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Advr 3330: Dig.Analytics & Evaluation Hon (Syllabus), Andrea Wiley 2021 The University of Memphis

Advr 3330: Dig.Analytics & Evaluation Hon (Syllabus), Andrea Wiley

Journalism and Strategic Media Syllabi Archive

Course Description: This course was developed to help you (a) understand the need and importance behind social media and other digital platform analytics and (b) to teach you how to leverage the data made natively available by Facebook, Twitter, Instagram and LinkedIn, as well as Google Analytics, to evaluate social and digital PR/marketing campaigns. A bulk of this course will be spent working first-hand with data. After working with the data, you will learn how to identify key data points, create charts and graphs to visualize your analysis, glean insights and make actionable recommendations based on those insights. You will …


The Healers Issue (2021), University of Montana--Missoula. School of Journalism 2021 University of Montana

The Healers Issue (2021), University Of Montana--Missoula. School Of Journalism

Byline

Taking the Reins: Providing therapeutic horseback riding to Montanans in need -- More than Superstition: A haunted prison fosters connection during COVID-19 -- Public Health: Local healers leave after divisive legislative session -- Misrepresented and Misunderstood: Why media needs to listen to autistics -- Confronting the Past: Recovering from Native American boarding school trauma -- Welcoming Them Home: The return of native species is healing the land of the Aaniiih and Nakoda -- No Place to Stay: The pandemic is pushing people into Montana - and others out -- They didn't bring any houses with them -- As Missoula affordable …


Colonialism And Sexuality, In Tayeb Salih’S Season Of Migration To The North And Peter Kimani’S Dance Of The Jakaranda., Tomi Adeaga, Peter Kimani 2021 University of Vienna, Austria

Colonialism And Sexuality, In Tayeb Salih’S Season Of Migration To The North And Peter Kimani’S Dance Of The Jakaranda., Tomi Adeaga, Peter Kimani

Graduate School of Media and Communications

AbstractThe Sudanese author, Tayeb Salih’s Season of Migration to the North and the Kenyan author, Peter Kimani’s Dance of the Jakaranda both interrogate the connection between colonialism and sexuality in an African setting. While the protagonist in Salih’s novel, Mustafa Sa’eed is the epitome of the sexualized, colonized Sudanese subject, Kimani’s novel examines several sexual relationships, including those of Sally McDonald, the British wife of a colonial administrator in Kenya, Ian McDonald. In Kimani’s novel, Sally McDonald represents a counter image to the white woman in need of protection from the sexual appetites of colonized males. Though Salih’s narration exemplifies …


Media Viability In Uganda, Aga Khan University 2021 Aga Khan University

Media Viability In Uganda, Aga Khan University

Graduate School of Media and Communications

Uganda has diverse legacy media with various newspapers and magazines, a growing broadcast media sector, which as of early 2020 was made up of 40 TV and 199 accredited radio stations. The country also has a fast-growing online media driven by rapid technological developments that have seen greater use of smartphones in the country. The News Media Organisations (NMOs) in Uganda have benefitted from liberalization and privatisation policies that the country adopted in the early 1990s, which freed the airwaves and made private investment in the country’s media less complicated.


Media Viability In Kenya, Aga Khan University 2021 Aga Khan University

Media Viability In Kenya, Aga Khan University

Graduate School of Media and Communications

The media in Kenya mirrors the social, political and legal transformation that has taken place in the last half a century. Since independence, the media have been affected by the government’s oscillation between more authoritarian and more liberal regimes. Over the past two decades, however, the arc has been towards enhancements of freedom of expression, access to information, and economic growth that has supported the nation’s technological development and the viability of national and local news media. The media landscape is diverse and, with one news producing company for every 320,500 people, very competitive. Ownership of the nation’s news media …


The Media's Framing Of Incarceration In West Virginia, Patrick John Orsagos 2021 West Virginia University

The Media's Framing Of Incarceration In West Virginia, Patrick John Orsagos

Graduate Theses, Dissertations, and Problem Reports (ETD)

The following is a professional project that examines the way in which the mass incarceration of West Virginians has been framed by the news media. The research presented explains the scope of the problem of mass incarceration, followed by an explanation of research conducted on framing. The literature review explores what other media scholars have published about framing and argues which frame is most dominant in crime reporting by state media. Following this is a methodology for production of a podcast series that utilizes a thematic frame and the practice of solutions journalism to promote dialogue around the systemic issues …


Is Care In The Air?: A Crisis Ethics Case Study Of American Airlines’ Communication During The Covid-19 Pandemic, Lily V. Hicks 2021 West Virginia University

Is Care In The Air?: A Crisis Ethics Case Study Of American Airlines’ Communication During The Covid-19 Pandemic, Lily V. Hicks

Graduate Theses, Dissertations, and Problem Reports (ETD)

This research proposes a qualitative case study of American Airlines’ communication during the first month of the COVID-19 global pandemic. Data from the airline’s press releases along with its tweets and a sample of organizational responses to those tweets are offered for proposed analysis using the lenses of Situational Crisis Communication Theory, the Applied Model of Care Considerations, and the body of crisis literature on audience coping and emotions during crises. This in-depth look at a unique communication phenomenon will be a fundamental step in examining how airline communication exhibits ethics or lack thereof and is related to people’s emotions …


Wild And Wonderful: How Both A Local And National Newspaper Framed West Virginia Leading Up To The 2016 Election, Emily Grace Martin 2021 West Virginia University

Wild And Wonderful: How Both A Local And National Newspaper Framed West Virginia Leading Up To The 2016 Election, Emily Grace Martin

Graduate Theses, Dissertations, and Problem Reports (ETD)

During the 2016 Presidential election, journalists from all over the country flocked to West Virginia to try to understand the draw to then-candidate Donald Trump. There is a well-documented history of outsiders flooding the state and its surrounding Appalachian states to attempt to make sense of the current political situation, all while operating off of stereotypes and preconceived notions about the people of the Mountain State. This study aims to determine how stereotyping and the concept of framing or othering — when in-groups create out-groups — were used by a local West Virginia paper, as well as a national newspaper …


Behind The Lens: How Women Photojournalists’ Experiences Are Impacted By Gendered Double Standards And Emotion Management On The Sidelines Of The National Football League, Caylie M. Silveira 2021 West Virginia University

Behind The Lens: How Women Photojournalists’ Experiences Are Impacted By Gendered Double Standards And Emotion Management On The Sidelines Of The National Football League, Caylie M. Silveira

Graduate Theses, Dissertations, and Problem Reports (ETD)

Women photojournalists working on the sidelines for the National Football League (NFL) are scarce, despite many advancements made by women in sports media. In the workplace, women face double standards and are expected to manage their emotions differently than their male colleagues. This study aimed to analyze the expectations of women by looking at the different stereotypes and biases that they face as well as the gendered wage gaps. Feminist standpoint theory assisted in the qualitative research approach of this study because it states that women are the only ones that can speak about their experiences since they are the …


Teaching And Learning News Media In Politically Unsettled Times, H. James Garrett, Mardi Schmeichel, Joseph McAnulty, Sonia Janis 2021 University of Georgia

Teaching And Learning News Media In Politically Unsettled Times, H. James Garrett, Mardi Schmeichel, Joseph Mcanulty, Sonia Janis

Department of Teaching, Learning, and Teacher Education: Faculty Publications

Our research explores and elaborates the ways preservice teachers come to know and begin conceptualizing ways of teaching about news media. We report on what we interpret as their understandings and, perhaps more importantly, their misunderstandings of media literacy as they relate to their emerging ideas about what it means to teach others about crucial social and political issues of our time. The students with whom the authors worked demonstrated problematic misperceptions and misunderstandings about important media concepts and topics. These preservice teachers misunderstood the ways in which news media is different from other media genres. Additionally, they often indicated …


Submission To The Future Of The Media Commission, Brendan K. O'Rourke, Joseph K. FitzGerald 2021 Technological University Dublin

Submission To The Future Of The Media Commission, Brendan K. O'Rourke, Joseph K. Fitzgerald

Reports

Dr. Brendan K. O’Rourke is a Senior Lecturer at Technological University Dublin, where he focuses on learning in the area of discourses of the economy, in particular examining enterprise, policy and public discourses on the economy. His scholarly work has been widely published as chapters in edited volumes, encyclopedia / handbook entries and in over 20 peer-reviewed academic journals such the Critical Discourse Studies, Politics and Social Semiotics. More information on his work is available on www.brendankorourke.com . Dr. Joseph K. FitzGerald lectures in international strategy at Technological University Dublin and has published on topics such as how young men …


U.S. Presidential Election Portrayed By Foreign Media: Costa Rica And Nicaragua Comparative Study, Emily Neumann 2021 University of Northern Iowa

U.S. Presidential Election Portrayed By Foreign Media: Costa Rica And Nicaragua Comparative Study, Emily Neumann

Honors Program Theses

The U.S. presidential election not only grabs a lot of media attention from the United States, but it also catches the attention of media from around the world. How does the foreign media portray the U.S. presidential election? This study seeks to answer a piece of this question through an analysis of media sources in Costa Rica and Nicaragua in the hopes of better informing audiences on the potential frames their media be constructing their information through. The analysis considers the tone, along with the articles’ conversations of policy and personality of the candidates. After selecting 10 articles from each …


The Wild That Remains: A Once In A Generation Forest Plan Reignites The Wilderness Debate In Montana’S Gallatin Range, Anthony Stephen Pavkovich 2021 University of Montana

The Wild That Remains: A Once In A Generation Forest Plan Reignites The Wilderness Debate In Montana’S Gallatin Range, Anthony Stephen Pavkovich

Graduate Student Portfolios, Professional Papers, and Capstone Projects

The movement to preserve Montana’s Gallatin Mountains, which stretch north from Yellowstone National Park, has been ongoing since the passage of the Wilderness Act in 1964. Largely undeveloped, the range’s sinuous, rocky crest, fertile meadows and thick lodgepole forests are vital to one of the earth’s last intact temperate ecosystems. The landscape provides refuge to rare populations of grizzly bears, elk, bighorn sheep, wolves and wolverines. Yet, the Gallatins remain the last major mountain range bordering the nation’s first and most iconic national park without congressionally designated wilderness. The closest the Gallatins came to being protected as wilderness was in …


Journalism Graduates’ Perceptions And Experiences Of Internships And Employment, Breanne L. Ahearn 2021 Walden University

Journalism Graduates’ Perceptions And Experiences Of Internships And Employment, Breanne L. Ahearn

Walden Dissertations and Doctoral Studies

Graduates who do not have an internship show greater difficulty in obtaining gainful employment compared to those who do have an internship. However, simply believing that internships may translate into employment does not explain how students perceive the role of the internship in obtaining employment in the field. The purpose of the study was to investigate the graduates’ perceptions and experiences of how internships might affect journalism majors’ gaining employment in the field within 6 months of graduation. Kolb’s four stages of experiential learning theory was used as the conceptual framework to investigate how journalism-related major graduates described their journalism …


Journalism Through Learning Design, Geoff Decker 2020 Cuny Graduate School of Journalism

Journalism Through Learning Design, Geoff Decker

Capstones

Abstract

At its core, journalism is a civic enterprise with a mission to help citizens better understand their world and communities. Fulfilling this lofty mission in today’s digital media landscape poses new and evolving challenges, but it also presents a unique opportunity to reexamine the relationship between storytellers and their audiences. Advancements in the learning sciences in recent decades offer important insights into how the mind works. In teaching and learning, pedagogical experts and practitioners increasingly utilize these insights to refine and implement instructional strategies that increase student engagement, motivation, and learning. This capstone project aims to establish a framework …


What I Wish I Had Known - A Guide By And For Entry Level Latinx Journalists, Michaela Roman 2020 City University of New York (CUNY)

What I Wish I Had Known - A Guide By And For Entry Level Latinx Journalists, Michaela Roman

Capstones

WHAT I WISH I HAD KNOWN is a guide by and for entry level journalists.


Engaging Underserved Voters In West Virginia During The Pandemic Election, Jacob Wasserman 2020 Craig Newmark Graduate School of Journalism

Engaging Underserved Voters In West Virginia During The Pandemic Election, Jacob Wasserman

Capstones

This report is the final product of my Social Journalism practicum for the Class of 2020 at the Craig Newmark Graduate School of Journalism. My community focus for the degree program was underserved voters in West Virginia during the pandemic election. Within this report, I discuss the community that I intended to serve with engagement journalism, the activities and approach that I took to pursue that engagement, and how I evaluated the project with both quantitative and qualitative metrics. I also discuss ideas that I learned during the process of this project, and offer reflections on the philosophy of engagement …


The Gay Men Who Play With Their Hiv Status., Matthew I. Euzarraga 2020 CUNY Graduate Center

The Gay Men Who Play With Their Hiv Status., Matthew I. Euzarraga

Capstones

  • Since the 90’s a group of individuals known as Bug Chasers, predominately gay men have been playing a game of cat and mouse actively wanting to be caught and infected with HIV. This is a dive into the world of bug chasing.


Her Story: Ecuadorian Women In New York City, Benjamin Chambers 2020 Craig Newmark Graduate School of Journalism

Her Story: Ecuadorian Women In New York City, Benjamin Chambers

Capstones

My Capstone Project is an 80-photo reportage about women of Ecuadorian origin living in New York City, including text and video elements. The project is broken down into a general introduction; four photo stories each with captions and story text; and two videos. The project is entitled:

HER STORY: ECUADORIAN WOMEN IN NEW YORK CITY

https://www.chambersphotojournalist.com/capstone/


Through The Screen: Disability, Aging And Technology, Shoshannah E. Buxbaum 2020 Craig Newmark Graduate School of Journalism

Through The Screen: Disability, Aging And Technology, Shoshannah E. Buxbaum

Capstones

The Covid-19 pandemic has fundamentally altered what it means to stay connected. These are stories of how technology has shaped the lives of people with disabilities and seniors in Utah. This half-hour audio documentary, accompanying images and text delve into everything from getting hooked up to the internet for the first time, to the hurdles and expanded opportunities of remote work.

https://shoshannah-buxbaum.medium.com/through-the-screen-bb14b1c992ca


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