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All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau 2015 Louisiana State University and Agricultural and Mechanical College

All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau

LSU Doctoral Dissertations

This dissertation examines science blogging practices, including motivations, routines and content decision rules, across a wide range of science bloggers. Previous research has largely failed to investigate science blogging practices from science bloggers’ perspective or to establish a sociological framework for understanding how science bloggers decide what to blog about. I address this gap in previous research by conducting qualitative in-depth interviews with 50 science bloggers and an extensive survey of blogging motivations, approaches, content decisions rules, values and editorial constraints for over 600 active science bloggers. Results reveal that science blog content is shaped heavily by not only individual …


Correcting The Conversation: An Argument For A Public Health Perspective Approach To University Timely Warnings About Sexual Assault, Ashley Hesson 2015 Louisiana State University and Agricultural and Mechanical College

Correcting The Conversation: An Argument For A Public Health Perspective Approach To University Timely Warnings About Sexual Assault, Ashley Hesson

LSU Master's Theses

Reports of sexual violence should be written from a public health perspective approach to appropriately frame the occurrence and encourage accurate understandings of sexual assault as a larger societal issue. This research consists of two studies to investigate the way universities do (and should) communicate about sexual violence with their students. For Study 1, interviews were conducted with a random sample of public state Universities regarding their emergency alert processes and template usage to determine current emergency communication practices. The majority of universities contacted do not have a template or best practice guidelines in place for creating timely warnings. For …


Organizational Twitter Use: A Qualitative Analysis Of Tweets During Breast Cancer Awareness Month, Pratiti Diddi 2015 Louisiana State University and Agricultural and Mechanical College

Organizational Twitter Use: A Qualitative Analysis Of Tweets During Breast Cancer Awareness Month, Pratiti Diddi

LSU Master's Theses

One in eight women will develop breast cancer in her lifetime. The best-known awareness event to fight the health issue is Breast Cancer Awareness Month (BCAM). Twitter is a growing source of health information amongst users; however, little research exists into understanding how various organizations use their Twitter accounts to communicate about breast cancer during BCAM, as well as implications of this use for the health information consumers. In this context, there is also a dearth of research about if, and how organizations use behavioral change theories to tailor their social media content or not. The paper explored through qualitative …


Communicating Sustainability With Visuals: Issue Perception And Issue Engagement, Zeynep Melis Altinay 2015 Louisiana State University and Agricultural and Mechanical College

Communicating Sustainability With Visuals: Issue Perception And Issue Engagement, Zeynep Melis Altinay

LSU Doctoral Dissertations

Today the list of environmental disasters threatening lives and natural resources has expanded to include many causes. Even though sustainable solutions have never been so urgent, public still issues low priority to many of these serious threats. Many impacts of environmental deprivation, such as coastal land loss, are invisible to the untrained eye, causing individuals to distance themselves psychologically from the risks. The slow pace of environmental degradation constitutes one of the biggest challenges in sustainability communication. The success of sustainable development will require the public to undergo a significant shift in thinking about environmental issues. This dissertation systemically investigates …


Gender Stereotypes And The Strategic Use Of Emotions In The 2008 Elections, Newly Paul 2015 Louisiana State University and Agricultural and Mechanical College

Gender Stereotypes And The Strategic Use Of Emotions In The 2008 Elections, Newly Paul

LSU Doctoral Dissertations

Scholars examining gender bias in elections have found that voters’ stereotypical expectations of women and men candidates affect their vote choice. This dissertation examines gender stereotypes from the perspective of campaigns. Specifically, I examine how ad, candidate and election variables interact with gender stereotypes to determine the use of emotions in political ads. My analysis contains ad data for the 2008 Senate, House and gubernatorial races gathered from the Wisconsin Advertising Project, combined with original content analysis of 1,170,728 ad airings (3,424 unique ads). The results indicate that campaigns’ use of fear, anger, enthusiasm and hope appeals depends to a …


"Operation Red Campus”: An Experimental Analysis Of Crnc Advertisements Targeting The Millennial Generation, Ellen Mullee Schmidt 2015 Louisiana State University and Agricultural and Mechanical College

"Operation Red Campus”: An Experimental Analysis Of Crnc Advertisements Targeting The Millennial Generation, Ellen Mullee Schmidt

LSU Master's Theses

Using an experimental survey design, this study evaluated an advertising campaign developed by the College Republican National Committee targeting Millennials in the 2014 midterm elections. Three particular advertisements from “Operation Red Campus” were selected and tested using a pre-survey and two post-surveys. Due to data constraints, only the results of the first post-survey were used in this analysis. This campaign was designed in response to the Republican Party’s continued problems of low youth turnout and poor party perceptions. This thesis analyzes the effectiveness of the strategies employed by the CRNC to target 18-24-year-olds with this campaign, adding to the limited …


Reporting For The State Department: Carl W. Ackerman's Cooperation With Government During Wwi, Meghan Elizabeth Menard 2015 Louisiana State University and Agricultural and Mechanical College

Reporting For The State Department: Carl W. Ackerman's Cooperation With Government During Wwi, Meghan Elizabeth Menard

LSU Master's Theses

The press was outraged when reports in 1973 exposed the CIA’s use of American journalists as undercover informants during the Cold War. The CIA-journalists link represented for the press a shocking break in the traditional line between journalists and government. A study of journalist Carl W. Ackerman’s experiences in the First World War suggests, however, that the CIA-journalists link has historical precedents in the practices of twentieth-century reporters. Ackerman, who later became the first dean of Columbia Journalism School, sent confidential reports to the State Department while reporting overseas for magazines and newspapers. He forged close relationships with a number …


Natural Order: The Case For Applying Biomimetic Design Principles To Mass Communication Technology Design, William Glass 2015 Louisiana State University and Agricultural and Mechanical College

Natural Order: The Case For Applying Biomimetic Design Principles To Mass Communication Technology Design, William Glass

LSU Master's Theses

In this paper I tested the effectiveness of a biomimetically designed classifier algorithm in an effort to support a new argument for the systemic application of biomimetic design principles to mass communication technology. To supplement the purely system-level test, I conducted a series of interviews with interface-level designers regarding their own design strategies, generally accepted design strategies in the field of mass communication technology design, new design strategies, and the landscape of the field in general. The findings of my test lend strong credence to biomimicry's potential systemic contribution to mass communication technology design, and the tone of the interview …


How Local Nonprofit Organizations Can Use Narratives To Build Organizational-Public Relationships On Digital Media, Ryan Patrick DeLaune 2015 Louisiana State University and Agricultural and Mechanical College

How Local Nonprofit Organizations Can Use Narratives To Build Organizational-Public Relationships On Digital Media, Ryan Patrick Delaune

LSU Master's Theses

The nonprofit sector’s adaptation and implementation of digital media is one that has received surprisingly little exploration. While some research has been conducted in this area, these studies tend to generalize results across all organization types within the nonprofit sector. Often, these studies overlook specific advantages nonprofits of varying types, sizes, and locations may potentially have in regard to fostering relationships with their communities. This study explores how these differences may impact organizational use of digital media, and how organizations can potentially use these media to more efficiently achieve their goals. Specifically, this study focuses on the use of narratives …


In The Shadow Of Big Oil A Media Content Analysis Of The 'Big Oil' Stigma, Camille Nicole Ivy-O'Donnell 2015 Louisiana State University and Agricultural and Mechanical College

In The Shadow Of Big Oil A Media Content Analysis Of The 'Big Oil' Stigma, Camille Nicole Ivy-O'Donnell

LSU Master's Theses

This study examined media frames newspapers use in their coverage of the oil and gas industry. A content analysis was conducted to analyze if the oil and gas industry was portrayed positively or negatively in Louisiana newspapers compared to Texas newspapers and how the coverage between states differs. This comprehensive content analysis of print media coverage analyzed newspaper articles and provided a detailed explanation of results about how the oil and gas industry was portrayed over a five-year period of time as compared to other studies, which only analyzed the industry during a crisis period. Through categorization of the frames …


The Unattainable Ideal: Walter Lippmann And The Limits Of The Press And Public Opinion, Amy Solomon Whitehead 2015 Louisiana State University and Agricultural and Mechanical College

The Unattainable Ideal: Walter Lippmann And The Limits Of The Press And Public Opinion, Amy Solomon Whitehead

LSU Master's Theses

Walter Lippmann’s classic work, Public Opinion, crystallized thinking about the dynamic relationship between the press and public opinion, and clarified the role of each in democracy. Evaluations of that book, however, tend to be one-dimensional. Public Opinion captured just one iteration of his thinking on the subject, not his final statement on the matter. A comprehensive survey of his writing reveals Lippmann’s views on the press and public opinion were not static, yet the attention Public Opinion receives continues to overshadow his other works; his evolving views on the press and public opinion are rarely mentioned. Although his views shifted …


What Female Candidates Need To Know: Current Research On Gender Effects In Campaigns And Elections, Lauren Michele Leist 2015 Louisiana State University and Agricultural and Mechanical College

What Female Candidates Need To Know: Current Research On Gender Effects In Campaigns And Elections, Lauren Michele Leist

LSU Master's Theses

Studies show that the vast majority of people have no problem voting for a woman and that when women run they win as often as men, yet female representation remains startlingly low in the U.S. Women are 50.8 percent of the U.S. population, but they account for merely 19.4% of the 535 seats in Congress, 24.5% of statewide executive positions, 24.2% of state legislatures, and 17.6% of mayors in cities with populations over 30,000 (Center for American Women and Politics 2015). There is certainly much research dedicated to gender and politics. But what is missing from current literature is an …


Public Perception Of Male Athletes Vs. Female Athletes In The Media, Kaleigh Elizabeth Dickson 2015 Louisiana State University and Agricultural and Mechanical College

Public Perception Of Male Athletes Vs. Female Athletes In The Media, Kaleigh Elizabeth Dickson

LSU Master's Theses

In this experiment, my goal was to determine if public perception of female athletes differed from public perception of male athletes. Female athletes are underrepresented in the media (Eastman and Billings, 2000), and because of this, public perception of male athletes might differ from their perceptions of female athletes in the media. I hypothesized that my respondents would best remember the female athletes appearance, best remember the male athletes interview content and that the female and male respondents who took my experiment would evaluate each athlete differently based on their own gender and the athletes’ gender. My results indicated that …


Defining Dad: Media Depiction Of The Modern Father In Print Advertising, John Robert Evans 2015 Louisiana State University and Agricultural and Mechanical College

Defining Dad: Media Depiction Of The Modern Father In Print Advertising, John Robert Evans

LSU Master's Theses

From an advertising perspective fathers are a highly attractive consumer demographic. In order to market to this audience it is important to understand how fathers are framed. With an increase in the number of fathers identifying themselves as caregivers according to the 2012 census, effective marketers would be well-served if they understood what type of frame applies when fathers are employed vs. stay at home. This analysis used framing theory to determine how message givers use frames within their advertisements to explain which particular aspects of the father are given salience. This study is a content analysis of father frames …


Different Approaches To Investigatory Journalism In The Muckraking Era, Tim Vest Klein 2015 Louisiana State University and Agricultural and Mechanical College

Different Approaches To Investigatory Journalism In The Muckraking Era, Tim Vest Klein

LSU Master's Theses

The muckraking era is seen as a golden age of investigatory journalism. This thesis argues that within the muckraking era, there were a number of distinct types of journalism. To understand the muckrakers, we must recognize these different types of investigatory journalism and the potential influence the different types of storytelling can have on public opinion. Fourteen of the preeminent muckrakers are analyzed based on their most important investigatory journalism articles


Compromising The Craft: A Mixed-Methodological Analysis Of The Products And Processes Of Storytelling In Local Television And Digital News, Keren Esther Henderson 2015 Louisiana State University and Agricultural and Mechanical College

Compromising The Craft: A Mixed-Methodological Analysis Of The Products And Processes Of Storytelling In Local Television And Digital News, Keren Esther Henderson

LSU Doctoral Dissertations

Before the Telecommunications Act of 1996, station ownership was highly restricted to ensure that owners could not dominate in any one market nor own more than a handful of stations across all markets. The Act deregulated station ownership, redefining the role of the station owner from a financial supporter of public communication to an aggressive competitor in the television marketplace. With nearly three quarters of Americans citing local television and digital journalism as their top sources for information, this study serves two purposes: (1) to confirm the existence of storytelling as a professional, value-driven journalistic behavior in local television news …


Winona Currents Annual Report 2014, University Advancement - Winona State University 2014 Winona State University

Winona Currents Annual Report 2014, University Advancement - Winona State University

Winona Currents

This magazine published by Winona State University’s University Advancement was intended to inform WSU Alumni, students, faculty, staff and the greater community about Alumni and the university. Winona Currents Annual Report for 2014.


Linguistic Diversity On The Internet: Arabic, Chinese And Cyrillic Script Top-Level Domain Names, Undrah Baasanjav 2014 Southern Illinois University Edwardsville

Linguistic Diversity On The Internet: Arabic, Chinese And Cyrillic Script Top-Level Domain Names, Undrah Baasanjav

SIUE Faculty Research, Scholarship, and Creative Activity

The deployment of Arabic, Chinese, and Cyrillic top-level domain names is explored in this research by analyzing technical and policy documents of the Internet Corporation for Assigned Names and Numbers (ICANN), as well as newspaper articles in the respective language regions. The tension between English uniformity at the root level of the Internet׳s domain names system, and language diversity in the global Internet community, has resulted in various technological solutions surrounding Arabic, Chinese, and Cyrillic language domain names. These standards and technological solutions ensure the security and stability of the Internet; however, they do not comprehensively address the linguistic diversity …


Innovation Among Georgian Journalism Educators: A Network Analysis Perspective, Ana Keshelashvili 2014 University of South Carolina - Columbia

Innovation Among Georgian Journalism Educators: A Network Analysis Perspective, Ana Keshelashvili

Theses and Dissertations

Rapid developments in technology in recent years have disrupted the media’s traditional role as a main informer for citizens. The changes have challenged journalism educators worldwide, pushing them to innovate and experiment. One purpose of this dissertation is to examine adoption of innovations by journalism educators in Georgia, a small post-Soviet country with partly free media and lack of professional outlets, that has been and still is a beneficiary of Western aid for media development. Employing innovation diffusion theory and the network analysis perspective, this dissertation uses a census of journalism educators and journalism program leaders in Georgia to understand …


Conflicted Union: Culture, Economics And European Union Media Policy, Daphney Pernola Barr 2014 University of South Carolina - Columbia

Conflicted Union: Culture, Economics And European Union Media Policy, Daphney Pernola Barr

Theses and Dissertations

The constant tension between internal market development and cultural preservation remain within European Union audiovisual media services regulatory policy. While market harmonization and liberalization are key to developing a formidable European media market, the preservation of and promotion of ‘European-ness’ depends upon the protection of cultural diversity, a necessity for a confederation of 27 sovereign nation-states with distinct cultures and languages. It may not currently be possible to reconcile the intrinsic duality of audiovisual media through EU regulatory policy mechanisms. However, a regulatory policy clearly that addresses the potential of cultural harmonization/economic liberalization conflict, that explicitly connects the EU’s audiovisual …


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