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Investigating Potential Anti-Catholic Bias In Southern Media, John Cooper Lawton 2017 University of Mississippi. Sally McDonnell Barksdale Honors College

Investigating Potential Anti-Catholic Bias In Southern Media, John Cooper Lawton

Honors Theses

This thesis researches newspapers in effort to find anti-Catholic bias particularly in the South. It also studied if the bias had changed over time. The study looked at five categories: Nature of Headline, Presentation of Headline, Supportive Picture or Not, Body Text Content, and Tone of Story. The Tone of Story category refers to the types of sources, which sources are placed where in the article, the location of where harsh and supportive words were placed within the article, and the taste in the mouth the researcher was left with upon completing the article. This category proved to be the …


Slam Dunk: Scoring With Social Media In College Athletics, Callie Mayo 2017 University of Mississippi. Sally McDonnell Barksdale Honors College

Slam Dunk: Scoring With Social Media In College Athletics, Callie Mayo

Honors Theses

This thesis will examine the role of social media as a public relations tool in athletics, whether posts are made by an athlete, an athletic department, or an outside source on reputation management. The first chapter will examine current research in how social media is used and monitored in college athletics, as well as the harmful effects it can cause. The next chapter will consist of several interviews with different collegiate athletic departments regarding their policies and training towards social media. The five athletic departments are from the following universities: the University of Georgia, the University at Buffalo, Utah State …


The Limits Of Transparency: Data Brokers And Commodification, Matthew Crain 2017 CUNY Queens College

The Limits Of Transparency: Data Brokers And Commodification, Matthew Crain

Publications and Research

In the United States the prevailing public policy approach to mitigating the harms of internet surveillance is grounded in the liberal democratic value of transparency. While a laudable goal, transparency runs up against insurmountable structural constraints within the political economy of commercial surveillance. A case study of the data broker industry reveals the limits of transparency and shows that commodification of personal information is at the root of the power imbalances that transparency-based strategies of consumer empowerment seek to rectify. Despite significant challenges, privacy policy must be more centrally informed by a critical political economy of commercial surveillance.


Jour 4930: Media Internship (Syllabus), Matthew J. Haught 2017 The University of Memphis

Jour 4930: Media Internship (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.


Jour 4700: Media Law (Syllabus), David Arant 2017 The University of Memphis

Jour 4700: Media Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.


Jour 3400: Survey Of Public Relations (Syllabus), Kim Marks 2017 The University of Memphis

Jour 3400: Survey Of Public Relations (Syllabus), Kim Marks

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.


Jour 3421: Public Relations Writing (Syllabus), Kim Marks 2017 The University of Memphis

Jour 3421: Public Relations Writing (Syllabus), Kim Marks

Journalism and Strategic Media Syllabi Archive

Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media. Two lecture hours, two laboratory hours per week.


Jour 3900: Visual Media (Syllabus), Robert Byrd 2017 The University of Memphis

Jour 3900: Visual Media (Syllabus), Robert Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.


Jour 6700: Media Law (Syllabus), David Arant 2017 The University of Memphis

Jour 6700: Media Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.


Jour 7418: Integrated Strategic Management (Syllabus), Sandra H. Utt 2017 The University of Memphis

Jour 7418: Integrated Strategic Management (Syllabus), Sandra H. Utt

Journalism and Strategic Media Syllabi Archive

Course Description: A discussion of the place of public relations and advertising in organizational management decision making, the need for long-term strategic thinking, and the importance of supporting and contributing to organizational leadership. Will also include discussion of brand equity management and organizational leadership.


Jour 7600: Graduate Media Practicum (Syllabus), Matthew J. Haught 2017 The University of Memphis

Jour 7600: Graduate Media Practicum (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media under supervision of qualified practitioners.


Jrsm 1750: Precision Language (Syllabus), Megan E. Mallicoat 2017 The University of Memphis

Jrsm 1750: Precision Language (Syllabus), Megan E. Mallicoat

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.


Jour 7418: Integrated Strategic Management (Syllabus), Sandra H. Utt 2017 The University of Memphis

Jour 7418: Integrated Strategic Management (Syllabus), Sandra H. Utt

Journalism and Strategic Media Syllabi Archive

Course Description: A discussion of the place of public relations and advertising in organizational management decision making, the need for long-term strategic thinking, and the importance of supporting and contributing to organizational leadership. Will also include discussion of brand equity management and organizational leadership.


Jour 4930: Media Internship (Syllabus), Matthew J. Haught 2017 The University of Memphis

Jour 4930: Media Internship (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.


Advr 3300: Survey Of Advertising (Syllabus), Andrea Wiley 2017 The University of Memphis

Advr 3300: Survey Of Advertising (Syllabus), Andrea Wiley

Journalism and Strategic Media Syllabi Archive

Course Description: Broad survey of advertising in an economy of abundance and its relationship to marketing. Traditional, non-traditional and social media advertising will be studied. Problems and techniques of planning and coordinating an integrated series of advertising efforts for a successful plan will be discussed.


Jrsm 1700: Survey Of Media (Syllabus), Pamela Denney 2017 The University of Memphis

Jrsm 1700: Survey Of Media (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Advr 3300: Survey Of Advertising (Syllabus), Joel Nichols 2017 The University of Memphis

Advr 3300: Survey Of Advertising (Syllabus), Joel Nichols

Journalism and Strategic Media Syllabi Archive

Course Description: Broad survey of advertising in an economy of abundance and its relationship to marketing. Traditional, non-traditional and social media advertising will be studied. Problems and techniques of planning and coordinating an integrated series of advertising efforts for a successful plan will be discussed.


Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang 2017 The University of Memphis

Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang

Journalism and Strategic Media Syllabi Archive

Course Description: Principles of advertising psychology in relation to proven techniques for understanding the creative process, including writing effective copy and designing effective advertising. One lecture hour, four laboratory hours per week.


Jour 3120: Reporting (Syllabus), Casey Hilder 2017 The University of Memphis

Jour 3120: Reporting (Syllabus), Casey Hilder

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.


Jour 3526: Multimedia Storytelling (Syllabus), Robert Byrd 2017 The University of Memphis

Jour 3526: Multimedia Storytelling (Syllabus), Robert Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.


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