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Basic Communication Course Annual

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Contents And Abstracts

Basic Communication Course Annual

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The Internal Marginalization Of Basic Course Scholarship, Cheri J. Simonds, Stephen K. Hunt

Basic Communication Course Annual

There is an adage in the field of communication education that states, the difference between knowing and teaching is communication (Hurt, Scott, & McCroskey, 1978). That is, a teacher can be an expert in his or her field, but if he or she cannot communicate that knowledge in a way that students understand, learning is not achieved.

This statement highlights the central role of communication in the teaching and learning process. As communication education scholars and Basic Course Directors, we conduct research in the domains of communication pedagogy (i.e., research questions that address the best methods of teaching communication) and …

Strengthening The Introductory Communication Course: An Opportunity Through Better Alignment With Today’S Needs, Jon A. Hess

Basic Communication Course Annual

More than a century after its inception in contemporary form, the discipline of Communication has encountered a tremendous opportunity—the chance to become an “essential discipline” in the academy, one like Math or English, which universities consider indispensable to the work they do. And yet, as a discipline, we have not sufficiently moved toward taking advantage of that opportunity. While such a move will require action in curriculum, scholarship, and service, one of the highest-impact areas in establishing the necessity of Communication is the introductory course.

In order to understand the opportunity that lies before us, we have to understand how …

Nontraditional Students, Multilingual Learners, And University Type: The Vital Missing Comparisons In Our Basic Course Research, Melissa A. Broeckelman-Post, Brenda L. Macarthur

Basic Communication Course Annual

After the G.I. Bill was passed in 1944, the United States saw a massive expansion of higher education. The subsequent economic growth, expanding middle class, and support of public education meant that more Americans had access to college education than ever before (Bok, 2006).

In the decades that followed, a typical or “traditional” college student was a person who entered a four-year university at the age of eighteen immediately after completing high school, attended full time, considered their education a full-time responsibility, had no dependents, was employed part time or not at all, and graduated in four years (Center for …

Beyond 'Basic': Opportunities For Relevance, Deanna L. Fassett

Basic Communication Course Annual

Recently one of my colleagues asked me if I could foresee a time when I would give up supervising teaching associates; she said it in a kindly way, but with a cringe and a shrug, as if to suggest that I was sacrificing my efforts on something beneath me…a departmental service. I’ve been coordinating our introductory public speaking course and supervising TAs for fourteen years now, and I still get this question.

Each time, I explain that giving up those responsibilities would be like asking someone to uproot their research passion from, say, performance studies to instructional communication, from any …

Basic Course Strength Through Clear Learning Outcomes And Assessment, W. Bradford Mello

Basic Communication Course Annual

Former NCA President Richard West, writing in Spectra during his presidential year, lamented that the basic course in communication lacked national cohesion, especially compared to other disciplines like psychology, political science, or sociology (West, 2012). Some, including myself, may quibble with the comparison to other disciplines, arguing that History 101, Political Science 101 or Sociology 101 do not necessarily look the same at all institutions around the nation.

However, West’s call for examination of the basic course was a welcome one:

• I believe it is time for our organization to undertake a thoughtful examination of the basic course and ascertain …

A Digital Divide? Assessing Self-Perceived Communication Competency In An Online And Face-To-Face Basic Public Speaking Course, Joshua N. Westwick, Karla M. Hunter, Laurie L. Haleta

Basic Communication Course Annual

Previous research has documented an inverse relationship between speaking anxiety and self-perceived communication competence (SPCC). However, a recent assessment case study of an online basic public speaking course revealed that while the course decreased students’ speaking anxiety, it failed to increase their SPCC. Prompted by this surprising discrepancy and bolstered by continuing calls for increased exploration of educational quality of online public speaking courses, the current study compared SPCC between online (n = 147) and face-to-face (F2F) (n = 544) delivery of the large, standardized, multi-section basic public speaking course at our institution. Pretest scores of students’ overall SPCC were …

Assessing The Effects Of A Public Speaking Course On Native And Non-Native English Speakers, Tara Suwinvattichaiporn, Melissa A. Broeckelman-Post

Basic Communication Course Annual

This study tested whether there is a difference in the benefits of a traditional public speaking course for Native English Speakers (NES) and Non-Native English xii Speakers (NNES). The study assessed changes in Communication Apprehension (CA), Self-Perceived Communication Competence (SPCC), and Willingness to Communicate (WTC) before and after participants took the traditional public speaking course.

The findings indicate that NES and NNES had equal benefits and growth in these self-report measures and suggest that we should further investigate which public speaking course structure is most beneficial for NNES.

The Unaware, Accurate, And Overly Critical: Video Technology Use Of Improving Public Speaking Competency, Luke Lefebvre, Leah E. Lefebvre, Mike Allen

Basic Communication Course Annual

Students often hold overly favorable views of their public speaking skills. In this study, students set goals prior to speaking, and then assess the presentation via video replay. Although some basic courses use video, the technology is not standard practice nor consistently utilized to aid student skill development for speechmaking.

Differences between students’ self-estimated and earned grades students were categorized into five estimator groupings. Study 1 (N = 102) results indicated video self-evaluation positively influenced student ability for predictive goal-setting, improved accuracy for assessing speech quality, and diminished overestimation from the informative to persuasive speech.

To further explore the findings …

Assessment Of Student Learning Gains In Oral Competency, Lynn O. Cooper, Rebecca Sietman

Basic Communication Course Annual

The basic course in communication has a well-established record of enhancing oral competency, which plays a primary role in personal, academic, and professional success. However, there is limited empirical support to substantiate that the ways we teach this course are responsible for these gains. A 24-item Likert- like scale instrument developed from the eight Competent Speaker categories (Morreale, Moore, Taylor, Surges-Tatum, & Hulbert-Johnson, 1990; Morreale, Moore, Surges-Tatum, & Webster, 2007; SCA, 1993) has been reliably used for the past decade in campus pre- and post-assessments.

In Study One, measures of 2485 students taking the basic course over the past six …

Back Cover

Basic Communication Course Annual

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Basic Communication Course Annual Vol. 28

Basic Communication Course Annual

Full issue (222 pages, 8.5 MB)

What Makes A Man?: An Alpha Male’S Fight For Masculinity Against The Media’S Muscular Ideals, Julie A. Yockey

Williams Honors College, Honors Research Projects

Previous studies have focused heavily on media effects on women however growing trends in male ideals are finding that men are no longer static observers. The media constructs the ideal male body as lean, strong and muscular and men exposed to these idealized images may experience body dissatisfaction. Therefore, this project explores the effects of media ideals on men and the possible relationship between the media depictions of the muscular ideals and masculinity. Current research analysis shows that exposure to media ideals not only causes body dissatisfaction among men; trying to achieve the perfect body may result in unhealthy behaviors. …

Effects Of Conflict Sensitivity In News Stories And User-Generated Comments, Marta Natalia Lukacovic

Wayne State University Dissertations

The discussion about normative repercussions of conflict sensitive framing of journalistic communication demands empirical evidence. Thus, this study provided experimental examination of effects of peace journalism. Furthermore, this study also explored the effects of conflict sensitive framing of user-generated comments. Widely popular digital media platforms provide countless and growing opportunities for regular citizens to create and share different types of content, including comments, which means user-generated content should be considered in evaluation of present-day media effects. The collected evidence suggests that conflict sensitive framing in both professional and user-generated forms has certain effects on how audience perceives news about wars …

The Future Of Advertising: What You Should Know, Valerie K. Jones, Rishad Tobaccowala

College of Journalism and Mass Communications: Faculty Publications

We live in an empowered age with empowered consumers. Technology has become a slingshot enabling each of us consumers to defeat Goliath, the big companies and marketers. Consumers have god-like power, able to see, hear, discover, and uncover almost anything through all of the devices available today. Digitization, globalization and demographic shifts are requiring us to replace old models of thinking about communication and advertising. The chapter introduces new models of thinking about about the future of advertising, guided by a few fundamental principles: delivering utilities and services, as opposed to a message; reaggregating audiences, as opposed to segmenting them; …

Examining The Role Of Music Streaming Motives, Social Identification, And Technological Engagement In Digital Music Streaming Service Use, Heidi Bolduc

Electronic Theses and Dissertations

According to the Nielsen Music 360 Research Report, 67% of all music consumers in the United States used digital music streaming services to listen, discover, and share music online in 2014 (The Nielsen Company, 2014). As such, communications scholars and music industry professionals are beginning to recognize the importance of understanding the factors that influence digital music listener behavior. Therefore, this study proposes an expanded theory of planned behavior model (TPB) by incorporating music streaming motives, social identification, and technological engagement into the original TPB model framework in an effort to gain a better understanding of people's intentions to use …

Adpr 450: Public Relations Theory And Strategy—A Peer Review Of Teaching Project Inquiry Portfolio—"Using Crisis Simulation To Enhance Crisis Management: The Role Of Presence", Ming Wang

UNL Faculty Course Portfolios

Simulation-based training (SBT) is a common pedagogical tool used in crisis management training. This paper explores the effects of a crisis simulation activity on students’ crisis management competencies. Pre- and post-test surveys indicated that students significantly improved crisis management competencies after the crisis simulation activity. Moreover, presence was found to be positively associated with crisis management competencies, suggesting that presence is critical in designing an effective simulation activity.

Jomc: 491/891: Special Topic: News Engagement Lab—A Peer Review Of Teaching Project Benchmark Portfolio, Michelle Carr Hassler

UNL Faculty Course Portfolios

This benchmark portfolio analyzes a collaborative elective course offered by the University of Nebraska-Lincoln College of Journalism and Mass Communications in partnership with NET News, the state’s public media organization. The Spring 2016 course offered students hands-on experience creating, implementing and assessing social media content and engagement strategies for NET News. This portfolio showcases the innovative nature of the course while also demonstrating its pedagogical underpinnings. The portfolio provides a broad overview, including course goals and how activities and assignments are aligned with them. Using several assessment strategies, the inquiry focused on the course’s final project, in which students were …

Gender In The Slasher Film Genre, Brandon Bosch

Department of Sociology: Faculty Publications

It slices, it dices, it has entertained and scared audiences for decades—it’s the slasher film. Despite being dismissed by critics, the slasher film refuses to go away. Even if you don’t go to these movies, they are hard to escape, as every Halloween at least a few trick or treaters will dress up as a character from these movies. Given the longevity and popularity of this genre, I want to spend today talking about how these films often represent gender.

Scholars have also studied slasher films, and have provided a more formal definition than the one that I just provided. …