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Promotional Product Brand Message Effectiveness: A Study Of Brand Awareness Using The Nudge Theory, Seth Barnett Dec 2024

Promotional Product Brand Message Effectiveness: A Study Of Brand Awareness Using The Nudge Theory, Seth Barnett

JWU Dissertations & Theses

This dissertation explored the efficacy of promotional products as marketing nudges for new market entrants. It employs Nudge Theory, a measure used to induce behavioral changes (Thaler & Sunstein, 2021), to analyze their influence on human behavior and decision-making. Through voluntary surveys, participants' brand awareness was assessed, examining changes in branding awareness and general brand perception by using promotional products as a catalyst.

Promotional products are tangible items imprinted with a company's logo or message and distributed to consumers to enhance brand awareness and foster emotional connections (Pennington, 2002). Often given at no cost, these items are constantly reminded of …


Tribal Law: It’S Not That Scary, Adam Crepelle Dec 2024

Tribal Law: It’S Not That Scary, Adam Crepelle

Buffalo Law Review

Tribal law is often presented in a negative light. Indeed, the Supreme Court’s skepticism about tribal law has resulted in severe limitations on tribal jurisdiction. This Article challenges perceptions of tribal law by surveying tribal law. While tribal law does rely on tribal customs, tribal law is largely consistent with mainstream American law. Tribal laws are often modeled on state codes or the Restatement.

This Article contends tribal law mirrors western law for two primary reasons—efficiency and legitimacy. Regarding efficiency, borrowing a western law is easier than creating a law from scratch; plus, many laws are common across cultures. A …


Consumer Voice And Optimal Firm Size, W. C. Bunting Dec 2024

Consumer Voice And Optimal Firm Size, W. C. Bunting

Buffalo Law Review

This Article examines the question: How can a consumer hold a seller to account in an exchange relationship when expectations have not been met? The Article’s first contribution is to recognize that, in the case of small firms, an employer business can provide a higher level of conflict resolution compared to a non-employer business. Unlike a consumer, an employer has the level of control necessary to compel an employee to remedy a product or service failure. Rather than engage in a costly personal confrontation with an employee, a dissatisfied consumer can simply request that the employer make the employee perform …


Policing Emotions: What Social Psychology Can Teach Fourth Amendment Doctrine, Wayne A. Logan Dec 2024

Policing Emotions: What Social Psychology Can Teach Fourth Amendment Doctrine, Wayne A. Logan

Buffalo Law Review

No abstract provided.


Moral Panic And The First Amendment, Michael L. Smith Dec 2024

Moral Panic And The First Amendment, Michael L. Smith

Buffalo Law Review

Debates over free speech in the United States frequently see advocates of strong, broad protections at odds with those who argue that unfettered free speech tends to harm society’s most vulnerable. Free speech advocates invoke the marketplace of ideas and argue that the antidote to false or harmful speech is more speech. In response, critics contend that speech itself causes harm and chills counter-speech— effectively excluding marginalized groups, including women and LGBTQ people, from discourse altogether. These critics support limitations on robust free speech doctrine targeting speech that harms marginalized communities.

This Article identifies a significant wrinkle in this narrative: …


The Next Chapter Of Consular Nonreviewability: Muñoz V. U.S. Dep’T Of State, 50 F.4th 906 (9th Cir. 2022), Bryan Gilbert-Overland Dec 2024

The Next Chapter Of Consular Nonreviewability: Muñoz V. U.S. Dep’T Of State, 50 F.4th 906 (9th Cir. 2022), Bryan Gilbert-Overland

Buffalo Law Review

No abstract provided.


Table Of Contents, Buffalo Law Review Dec 2024

Table Of Contents, Buffalo Law Review

Buffalo Law Review

No abstract provided.


Cover Page And Editorial Board, Buffalo Law Review Dec 2024

Cover Page And Editorial Board, Buffalo Law Review

Buffalo Law Review

No abstract provided.


Máscaras De Fe: Espiritualidades Queer Y Estrategias De Anonimato En La Argentina Posdictatorial, Yacurmana De La Puente Dec 2024

Máscaras De Fe: Espiritualidades Queer Y Estrategias De Anonimato En La Argentina Posdictatorial, Yacurmana De La Puente

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

This article proposes that —in risk contexts marked by institutional violence and religious exclusion— anonymity is not absence but a radical spiritual and political practice. Adopting pseudonyms, masks, or disguises is interpreted as a form of faith in life, pleasure, and community. These strategies subvert binaries between truth and falsehood, authenticity and disguise, proposing a queer ethics of presence. The analysis focuses on pride marches as rites of passage where anonymity is re-signified as collective consecration: the street becomes a temple, the disguise a sacrament, and the mask a spiritual icon.


Haciéndole El Amor A Dios: Una Lectura De Madame Guyon A Través De Los Lentes De Las Teologías Latinoamericanas Cuir Y Ecofeminista, Kathleen Griffin Dec 2024

Haciéndole El Amor A Dios: Una Lectura De Madame Guyon A Través De Los Lentes De Las Teologías Latinoamericanas Cuir Y Ecofeminista, Kathleen Griffin

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

Through Pentecostal and Holiness missionaries, Madame Guyon’s ideas influenced Christians around the world —including in Latin America— prompting the need for a reevaluation of her works. This article interprets «pure love» in A Short and Easy Method of Prayer and Guyon’s autobiography, drawing on Marcella Althaus Reid’s Indecent Theology and the ecofeminist insights of Ivone Gebara. The goal is to revive the erotic dimension in Guyon’s relationship with God and her «spiritual children,» showing how she teaches the possibility of developing a healing and resilient relationship with the Divine through painful physical and emotional human experiences, in order to find …


Cuerpos En Tránsito, Creencias En Disputa: Espiritualidades Queer, Justicia Encarnada Y Subversiones Desde Los Márgenes, Hugo Cordova Quero, Cristian Mor, Anderson Fabián Santos Meza, Jorge A. Aquino Ph.D. Dec 2024

Cuerpos En Tránsito, Creencias En Disputa: Espiritualidades Queer, Justicia Encarnada Y Subversiones Desde Los Márgenes, Hugo Cordova Quero, Cristian Mor, Anderson Fabián Santos Meza, Jorge A. Aquino Ph.D.

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

This issue of Conexión Queer, titled «Bodies in Transit, Beliefs in Dispute,» offers a reflection grounded in the margins, where spirituality and dissidence intertwine. Through a critical and celebratory lens, it invites us to inhabit the tensions between the divine and the embodied, between faith and desire, dogma and festivity. It recognizes and affirms the transformative power of bodies that resist normativity, question theological certainties, and insist on living queer spiritualities as acts of embodied justice and subversion from the margins.


Entre Márgenes Y Centros: Reflexiones Sobre Inclusión En Las Iglesias Cristianas Emergentes, David De Jesús De Pascual Dec 2024

Entre Márgenes Y Centros: Reflexiones Sobre Inclusión En Las Iglesias Cristianas Emergentes, David De Jesús De Pascual

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

This article reflects on the historical participation of diverse sex-generic people throughout the history of Christian churches. From biblical times to the present, various forms of leadership have been evident. Despite their active presence, cis-heteropatriarchal leaderships have favored structures of oppression, reproducing dynamics of exclusion. Emerging communities embody a living resistance that calls for democratizing faith and recovering the fundamental values of the Gospel, as well as rethinking modes of inclusion. These new forms of spirituality, often mediated by technologies and virtual spaces, open pathways toward more inclusive, just, and diverse churches.


The Winter Issue 2024, Destiny Dehart, Tifanee Mask, Crystal Walker, Lili Debarbier, Oliver La Barbrea Dec 2024

The Winter Issue 2024, Destiny Dehart, Tifanee Mask, Crystal Walker, Lili Debarbier, Oliver La Barbrea

Fonds and Feathers

This issue, edited by Destiny DeHart, features “An Archival Dichotomy: Is a Digital Collection or Physical Collection Best?” by Tifanee Mask Jackson, “Bringing Virtual Escape Rooms to the Library” by Crystal Walker, “Digitization and Natural History: Collections: Impact on Museum Educators and K-12 STEM Education Collections” by Lili DeBarbieri, “Preservation of Queer History in Texas” by Oliver La Barbrea, “Is Misinformation an Epidemic?: Digital literacy, who is she?” by Destiny DeHart, “Interview with Digital Historian Dr. Stephanie Seal Walters” by Destiny DeHart, and the poem “Cain & Abel” by Tifanee Mask Jackson. In addition, upcoming conferences are listed. A list …


Time Travelling With Ron Chenail, Sally St. George, Dan Wulff, And David Denborough: An Interview About Connecting Histories Of Family Therapy, Narrative Therapy And Qualitative Research, David Denborough Dec 2024

Time Travelling With Ron Chenail, Sally St. George, Dan Wulff, And David Denborough: An Interview About Connecting Histories Of Family Therapy, Narrative Therapy And Qualitative Research, David Denborough

The Qualitative Report

Dear Readers, we have a question for you: Do you know about the origins and history of the journals you decide to submit your manuscripts to for publication? We are most pleased to present to you an interview with the three Co-Editors-in-Chief of TQR (Ron Chenail, Sally St. George, and Dan Wulff) and David Denborough of the Dulwich Centre delving into the origins of TQR in the early 1990s. The roots of TQR were intertwined with family therapy authors and practitioners (Tom Andersen, Michael White, and many others) and that continues today. We think that you will find these historical …


Sintesis Etil 2-(4-Formilfenoksi)Asetat Melalui Substitusi Gugus Hidroksil 4-Hidroksibenzaldehida, Arif Fadlan, Moch. Nurhasan Dec 2024

Sintesis Etil 2-(4-Formilfenoksi)Asetat Melalui Substitusi Gugus Hidroksil 4-Hidroksibenzaldehida, Arif Fadlan, Moch. Nurhasan

Chimica et Natura Acta

Senyawa 4-hidroksibenzaldehida merupakan salah satu senyawa fenolat yang mengandung gugus aldehida dan dapat mengalami transformasi struktur melalui berbagai reaksi kimia menghasilkan produk dengan aktivitas biologis yang potensial. Pada penelitian ini struktur senyawa 4-hidroksibenzaldehida dimodifikasi melalui substitusi gugus hidroksil oleh etil kloroasetat dengan perbandingan mol 6:10 (metode A), 5:10 (metode B), dan 2,5:10 (metode C) menghasilkan etil 2-(4-formilfenoksi)asetat. Spektroskopi resonansi magnetik inti 1H dan 13C NMR, inframerah, dan massa digunakan untuk menetapkan struktur hasil sintesis. Hasil penelitian menunjukkan bahwa metode B memberikan produk berupa padatan berwarna putih dengan yield sebesar 70% yang lebih tinggi dibandingkan metode A (yield 23%) dan metode …


Antioxidant Testing And Identification Of Bioactive Compounds In Ethanol Extract Of Propolis From Various Locations In Indonesia Using Lcms-Qtof, Ade Heri Mulyati, Hanis Alawiyah, Muhamad Fathul Marom, Siti Warnasih Dec 2024

Antioxidant Testing And Identification Of Bioactive Compounds In Ethanol Extract Of Propolis From Various Locations In Indonesia Using Lcms-Qtof, Ade Heri Mulyati, Hanis Alawiyah, Muhamad Fathul Marom, Siti Warnasih

Chimica et Natura Acta

Propolis produced by Trigona sp. stingless bees contains various bioactive substances including alkaloids, flavonoids, polyphenols, saponins, steroids, and terpenoids. The geographical origin of propolis production can influence its composition of secondary metabolites. This study aimed to qualitatively analyze ethanol extracts of propolis from Bintan, Lampung, and Makassar, and evaluate their phenolic and flavonoid contents, as well as antioxidant activities. The extraction method employed kinetic maceration with continuous stirring over 24 hours, using 70% ethanol as the solvent. Additionally, antioxidant activity was assessed using the DPPH method. The qualitative phytochemical analysis revealed that all three ethanol extracts contained alkaloids, flavonoids, and …


Effectiveness Of Eucalyptus For Pain Management: An Integrative Review, Taylor Stone, Jennifer Tran Dec 2024

Effectiveness Of Eucalyptus For Pain Management: An Integrative Review, Taylor Stone, Jennifer Tran

Master's Projects

This integrative review examines eucalyptus essential oil effectiveness for pain, particularly as an alternative to opioids. An extensive literature search was conducted across multiple databases, including Joanna Briggs Institue, Cochrane, CINAHL, PubMed, and Scopus, focusing on studies examining eucalyptus oil’s analgesic properties, along with its effectiveness when used alone or in conjunction with complementary therapies like massage and acupuncture. Analysis identified three key themes: (1) the effectiveness of eucalyptus oil in pain reduction across various acute and chronic pain conditions, (2) its role in potentially reducing reliance on pharmaceutical pain relief, and (3) its capacity to enhance the effectiveness of …


D101n: A Unique And Ill-Understood Familial Als-Related Sod1 Mutant, Analisa Lott Dec 2024

D101n: A Unique And Ill-Understood Familial Als-Related Sod1 Mutant, Analisa Lott

Honors Program Theses and Research Projects

Background: Amyotrophic Lateral Sclerosis (ALS) is a fatal neurodegenerative disease, with 90% of documented cases considered sporadic and about 10% showing a hereditary link; such cases are deemed as familial ALS (fALS). Superoxide dismutase (SOD), a copper-zinc binding enzyme that protects cells from damaging free radicals, has been linked to fALS with certain toxic gain of function mutations, such as the D101N mutant. The human SOD1 D101N mutant has been shown to be associated with rapidly progressing neurodegeneration yet is less prone to aggregation than similar mutants, but its deviation from wild-type (WT) SOD1 remains misunderstood.

Objective: Although the D101N …


Submit Yourself: Religious Beliefs, Gender Roles, Self-Control, And Alcohol Use’S Influence On Attitudes Toward Intimate Partner Violence, Carina J. Pawlak Dec 2024

Submit Yourself: Religious Beliefs, Gender Roles, Self-Control, And Alcohol Use’S Influence On Attitudes Toward Intimate Partner Violence, Carina J. Pawlak

Honors Program Theses and Research Projects

Religious beliefs bear a great significance in many individuals’ lives, as they shape our personal belief systems and affect our relationships with others. Limited research has explored the relationship between religion and intimate partner violence (IPV), an increasingly prevalent issue that persists in our society. The traditional values, such as male gender roles associated with patriarchal societies and traditional religious beliefs, may magnify the prevalence of IPV perpetration. Other variables that may be associated with positive attitudes toward IPV include self-control, alcohol intake, and belief in divine control. This analysis used preliminary data from the Crime, Health, and Intimate Partner …


An Instrospective On Art And Identity, Sean Godfrey Dec 2024

An Instrospective On Art And Identity, Sean Godfrey

The North Meridian Review

No abstract provided.


Enhancing M&A Valuation Accuracy: A Comparative Analysis Of Traditional Financial Models And Machine Learning Approaches, Rachael Mmanga Dec 2024

Enhancing M&A Valuation Accuracy: A Comparative Analysis Of Traditional Financial Models And Machine Learning Approaches, Rachael Mmanga

Honors Theses

A comparative analysis is presented between of traditional financial modelling and machine learning (ML) valuation techniques in the context of mergers and acquisitions (M&A). Traditional financial models, such as Discounted Cash Flow (DCF) and comparable company analysis, have long been the standard tools for valuing companies. These methods rely on established financial metrics, are relatively straightforward, and provide reasonably accurate estimates. However, they often fall short on capturing the complexity of market conditions, non-linear relationships, and emerging trends, especially in dynamic sectors or volatile markets. Machine learning, on the other hand, leverages advanced algorithms to process vast datasets, uncover hidden …


Urban Pilgrimage On The Roofs: Analysing The Tourism Potential Of Rooftop Shrines In Ginza, Brigitta Pécsek Dec 2024

Urban Pilgrimage On The Roofs: Analysing The Tourism Potential Of Rooftop Shrines In Ginza, Brigitta Pécsek

International Journal of Religious Tourism and Pilgrimage

The purpose of this research is to contribute to the relaunch of inbound tourism in Tokyo in a sustainable way focusing on rooftop shrines. The centre of this research is the shopping district, Ginza that is full of hidden shrines nestled among and on top of the high-rise buildings. The research aims to find out to what extent tourists in Tokyo are aware of these shrines and whether the ‘Luxurious Ginza’ brand constitutes a barrier to view it as a spiritual space. The mixed methodology used is of qualitative nature, including content analysis of sites, ethnography as well as a …


El Susurro Del Espíritu En Clave Queer: Arte, Liturgia Y Trascendencia, Cruz Edgardo Torres Dec 2024

El Susurro Del Espíritu En Clave Queer: Arte, Liturgia Y Trascendencia, Cruz Edgardo Torres

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

The evolution of liturgy, preaching, and religious architecture has accompanied the officialization of Christianity, giving rise to complex buildings and artistic expressions, such as basilicas. This process, though historically met with resistance, continues to this day and becomes especially relevant from queer perspectives. The article highlights the importance of the arts — music, theater, dance, poetry, and visual arts — in liturgy and preaching, not merely as embellishment, but as vehicles for opening up new spiritual languages. These queer liturgical practices affirm marginalized LGBTIQ+ identities and heal historical memories, engaging with their realities and struggles.


Herencias Y Resistencias Desde La Interseccionalidad: Género, Sexualidad Y La Reforma Radical, Norberto D'Amico Dec 2024

Herencias Y Resistencias Desde La Interseccionalidad: Género, Sexualidad Y La Reforma Radical, Norberto D'Amico

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

This article examines how the Radical Reformation movement — although it did not transform gender roles or acknowledge dissident sexualities — left a living theological legacy in inclusive practices and critical theologies that continue to sustain emancipatory struggles today. Through an analysis of the feudal context, peasant revolts, and the tensions between moral control and embodied spirituality, the article explores how gender and sexuality were regulated, repressed, or re-signified. The analysis recovers historical, theological, and mystical elements which —when read through feminist and queer lenses— open new paths for rethinking faith through justice, autonomy, and bodily dignity.


Sexualidad Sacramental: Beber Sangre En La Era Del Sida, Timothy R. Koch Dec 2024

Sexualidad Sacramental: Beber Sangre En La Era Del Sida, Timothy R. Koch

Conexión Queer: Revista Latinoamericana y Caribeña de Teologías Queer

This essay explores the dissonance experienced by a gay man living with hiv/ aids when confronting Christian sacramental theologies—particularly Communion—in a context where ingesting blood and body is symbolically central yet practically discouraged. Drawing on personal experience and ancestral metaphors of mining, the author reimagines Eucharistic traditions (Memorial, Consubstantiation, Transubstantiation) as rich theological «ore» to be mined and refined. Through a queer lens, Communion becomes a resource for rethinking the spiritual, sexual, and political lives of gay men. Rather than repairing doctrine, the piece invites a queer excavation of meaning, seeking what sacred resonance these practices may still hold.


Oer Curation Worksheet, Theodore J. Szpakowski Dec 2024

Oer Curation Worksheet, Theodore J. Szpakowski

All Musselman Library Staff Works

This worksheet aids library staff in curating open educational resources for a given class.


The Impact Of Prophet Ibrahim’S Supplications In The Qur’An On The Flourishing Of Islamic Pilgrimage, Tariq H. M. Elhadary, Razaq Raj Dec 2024

The Impact Of Prophet Ibrahim’S Supplications In The Qur’An On The Flourishing Of Islamic Pilgrimage, Tariq H. M. Elhadary, Razaq Raj

International Journal of Religious Tourism and Pilgrimage

The supplications of Prophet Ibrahim (pbuh) in the Qur’an have had a significant impact on the flourishing of Islamic Pilgrimage and have also provided spiritual guidance for those who visit these sacred sites. Through his supplications, Prophet Ibrahim (pbuh) expressed his love for the sacred places associated with the Islamic faith. His prayers for both the visitors and residents of these places, are believed to invoke divine blessings and protection upon them. Prophet Ibrahim’s supplications in the Qur’an also encouraged Muslim pilgrims (often referred to as religious tourists) to visit these holy sites by reminding them of the great rewards …


To Read Or Not To Read: How Book Censorship Affects Students And Undermines Different Worldviews, Jordyn L. Bailey Dec 2024

To Read Or Not To Read: How Book Censorship Affects Students And Undermines Different Worldviews, Jordyn L. Bailey

Honors Theses

The past five years have seen an unprecedented growth in book challenges across the nation. The American Library Association announced in March 2024 that 2023 saw a ninety-two percent increase in challenged titles, making it a record year for book bans and challenges (American Library Association 2024). States are seeing increased government inference into these issues. Namely, Florida remains a leader in book challenges with over forty percent of all book bans in the 2022-2023 school year (Meehan 2023). This project examines the effect of book challenges and bans on adolescent readers, with an emphasis on how frequently challenged books, …


Sustainable Carbon Footprint Growth Mechanism In Forest Systems Under Patterns Ofglobal Climate Change, Wenbo Zhang, Guangxu Liu Dec 2024

Sustainable Carbon Footprint Growth Mechanism In Forest Systems Under Patterns Ofglobal Climate Change, Wenbo Zhang, Guangxu Liu

Turkish Journal of Agriculture and Forestry

Forests play a crucial role in regulating the global carbon cycle, but there are few existing studies on measuring the carbonfootprint of forest systems and analyzing the driving factors for sustained growth. This study investigated the carbon footprint of forestsystems, examined the driving factors behind their sustained growth under patterns of global climate change, and developed a researchmethodology to understand this sustained growth mechanism. To determine the carbon footprint and carbon-carrying capacity offorest systems, this study began with the impact of cities on forest systems and constructed a carbon footprint account for forest systems.Based on a relative growth model and …


Determination Of Turfgrass Varieties With High Green Area Performance And Winterhardiness For High-Altitude Regions, Abdullah Yazici, Mustafa Tan Dec 2024

Determination Of Turfgrass Varieties With High Green Area Performance And Winterhardiness For High-Altitude Regions, Abdullah Yazici, Mustafa Tan

Turkish Journal of Agriculture and Forestry

This study was conducted to determine the best turfgrass varieties to create green areas under long and cold winter conditionsin high-altitude regions. In 2018, 14 varieties of Lolium perenne, Festuca arundinacea, Poa pratensis, Festuca rubra, and Agrostis tenuiswere planted. In 2018 and 2019, the results of the turf quality parameters were evaluated. The research was carried out in a randomizedcomplete blocks experimental design with three replications at the Plant Production and Application Center of Atatürk Universityin Erzurum. Emergence speed, ground cover speed, the start date of growth in spring, the date of dormancy in autumn, the winterhardiness, the regeneration power …