Other Communication Commons^™

The Role Of Design Thinking In Scientific Research & Communication, Colleen Syron

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Design thnking: Research: • Interviews with designers • Observations and case studies • Experimental studies • Simulation • Reflection and theorizing

Designing is not a search for the optimum solution to the given problem, but that it is an exploratory process. The creative designer interprets the design brief not as a specification for a solution, but as a starting point for a journey of exploration,…

“Deduction proves that something must be; Induction shows that something actually is operative; Abduction suggests that something may be.” Charles Pierce

The main point of difference is that of timing. Both artists and scientists operate …

Why We Need To Help Youth Develop A Stem Identity, Saundra Frerichs

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Favorite Toys

Developing Identity

Click 2 Science http://click2sciencepd.org

click2sciencepd.org

click2sciencepd@unl.edu

@Click2Science

Simple Techniques For Behavior Change, Lisa Pennisi

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Myths: •People just need to know the facts •People just need to be aware of the issues & consequences •People just need to see the $$ •Attitudes lead to behavior

Does knowledge lead to behavior?
•Knowledge correlates with behavior True
•Education increases knowledge True
•Increasing knowledge leads to behavior change False

What motivates behavior?

•Awareness campaigns can produce the opposite of goal –they use norms describing undesired behavior •boomerang effects –can cause the opposite effect as some conform with perceived social norms

The problem is WE are the evaluator of potential success based on what works for us. But we …

Networking With Researchers And Farmers To Tackle Herbicide-Resistant Weeds, Melinda K. Yerka

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Outline •Crop breeding technology •Regulation of crop technologies •Issues related to crop-to-weed gene flow •Need for landscape-level studies

GMO •Genetically Modified Organism •Most commercial traits facilitate crop production –Insect resistance (Btcorn) –Herbicide resistance (Roundup) •General scientific consensus that they are safe •Public concerns persist

GM…..Oh? •GMOs are regulated substances by USDA-APHIS –$80 to $150 million per genotype to get to market •USDA-APHIS: Which biotech traits do we regulate? •Commodity groups: Will we be regulated???

The special case of sorghum: Massive international development as a biofuel •Better drought tolerance than corn •Needs herbicide resistance to compete
Evolution of herbicide resistance in …

Training Undergraduates To Sell It: #Scicomm In An Ecology Course, Teresa Bilinski

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Stop. Being. Boring.

Science: Soft Skill? No.

Essential Transferable Skill: “Students would be better served by an education that is integrated with the job market they will encounter post-graduation, and one that provides not only technical skills but also the soft skills that are most in demand by employers such as communication…”

#SciCommin a senior Ecology course: Course-based undergraduate research experience (CURE). Ecosystem services at the wildland-urban interface: involving undergraduates in ecological investigations

Pre- assignment “Summarize the Results of an ecological research project related to the effects of urbanization on ecosystems. The research summaries will be presented orally to the …

Science Communication Strategies In The K-12 Classroom, Andrew Ising

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

@ItsIsing

andrewising@gmail

KABT.org #SciComm2016

bit.ly/isingnsc

Why is science literacy important to you? Why is science literacy important to me?

Situation #1: Peer Review -- Scientists talking to other Scientists; Making Science Research More Accessible: Poster Sessions [KABT Miniposters]

Situation #2: Informal Science -- Scientists telling science stories Common sources: Blogs, science magazines, newspapers, etc. Documentaries Social Media Why students like this: Narrative… Drama… Fewer long latin words

Situation #3: Community Outreach -- Scientists talking as experts to an audience “A scientist seen is a scientist trusted” Be/Become someone’s “BROADER IMPACTS”! Citizen Science Projects (Scistarter, YourWildLife, IMP, Great KS Tardigrade Hunt, …

Eight-Legged Encounters: Using Organismal Biology To Bring Science Education To Families & Communities, Eileen A. Hebets

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Path of the Predators: A Journey Through the Living Arachnids. Illustrations by Pawl Tisdale

WHAT IS AN ARTHROPOD?

CREATE A CHELICERATE

ASSEMBLE AN ARACHNID

TISSUE PAPER FLOWER

MICROSCOPE MADNESS

Eight-Legged Encounters Impact

Change in interest in learning about scientific discoveries among adult respondents (n = 63).

Youth’s interest in science activities (n = 42). Respondents were 50% female, 50% male and ranged in age from 4 – 14 with a mean of 7.7.

Help Me Help You: Working With Public Information Officers, Scott Schrage

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Why work with public information officers? Should I reach out to a PIO? Tips for working with a PIO. Multimedia. Draw in lay readers. Illustrate concepts. The interview. When the PIO sends you the first draft… Be prepared to speak with external media.

Public Perceptions Of Drones Used For Weather-Related Purposes, Lisa M. Pytlikzillig, Janell C. Walther, Carrick Detweiler, Adam L. Houston

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

The CLOUDMAP Team -- Collaboration Leading Operational UAS Development for Meteorology and Atmospheric Physics. An EPSCOR grant funded by NSF

Responsible Innovation & Trust

Public Perception Studies to Date

Some Major Findings • You can call a drone whatever you want without changing people’s support • Purpose matters • Trust matters…

And More Findings • Sensemaking through pop culture, lack of knowledge, questioning, and purpose. • Hopes for societal benefits such as research technology and improved public safety (reduced risk, better forecasting). • Concerns for privacy, public & airspace safety, and pollution. • Recommendations for collaborative regulation creation for safety …

The Engineering Ambassadors Network: Engaging Undergraduate Engineers In P-12 Outreach, Sally Wei

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

In the next few minutes I want to focus your attention on the T and E of STEM. Take a few seconds and think about what in this room is either not engineering and tech itself or does not have any interface with engineering and tech.

So engineering is ubiquitous, how do we teach this across society particularly P12 and how do we create the pipeline?

The Engineering Ambassadors Network is a nationwide network of colleges and universities designed to change the conversation on engineering.

EAN’s mission is two‐fold: to develop engineering leaders as well as impact P‐12 engineering education. …

How To Be A Biologist?, Fernando Mateos-González

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

http://bioblogia.net

http://www.bioblogia.net/p/consejosjovenesbiologos.html

Tips for young biologists-- •How and why study Biology •How to get experience, contacts, and jobs as a biologist •My own troubles/experiences

What do they ask about?

My own goals for SciComm2016…

You Kan: A Graduate Student Perspective On K-12 Outreach In Ks, Nicole Green

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Science gets interesting at interfaces.

K-12 Outreach in Kansas:
NSF GK-12 EIDROP Fellow (2014-2015) #0841414 Partnership with USD 475 ‘Resident Scientist’, AP Biology
EXCITE! Summer Workshop Series (2015, 2016) KAWSE Office ‘Drosophi-what? Using Fruit Flies as a Biological Model Organism’, 9th-12th grades
4-H SPecial INterest (SPIN) Fall 2015-Spring 2016 After school programming with USD 383, 2nd-5thgrades
Camp R.O.A.R. (Real Observation ARoundUs), Lincoln Elementary School, K-5th grades, funded by ASCB COMPASS Outreach grant

Engaging in outreach is a unique graduate training experience. Successful outreach programs meet students where they are.

If you walk into the classroom with good intentions and a …

Teaching Ethics In Introductory Public Speaking: Review And Proposal, Jon A. Hess

Jonathan A. Hess

Ethics are not heavily emphasized in either public speaking textbooks or classroom lectures. This de-emphasis of public speaking ethics is unfortunate. Educators should take responsibility for making sure that students are familiar with ethical issues and that they know that unethical public communication is not acceptable. Since public speaking textbooks do not provide much explicit guidance for ethical decision making, supplementary material is provided in this article. Four ethical principles are provided to help students understand the nature of communication ethics, a sample class lecture is outlined, and teaching ideas are included.

'Wait — Something’S Missing!': The Status Of Ethics In Basic Public Speaking Texts, Jon A. Hess

Jonathan A. Hess

The basic course is important to the welfare of the speech communication discipline. According to Seiler and McGukin (1989), the basic course is the mainstay of the discipline. Gibson, Hanna, and Leichty (1990) surveyed 423 institutions of higher education nationwide and found that at 92% of the schools’ enrollment in the basic course was increasing or holding steady (this is up from the figure of 88% reported in 1985). In a survey of college graduates, Pearson, Nelson, and Sorenson (1981) found that 93% believed that the basic speech course should be required for all students. Because of its popularity and …

Rethinking Our Approach To The Basic Course: Making Ethics The Foundation Of Introduction To Public Speaking, Jon. A. Hess

Jonathan A. Hess

The basic public speaking course is often taught from a standpoint of effectiveness. That approach can be problematic due to the dangers of technique. The use of ethics as a foundation for public speaking can overcome this drawback and has other advantages. Included in these advantages are its fidelity to the subject matter, promoting more responsible use of power, improved fit with the liberal arts mission of higher education, and better meeting student needs.

Issues in implementing an ethics-based course are discussed, such as identifying ethical issues and engaging in dialogue. The model is illustrated through a description of one …

Basic Public Speaking Principles: An Examination Of Twelve Popular Texts, Jon A. Hess, Judy C. Pearson

Jonathan A. Hess

The importance of the basic course is reflected in the number of published articles focused on it. Aside from having an annually published journal (The Basic Communication Course Annual) devoted to it, articles concerning the basic course are sprinkled throughout many of the discipline's journals. However, Schneider (1991) pointed out that few studies have focused on the textbooks used. Since the textbook is generally the foundation upon which the course is built, it is an important object of study.

Although the term basic course may be used to identify a variety of courses (such as public speaking, interpersonal communication, hybrid …

Use What You Choose: Applying Computational Methods To Genre Studies In Technical Communication, Brian N. Larson, William Hart-Davidon, Kenneth C. Walker, Douglas M. Walls, Ryan Omizo

Faculty Scholarship

This paper reports on the results of an intensive application development workshop held in the summer of 2015 during which a group of thirteen researchers came together to explore the use of machine-learning algorithms in technical communication. To do this we analyzed Amazon.com consumer electronic product customer reviews to reevaluate a central concept in North American Genre Theory: stable genre structures arise from recurring social actions. We discovered evidence of genre hybridity in the signals of instructional genres embedded into customer reviews. Our paper discusses the creation of a prototype web application, "Use What You Choose" (UWYC), which sorts the …

Online Information Seeking By Patients With Bipolar Disorder: Results From An International Multisite Survey, Jörn Conell, Rita Bauer, Tasha Glenn, Martin Alda, Raffaella Ardau, Bernhard T. Baune, Michael Berk, Yuly Bersudsky, Amy Bilderbeck, Alberto Bocchetta, Letizia Bossini, Angela Marianne Paredes Castron, Eric Yat Wo Cheung, Caterina Chillotti, Sabine Choppin, Maria Del Zompo, Rodrigo Dias, Seetal Dodd, Anne Duffy, Bruno Etain, Andrea Fagiolini, Julie Garnham, John Geddes, Jonas Gidebro, Ana Gonzalez-Pinto, Guy M. Goodwin, Paul Grof, Hirohiko Harima, Stefanie Hassel, Chantal Henry, Diego Hidalgo-Mazzei, Vaisnvy Kapur, Girish Kunigiri, Beny Lafer, Chun Lam, Erik Roj Larsen, Ute Lewitzka, Ramus Licht, Anne Hvenegaard Lund, Blazej Misiak, Patryk Piotrowski, Scott Monteith, Rodrigo Munoz, Takako Nakanotani, René E. Nielsen, Claire O'Donovan, Yasushi Okamura, Yamima Osher, Andreas Reif, Philipp Ritter, Janusz K. Rybakowski, Kemal Sagduyu, Brett Sawchuk, Elon Shwartz, Ângela Miranda Scippa, Claire Slaney, Ahmad Hatim Sulaiman, Kirsi Suominen, Aleksandra Suwalska, Peter Tam, Yoshitaka Tatebayashi, Leonardo Tondo, Eduard Vieta, Maj Vinberg, Biju Viswanath, Julia Volkert, Mark Zetin, Iñaki Zorrilla, Peter C. Whybrow, Michael Bauer

Marriage and Family Therapy Faculty Articles and Research

Background

Information seeking is an important coping mechanism for dealing with chronic illness. Despite a growing number of mental health websites, there is little understanding of how patients with bipolar disorder use the Internet to seek information.

Methods

A 39 question, paper-based, anonymous survey, translated into 12 languages, was completed by 1222 patients in 17 countries as a convenience sample between March 2014 and January 2016. All patients had a diagnosis of bipolar disorder from a psychiatrist. Data were analyzed using descriptive statistics and generalized estimating equations to account for correlated data.

Results

976 (81 % of 1212 valid responses) …

Raising Nebraska: Engaging The Public In Ways That They Value, Chuck Hibberd

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

Raising Nebraska A partnership: •Nebraska State Fair •Nebraska Extension •Nebraska Department of Agriculture With a purpose: •Demonstrate the science and art of Nebraska agriculture •Learn from consumers

Prescribing irrigation –conserving water

Walkable Nebraska map -elevation change, waterways, precipitation and crops/livestock

Trusted Voice Videos –Top 5 & Bottom 5

Interactive Dinner Table -- Dinner Table –Entrée, Drink, & Side Selection

Exit Poll -How many things did you learn today?

Conclusions •Participants are telling us what they want to learn more about •Participant responses provide insight on content offerings •Interactive, digitally-based learning venues are effective

Tell Me A Science Story: Transforming Engagement With Science Using Creative Nonfiction, Janell C. Walther

SciComm 2016 - Lincoln, Nebraska, September 23-24, 2016

“I definitely felt more engaged with the first one [creative nonfiction]and less tuned out because I had somebody interpreting their response for me. So when he was like “Oh, I was surprised” then I think “Oh, so was I, I was also surprised by the piece of information.” So I was more engaged with it personally even if I didn't retain all the numbers... “

“[The story] seemed more relatable I guess, as a normal, average, everyday person than a whole bunch of scientists talking about facts. Where the facts were still in here, the way that it was written …