Health Communication Commons^™

Misinformation And Disinformation: Detecting Fakes With The Eye And Ai, Victoria Rubin

Data and Test Instruments

How do we detect, deter, and prevent the spread of mis- and disinformationwith the human eye and AI? How does theory inform the practice, and how do theevidence-based research and best practices in lie-catching and truth-seekingprofessions—inform AI? The book looks into well-established human practicessuch as the routines and processes used in detective work, journalism, and scientificinquiry, and how they contribute toward innovative AI solutions. The book explainsthe principles, inner workings, and recent evolution of five types of state-of-the-artAI technologies suitable for curtailing the spread of mis- and disinformation:automated deception detectors, clickbait detectors, satirical fake detectors, rumordebunkers, and computational fact-checking tools.

Engaging Individuals In Disease Prevention Behaviours During A Pandemic, Su Lin Yeo, Smu Office Of Research

Research@SMU Infographics

While research has shown that individuals’ belief in a dangerous world can lead to disease prevention behaviours, the combined effects of this belief and the perception of the effectiveness of government’s messages in adopting disease prevention behaviours were not known previously. The COVID-19 pandemic has provided SMU Associate Professor Yeo Su Lin and her collaborators the opportunity to study the influence of the two constructs and the effectiveness in driving disease prevention behaviours.

Governmental Persuasion Strategies On Social Media During Covid-19: A Comparative Study Of The Us And China, Fan Wang

Hatfield Graduate Journal of Public Affairs

This study compared persuasive strategies of the governments of the U.S. and China during a public health crisis using social media messages. Collecting data with R and Python from two national public health sectors' official accounts on Twitter (N = 1,630) and Sina Weibo (N = 3,554), the researcher investigated how the organizations' messages reflected Cialdini's seven principles of persuasion and whether other emergent messaging patterns occurred. According to the different phases that the two countries had gone through during the pandemic, the researcher also conducted a pooled times series analysis to investigate the relationship between the frequency of daily …

Qualitative Evaluation Of Breakthrough Action/Nigeria’S Community Capacity Strengthening Approach To Sustaining Integrated Social And Behavior Change Programming: Phase I, Martha Silva, Nrupa Jani, Adetayo Adetunji, Mayokun Adediran

Sexual and Reproductive Health, Rights, and Choices

To ensure the maintenance and sustainability of social and behavior change (SBC), Breakthrough ACTION/Nigeria is implementing a phased, performance-based community capacity strengthening (CCS) approach that focuses on engaging existing community leaders and structures—namely ward development committees—to increase community self-efficacy, coordinate and support the health ecosystem in general, and to ensure sustained community-level activities supporting behavior change and positive social norms for improved health outcomes. Using a qualitative approach, Breakthrough RESEARCH assessed early successes, challenges, and opportunities for Breakthrough ACTION/Nigeria’s CCS Phase 1 approach in selected wards of the Bauchi and Sokoto states in Nigeria.

The Mda Public Education Campaign: An X-Ray View, James Pond, Matt Maguy

The Journal of the Michigan Dental Association

The MDA Public Education Campaign has achieved significant engagement, surpassing previous milestones in video views and Find-a-Dentist searches. The article delves into the campaign's success, emphasizing its educational focus and strategic use of digital platforms. It explores the campaign's structure, target audience, and the integration of the Find-a-Dentist tool. With a shift from traditional TV commercials to digital advertising, the campaign's adaptability and real-time metrics are highlighted. The piece concludes by providing insights into the campaign's funding, oversight, and the content of the 2022 initiatives.

The Teacher, Yoga, And The Third Eye, Christopher J. Smiley Dds

The Journal of the Michigan Dental Association

This editorial discusses a dental assistant's concern about a teacher promoting unfounded claims about fluoride and the "third eye" concept, impacting students' choices. The author explores the dubious origins of the third eye idea, referencing a yoga article, and emphasizes the importance of evidence-based approaches in dental care. Drawing from historical examples and challenges in patient beliefs, the editorial stresses the need for clinicians to blend scientific evidence, expertise, and patient preferences in a patient-centered approach. The author advocates presenting valid, reliable information in plain language to empower patients in making informed decisions and highlights the obligation to provide care …

Responses To Covid-19 Threats: An Evolutionary Psychological Analysis, Stephen M. Colarelli, Tyler J. Mirando, Kyunghee Han, Norman P. Li, Carter Vespi, Katherine A. Klein, Charles P. Fales

Research Collection School of Social Sciences

Responses to Covid-19 public health interventions have been marginally effective. For example, only 64% of the US population has received at least two vaccinations. Because most public health interventions require people to behave in ways that are evolutionarily novel and are mismatched with evolved human perceptual and decision-making mechanisms, it is imperative that we gain a better understanding of how people respond to public health information—including how they respond under different pandemic conditions and how specific groups may differ in their responses. We conducted two studies using data from primarily public sources. We found that state-level Covid-19 threats (e.g., infection …

Balloons, Breadcrumbs, And Spoons: Emerging Adults’ Privacy Negotiation And Management Of The (Non)Disclosure Of Chronic Illness-Related Information With A Friend, Robert D. Hall

Department of Communication Studies: Dissertations, Theses, and Student Research

Emerging adults (EAs) experience many changes throughout this life-stage, characterized by self-focus, identity explorations, instability, in-betweenness, and possibilities of optimism (Arnett, 2014). As EAs transition from home of origin into independence, they may place more reliance on social networks apart from their family of origin (e.g., friends, Rawlins, 2009). Yet, chronically ill EAs may experience complications due to the biographical disruption, or interference of expectations in one’s life (Bury, 1982), particularly given that chronic illness is typically viewed as an elderly-related issue rather than occurring with youth (Kundrat & Nussbaum, 2003). Through transitions in the EA life-stage, EAs with chronic …

A Cross-Country Investigation Of Social Image Motivation And Acceptance Of Lab-Grown Meat In Singapore And The United States, Mark Chong, Angela K. Y. Leung, Verity Lua

Research Collection Lee Kong Chian School Of Business

This research has three goals. First, it sets out to compare consumer acceptance of lab-grown meat in the U.S. and in Singapore. Second, it seeks to explain the difference in Americans' and Singaporeans' acceptance of lab-grown meat by examining their eating motivations. Specifically, we focused on social image motivations – the motivations to present oneself positively in social contexts. Third, this study also aims to assess if exposure to information about lab-grown meat communicated by celebrity versus expert social media influencers (SMIs) can impact people's acceptance of lab-grown meat products. Our analysis showed that Singaporean participants had greater acceptance of …

Communicative Strategies For Building Public Confidence In Data Governance: Analyzing Singapore's Covid-19 Contact-Tracing Initiatives, Gordon Kuo Siong Tan, Sun Sun Lim

Research Collection College of Integrative Studies

Effective social data governance rests on a bedrock of social support. Without securing trust from the populace whose information is being collected, analyzed, and deployed, policies on which such data are based will be undermined by a lack of public confidence. The COVID-19 pandemic has accelerated digitalization and datafication by governments for the purposes of contact tracing and epidemiological investigation. However, concerns about surveillance and data privacy have stunted the adoption of such contact-tracing initiatives. This commentary analyzes Singapore's contact-tracing initiative to uncover the reasons for public resistance and efforts by the state to address them. The government's contact-tracing program …

Linking Online Vaccine Information Seeking To Vaccination Intention In The Context Of The Covid-19 Pandemic, Han Zheng, Shaohai Jiang, Sonny Rosenthal

Research Collection College of Integrative Studies

This study examines how online vaccine information seeking is related to vaccination intention in the United States and China during the initial stage of their coronavirus disease 2019 vaccination programs. Analysis of the pooled sample showed a positive relationship between online vaccine information seeking and vaccination intention. There was also a negative indirect effect via perceived information overload, vaccine risk perception, and negative affective response. Multigroup analysis revealed differences between the United States and China. This study highlights the bright and dark sides of online health information during a global pandemic and has practical implications for communication campaigns to promote …

Georgia Southern University's Communication During Covid-19 Analyzed Using The Discourse Of Renewal Theory, Jessica Hickman

Honors College Theses

This research aims to analyze how Georgia Southern University handled COVID-19 through a public relations perspective using the discourse of renewal theory. In order to do this, this research looks at the communication sent from the University to the faculty, staff, and students during the time periods of March to April of 2020 and July to August of 2020. The three research questions this research will examine are: how did the University apply the discourse of renewal theory to speak to the students, faculty, and staff regarding COVID-19, how did the University use its email system to communicate with the …

Development Of The Patient Propensity Indicator: Measuring And Predicting Antecedents Of Insights Into The Individual Management Of Healthcare, Julie Monroid

Student Theses and Dissertations

This research describes the development of the Patient Propensity Indicator (PPI), a reliable and valid measure, which is grounded in the rigorous conceptualization and operationalization of psychometric (ability, attitude, belief), health literacy, and learning preferences constructs and their effect on medication adherence. Adopting a well-established protocol for instrument development (DeVillis, 2017) the PPI’s multi-construct items were developed based on the findings from an extensive literature review both within and outside of healthcare.

An expert assessment of 130 items was conducted by a distinguished judging panel who provided validation of the constructs and item reduction (87). Refined constructs and items were …

Examining The Intersection Of Public Relations And Vaccine Communication: An Analysis Of Audience-Centered Strategies For Evolving Health Information, Julia A. Mills

Seton Hall University Dissertations and Theses (ETDs)

In an uncertain environment, public relations (PR) practitioners provide signposts to fulfill different audience information needs. However, little research exists on the role of the PR practitioner in communicating evolving health information, especially during urgent health events like a pandemic. Through a comparative case study of PR tactics by three American public health organizations, this project aimed to understand what strategies health care professionals can use to improve communication about the COVID-19 vaccine to priority populations. The findings then informed an original artifact with six best practices for audience-centered vaccine communication.

A Qualitative Study On Nurse Facilitators Of Mind-Body Skills Groups, Paula D. Blake-Beckford

Mindfulness Studies Theses

The Center for Mind-Body Medicine (CMBM), founded by Dr. James Gordon, provides communities with evidence-based Mind-Body Skills Groups (MBSGs) that foster self-care, self-awareness, and self-expression. MBSGs range from 8 to 12-week series on various mind-body practices wherein group members meet, practice, and reflect on the impact of mind-body skills in their lives. Research has demonstrated that participants in MBSGs have positive outcomes. Healthcare professionals (HCPs), especially nurses, gain resiliency from MBSGs. As facilitators of MBSGs, nurses develop essential skills transferable to clinical and educational settings. MBSGs are therapeutic for adult participants with chronic stress. Prior to this thesis, only one …

That’S Not What I Heard: A Study On University Communications And Marketing Strategies Regarding Covid-19 Policies., Hannah M. Belayachi

Undergraduate Theses and Capstone Projects

This study applies Situation Crisis Communication Theory (SCCT) to the crisis responses of independent college and state flagship universities to determine what strategies most effectively reach campus audiences and influence their COVID-19 attentiveness. This study mainly looks at one institution within each of the previously mentioned categories and compares their general messages regarding COVID-19, how it fits with SCCT, and if any other methods within the SCCT could have been more effective. A subsection within this paper includes looking at public commentaries made by audiences associated with the institutions of study (i.e., parents, alumni, and students) and evaluating their comments …

The Rhetoric Of Blame: A Rhetorical Framing Analysis Of Othering And Blame In Historical Health Crises, Colin G. Cameron

Master's Theses

The United States’ response to the COVID-19 pandemic was hallmarked by blame rhetoric and fluid social and political expedience. However, the pervasiveness of othering and blame in contemporary pandemic discourse is perhaps consistent with the blame rhetoric of health crises throughout history. Using a rhetorical framing analysis approach, this study aims to explore the various elements of blame rhetoric embedded in newsprint media frames regarding historic infectious disease outbreaks. In doing so, this study investigates three case studies: the San Francisco smallpox outbreak of 1876, the Spanish Flu pandemic of 1918, and the AIDS crisis of the 1980s – 1990s. …

Yet It Was Good Of You To Share In My Troubles: An Autoethnographic Study Of A Mother-Daughter Relationship Experienced Through A Wounded Body, Kathleen Smith

Masters Theses, 2020-current

This thesis is an embodied autoethnography that examines my experiences of accepting and coming-to-terms with my relationship with my mother through my chronic illness. Utilizing creative vignettes and short personal stories, throughout this autoethnographic thesis project I shine light to my lived experiences as a daughter in a Catholic household, diagnosed with chronic illness in adulthood. I use narrative theorizing to understand how the stories I tell in this thesis create meaning in my relationship with my mother. Through personal narratives I explore themes of autonomy and connection within a mother-daughter relationship, illness narratives and illness as a turning point, …

Documenting & Describing Experiences Of Marginalized Gender Identities In Healthcare, Laura Stepnowski

Gettysburg Social Sciences Review

Despite its importance to quality and length of life, health varies widely among the U.S. population depending on various sociodemographic factors, such as age, race, gender, and income. This research focuses on the perception of treatment for those with marginalized gender identities. There is a long history of discrepancies in healthcare, but no time such as the present seems to be filled with such a nuanced perspective of quality of treatment for those with marginalized gender identities. This became evident through the focus groups conducted for this study. Findings show that participants used more collaborative language when discussing their positive …

Our Stories, Katelyn S. Lopez

Publications and Research

This semester, we participated in the “Our Stories” qualitative research project that involves learning more about students' first year, and first-semester experiences at City Tech during pandemic times. As we organized and read students’ posts, we journaled and practiced reflexivity, a qualitative research process that helps us examine how we are interpreting the data that we are engaging with. T Reflexivity is a process in qualitative research involving frequent examination of one’s position in the project. These positions include one’s assumptions, feelings, and so forth. An essential question for qualitative researchers, according to Leavy (2011), is “Has the researcher engaged …