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Efficacy According To Viewing Length And Video Content Of Promotional Videos For Sustainability Graduate Education., Bryan T. Ogden 2015 James Madison University

Efficacy According To Viewing Length And Video Content Of Promotional Videos For Sustainability Graduate Education., Bryan T. Ogden

Masters Theses, 2010-2019

Sustainability communication opens up a range of perspectives on the definition and theory associated with concepts of sustainability and communication. An overview of the literature dealing with sustainability communication and its measure is presented with a dialogic perspective in mind. Practical matters of the video length, production methods and design are described. The Project is evaluated with the sustainability testing rubric advanced by Polk, Reilly, Servaes, Shi and Yakupitijage. The study compares three videos of different length and environmental images through an online survey. It is hypothesized that related environmental images and a three minute video will prompt more positive …


Noise., Laura Katherine Polaski 2015 University of Arkansas, Fayetteville

Noise., Laura Katherine Polaski

Graduate Theses and Dissertations

My research is in the realm of the psychological, the emotional and way these drives manifest physically. The works in Noise. aims to give a physical representation to the non-physical. Research on Affect Theory and the teachings of Silvan Tomkins were paramount to understanding emotional drives and the ways in which they manifest.

The purpose of this research is to understand how emotions are generated and communicated and to ask if specific emotions can be generated upon viewing inanimate objects. I create abstract figurative sculpture, which imitate emotion that has no specific physicality. These works exist with one foot in …


Organizational Communication: Perceptions Of Staff Members’ Level Of Communication Satisfaction And Job Satisfaction, Priti R. Sharma 2015 East Tennessee State University

Organizational Communication: Perceptions Of Staff Members’ Level Of Communication Satisfaction And Job Satisfaction, Priti R. Sharma

Electronic Theses and Dissertations

The purpose of this research study was to explore the topic of organizational communication in higher education and examine staff members’ perceptions about their level of communication and job satisfaction in their workplaces. This study was also designed to test the relationship between communication satisfaction and job satisfaction by analyzing the significance of different dimensions of Communication Satisfaction with the view that satisfaction is multifaceted.

A total of 463 non-faculty staff members from different units of a single higher education institution participated in this study. This study included non-teaching staff, including student workers and both full-time and part-time staff members. …


A Case Study Of Professional Coach-Client Communication., Scott Shank 2015 Western Michigan University

A Case Study Of Professional Coach-Client Communication., Scott Shank

Honors Theses

Organizations increasingly embrace coaching as a core process to improve employee learning, increase overall performance, and develop leaders. Extant research on coaching is increasing, yet communication-based theories are underrepresented in the literature despite the fact that coaching is fundamentally discursive in nature. Further, although the coaching literature suggests that coaching conversations contribute to client identity growth and potential transformation, studies that specifically explore such activities are underrepresented in existing scholarship. Further, there lacks sufficient research examining how coaching contributes to the ongoing identity development of the coaches themselves. To fill this gap, this qualitative study explored the role coaching plays …


Message Design Logics And Messaging In The Ebola Crisis, Gregory M. Bieger 2015 Kennesaw State University

Message Design Logics And Messaging In The Ebola Crisis, Gregory M. Bieger

Symposium of Student Scholars

O'Keefe's (1988) theory of message design logics explains why some messages are more

persuasive than others. The first, expressive design logic, is the most basic and focuses on

expressing individual thoughts and opinions (O’Keefe, 1988). This type of message design

merely states what the persuader wants. The second, conventional design logic, appeals to

typical reasons or emotional appeals that would be suitable for any audience. The third,

rhetorical message design logic, is the most complex and sophisticated message design focusing

on achieving an agreement between the sender and receiver in which the message provides

context. Unlike conventional design logic, rhetorical …


Ideological Analysis Of The Brady Bunch And The Cosby Show, Beth Brannen 2015 University of Alabama in Huntsville

Ideological Analysis Of The Brady Bunch And The Cosby Show, Beth Brannen

Research Horizons Day Posters

No abstract provided.


Making Oral Communication A Successful Part Of The Common Core, Jon A. Hess 2015 University of Dayton

Making Oral Communication A Successful Part Of The Common Core, Jon A. Hess

Communication Faculty Publications

Adoption of the Common Core State Standards (CCSS) represents the first time that oral communication has been included in the curriculum requirements for K–12 education in many states. If done well, this change will provide important benefits to students. However, effective implementation will require collaboration among policymakers, educators, and experts in oral communication.

As educators work to strengthen primary and secondary education in the United States, many agree that schools need educational standards that are grounded in today’s needs and shared across states. The CCSS have emerged as a potential solution, and the majority of states have adopted these standards. …


Core Conversations For The Greater Good: An Exploration Of Intrapersonal Communication As A Self-Leadership Strategy In Social Entrepreneurs, William L. Cowen IV 2015 University of New England

Core Conversations For The Greater Good: An Exploration Of Intrapersonal Communication As A Self-Leadership Strategy In Social Entrepreneurs, William L. Cowen Iv

All Theses And Dissertations

Social entrepreneurs actively create and apply business and communication strategies to support societal causes. They face many leadership and logistics challenges including the need to balance simultaneously mission advocacy and enterprise administration. This qualitative, phenomenological study examines how social entrepreneurs experience intrapersonal communication, conversations within oneself, as a self-leadership strategy that impacts mission and constituents. Within the vast intrapersonal communication field, this study specifically explored the concepts of self-talk, inner voice and inner dialogue, as well as imagined interactions, where conversations are rehearsed or replayed for perceived strategic advantage. The literature examined showed intrapersonal communication, self-leadership and social entrepreneurship all …


"A Short Burst Of Inconsequential Information": Networked Rhetorics, Avian Consciousness, And Bioegalitarianism, Damien S. Pfister 2015 University of Nebraska-Lincoln

"A Short Burst Of Inconsequential Information": Networked Rhetorics, Avian Consciousness, And Bioegalitarianism, Damien S. Pfister

Department of Communication Studies: Faculty Publications

This essay uses the concept of “avian consciousness” to reconsider assumptions about human communication and theorize networked rhetorics. By adopting an ornithomorphic frame, I critically read Don DeLillo’s The Body Artist as an exploration of overlaps between human and avian consciousness. I then argue that avian consciousness provides a richer metaphor for understanding networked rhetorics than autistic consciousness, which is an increasingly dominant trope for explaining interaction with digitally networked media. I explore how Twitter, explicitly modeled on avian communication, can be understood as circulating information in ways analogous to the contact and assembly calls of birds. The essay concludes …


Shaping The Repository, Paul Royster 2015 University of Nebraska-Lincoln

Shaping The Repository, Paul Royster

University of Nebraska-Lincoln Libraries: Presentations

Repositories play 2 critical roles: collection and dissemination. How Nebraska's repository has progressed despite not taking common expert advice. Remarks on the current state of publishing. Opportunities for library publishing and disruptive innovation. A call for scholarship to "come out of Babylon"--the commercial marketplace that inhibits the free creation and sharing of knowledge. A call for librarians to take leadership in the evolution of new roles and relationships with our faculty colleagues. Sturm und Drang, hyperbole, irony, and passion.

Note: Download button links to pdf version. PowerPoint slides (~30mb) attached below as related file.

Streaming video is available at http://scholarship.law.wm.edu/lawrepositories/2015/lr2015/1/


Connecting, Creating, And Composing: A Shared Multimodal Journey, Margaret B. Krause 2015 University of South Florida

Connecting, Creating, And Composing: A Shared Multimodal Journey, Margaret B. Krause

Journal of Media Literacy Education

Given the dynamic nature of our society, literacy conceptualizations are constantly being redefined. While print literacy continues to be the primary literacy within elementary classroom, the growing nature of technological capabilities, social networking, and multimodal affordances require educators to delve into explorations of how children can be successful in negotiating meaning in our world. As an elementary educator, university instructor, and mother of three children, the author explores personal views of literacy through a shared multimodal journal experience with her children. This article highlights the experiences of her son through the journaling process and how he selects material for a …


Developing Media Literacy: Managing Fear And Moving Beyond, Katherine G. Fry 2015 Brooklyn College of the City University of New York

Developing Media Literacy: Managing Fear And Moving Beyond, Katherine G. Fry

Journal of Media Literacy Education

One way to view the development of the media literacy movement is through the various different ways in which strains of media literacy education have been called on to allay fears that accompanying new media technologies. This article focuses on how one media literacy organization,The LAMP, deals with two very different arenas —the internet safety arena and the news literacy arena--where fear of digital media has created narrow pockets of concern seeking narrow solutions. As media literacy grows and develops the hope is that these fears subside, a perception of separateness dissolves, and a broader media literacy vision advances.


Dusty But Mighty: Using Radio In The Critical Media Literacy Classroom, Miglena S. Todorova 2015 University of Toronto

Dusty But Mighty: Using Radio In The Critical Media Literacy Classroom, Miglena S. Todorova

Journal of Media Literacy Education

In a culture dominated by images, what is the capacity of radio-making to enact the ideals and meet the objectives of critical medial literacy education that empowers learners and expands democracy? This article conceptualizes a radio-based critical media literacy approach drawing upon a course project called “Borderless Radio,” where fifty-two students in a large urban Canadian university produced short radio programs narrating how they view and experience “multiculturalism.” Radio making in the classroom is soundscaping that politicizes intimacy, disrupts hegemonic discourses, and allows for teaching and learning to transgress; yet it also illuminates the ways in which self-positionality poses limitations …


Measuring News Media Literacy, Adam Maksl, Seth Ashley, Stephanie Craft 2015 Indiana University Southeast

Measuring News Media Literacy, Adam Maksl, Seth Ashley, Stephanie Craft

Journal of Media Literacy Education

News media literacy refers to the knowledge and motivations needed to identify and engage with journalism. This study measured levels of news media literacy among 500 teenagers using a new scale measure based on Potter’s model of media literacy and adapted to news media specifically. The adapted model posits that news media literate individuals think deeply about media experiences, believe they are in control of media’s influence, and have high levels of basic knowledge about media content, industries and effects. Based on measures developed to assess news media literacy, highly news literate teens were found to be more intrinsically motivated …


Guiding Digital And Media Literacy Development In Arab Curricula Through Understanding Media Uses Of Arab Youth, Jad P. Melki 2015 American University of Beirut

Guiding Digital And Media Literacy Development In Arab Curricula Through Understanding Media Uses Of Arab Youth, Jad P. Melki

Journal of Media Literacy Education

The role of new media in the Arab uprisings and the news of widespread surveillance of digital and mobile media have triggered a renewed interest in Arab audiences research, particularly as it pertains to these audiences’ critical abilities and digital media literacy competencies. Taken for granted have been Arab youth’s widespread use of social media for activism and political expression and their suspicion of government monitoring and privacy threats. This study questions these assumptions and attempts to provide a more accurate picture of Arab youth’s media uses, with the goal of informing the development of digital and media literacy curricula …


“Media Violence Is Made To Attract And Entertain People”: Responses To Media Literacy Lessons On The Effects Of And Institutional Motives Behind Media Violence, Laras Sekarasih, Kimberly R. Walsh, Erica Scharrer 2015 University of Massachusetts - Amherst

“Media Violence Is Made To Attract And Entertain People”: Responses To Media Literacy Lessons On The Effects Of And Institutional Motives Behind Media Violence, Laras Sekarasih, Kimberly R. Walsh, Erica Scharrer

Journal of Media Literacy Education

This study investigated the following research question: How do sixth-graders respond to a media literacy lesson that was designed to, among other goals, introduce the concept of the presence of commercial interest in media production, particularly regarding the prevalence of media violence? Forty-seven responses were analyzed thematically using constant comparison. Students’ responses illustrate their critical thinking and understanding about producers’ intent in including violence in media, although recognizing the commercial interest behind media violence still seems to be a challenge. Findings also suggest the task of striking a balance between instilling critical thinking skills and acknowledging children’s personal media experiences.


Accommodating New Vistas, Jessica Gasiorek, Howard Giles, Jordan Soliz 2015 University of Hawaii at Manoa

Accommodating New Vistas, Jessica Gasiorek, Howard Giles, Jordan Soliz

Department of Communication Studies: Faculty Publications

In this special issue, we aim to provide a diverse sample of current research that uses and/or extends Communication Accommodation Theory in innovative ways. With this prologue, we provide a general overview of the tenets and recent developments of theory, discussing how each of the seven original research articles included herein fits in the theory’s ever-evolving framework and body of research.


Fearless Friday: Our Founding Insurgents, Christina L. Bassler 2015 Gettysburg College

Fearless Friday: Our Founding Insurgents, Christina L. Bassler

SURGE

Two years ago, four amazing women huddled together brainstorming the best way to popularize justice by making it applicable to college students and within hours Surge was born. Their vision, humor, and amazing fearless spirits have enabled hundreds of individuals to write over 200 blog posts which collectively have been viewed almost 180,000 times. [excerpt]


Controlling Environmental Crisis Messages In Uncontrollable Media Environments: The 2011 Case Of Blue-Green Algae On Grand Lake O’ The Cherokees, Ok, Alicia Mason, James Triplett 2015 Pittsburg State University

Controlling Environmental Crisis Messages In Uncontrollable Media Environments: The 2011 Case Of Blue-Green Algae On Grand Lake O’ The Cherokees, Ok, Alicia Mason, James Triplett

Faculty Submissions

This chapter documents a content analysis of 62 media reports related to the 2011 blue-green algae (BGA) outbreak on Grand Lake O’ the Cherokees, Oklahoma. A three-stage crisis model is used to understand the media framing and crisis communication related to the event. Media reports were categorized according to modality. The data set included: traditional media reports (n=21, 33%), online blogs (n=7, 11%), and online press releases (n=34, 54%). These units of analysis represent both controlled and uncontrolled media representations of the crisis event. The objectives of this analysis are to understand how risk and crisis communication strategies were utilized …


Organizational Secrecy And The Fbi’S Cointelpro–Black Nationalist Hate Groups Program, 1967–1971, Kristen Hoerl, Erin Ortiz 2015 Butler University

Organizational Secrecy And The Fbi’S Cointelpro–Black Nationalist Hate Groups Program, 1967–1971, Kristen Hoerl, Erin Ortiz

Department of Communication Studies: Faculty Publications

In this article, we explain how secrecy influenced the communication and decision-making processes within COINTELPRO–Black Nationalist Hate Groups, the FBI’s covert program to disrupt left-leaning Black political organizations between 1967 and 1971. Memos exchanged between the FBI Director and field offices reveal how the organization strategized to conceal its identity as the source of anonymous communication. The Bureau developed explicit techniques for managing the content of their messages, the materials used to construct print messages, and the distribution of those messages. The Bureau’s techniques suggest that organizational secrecy involves a high degree of coordination between members, but it may also …


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