Organizational Communication Commons^™

Keeping Coms Connected: Building A Foundation For Alumni Engagement, Ella Captain, Alec Tonas, Selina Bali

Communication Studies

This project addresses the lack of Alumni Engagement in the Communication Studies department at Cal Poly. It aims to cultivate a stronger department community by creating sustainable resources and events to deepen connections. We looked to answer how targeted alumni outreach could strengthen the department and what benefits this would bring to current students, faculty, and alumni. To do this, our group organized an Alumni Panel event, created a contact list, implemented student alumni liaison positions, solicited donations for the COMS spring social, and worked on the department website and social media. By applying research on communication theories, we were …

Examining Nonprofit Organizations' Use Of Social Media To Reach Organizational Goals, Amanda L. Margiotta

Student Theses and Dissertations

This thesis investigated the impact of social media on nonprofit organizations’(NPOs) efforts to reach their organizational goals. Focusing on a breast cancer organization, the Ellen Hermanson Foundation, and a domestic violence organization, Hope’s Door, and their social media use, this study analyzed their marketing and fundraising campaigns for breast cancer awareness and domestic violence awareness months, as well as Giving Tuesday. With the use of qualitative content analysis, this study identified the use of communicative strategies such as testimonials, reporting and statistics, storytelling through short videos, and call to action to make posts compelling and solicit engagement. It also identified …

Parental Experience In 4-H And Its Effect On Youth Reenrollment, Jolynn Miller, Kendra Lewis, Jeannette Rea Keywood, Tim Ewers, Kali Trzesniewski, Sarah Hensley

Journal of Extension

Youth experience many benefits from participating in the 4-H program. It is unclear, however, what role parents play in their child’s reenrollment in the program. This study uses data from a multi-year multi-state study of youth retention in 4-H to examine the effects of parental expectations and experience on their intent to reenroll their child after their first year in 4-H. Results show a relationship between parental expectations and experiences on continued involvement. This study can be used to help 4-H programs recruit and retain more youth, as well as by other Extension programs to understand retention issues.

The Voices Of Black Motherscholars: Navigating Academia, Motherhood, And Beyond, Danae Peterson

Masters Theses, 2020-current

The experiences of Black women in academia are shaped by the intersection of multiple, often conflicting identities. As mothers and scholars, Black women navigate the complex terrain of competing responsibilities, societal expectations, and institutional barriers, all while striving to achieve personal and professional aspirations. This daily balancing act is complicated by the compounded effects of racism and sexism in academia, coined as misogynoir (Bailey, 2018). Misogynoir, a specific form of anti-Black racist misogyny, manifests through stereotyping, marginalization, and invisibility affecting Black women’s ability to thrive in academic spaces that were not designed with them in mind (Patton & Njoku, 2019). …

Content That Connects: Enhancing The Social Media Practices Of Small Businesses To Promote Organizational Growth, Noelle Vacca

Seton Hall University Dissertations and Theses (ETDs)

The vast majority of businesses in the United States are classified as small businesses and are vital to the U.S. economy and culture. To remain competitive, they must utilize social media marketing effectively. This study analyzes the Instagram practices of small business districts and existing training programs to understand how small businesses are guided in enhancing their online presence. By identifying existing processes and gaps, the study establishes key opportunities for growth. Based on the findings, the study offers actionable and practical recommendations for small business owners, training programs, and business districts to strengthen social media effectiveness and support business …

Degrees In Action: Utilizing Public Relations Students' Expertise To Expand The Reach Of Oer, Taylor "Lainie" Allen, Shelley Wigley

UTA Libraries Staff Publications - Archive

Students' expertise plays a crucial role in promoting Open Educational Resources (OER). The “Degrees in Action: Utilizing Public Relations Students' Expertise to Expand the Reach of OER” poser presentation highlights a collaboration between a Public Relations (PR) Campaigns Course and OER and Digital Scholarship Department. PR students were empowered to apply their skills in developing and executing a public awareness campaign that highlighted the benefits and availability of OER on the University of Texas in Arlington campus.

Through strategic planning, creative messaging, event coordination, and student/faculty surveys, the PR students gained hands-on experience in communication and advocacy while addressing the …

Department Chair And Faculty Perceptions Of Organizational Communication In The Post Covid-19 Era, Gabriele Cafone Zengewald

Seton Hall University Dissertations and Theses (ETDs)

The purpose of this qualitative case study was to understand the perceptions and experiences of department chairs and full-time faculty with organizational communication during a time of organizational transition post COVID-19. Utilizing the conceptual framework of communication satisfaction developed by Downs and Hazen (1977), the study used semi-structured interviews and a thematic analysis of pandemic communications. Findings indicated that engagement, transparency, and clarity were essential in creating positive perceptions of communication with department chairs playing a critical role between upper-level administration and faculty. Facutly noted greater trust and satisfaction when communication allowed for two-way dialogue and was delivered through clear …

The Influence Of Narrative Point Of View In Fanfiction On Character Identification And Parasocial Romantic Attraction, Rachel Delaurenti, Alex Cocoros, Lourdes Duque, Sean Oriotis, Jonathan Jauregui

Student Scholar Symposium Abstracts and Posters

This study examines how narrative point of view influences character identification and parasocial romantic feelings in fan fiction. In order to conduct this research, an experiment was conducted in which participants read fan fiction about their chosen media figure (celebrity or fictional character) written in one of three perspectives: first-person self-insert, third-person self-insert, or third-person original character. Participants then responded to a series of questions regarding identification and physical and emotional parasocial romantic attraction. Following statistical analysis of the survey data, the study yielded results that indicate that there are stronger levels of identification and physical parasocial romantic attraction when …

Newsletter, Wku Staff Senate

Staff Council

Newsletter created by WKU Staff Council to report on work accomplished.

The Digital Incorporated Worker Narrative: A Mixed Methods Study Of Digital Capital, Work Selection, And Outcomes In The Fourth Industrial Revolution, Tracie King

Dissertations

Digital technology permeates society and industry, making digital-ready workers necessary for firms of all sizes as a firm seeks competitiveness in the market (Bergson-Shilcock et al., 2023; de Ruyter et al., 2018; Gorski et al., 2022; Karaboğa, 2023; Kim et al., 2017; Qureshi Zia, 2019). Firms seeking digital-ready workers face a complex digital divide that creates a worker shortage (Bergson-Shilcock et al., 2023; Karaboğa, 2023; Qureshi Zia, 2019). This study aims to describe workers' work selection, work experience, and outcomes in a complex digital society.

Most digital divide research focuses on the individuals excluded from owning, accessing, and having skills …

Organizational Care: The Formation And Reproduction Of Social Support Structures In Nonprofit Organizations, Ella Stanley

Communication Undergraduate Honors Theses

Through past literature it has been established that nonprofit employees are prone to experience increased levels of stress and burnout due to the emotionally taxing nature of their jobs. Social support is a communicative transaction between individuals that has been proven to mitigate the negative impacts that both stress and burnout can cause employees to face. Previous studies on social support have focused on healthcare workers and nonprofit volunteers, while this study aims to understand the specific social support structures that are prominent within nonprofit organizations to provide support for employees. This study utilizes structuration theory to explore the structures …

Examining The Portrayal Of The Acculturation Of The Korean Diaspora In Texas, Uijin Chang

2025 Spring Honors Capstone Projects - Archive

This project examined the acculturation of the Korean diaspora in Texas, focusing on how the diasporic group shapes intercultural interactions. Drawing from the concepts of Berry’s acculturation model and diasporic histories, the study explored how Korean immigrants navigate identity, cultural adaptation, and social belonging in Texas. Employing a visual analysis methodology, a coding framework identified recurring themes and symbolic representations of the acculturation of the Korean diaspora. Ninety-nine images were collected based on three groups: business group, church group, and women's group. By categorizing denotative and connotative themes, this study searched for implicit and explicit meanings embedded within portrayals of …

An Exploration In Using Aesthetic Creative Modalities In Professional Supervision, Linda Young

Doctor of Ministry Theses and Dissertations

This project examines the integration of aesthetic and creative modalities into professional supervision, traditionally dominated by conversation-based methods. Drawing on over thirty years of experience in education, ministry, and supervision, it addresses the need for more creative, diverse, expressive, and reflective tools to be used in professional supervision practice. The study proposes a theoretically and theologically grounded curriculum to equip supervisors in postgraduate training with creative approaches that enrich learning, insight, and practice within the evolving landscape of professional supervision in Australia.

Framework For Enhanced Intergenerational Connectivity (Eic): A Professional Program Development Report, Amanda Michelle Reigle

Electronic Theses, Projects, and Dissertations

This program development report documents the implementation and facilitation of the Sages and Seekers pilot program at California State University, San Bernardino (Palm Desert Campus) from 2022 to 2025. Grounded in communication theory, intergroup contact principles, and instructional design, the report outlines a structured intergenerational intervention aimed at enhancing empathy, connection, and understanding between older and younger adults. Drawing from facilitator observations and program implementation experiences, this work led to the creation of the Framework for Enhanced Intergenerational Connectivity (EIC), a five-point planning model emphasizing leadership, facilitation, administrative support, participant continuity, and structured program design.

The EIC framework is accompanied …

Equipping The Saints For The Work Of Ministry In The East London Church, Andrew C. Fleming

Doctor of Ministry Theses and Dissertations

The purpose of this project was to implement a qualitative evaluation process to measure the progress of the East London Church’s transition toward a flatter team-based ministry model. The research evaluated the effectiveness, fitness for purpose, and procedural weaknesses of the church's articulated leadership goals, which included equipping members for ministry, increasing member involvement, forming ministry teams, and sharing power and resources. The study employed a mixed-methods approach, integrating quantitative data from two Church Health Assessment (CHA) surveys separated by a three-year interval with qualitative insights from focus groups to provide a comprehensive understanding of the transition process. The CHA …

Hearing God's Word Through Ecclesial Listening, Nathan Burrow

Doctor of Ministry Theses and Dissertations

This project dissertation was designed to enhance ecclesial listening when sermons are preached at the Hillcrest Church of Christ. The challenge of listening to the Word of God in a way that forms community is not unique to Hillcrest. It is a common problem for preachers and churches today. Our context, marked by shifts in church membership, societal division, and the isolating effects of digital culture, calls for a renewed emphasis on listening as a church community. This project explores the ways in which we can cultivate practices that encourage ecclesial listening—a way of hearing the preached Word that draws …

Double, Double, Toils And Troubles: Analyzing The “Magical” Relationships Between University Leaders’ Personality Traits And Their Self-Efficacy In Leadership Situations, Fay Ludvine Boudreaux

LSU New Orleans Theses and Dissertations

This present study investigated the relationship between higher education leaders’ personality traits and their self-efficacy in leadership situations. A total of 151 leaders employed across the nine institutions within the University of Louisiana System completed a survey that prompted them to identify their personal values, traits, and skill sets, as derived from the online Pottermore quiz, the official Harry Potter Hogwarts House sorting instrument. This niche personality metric was chosen to cater to higher education’s evolving landscape, as it welcomes an influx of Millennials into leadership positions. Participants’ responses were eventually recoded to “sort” them into their respective Houses: Gryffindor, …

Community Voices, Climate Action Choices: Working Towards A Resilient Monterey County, Lesley A. Solano Alonso

Capstone Projects and Master's Theses

Vulnerable communities in Monterey County face disproportionate environmental and health impacts due to climate change, yet many residents remain unaware of the tools and resources available to support local action. This capstone project was implemented in partnership with Ecology Action (EA) and the Resilient Central Coast (RCC) campaign to increase awareness and engagement with the RCC platform. Serving diverse communities across Monterey County, the project included bilingual outreach efforts, community tabling, educational presentations, and a climate action survey. Over 650 residents were engaged directly, resulting in 99 new household sign-ups on the RCC website, a major milestone for the agency. …

The Complete Message Is The Best Message: The Case For Standardizing Wireless Emergency Alerts, Jeannette Sutton, Micki Olson, Hugh Walpole, Lauren B. Cain, Nicholas Waugh, Michele M. Wood

Emergency Preparedness, Homeland Security, and Cybersecurity Faculty Scholarship

Standardized messaging for alerts and warnings has been made possible through the use of the Warning Lexicon and workflow. The effectiveness of this approach to motivate protective action behaviors, in comparison with the current standard of practice, has not yet been tested. Using an experimental design to test the effectiveness of the Warning Lexicon, we tested three message types for five hazards: blackouts, law enforcement incidents, infectious diseases, heavy snow, and chemical releases, and found that messages created using the Warning Lexicon contents and workflow produced better messaging outcomes than the current standard of practice. Specifically, participants who received the …

A Qualitative Study Exploring Senior Leaders’ Experiences And Perceptions In Addressing Workplace Sexual Harassment In The U.S. Federal Government: A Systems Perspective, Karen Jane Dean

Electronic Theses and Dissertations

Sexual harassment (SH) is a prevalent, costly, and often unreported problem in the U.S. Federal Government. Despite decades of research from multiple perspectives and recommendations to address SH, the problem persists and remains complex. While some researchers and U.S. Government agencies have called upon leaders to commit to eliminating workplace SH, others have suggested using an integrated conflict management system (ICMS) to manage the complexity, nuances, and conflicts. Even though there is a call for leadership to address SH, there is limited documentation in the literature about leaders’ experiences and perceptions in addressing the problem. Therefore, this qualitative study was …