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A Comparative Semiotic Analysis Of Promotional Philanthropic Public Texts In Persian And In English, Shaheen Borna Professor, Sushil Sharma Professor & Associate Dean, Russell Wahlers Associate Professor & Chair Mkg Department, Sameer Hajjar Assistant Professor May 2026

A Comparative Semiotic Analysis Of Promotional Philanthropic Public Texts In Persian And In English, Shaheen Borna Professor, Sushil Sharma Professor & Associate Dean, Russell Wahlers Associate Professor & Chair Mkg Department, Sameer Hajjar Assistant Professor

Atlantic Marketing Association Proceedings

No abstract provided.


Nfts And The Value Of Provenance On Digital Art, Jessica Scheld, Pamila Dembla, Stef Nicovich May 2026

Nfts And The Value Of Provenance On Digital Art, Jessica Scheld, Pamila Dembla, Stef Nicovich

Atlantic Marketing Association Proceedings

No abstract provided.


Strategic Choices: A Case Study Of Media And Entertainment Industry Survival Of The Covid-19 Pandemic, Stephen C. Carlson May 2026

Strategic Choices: A Case Study Of Media And Entertainment Industry Survival Of The Covid-19 Pandemic, Stephen C. Carlson

Atlantic Marketing Association Proceedings

No abstract provided.


We Can’T Get No Satisfaction: Analyzing Different Constructs Of Patient Satisfaction, Michael A. Petrochuk May 2026

We Can’T Get No Satisfaction: Analyzing Different Constructs Of Patient Satisfaction, Michael A. Petrochuk

Atlantic Marketing Association Proceedings

No abstract provided.


Contracts Between Universities And Online Program Managers, Timothy C. Johnston May 2026

Contracts Between Universities And Online Program Managers, Timothy C. Johnston

Atlantic Marketing Association Proceedings

No abstract provided.


A Pedagogical Road Map For Developing And Teaching An Online Mba Course Marketing Strategy, Mee-Shew Cheung, Hema Krishnan, Mina Lee May 2026

A Pedagogical Road Map For Developing And Teaching An Online Mba Course Marketing Strategy, Mee-Shew Cheung, Hema Krishnan, Mina Lee

Atlantic Marketing Association Proceedings

No abstract provided.


Looking For Inclusivity In Higher Ed? Start In The Classroom!, Michelle Carpenter May 2026

Looking For Inclusivity In Higher Ed? Start In The Classroom!, Michelle Carpenter

Atlantic Marketing Association Proceedings

No abstract provided.


Are You In Good Hand? That’S Outdoor Locker Delivery System’S Stand, Hyun Sang An, Arim Park, Ju Myung Song, Christina Chung May 2026

Are You In Good Hand? That’S Outdoor Locker Delivery System’S Stand, Hyun Sang An, Arim Park, Ju Myung Song, Christina Chung

Atlantic Marketing Association Proceedings

No abstract provided.


When The Rival Shines: Consumer-Brand Identification And Its Dark Sides, Allison Smarr, Shuqin Wei, Tyson Ang May 2026

When The Rival Shines: Consumer-Brand Identification And Its Dark Sides, Allison Smarr, Shuqin Wei, Tyson Ang

Atlantic Marketing Association Proceedings

No abstract provided.


Efforts Toward Employee Inclusion To Increase Customer Loyalty, Mario Norman May 2026

Efforts Toward Employee Inclusion To Increase Customer Loyalty, Mario Norman

Atlantic Marketing Association Proceedings

No abstract provided.


Effects Of Cross-Cultural Dimensions On Global Perceptions Of Restaurant Service Quality, Justin Moist, Melek Meral Anitsal, Ismet Anitsal May 2026

Effects Of Cross-Cultural Dimensions On Global Perceptions Of Restaurant Service Quality, Justin Moist, Melek Meral Anitsal, Ismet Anitsal

Atlantic Marketing Association Proceedings

No abstract provided.


Examination Of The Differences In Attitudes And Purchase Intentions By Forms Of Nostalgia, Montana Mcknight, Michael Levin May 2026

Examination Of The Differences In Attitudes And Purchase Intentions By Forms Of Nostalgia, Montana Mcknight, Michael Levin

Atlantic Marketing Association Proceedings

No abstract provided.


Smart Phone Usage And Large Truck Crashes, Ahren Johnston May 2026

Smart Phone Usage And Large Truck Crashes, Ahren Johnston

Atlantic Marketing Association Proceedings

No abstract provided.


How Does Compensation Affect New Product Valuation?, Prachi Gala, Saim Kashmiri, Duncan Nicol May 2026

How Does Compensation Affect New Product Valuation?, Prachi Gala, Saim Kashmiri, Duncan Nicol

Atlantic Marketing Association Proceedings

No abstract provided.


Marketing For The Dreamwork Wrestling: How To Keep A Small Entrepreneurial Business And Dream Alive!, Steve Chen, Jennifer Mak, Karen Doran, Liz Allen May 2026

Marketing For The Dreamwork Wrestling: How To Keep A Small Entrepreneurial Business And Dream Alive!, Steve Chen, Jennifer Mak, Karen Doran, Liz Allen

Atlantic Marketing Association Proceedings

No abstract provided.


Corporate Sociopolitical Activism On Instagram: Brand Responses To Covid-19 And Black Lives Matter, Cynthia B. Hanson May 2026

Corporate Sociopolitical Activism On Instagram: Brand Responses To Covid-19 And Black Lives Matter, Cynthia B. Hanson

Atlantic Marketing Association Proceedings

No abstract provided.


Credit Card Indebtedness During The Covid-19 Pandemic, Alan D. Smith May 2026

Credit Card Indebtedness During The Covid-19 Pandemic, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


The Effect Of Athlete Celebrity Endorsement On Attitude Toward Brand And Purchase Intention, Yunheui Jeon, Jennifer Y. Mak, Lei Ouyang May 2026

The Effect Of Athlete Celebrity Endorsement On Attitude Toward Brand And Purchase Intention, Yunheui Jeon, Jennifer Y. Mak, Lei Ouyang

Atlantic Marketing Association Proceedings

No abstract provided.


Consumer Acquisition And Dissemination Of Phci On Social Media & Networks, Joe Cangelosi, Terry Damron, David Kim May 2026

Consumer Acquisition And Dissemination Of Phci On Social Media & Networks, Joe Cangelosi, Terry Damron, David Kim

Atlantic Marketing Association Proceedings

No abstract provided.


Comparison Of Selected Supply Chain Management Practices Of Three Major Regional/Metropolitan Hospitals, Alan D. Smith May 2026

Comparison Of Selected Supply Chain Management Practices Of Three Major Regional/Metropolitan Hospitals, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


A Qualitative Study Of Business Leaders – Comparing Uncertainty Differences & Similarities During Covid Vs. 2008 - 2009, Ryan Matthews May 2026

A Qualitative Study Of Business Leaders – Comparing Uncertainty Differences & Similarities During Covid Vs. 2008 - 2009, Ryan Matthews

Atlantic Marketing Association Proceedings

No abstract provided.


Comparison Of Concerns Among Careers By Marketing Seniors About Covid-19: Beginning Versus A Year Into The Pandemic, Alan D. Smith May 2026

Comparison Of Concerns Among Careers By Marketing Seniors About Covid-19: Beginning Versus A Year Into The Pandemic, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


Students’ Attitudes Toward Immersive Learning Activities: An Exploratory Examination, Denny Mccorkle, James Reardon, Joe F. Alexander May 2026

Students’ Attitudes Toward Immersive Learning Activities: An Exploratory Examination, Denny Mccorkle, James Reardon, Joe F. Alexander

Atlantic Marketing Association Proceedings

No abstract provided.


Student Perspectives On Converting Classes To Online Due To Covid-19, Anita Whiting, Joie Hain May 2026

Student Perspectives On Converting Classes To Online Due To Covid-19, Anita Whiting, Joie Hain

Atlantic Marketing Association Proceedings

No abstract provided.


The Decision-Making Process Involved In Degree Selection By Students, Kate N. Matthews, Diane R. Edmondson, Cheryl Ward May 2026

The Decision-Making Process Involved In Degree Selection By Students, Kate N. Matthews, Diane R. Edmondson, Cheryl Ward

Atlantic Marketing Association Proceedings

No abstract provided.


A Three Word Rubric: Successful Experiential Learning Guided By What, Why, How, Harvey Simon May 2026

A Three Word Rubric: Successful Experiential Learning Guided By What, Why, How, Harvey Simon

Atlantic Marketing Association Proceedings

No abstract provided.


Beauty During A Pandemic: The Impact Of Covid-19 On The Cosmetic Industry, Katelyn Gardner, Diane R. Edmondson, Lucy Matthews May 2026

Beauty During A Pandemic: The Impact Of Covid-19 On The Cosmetic Industry, Katelyn Gardner, Diane R. Edmondson, Lucy Matthews

Atlantic Marketing Association Proceedings

No abstract provided.


A Shift In The Respiratory Syncytial Virus Seasonal Pattern: A Single–Center Retrospective Study In Anhui, China (2023–2025), Yan Lu, Jie Zhang, Keran Zhu, Li Wang, Shenggang Ding, Liping Yuan May 2026

A Shift In The Respiratory Syncytial Virus Seasonal Pattern: A Single–Center Retrospective Study In Anhui, China (2023–2025), Yan Lu, Jie Zhang, Keran Zhu, Li Wang, Shenggang Ding, Liping Yuan

Journal of Pediatric Infectious Diseases

Objective: Before the coronavirus disease 2019 pandemic, respiratory syncytial virus (RSV)-related hospitalizations followed a predictable seasonal pattern in Anhui, China, typically beginning in November and lasting until March of the following year. However, city-specific data for Anhui were limited. This study investigated the epidemiological patterns and risk factors associated with severe RSV-associated lower respiratory tract infection (LRTI) among hospitalized children in our centre. Methods: We reviewed the records of children aged ≤14 years who were hospitalized with RSV lower respiratory tract infection between June 2023 and May 2025. RSV infection was confirmed using reverse transcription-polymerase chain reaction testing. Data on …


Pertussis In Adolescents: Nonspecific Findings And The Importance Of Clinical Vigilance - A Single-Center Retrospective Study, Kaan Celebier, Furkan Kalayci, Merve Keser, Metin Yigit, Enes K. Kılıc, Yunus E. Ince, Ahmet A. Gungor, Hande Yigit, Betul Demircioglu Kalayci, Aslınur Özkaya Parlakay May 2026

Pertussis In Adolescents: Nonspecific Findings And The Importance Of Clinical Vigilance - A Single-Center Retrospective Study, Kaan Celebier, Furkan Kalayci, Merve Keser, Metin Yigit, Enes K. Kılıc, Yunus E. Ince, Ahmet A. Gungor, Hande Yigit, Betul Demircioglu Kalayci, Aslınur Özkaya Parlakay

Journal of Pediatric Infectious Diseases

Objective: In adolescents, pertussis commonly presents with a mild, atypical picture that can delay diagnosis, lead to its exclusion from the differential diagnosis list, and sustain community transmission. Typical paroxysms and laboratory abnormalities are frequently absent or subtle. We aimed to describe qPCR-confirmed adolescent cases and highlight diagnostic challenges. Methods: We retrospectively reviewed electronic records of patients presenting to general pediatrics and pediatric infectious diseases clinics between January 2019 and August 2025. Adolescents with a multiplex respiratory panel positive only for Bordetella pertussis were included; co-detections and incomplete data were excluded. Demographics, symptoms, examination and imaging findings, laboratory results, treatment, …


A Clinical Risk Stratification Approach For Sensorineural Hearing Loss In Pediatric Bacterial Meningitis: A Retrospective Cohort Study From Vietnam, Nguyen D. Pham, Toan M. Duong May 2026

A Clinical Risk Stratification Approach For Sensorineural Hearing Loss In Pediatric Bacterial Meningitis: A Retrospective Cohort Study From Vietnam, Nguyen D. Pham, Toan M. Duong

Journal of Pediatric Infectious Diseases

Objective: To address the long-term burden of sensorineural hearing loss (SNHL) following pediatric bacterial meningitis and the need for early identification of at-risk children, particularly in resource-limited settings where universal post-meningitis screening is impractical. This study aimed to develop a clinically accessible risk stratification approach, using routinely available variables, to support triage and prioritization of audiological follow-up. Methods: A retrospective cohort study was conducted at Children’s Hospital 1, Ho Chi Minh City, Vietnam. Children aged 1 month to 15 years, who were hospitalized with bacterial meningitis and underwent audiological assessment after recovery, were included. Hearing outcomes were evaluated by auditory …