Mass Communication Commons^™

The Prospector, April 3, 2012, Utep Student Publications

The Prospector

Headline: Wellness Issue -- Tossing the Salad

Is It Sexy? A Semiotic Analysis Of Sexual Imagery In Japanese And United States Advertising, Marc P. Pereira

Northwest Communication Association Conference Papers & Presentations

This study presents a semiotic analysis of several magazine advertisements in an attempt to explore body image and sexuality as it is illustrated in marketing campaigns in both the United States and Japan. Each of the magazines from which the artifacts were drawn was published in 2011, and each presents a similar focus on fitness, fashion, and television in each country. A comparison of the sexuality portrayed in advertisements was conducted to explore similarities and differences. It was found that there is a difference in how sexual imagery was used between the United States and Japan, with the United States …

Wright State University Magazine, Spring 2012, Office Of Communications And Marketing, Wright State University

Wright State University Magazine

Nineteen page issue of the Wright State University Magazine. This magazine is published twice a year and focuses on news related to Wright State alumni, faculty, staff, and friends of the university.

A New Definition Of Reading: Exploring Media Literacy In A Changing World, Theresa Navarra

Honors Projects in Communication

The purpose of this study is to look at media literacy and how it is taught. Considering the rapid advances in technology which have led us to read more than just books, this research argues for a new form of literacy. Through focus group discussions and an analysis of a background questionnaire in support of those discussions, this study discovered that media literacy education in its current state may be having more of a negative effect on students than it anticipates. This research demonstrates the students who have taken media literacy courses, in direct comparison with those who have not, …

Ua77/1 Wku Spirit, Wku Alumni Relations

WKU Administration Documents

WKU's alumni magazine. Contents:

• Ransdell, Gary. President’s Letter
• Your Legacy – Frank Myers
• Gary Ransdell Attends Confucius Institute Conference, Visits Chinese Universities
• Talisman, WKU’s Yearbook, Receives 13^th National Pacemaker Award
• WKU, Elizabethtown Community & Technical College Expand Partnership
• Enrollment at WKU Passes 21,000 Sets Record for 14^th Consecutive Year
• Cheryl Stevens Named Dean of Ogden College of Science & Engineering
• WKYU-PBS Receives Grant for Digital Studio, Control Room Equipment
• WKU Public Relations Program Earns Renewal of International Certificate
• 5 Gatton Academy of Mathematics & Science Students National Semifinalists in Siemens Competition
• Ray Harper Tapped as Full-Time WKU Head …

Minero Magazine, Vol. Xiv, Spring 2012, Utep Student Publications

The Prospector

Cover Story: El Paso: Secret Corridor for Modern-Day Slavery

Influence Of American Media Upon Korean Broadcasting Culture - Analyzing 'American Idol' Vs. 'Superstar K Ii', Han Na Shin

Masters Theses

This study examines the influence of American media on Korean broadcasting culture, based on analysis of American Idol and SuperStar K Season II. Viewer ratings were analyzed to find out the popularity of American programs in South Korea. Web-based surveys and individual interviews were analyzed to figure out the difference between both programs and its influence upon Korean viewers. The result shows that American programs currently influence the Korean media and Korean viewers, and that influence is getting more produced. With those findings, the study concludes it affects Korean viewers and Korean society as well. Audition programs become one of …

Combining Social Media & Traditional Media In A Modern Communications Plan, Shannon Mortland

Communication & Leadership Dissertations and Theses

This study explored (a) how organizations can determine the best ways to reach consumers as social media and traditional media evolve, therefore changing the way people conduct their lives; and (b) how organizations can combine traditional media and social media to enhance conversations with consumers, given that changes in media have forced organizations to develop relationships and have conversations with consumers. The literature review investigated how traditional media and social media have evolved in recent years, how they currently are being used, and how their combined use differs from previous marketing tactics. This information was filtered through the theoretical belief …

Uw Impact: A Civic Engagement Initiative Case Study, Dana Robinson Slote

Communication & Leadership Dissertations and Theses

In 2010 funding for higher education was negatively impacted by Washington’s economic environment. University of Washington executives launched UWImpact to encourage advocacy on behalf of the institution. This case study explores which aspects of UWImpact’s approach created a culture that influenced the State Legislature to allow UW to develop a funding mechanism. Methods used to construct the project include: Evaluation of UWImpact materials and website, plus five news articles, reviewed for recurrences of specific adjectives; data obtained from (Vocus) software, and augmented by participant-observations during informal interviews at three events. The data was gathered from December 2010 through April 2011. …

Utilizing Opinion Leaders To Combat Racial Disparity In Breast Cancer: An Analysis Of A Community Health Advisor Model And Communication Techniques Used To Decrease The Racial Disparity In Breast Cancer, Heather Watts

Honors Capstones

No abstract provided.

Imagine This: An Object Starting A Revolution: The Radio, Exiled Voice, And The Mute Poet In Communist Romania, Irina Popescu

Journal of Global Initiatives: Policy, Pedagogy, Perspective

This paper analyzes the role played by Radio Free Europe in redistributing sound inside Romania, a country which experienced one of the most repressive communist regimes in Eastern Europe. By following the work of Monica Lovinescu, a cultural critic and writer, and Ana Blandiana, a poet, and leaning heavily on the theoretical framework provided by Giorgio Agamben, this paper uncovers the potential of disembodied voices. Voice, therefore, drives the revolution, providing the Romanian population with a means of escape, a means with which to reclaim their words and thus begin making demands for change. Two types of sounds/voices will be …

Revolutionary Ideology In The Information Age: Technology Of The Occupy Wall Street Movement, Jed D. Blume

Capstone Collection

The research presented in this project draws heavily on themes of social justice and human rights. The purpose of this inquiry is twofold. For one, it functions as an SIT Graduate Institute “Capstone,” which meets the graduation requirements for a Master’s degree from the school. Secondly, the function of this project is to provide a space to investigate how the theory and practice of contemporary social change utilizes today’s most powerful non-militaristic technology. The focus of my research is particularly concerned with my own participant observation in the Occupy Wall Street movement, which emerged in the United States in late …

Facebook Changing The Face Of Voting: How The Internet And Social Networking Sites Affected Youth Voting Behaviors In The 2008 Election, Aleesha M. Larsen

Political Science Theses and Capstones

Since the eligible voting age was changed in 1972 to include 18-21 year-olds, turnout has been historically low for the youngest group of American voters. But, the 2008 election got young people to swarm the polls, resulting in one of the highest turnout rates, among the youngest age cohort, in history. The Obama campaign was the first to successfully use social networking sites, like Facebook and Twitter, to help mobilize and persuade young voters. In this study, I attempted to find how significant of a role in the Internet played in convincing voters aged 18-24 to vote in 2008, especially …

How The Movies Became Speech, Samantha Barbas

Journal Articles

In its 1915 decision in Mutual Film v. Industrial Commission of Ohio, the Supreme Court held that motion pictures were, as a medium, unprotected by freedom of speech and press because they were mere “entertainment” and “spectacles” with a “capacity for evil.” Mutual legitimated an extensive regime of film censorship that existed until the 1950s. It was not until 1952, in Burstyn v. Wilson, that the Court declared motion pictures to be, like the traditional press, an important medium for the communication of ideas protected by the First Amendment. By the middle of the next decade, film censorship in the …

Bears, Baby Carrots, And The Colbert Bump: An Analysis On Stephen Colbert's Use Of Humor To Set The Public's Political Agenda, Dominique Mckay

Masters Theses

In recent years, political satire has risen in popularity and recognition as an effective means of transmitting political news to a younger generation of voters. This recent development brings forth new questions about the role of political satire in setting the public's political agenda. Using Agenda-Setting Theory as a framework, this study takes The Colbert Report, one of the most popular satire television shows of this generation, and analyzes it for a possible political agenda. In the end, what this study finds is that in the six weeks leading up to the 2008 U.S. presidential election The Colbert Report chose …

Media, Military, Militarism: Media Consumption, Awareness Of U.S. Military Foreign Policy, And Support For War, Daniel James Patten

Sociology & Criminal Justice Theses & Dissertations

This study examines the relationship between the media, attitudes towards supporting war, and military awareness. Online survey data were collected from a four-year university located in a heavily militarized area. This study found that having knowledge of Afghanistan and Iraq War facts negatively affected one's decision to support war and was the strongest predictor of this decision. The media was not found to be a significant predictor impacting this knowledge when controlling for other variables. Political ideology and other related variables were found to be more influential of this knowledge. These findings imply that the public may be imprudently supporting …

Centennial Newsletter, Utep 2014 Commission

UTEP 2014 Commission

Monthly e-newsletter of the UTEP Centennial Commission.

Salud Y Saludos: The E-News Of The College Of Health Sciences, College Of Health Sciences

College of Health Sciences

Monthly e-news of the College of Health Sciences.

You Sir Are A Fine Young Gentleman. Thank You, My Lady: A Rhetorical Analysis Of Eighteenth Century Conversations Regarding Gentility And Gender, Kati Overbey

Masters Theses

This study rhetorically analyzed the eighteenth century work of Richard Steele and Joseph Addison's The Spectator and Eliza Haywood's The Female Spectator using Kathleen Turner's framework for rhetorical history as social criticism integrating text and context. Ten essays from The Spectator as well as ten essays from The Female Spectator were selected based on content and subject matter regarding manners and gentility. When Turner's framework for analysis was applied to the essays, defining characteristics of gentility were revealed. A presentation of the results of the textual and contextual analysis of these twenty selected essays is provided. An analysis of the …

Ua12/2/1 College Heights Herald, Vol. 87, No. 32, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• McKay, Michael. Banner & TopNet Failure Causes Delays – Information Technology
• Duvall, Tessa. Love Notes – Nicholas Chambers, Terri Woody, Student Disability Services
• Rogers, Shelby. WKU to Host Statewide Symposium – Study Abroad
• Spees, Monica. U is for Umpire – Grant Burkeen
• Spees, Monica. WKU Education Comes Full Circle for Grad Assistant – Katherine Pettit
• Williams, Joanna. Sometimes Your Peers Can Be Your Best Help
• Vogt, Darren. Editorial Cartoon re: Athletic Brackets
• Ross Bjork Did What Was Best for Him
• Rutledge, Chris. Father of Newgrass to Play SKyPAC – …