7000: Media Writing/Editing (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Information gathering, writing, and editing skills necessary for any field within journalism and mass communication through lectures, discussions, and exercises that meld theory to technique; both laboratory writing and field assignments.
Jrsm 7000: Media Writing/Editing (Syllabus),
2017
The University of Memphis
Jrsm 7000: Media Writing/Editing (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Information gathering, writing, and editing skills necessary for any field within journalism and mass communication through lectures, discussions, and exercises that meld theory to technique; both laboratory writing and field assignments.
Jrsm 7002: Professional Seminar (Syllabus),
2017
The University of Memphis
Jrsm 7002: Professional Seminar (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, IP will be given.
Jrsm 7002: Professional Seminar (Syllabus),
2017
The University of Memphis
Jrsm 7002: Professional Seminar (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, IP will be given.
Jrsm 7015: Advanced Media Writing (Syllabus),
2017
The University of Memphis
Jrsm 7015: Advanced Media Writing (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and conciseness.
Jrsm 7015: Advanced Media Writing (Syllabus),
2017
The University of Memphis
Jrsm 7015: Advanced Media Writing (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and conciseness.
Jrsm 7050: Mass Communications Theory (Syllabus),
2017
The University of Memphis
Jrsm 7050: Mass Communications Theory (Syllabus), Melissa Janoske
Journalism and Strategic Media Syllabi Archive
Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidiscipline overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects. This class will provide you with an overview of the important theories in our field, and will encourage you to think about how these apply to the real world and how they will inform your future work as a media professional. The broadly explanatory concepts of theory help us understand some of the underlying ways in which humans respond to and share different types of information, …
Jrsm 7050: Mass Communications Theory (Syllabus),
2017
The University of Memphis
Jrsm 7050: Mass Communications Theory (Syllabus), Melissa Janoske
Journalism and Strategic Media Syllabi Archive
Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidiscipline overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects. This class will provide you with an overview of the important theories in our field, and will encourage you to think about how these apply to the real world and how they will inform your future work as a media professional. The broadly explanatory concepts of theory help us understand some of the underlying ways in which humans respond to and share different types of information, …
Jrsm 7100: Entrepreneurial Media (Syllabus),
2017
The University of Memphis
Jrsm 7100: Entrepreneurial Media (Syllabus), Roxane Coche
Journalism and Strategic Media Syllabi Archive
Course Description: Examines business models and new media tools that can encourage entrepreneurial thinking and planning in various fields of mass communication, as well as the theory and practices of traditional media management. Subjects will include assessment, organization and strategy, budgeting, decision-making, and other functions in advertising, news, and public relations.
Jrsm 7100: Entrepreneurial Media (Syllabus),
2017
The University of Memphis
Jrsm 7100: Entrepreneurial Media (Syllabus), Roxane Coche
Journalism and Strategic Media Syllabi Archive
Course Description: Examines business models and new media tools that can encourage entrepreneurial thinking and planning in various fields of mass communication, as well as the theory and practices of traditional media management. Subjects will include assessment, organization and strategy, budgeting, decision-making, and other functions in advertising, news, and public relations.
Jrsm 7330: Advanced Social Media & Community Engagement (Syllabus),
2017
The University of Memphis
Jrsm 7330: Advanced Social Media & Community Engagement (Syllabus), Stephanie Madden
Journalism and Strategic Media Syllabi Archive
Course Description: This course looks at how to create campaigns and relationships that build organizational voice, serial storytelling, and working with a community to encourage strong organization-public relationships. Will also look at content creation on multiple technologies and platforms, including both social and traditional media. Students will be exposed to a variety of case studies and community examples for analysis.
Jrsm 7330: Advanced Social Media & Community Engagement (Syllabus),
2017
The University of Memphis
Jrsm 7330: Advanced Social Media & Community Engagement (Syllabus), Stephanie Madden
Journalism and Strategic Media Syllabi Archive
Course Description: This course looks at how to create campaigns and relationships that build organizational voice, serial storytelling, and working with a community to encourage strong organization-public relationships. Will also look at content creation on multiple technologies and platforms, including both social and traditional media. Students will be exposed to a variety of case studies and community examples for analysis.
Jrsm 7600: Graduate Media Practicum (Syllabus),
2017
The University of Memphis
Jrsm 7600: Graduate Media Practicum (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.
Jrsm 7600: Graduate Media Practicum (Syllabus),
2017
The University of Memphis
Jrsm 7600: Graduate Media Practicum (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.
Jrsm 7990: Media Portfolio (Syllabus),
2017
The University of Memphis
Jrsm 7990: Media Portfolio (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Development of digital portfolio of professional and/or academic work and presentation.
Jrsm 7990: Media Portfolio (Syllabus),
2017
The University of Memphis
Jrsm 7990: Media Portfolio (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Development of digital portfolio of professional and/or academic work and presentation.
Pbrl 3400: Survey Of Public Relations (Syllabus),
2017
The University of Memphis
Pbrl 3400: Survey Of Public Relations (Syllabus), Stephanie Madden
Journalism and Strategic Media Syllabi Archive
Course Description: Development, scope, and modern role of public relations; emphasis on problem solving, lectures, and application of major public relations tools and practices.
