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A Look At The Future Of Fashion In The Metaverse, Heather Morgan, Thomas Tanner Apr 2026

A Look At The Future Of Fashion In The Metaverse, Heather Morgan, Thomas Tanner

Atlantic Marketing Association Proceedings

No abstract provided.


Explaining The Privacy Paradox Using Social Justice Theory, Mona Sinha, Jennifer Hutchins, David Burns Apr 2026

Explaining The Privacy Paradox Using Social Justice Theory, Mona Sinha, Jennifer Hutchins, David Burns

Atlantic Marketing Association Proceedings

No abstract provided.


Do Your Boredom And Loneliness Lead You To Live- Stream Shopping?, Min Chung Han, Anastasia Manes, Katya Guerra Apr 2026

Do Your Boredom And Loneliness Lead You To Live- Stream Shopping?, Min Chung Han, Anastasia Manes, Katya Guerra

Atlantic Marketing Association Proceedings

No abstract provided.


Exploration Of Dimensionality In Nfts, Blockchain, And Cryptocurrencies, George D. Shows Apr 2026

Exploration Of Dimensionality In Nfts, Blockchain, And Cryptocurrencies, George D. Shows

Atlantic Marketing Association Proceedings

No abstract provided.


Access-Based Consumption And Identity, Ayesha Tariq, Thomas L. Baker Apr 2026

Access-Based Consumption And Identity, Ayesha Tariq, Thomas L. Baker

Atlantic Marketing Association Proceedings

No abstract provided.


Analysis Of Consumer Response To Online Same-Day Grocery Delivery Service: The Case Of Korea, Hyun Sang An, Arim Park, Ju Myung Song, Christina Chung Apr 2026

Analysis Of Consumer Response To Online Same-Day Grocery Delivery Service: The Case Of Korea, Hyun Sang An, Arim Park, Ju Myung Song, Christina Chung

Atlantic Marketing Association Proceedings

No abstract provided.


How To Increase Visibility Of Black-Owned Business: The Impact Of Sharing Minority Identity And Owner’S Photo On Consumers’ Attitude In Online Shopping, Min Chung Han Apr 2026

How To Increase Visibility Of Black-Owned Business: The Impact Of Sharing Minority Identity And Owner’S Photo On Consumers’ Attitude In Online Shopping, Min Chung Han

Atlantic Marketing Association Proceedings

No abstract provided.


Can You Mix Emotions For Intensity & Intention?, Kirsten Passyn Apr 2026

Can You Mix Emotions For Intensity & Intention?, Kirsten Passyn

Atlantic Marketing Association Proceedings

No abstract provided.


Charm Pricing In Real Estate: Impact By Price Segment And Market Conditions, Jason Beck, Lindsay Levine, Michael Toma Apr 2026

Charm Pricing In Real Estate: Impact By Price Segment And Market Conditions, Jason Beck, Lindsay Levine, Michael Toma

Atlantic Marketing Association Proceedings

No abstract provided.


Mental Model Dilemma Of Technological Shifts And Generational Gaps? Incorporated From The Musings Of An Octogenarian, Madhavi Chakrabarty Apr 2026

Mental Model Dilemma Of Technological Shifts And Generational Gaps? Incorporated From The Musings Of An Octogenarian, Madhavi Chakrabarty

Atlantic Marketing Association Proceedings

No abstract provided.


Centering Joy And Connection: Returning To Instruction After Hurricane Helene, Megan Keiser Apr 2026

Centering Joy And Connection: Returning To Instruction After Hurricane Helene, Megan Keiser

Current Issues in Middle Level Education

This descriptive essay focuses on one teacher educator's response to a disrupted academic semester after a natural disaster that threatened to erode a service-learning designated interdisciplinary methods course for middle grades educators. This essay shares the process of pivoting to retain critical elements of the course. Reinforcing the use of resilience-informed pedagogy and modeling use of advisories, the instructor focused on developing a cohesive classroom community. Other aspects of the course revamp include offering differentiated service-learning opportunities. Centering teacher candidates’ joy and modeling best practices for middle level educators, the instructor describes project-based learning, a multidisciplinary literacy experience with a …


Operational Architecture Models As A Determinant And Framework Of Return On Equity Structure, Aydin Dibonaventura Apr 2026

Operational Architecture Models As A Determinant And Framework Of Return On Equity Structure, Aydin Dibonaventura

Bryant REDay (Research and Engagement Day)

Lots of data attained within standard business practices may be seen as very significant but straightforward and many individuals fail to acknowledge the additional value that these data based strategies provide. Businesses may undergo different management structures, unique operational strategies, or complex supply chain systems from one another, but they all manage to attain ROE results within the same range at the end of each fiscal year. The Dupont financial analysis is a commonly used methodology that dissects the basic ROE value into profit margin, asset turnover, and financial leverage. These three values allow those to not only digest what …


On Topological And Algebraic K-Theories, Amar Yasser Aldakheel Apr 2026

On Topological And Algebraic K-Theories, Amar Yasser Aldakheel

Thesis/ Dissertation Defenses

This thesis explores topological K-theory, a powerful framework for studying invariants of topological spaces via algebraic structures. We investigate the construction of K-groups, with particular emphasis on the categorical formulation. The exposition is structured pedagogically, with careful development of the main concepts supported by detailed proofs and examples. The categories of vector bundles and projective modules are thoroughly defined and investigated. A central result studied in this thesis is the Serre–Swan theorem, which provides a bridge between the algebraic context of projective modules and the geometric context of vector bundles, enabling the use of algebraic techniques to solve geometric problems, …


The Impact Of User-Generated Content And Online Reaction Videos On The Marketing Of Video Games, Diane R. Edmondson, W. Randy Clark, Trevor Golter Apr 2026

The Impact Of User-Generated Content And Online Reaction Videos On The Marketing Of Video Games, Diane R. Edmondson, W. Randy Clark, Trevor Golter

Atlantic Marketing Association Proceedings

No abstract provided.


Promote Nonprofit Businesses Through Generative Ai, Jianping Coco Huang, Mark J. Sciuchetti Dr. Apr 2026

Promote Nonprofit Businesses Through Generative Ai, Jianping Coco Huang, Mark J. Sciuchetti Dr.

Atlantic Marketing Association Proceedings

No abstract provided.


Is Customer Always Right? A Common Service-Related Issue In The Sport Arenas, Steve Chen, Christy L. Trent, William Wellman, Jose P. Garcia Apr 2026

Is Customer Always Right? A Common Service-Related Issue In The Sport Arenas, Steve Chen, Christy L. Trent, William Wellman, Jose P. Garcia

Atlantic Marketing Association Proceedings

No abstract provided.


Trucking And Road Transportation Trends In The Logistics Industry, Alan D. Smith Apr 2026

Trucking And Road Transportation Trends In The Logistics Industry, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


Did Covid-19 Make Professional Sales Obsolete In Business-To-Business Transactions?, Laura Robinson Apr 2026

Did Covid-19 Make Professional Sales Obsolete In Business-To-Business Transactions?, Laura Robinson

Atlantic Marketing Association Proceedings

No abstract provided.


Hospital Concentration And Aca Premiums, Lucas Piselli Apr 2026

Hospital Concentration And Aca Premiums, Lucas Piselli

Bryant REDay (Research and Engagement Day)

This research examines the relationship between hospital market concentration and health insurance premiums in the Affordable Care Act (ACA) Marketplaces. As hospitals across the United States have increasingly merged or closed, provider markets have become more concentrated, raising questions about whether consolidation improves efficiency or instead increases healthcare costs through greater market power. Using Marketplace premium data, hospital discharge information, and demographic controls from 2014–2017, the study analyzes how hospital concentration, measured by the Herfindahl–Hirschman Index (HHI), affects insurance pricing. The findings show that highly concentrated hospital markets are associated with significantly higher Marketplace premiums, even after controlling for insurer …


Gentrification, Poverty, And Investors’ Influence On Vulnerable Populations: A Market Perspective Case Study, Doreen E. Sams, Mary K. Rickard, Aruna Sadasivan Apr 2026

Gentrification, Poverty, And Investors’ Influence On Vulnerable Populations: A Market Perspective Case Study, Doreen E. Sams, Mary K. Rickard, Aruna Sadasivan

Atlantic Marketing Association Proceedings

No abstract provided.


Lgbt Inclusive Healthcare Advertising And Purchase Intention, Ilgim Benoit, Jeffrey Foreman Apr 2026

Lgbt Inclusive Healthcare Advertising And Purchase Intention, Ilgim Benoit, Jeffrey Foreman

Atlantic Marketing Association Proceedings

No abstract provided.


Inclusive Marketing Campaigns: Building The Business And Social Cohesion, Yvette Lynne Bonaparte Dr. Apr 2026

Inclusive Marketing Campaigns: Building The Business And Social Cohesion, Yvette Lynne Bonaparte Dr.

Atlantic Marketing Association Proceedings

No abstract provided.


Stimulus Codability And Attribute Typicality On Attitudes, Tommy Hsu, Chris Shao Apr 2026

Stimulus Codability And Attribute Typicality On Attitudes, Tommy Hsu, Chris Shao

Atlantic Marketing Association Proceedings

No abstract provided.


Marketing The Future Of Radiology: How Ai Integration Enhances Diagnostic Precision And Streamlines Clinical Workflows, Monisha Gupta, Jordan -. Watts Ms, Alberto Coustasse Hencke Dr. Apr 2026

Marketing The Future Of Radiology: How Ai Integration Enhances Diagnostic Precision And Streamlines Clinical Workflows, Monisha Gupta, Jordan -. Watts Ms, Alberto Coustasse Hencke Dr.

Atlantic Marketing Association Proceedings

No abstract provided.


Does Fear, Regret, Or Both Best Drive Ad Intention?, Kirsten Passyn Apr 2026

Does Fear, Regret, Or Both Best Drive Ad Intention?, Kirsten Passyn

Atlantic Marketing Association Proceedings

No abstract provided.


Small Value-Add Local Food Retailer’S Covid-19 And Post-Covid-19 Strategies, Timothy Schauer Apr 2026

Small Value-Add Local Food Retailer’S Covid-19 And Post-Covid-19 Strategies, Timothy Schauer

Atlantic Marketing Association Proceedings

No abstract provided.


Face Presence In User-Generated Photos And Its Effect On Review Helpfulness, Anh Dang, Bridget Nichols, Mark Nichols Apr 2026

Face Presence In User-Generated Photos And Its Effect On Review Helpfulness, Anh Dang, Bridget Nichols, Mark Nichols

Atlantic Marketing Association Proceedings

No abstract provided.


Csa 2010’S Basic Metrics And Motor Carrier Profitability, Ahren Johnston Apr 2026

Csa 2010’S Basic Metrics And Motor Carrier Profitability, Ahren Johnston

Atlantic Marketing Association Proceedings

No abstract provided.


Blockchain Technology In Managing Supply Chain Disruptions, Asit Bandyopadhayay Apr 2026

Blockchain Technology In Managing Supply Chain Disruptions, Asit Bandyopadhayay

Atlantic Marketing Association Proceedings

No abstract provided.


Unplanned Shopping And Spending Behavior Of Organic Grocery Product Users During In-Store Shopping: Effects Of Consumer Innovativeness Traits And Digital/Traditional Promotions, Dale A. Cake, Wooyang Kim, Vikas Agrawal, Douglass Johansen Apr 2026

Unplanned Shopping And Spending Behavior Of Organic Grocery Product Users During In-Store Shopping: Effects Of Consumer Innovativeness Traits And Digital/Traditional Promotions, Dale A. Cake, Wooyang Kim, Vikas Agrawal, Douglass Johansen

Atlantic Marketing Association Proceedings

No abstract provided.