Pbrl 3400: Survey Of Public Relations (Syllabus),
2017
The University of Memphis
Pbrl 3400: Survey Of Public Relations (Syllabus), Tori M. Cliff
Journalism and Strategic Media Syllabi Archive
Course Description: Development, scope, and modern role of public relations; emphasis on problem solving, lectures, and application of major public relations tools and practices.
Pbrl 3400: Survey Of Public Relations (Syllabus),
2017
The University of Memphis
Pbrl 3400: Survey Of Public Relations (Syllabus), Melissa Janoske
Journalism and Strategic Media Syllabi Archive
Course Description: Development, scope, and modern role of public relations; emphasis on problem solving, lectures, and application of major public relations tools and practices.
Pbrl 3421: Public Relations Writing (Syllabus),
2017
The University of Memphis
Pbrl 3421: Public Relations Writing (Syllabus), Melissa Janoske
Journalism and Strategic Media Syllabi Archive
Course Description: Emphasis on communication tactics; plan, write, and produce public relations tools; audience and media selection; print and electronic media.
Pbrl 3421: Public Relations Writing (Syllabus),
2017
The University of Memphis
Pbrl 3421: Public Relations Writing (Syllabus), Tori M. Cliff
Journalism and Strategic Media Syllabi Archive
Course Description: Emphasis on communication tactics; plan, write, and produce public relations tools; audience and media selection; print and electronic media.
Pbrl 3421: Public Relations Writing (Syllabus),
2017
The University of Memphis
Pbrl 3421: Public Relations Writing (Syllabus), Kim Marks
Journalism and Strategic Media Syllabi Archive
Course Description: Emphasis on communication tactics; plan, write, and produce public relations tools; audience and media selection; print and electronic media.
Pbrl 3409: Public Relations Case Studies (Syllabus),
2017
The University of Memphis
Pbrl 3409: Public Relations Case Studies (Syllabus), Kim Marks
Journalism and Strategic Media Syllabi Archive
Course Description: Case studies and typical public relations problems; planning and preparation of communications materials for various media; application of public relations techniques.
Pbrl 4440: Public Relations Campaigns (Syllabus),
2017
The University of Memphis
Pbrl 4440: Public Relations Campaigns (Syllabus), Kim Marks
Journalism and Strategic Media Syllabi Archive
Course Description: Application of theory, research data, and problem-solving techniques in the development of a comprehensive public relations plan book.
Pbrl 4410: Public Relations Research (Syllabus),
2017
The University of Memphis
Pbrl 4410: Public Relations Research (Syllabus), Tori M. Cliff
Journalism and Strategic Media Syllabi Archive
Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures including sampling, instrument design, information gathering, data processing, analysis and reporting.
Pbrl 4431: Music Promotion And Public Relations (Syllabus),
2017
The University of Memphis
Pbrl 4431: Music Promotion And Public Relations (Syllabus), Elizabeth Cawein
Journalism and Strategic Media Syllabi Archive
Course Description: Examines publicity and promotion of artists and events within the music industry. Focuses on music journalism; advanced writing of collateral material, media relations and pitching, social media marketing and guerrilla marketing techniques.
Pbrl 4410: Public Relations Research (Syllabus),
2017
The University of Memphis
Pbrl 4410: Public Relations Research (Syllabus), Stephanie Madden
Journalism and Strategic Media Syllabi Archive
Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures including sampling, instrument design, information gathering, data processing, analysis and reporting.
Jour 1700: Survey Of Media (Syllabus),
2017
The University of Memphis
Jour 1700: Survey Of Media (Syllabus), Candy Justice
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 1700: Survey Of Media (Syllabus),
2017
The University of Memphis
Jour 1700: Survey Of Media (Syllabus), Candy Justice
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 1700: Survey Of Media (Syllabus),
2017
The University of Memphis
Jour 1700: Survey Of Media (Syllabus), Tori Cliff
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 1700: Survey Of Media (Syllabus),
2017
The University of Memphis
Jour 1700: Survey Of Media (Syllabus), Pamela Denney
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 1750: Precision Language (Syllabus),
2017
The University of Memphis
Jour 1750: Precision Language (Syllabus), Joe Hayden
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.
Jour 1750: Precision Language (Syllabus),
2017
The University of Memphis
Jour 1750: Precision Language (Syllabus), Megan E. Mallicoat
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.
Jour 2121: Media Writing (Syllabus),
2017
The University of Memphis
Jour 2121: Media Writing (Syllabus), Joe Hayden
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 2121: Media Writing (Syllabus),
2017
The University of Memphis
Jour 2121: Media Writing (Syllabus), Candy Justice
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 2121: Media Writing (Syllabus),
2017
The University of Memphis
Jour 2121: Media Writing (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 2121: Media Writing (Syllabus),
2017
The University of Memphis
Jour 2121: Media Writing (Syllabus), Kim Marks
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
