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From Desire To Development? How Advertising Affects Sociocultural Evolution In Kampala, Uganda, Emily Saxe 2014 SIT Study Abroad

From Desire To Development? How Advertising Affects Sociocultural Evolution In Kampala, Uganda, Emily Saxe

Independent Study Project (ISP) Collection

My objectives for this report were to find out how advertisements affect sociocultural evolution (the enhancement or diminishing of development) in Kampala, Uganda. I also wanted to find out whether multinational corporations influence the aspirations of the urban population by promoting a Western lifestyle within their advertisements. To gather the information for this report, I interned at the WBS television network in Kampala for five weeks, and conducted interviews with employees there and at advertising agencies in the city. I found that companies that advertise on television affect Kampalan society in ways that are not always obvious. They contribute a …


Review: The Media Ecosystem: What Ecology Can Teach Us About Responsible Media Practice, Ju-Pong Lin 2014 Goddard College

Review: The Media Ecosystem: What Ecology Can Teach Us About Responsible Media Practice, Ju-Pong Lin

Journal of Media Literacy Education

No abstract provided.


Review: Arts, Media And Justice: Multimodal Explorations With Youth (2013), Kelsey Greene 2014 University at Buffalo, State University of New York

Review: Arts, Media And Justice: Multimodal Explorations With Youth (2013), Kelsey Greene

Journal of Media Literacy Education

No abstract provided.


Review: Slam School: Learning Through Conflict In The Hip-Hop And Spoken Word Classroom, Emily Bailin 2014 Teachers College, Columbia University

Review: Slam School: Learning Through Conflict In The Hip-Hop And Spoken Word Classroom, Emily Bailin

Journal of Media Literacy Education

No abstract provided.


A Story Of Conflict And Collaboration: Media Literacy, Video Production And Disadvantaged Youth, Elizaveta Friesem 2014 Temple University

A Story Of Conflict And Collaboration: Media Literacy, Video Production And Disadvantaged Youth, Elizaveta Friesem

Journal of Media Literacy Education

Media literacy educators talk about the importance of developing essential social skills, such as collaboration, by using video production in the classroom. Video production with disadvantaged youth can also play a role of art therapy, as students use their creativity to come to terms with traumatizing pasts. This paper offers an account of a media literacy intervention that involved making videos with a class of foster youth. Using the methodology of portraiture, I describe highlights and pitfalls of collaboration that one of the teams experienced. I focus on moments of conflict, unleashed creativity and transformation brought by one video project.


Quality Media Literacy Education. A Tool For Teachers And Teacher Educators Of Italian Elementary Schools, Damiano Felini Ed.D. 2014 University of Parma

Quality Media Literacy Education. A Tool For Teachers And Teacher Educators Of Italian Elementary Schools, Damiano Felini Ed.D.

Journal of Media Literacy Education

The dissemination of good practices in MLE requires a more rigorous definition of their characteristics, including criteria and indicators to measure their quality. This article – after reflecting on the meaning and function of identifying good MLE practices – presents a systematic framework of 35 indicators for good MLE activities in Italian elementary schools. These indicators are grouped according to five general criteria of quality: adequacy of the teaching methods; competence and involvement of the actors; structuring and coherence of the activity's organization; awareness of the underlying MLE theories as well as their appropriateness; and originality of the project. The …


Measuring New Media Literacies: Towards The Development Of A Comprehensive Assessment Tool, Ioana Literat 2014 University of Southern California

Measuring New Media Literacies: Towards The Development Of A Comprehensive Assessment Tool, Ioana Literat

Journal of Media Literacy Education

This study assesses the psychometric properties of a newly tested self-report assessment tool for media literacy, based on the twelve new media literacy skills (NMLs) developed by Jenkins et al. (2006). The sample (N=327) consisted of normal volunteers who completed a comprehensive online survey that measured their NML skills, media exposure, digital participation, and civic engagement. A factor analysis performed on the survey items yielded 10 NMLs that emerged as significant subscales. A series of multivariate analyses of variance indicate a strong relationship between these NMLs and respondents’ exposure to new media forms, their participation in Web 2.0 …


A Media Literacy Education Approach To Teaching Adolescents Comprehensive Sexual Health Education, Tracy Marie Scull, Christina V. Malik, Janis Beth Kupersmidt 2014 innovation Research & Training

A Media Literacy Education Approach To Teaching Adolescents Comprehensive Sexual Health Education, Tracy Marie Scull, Christina V. Malik, Janis Beth Kupersmidt

Journal of Media Literacy Education

As states are moving toward comprehensive sexual health education, educators require engaging and effective curricula. This pre-post study (N=64) examined the feasibility of a comprehensive, media literacy education program for influencing adolescents’ sexual health and media literacy outcomes. After the program, participants were more likely to have the intention to use condoms during sex and talk to partners, parents, or medical professionals prior to sex. Media literacy outcomes included decreased perceived realism of and increased skepticism of media messages and improved media deconstruction skills. Overall, the results suggest that media literacy has the potential for positively influencing sexual health decisions.


Immigrant Women’S Experiences Of Using Mobile Phones: Counting Pennies To Connect Across Continents, Parul Malik, Lorraine Gayle Kisselburgh 2014 Purdue University

Immigrant Women’S Experiences Of Using Mobile Phones: Counting Pennies To Connect Across Continents, Parul Malik, Lorraine Gayle Kisselburgh

ADVANCE-Purdue Gender and STEM Research Symposium

There are many success stories of women around the world using information communication technologies (ITCs) to empower themselves. Most research on ICT-enabled empowerment tends to focus on rural women in emerging economies. Little attention has been paid to their low income, immigrant counterparts living in North American cities. Using 30 interviews with Bangladeshi and Ethiopian women who recently immigrated to New York City, this exploratory study describes the barriers to the use of mobile phones amongst immigrant women. A majority of these women were dependents of construction workers and cab drivers, while the others had operative level positions in retail …


Online Course Management System For Wic Nutrition Education And Study Of Its Effectiveness In Behavioral And Attitude Changes, Ryan A. Amy 2014 Brigham Young University - Provo

Online Course Management System For Wic Nutrition Education And Study Of Its Effectiveness In Behavioral And Attitude Changes, Ryan A. Amy

Theses and Dissertations

Social media has been used in a variety of contexts to connect people of varying backgrounds and as a method of teaching. This thesis collaborated with the Utah County Women, Infants, and Children (WIC) department to develop an online course management system that facilitated research to evaluate the effectiveness of social media on nutrition behavior and attitude changes among WIC clients. We created a toddler themed Facebook page in conjunction with the online nutrition classes and provided the opportunity for clients to use them. Previous social media research used individuals that had agreed to participate in the social media experiment …


Inferences & Connections, Tamara Kneese 2014 University of San Francisco

Inferences & Connections, Tamara Kneese

Media Studies

Data-oriented systems are inferring relationships between people based on genetic material, behavioral patterns (e.g., shared geography imputed by phone carriers), and performed associations (e.g., "friends" online or shared photographs). What responsibilities do entities who collect data that imputes connections have to those who are implicated by association? For example, as DNA and other biological materials are collected outside of medicine (e.g., at point of arrest, by informatics services like 23andme, for scientific inquiry), what rights do relatives (living, dead, and not-yet-born) have? In what contexts is it acceptable to act based on inferred associations and in which contexts is it …


La Temporalidad De Lo Breve, Vanina Noejovich 2014 McMaster University

La Temporalidad De Lo Breve, Vanina Noejovich

Modern Languages and Literatures Annual Graduate Conference

El artículo se acerca a la caracterización de lo breve a partir de dos temporalidades diversas: lo breve definido desde su duración como elemento de una cadena de acontecimientos y lo breve como irrupción en dicha cadena de contecimientos, que permite pensar otra temporalidad, la de las repercusiones de lo breve. Para definir la temporalidad de las repercusiones de lo breve, el artículo se apoya en la teoría psicoanalítica de Jacques Lacan, particularmente en la definición de la interpretación psi-coanalítica como acto analítco. Para contraponer las repercusiones de lo breve con el tiempo de duración el artículo refle-xiona acerca de …


Rave Culture- A Tale Of Two Scenes, Christopher Mohr 2014 Arcadia University

Rave Culture- A Tale Of Two Scenes, Christopher Mohr

Faculty Curated Undergraduate Works

This article compares two iterations of rave culture through the perspective on scenes as outlined by Geoff Stahl in his essay "'It's Like Canada Reduced': Setting the Scene in Montreal." By applying both communication and sociopolitical theory to the comparison of the original rave scene to that of today's, a vivid understanding of how scenes and subcultures construct themselves- both within and around the cultural environments from which they are born- will become apparent.


Episode 8: Chris Perkowski, Thomas Kenny MPhil 2014 Molloy College

Episode 8: Chris Perkowski, Thomas Kenny Mphil

Communication Students Podcasts

Professor Tom Kenny speaks with Chris Perkowski, current student. Chris is a communications major specializing in media. Chris talks about his home town, family, and communication studies.


Use Of Peripheral Route Triggers To Test Buying Habits On Social Curating Sites, Kellie K. Brown 2014 California Polytechnic State University - San Luis Obispo

Use Of Peripheral Route Triggers To Test Buying Habits On Social Curating Sites, Kellie K. Brown

Communication Studies

Ecommerce has become an increasingly visual activity as images of product fill websites, social media, and social curation sites. The Elaboration Likelihood Model has often been used to examine and explain online purchasing behavior; however, this previous research barely touches on the use of peripheral cues. In analyzing the effect of peripheral cues on buying habits when searching social curation sites, statistical results from a survey conducted using women aged 18 to 34 in the San Luis Obispo area showed that these cues made no difference on the activity of a user. Regardless of their awareness to the visual cues, …


Media Portrayal Of Individuals In The Lower Class And Its Effects On Attributions Of Educational Hardships, Krista A. Burke 2014 California Polytechnic State University - San Luis Obispo

Media Portrayal Of Individuals In The Lower Class And Its Effects On Attributions Of Educational Hardships, Krista A. Burke

Communication Studies

This study investigated how media portrayals of individuals in the lower class affect people’s beliefs about educational hardships in lower socioeconomic areas. Specifically, this study looked at the attributions of these hardships to determine if media consumption had an effect on the internality of attributions. It was hypothesized that increased media consumption would be related to an increased tendency toward internal attributions. It was hypothesized that increased media consumption would lead to lower support for policy changes regarding education. A survey was distributed to assess media consumption habits and attitudes toward educational hardships in the lower class. Correlation results yielded …


A Study Of The Effect Of Product Placement In Television Shows And Its Influence On Consumer Behavior, Danielle Patton 2014 California Polytechnic State University - San Luis Obispo

A Study Of The Effect Of Product Placement In Television Shows And Its Influence On Consumer Behavior, Danielle Patton

Communication Studies

This study investigated the use of product placement in television shows as a catalyst for product purchasing behavior. It was hypothesized that television viewers would be more likely to purchase a product seen through a product placement in a television show than in a commercial advertisement. Furthermore, it was also hypothesized that viewers would be more influenced to buy a product if they saw a favored television character interacting or promoting the product. These hypotheses were tested by running a bivariate correlation to determine the correlation between television viewing and purchasing habits, a paired sample t-test to determine whether there …


Aesthetically Designed Maps: Development And Perception, Catherine Wang 2014 California Polytechnic State University - San Luis Obispo

Aesthetically Designed Maps: Development And Perception, Catherine Wang

Graphic Communication

This research explored the creative element of subway map creation in light of its effectiveness. Printed subway maps, used often for metropolitan cities and areas, are limited in physical dimension and scale, carrying minimal information. The New York, San Francisco Bay Area, Tokyo, Paris, London and Moscow subway maps highlight similar design and abstraction that fulfill the basic necessary elements for subway patrons. Over the years since the first metro map for each city was created, maps have become more simplified by removing physical land features and reference points to make way for expanding and new subway lines, stations, and …


Visual Communication And The Digital Turn, Bettina Fabos 2014 University of Northern Iowa

Visual Communication And The Digital Turn, Bettina Fabos

UNIversitas: Journal of Research, Scholarship, and Creative Activity

I am very excited about the Digital Turn on multiple levels as a way of expressing ideas in visual form and making them more accessible and finding different ways to tell stories. As Joan Didion wrote, “we tell ourselves stories to live,” and I live and breathe that phrase.

For this presentation, my aim is to show you the new forms of communication that excite me to no end, and then talk about how our relationship with new media content producers has drastically changed. If you have never heard of SnowFall, an incredibly impressive piece of interactive media that …


The Professional Turn, Adrienne P. Lamberti 2014 University of Northern Iowa

The Professional Turn, Adrienne P. Lamberti

UNIversitas: Journal of Research, Scholarship, and Creative Activity

I’ve spent the past two decades of my professional life immersed in technology, not because I first chose to do so, but rather because doing so was my responsibility. No good scholar and teacher in professional communication—and indeed, no good scholar in rhetoric who also lives in the 21st century—should participate in the luxury of dismissing technology as a central aspect of her work.

Over time this tech-centric approach has informed my professional identity and a larger understanding of my discipline’s mission; meanwhile, as a member of a discipline that (at UNI) is classified as one of the English field’s …


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