Other Communication Commons^™

The French Connection: The Exponential Growth Of Rhode Island Women's Basketball, Mark C. Radigan

Senior Honors Projects

Since the arrival of Head Coach Tammi Reiss and Associate Head Coach Adeniyi Amadou to Kingston in 2019, the University of Rhode Island Women’s Basketball program has emerged from mid-major obscurity to become a regional and conference juggernaut with a reputation for developing young women on the court and in life. Many factors have contributed to this meteoric rise, but one that stands out is the program’s reliance on international recruiting to close the skill gap with other mid-major programs, with a particular focus on recruiting within France. This project aimed to highlight the impact of this recruitment strategy on …

Connecting With Millennials: A Guide For Donor Engagement, Sydney A. Hopkins

All Theses

Millennials are emerging as a vital donor demographic, yet many resource-limited nonprofits, including Clemson Community Care (CCC), struggle to effectively engage this generation. This applied thesis project investigates how CCC can build meaningful connections with millennial donors by exploring nonprofit awareness, donor motivations, communication expectations, content preferences, and common barriers to giving. Using qualitative data gathered from two focus groups of millennial participants, this study reveals that millennials represent a diverse and distinct audience with unique expectations for nonprofit communication. Grounded in public relations theories of stewardship and organization-public relationships (OPR), the research highlights the importance of flexibility and autonomy …

Crisis Calling: Fan Relationships With Athletes, Alexis T. Merriman

All Theses

This study identifies the importance and complexities of parasocial relationships, as well as looks at the effects these relationships have on NFL sport consumers in our society. Sport fandom, specifically high-level fandom attachments such as parasocial relationships (PSR), have called for a need to examine what occurs for both athletes and fans when a parasocial relationship is jeopardized in times of inevitable athlete or league crisis. This study applies Situational Crisis Communication Theory (SCCT) and Turning Point Approach to examine these complex parasocial relationships. Due to gaps in literature looking at parasocial breakup (PSB) and relationship turbulence through public relations …

Punk's Not Dead, You Are: Punk, Shock-Effects, & Self-Reflection, Fernando Martinez

Electronic Theses, Projects, and Dissertations

In this thesis, I argue that punk can be anything, but dead. I honor punk as part of a wider avant-garde movement. In that spirit, I lay out a theoretical framework of shock-effects that I eventually employ as a lens for analyzing data. In “reviewing” the literature, I call attention to the mysteries that early scholarship revealed, how present-day scholars have turned these mysteries into practical approaches to living, and the importance of autoethnographic approaches to studying punk. To employ autoethnography, I generated data through personal memories of punk, self-observation and self-reflection of punk in my life, and considered what …

Quick Response Codes In Extension Outreach Communications: Insights From A Visual Content Analysis And Educators’ Perceptions, Kobina Danful Fanyinkah

Graduate Theses and Dissertations

Increased smartphone use presents an opportunity to enhance the creative inclusion of Quick Response (QR) codes in extension outreach efforts. Tailoring extension programs to communicate with specific audiences has been identified as essential, highlighting the need for targeted and context-specific strategies. The development of QR code technology has provided a unique approach that allows extension professionals to target clientele with specific extension messages and programs. While extension has a commendable record in educational delivery through traditional forms of outreach, research on how best to employ digital tools with extension audiences is thin at best. Though the rising popularity of QR …

From Self To Society: How Threat Type And Message Mode Affect Environmental Intentions Among Young Audiences, Lucas Vogt

Electronic Theses and Dissertations

This study examined the influence of threat type (personal vs. societal) and message mode (narrative vs. utilitarian) on young adults’ environmental intentions. Using the extended parallel process model (EPPM), this study argued for expanding the theory to include threat type (societal vs. personal) to clarify how threat is understood. A 2 x 2 factorial design was utilized to test the effects of threat type and message mode on environmental behavioral intentions. A sample of 266 university students participated in an online survey. Based on prior research, this study hypothesized that personal threats would yield the highest levels of environmental behavioral …

Acceptability And Competency Of Motivational Interviewing (Mi) Training And Mi Spirited Communication In An Undergraduate And Graduate Nursing Program, Grace Koons

Honors Theses

Problem- There is a move towards patient-centered care in nursing and Motivational Interviewing (MI) has been one approach to accomplish positive communication. While the use of MI has been increasing in healthcare settings, undergraduate and graduate nursing programs have been slow to incorporate it into their curricula.

Aims- This study aimed to determine the acceptability and MI competency for the use of MI Spirited Communication (MISC) among undergraduate and graduate nursing students at a university in the Southeast region of the U.S. Methods- The design of this pilot study was a descriptive, quasi-experiment with no control group. The …

Changing The World, One Play At A Time, Michelle Miller-Day, Noreen Raja-Halpern

Communication Faculty Books and Book Chapters

Throughout history, the performing arts have been used as an accessible tool for communication, raising awareness about social issues and affecting positive change. Social justice theatre encompassing documentary theatre, verbatim theatre, and social justice ethnodrama is designed to raise critical consciousness, build community, interrupt, and alter oppressive systemic social patterns, and motivate individuals to promote social change. This chapter addresses how social justice influenced the development of a two-act crime victim advocacy play titled Call this Number and critically analyzes social justice theatre through the lens of narrative engagement theory. This chapter advances understanding of how to develop social justice …

Social Construction Of Technology In Vr Adoption For Science Education, Adipurwa Muslich

JURNAL KOMUNIKASI INDONESIA

VR has emerged as a promising tool for revolutionizing science education, offering immersive and interactive experiences that can enhance student understanding. It holds significant potential as a communication medium for explaining the complexities of science in classroom settings. Despite its potential, VR’s penetration in science education remains limited. This research explored the facets influencing VR adoption in education, focusing on science teachers' perspectives in Jakarta. Using a qualitative approach, the study investigates how the SCOT concept, grounded in communication theory, affects the adoption of VR in the educational sector. Key themes identified included the role of networking, school culture, socioeconomic …

Media Quiteracy: Why Digital Disconnection Belongs In The Media Literacy Curriculum, Katie Day Good, Michelle Ciccone

Journal of Media Literacy Education

In this essay, we introduce media quiteracy, which we use to conceptualize and describe the valuable learning that can happen through the refusal to take up new media or the act of pausing or ceasing its use. We see media quiteracy as an active and generative approach to learning and argue for its inclusion in the media literacy curriculum. We trace the history of critical engagement with technologies within education and then articulate what media quiteracy can look like in practice. We surface and discuss three potential obstacles to teaching media quiteracy, which include the ways in which it …

Centering Relation In Media Literacy Practice, Paul Mihailidis, Bobbie Foster, Shannon Burth, Srividya Ramasubramanian, Melissa Tully, Patrick Johnson

Journal of Media Literacy Education

As calls for media literacy in formal and informal learning spaces continue to grow, educators’ understanding of media literacies and their purposes remains complex. In 2021, the authors of this paper led a multi-methods research project on media literacy education in the United States, focusing on impact and equity. Findings showed that educators share a commitment to equity and justice but are unclear on how to incorporate them into their work. In response, our research team developed a field guide that maps out equitable media literacy practices for classrooms and communities. In this study, we detail the findings from 11 …

Digital Literacy For Participating In Presidential Election: A Study On Indonesian Students, Marwiyah Marwiyah, Labibah Zain, Aliva D. Kamila, Thoriq T. Prabowo

Journal of Media Literacy Education

Digital literacy is needed during the presidential election. This study aims to determine the level of digital literacy of Indonesian students concerning what they do with social media information in facing the 2024 presidential election. We conducted a survey in which questionnaires were used as a research instrument to measure the four digital competencies: technical skill, information usage, communication, and creation. The questionnaires are sent to four Indonesian public universities. One hundred ninety-seven students from four State Islamic Universities (Universitas Islam Negeri) participated in this study. We used the mean and percentage score for the data analysis. The research result …

Assessing Media And Information Literacy: Scale Development And Measurement Among College Students, Erlis Cela, Alban Tufa, Melsena Danglli

Journal of Media Literacy Education

Media and Information Literacy (MIL) is a topic discussed by many authors in recent years. Several authors have developed measurement scales and validated them mainly among students and teachers who have media and information literacy knowledge. Although no evidence is tracked for any research conducted, MIL has been an unexplored field in the Western Balkans region. This article delves into developing and testing a scale for measuring the level of Media and Information Literacy among students in Albania. Firstly, it employs an exploratory qualitative approach, with the use of focus groups, the results of which contributed to the design of …

Cognitive Diagnosis Of Media And Digital Literacy Knowledge Schema In Mexican High School Students, Janneth Trejo-Quintana, Guadalupe E. Morales-Martinez, Betsabe Hernandez-Alvarez

Journal of Media Literacy Education

This research explored the mental representation of media and digital literacy (MDL) in 242 Mexican high school students through a definitional task based on the natural semantic networks technique. The participants defined ten target concepts related to MDL, using verbs, nouns, and adjectives as definers, and then they rated each definer with a scale from 1 to 10. The smaller the number, the lower the quality of the definer to conceptualize the target, while the higher the rating, the higher the quality of the definer to define it. The participants showed a beginner level in MDL despite their daily navigation …

Provision Of Brand Information And Critical Reasoning Predict Advertising Literacy, Eugene Zheng Yao, Alexandra List

Journal of Media Literacy Education

This study investigated students’ critical reasoning about commercials, as an aspect of advertising literacy. Critical reasoning was examined under two different experimental conditions. That is, students were tasked with watching four different commercials with 1) brand information provided or not, and 2) asked to engage in critical reasoning or not. The commercials chosen used various production techniques (e.g., socially conscious marketing) to mask their persuasive message. Students provided with brand information within commercials had significantly higher critical reasoning scores when viewing two, out of the four, commercials, and significantly higher overall Analysis of Persuasive Intent (API) scores and brand recall. …

Capturing Tradition: The Business, Branding, And Personal Identity Of Senior Portraits In The Modern South, Xenia R. Minton

Honors Theses

The rise of college students starting photography businesses, particularly in graduation portraits, has transformed the creative and entrepreneurial landscape in the South. This thesis explores the senior portrait culture at the University of Mississippi, analyzing its rapid growth through the perspectives of photographers and academic experts in Southern Studies. Grounded in eight years of experience as a photographer, this study examines the evolution of the industry, business strategies, and cultural significance. Through interviews with seasoned senior portrait photographers and Southern Studies professors, this research investigates how regional traditions, social media, and consumer expectations have shaped the profession. By analyzing these …

Does Ai Help Or Harm? Why And How Ai Use Influences Workplace Outcomes And Employee Well-Being, Haille Trimboli, Reka Lassu

Education Division Scholarship

Although the recent surge in excitement surrounding artificial intelligence (AI) might suggest it is a new development, AI has been applied in organizations for over forty years (Fanti et al., 2022; Markelius et al., 2024). Indeed, the term "artificial intelligence" itself emerged in the 1950s during a research project at Dartmouth College, where it was used to describe "machines able to simulate human intelligence" (Haenlein & Kaplan, 2019, p. 3). Most recently, in 2022, the landscape of AI use for laypeople greatly changed when OpenAI introduced ChatGPT, a generative AI tool, to the public; ChatGPT is an advanced AI language …

The Impact Of Provider Communication On Treatment Adherence In Patients With Hypertension And Diabetes, Trey Carlson

Honors Program: Senior Projects (Public)

Current research cites effective provider communication as an important factor in improving treatment adherence and the health outcomes of patients. This study examines the effect of provider communication on treatment adherence in patients with chronic illnesses with a specific focus on hypertension and diabetes. Provider communication was measured using patient satisfaction surveys and treatment compliance was measured as the percentage of hypertensive and diabetic patients with a blood pressure below 140/90 mmHg and hemoglobin A1C levels below 9%. A one-way MANOVA revealed that provider communication had no significant impact on the combined treatment compliance variables for hypertension and diabetes (Wilk’s …

A Research Proposal: Morality As A Social Construct, Samantha Gonzales

Posters - 2025

Separating our minds from the constraints of our social constructs allows us to analyze problems from a place somewhere remotely close to unbiased. However, it is only after we understand that our sense of morale [i.e. right and wrong] originated as social constructs—that is to say, right and wrong have no reason to exist in an objective world. The very concept of right and wrong have been socially constructed from the beginning; they are, in their most simplistic nature, entirely subjective. Subjective in this sense means outside of the very people who speak of the words right and wrong in …

Internal Communication And Organizational Culture: A K–12 District Office Phenomenological Study, Jessica Coleman Scogin

Electronic Theses and Dissertations

This phenomenological study utilized motivating language theory to explore the experiences that K–12 district office staff had with internal communication. The purpose of the study was to find how these experiences impacted an employee’s feelings of safety, value, and positive emotions in the workplace. The lens of motivating language allowed for a view of how empathetic language, meaning-making language, and direction-giving language shaped experiences for employees. Communication is an integral part of the culture of an organization; yet it is often overlooked as an influencing factor in job satisfaction and well-being. In fact, poor internal communication can lead to negativity …