Mass Communication Commons^™

Effect Of Female Superhero Body Types On Parasocial Relationships, Perceived Homophily And Self-Esteem Of College Women, Ashe C. Cleveland, Michael John Farzinpour, Alyssa Aroz Vega

Student Scholar Symposium Abstracts and Posters

This study examines how exposure to female superheroes’ body images increases the strength of parasocial relationships, perceived homophily, and level of self-esteem that female college students experience. Three images of female superheroes were manipulated into round, muscular, and hyper-thin body types. Eighty-one students at a west coast university were randomly assigned to view one of three images of the female superhero. After viewing the images, the participants were asked to answer three Likert scales to determine the strength of parasocial relationships to the superheroine (bonds with the character), perceived homophily (perceived similarity), and self-esteem. The results of the study indicate …

Spartan Daily, December 5, 2017, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2017

Volume 149, Issue 42

The Prospector, December 5, 2017, Utep Student Publications

The Prospector

Headline: Graduation 2017 Issue

Social Movements And Memory: Education, Age, And Memories Of The Women's Movement, Kimberly A. Longfellow

Gettysburg Social Sciences Review

Past research in memory studies has indicated that there are social factors that influence who are more or less likely to recall certain events as important. Past research emphasizes age as one of the most important variables; however, when regarding memories of social movements, additional demographic factors such as gender, race, region, and education may have potential impacts. More so, past research has not studied the importance of these factors over time. This study re-analyzes the data collected by Schuman and Rodgers (2004) combined with the data collected by Schuman and Scott (1985), in which 5,294 people were asked to …

The Guardian, Week Of December 4, 2017, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the week of December 4, 2017. The Guardian, the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

Deflection, Disassociation, & Acknowledgement: A Content Analysis Of The 2011-2014 Media Framing Of Hydraulic Fracturing And Oklahoma Earthquakes, Alicia Mason, Catherine Hooey, James Triplett

Faculty Submissions

In June of 2014, geologists reported that, for the first time, more earthquakes greater than magnitude 3.0 occurred in Oklahoma than in California [Terry-Cobo, 2014]. In Oklahoma, the frequency of earthquakes that are strong enough to be felt has increased 44 times in recent years and this has been correlated to a dramatic increase in high-volume, horizontal hydraulic fracturing (HVHHF) operations [Hume, 2014]. The aims of this study are: (1) to determine how hydraulic fracturing, commonly called fracking, and Oklahoma earthquakes are framed by print-based media at the local, national, and international levels; (2) to understand how the association between …

Ua12/2/1 Wkuherald321, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.

Ua3/10 Happy Holidays, Wku President's Office - Caboni

WKU Administration Documents

Holiday greetings from WKU President Timothy Caboni to faculty & staff.

Winona Currents Annual Report 2017, University Advancement - Winona State University

Winona Currents

This magazine published by Winona State University’s University Advancement was intended to inform WSU Alumni, students, faculty, staff and the greater community about Alumni and the university. Winona Currents Annual Report for 2017.

The Effects Of Culture On International Advertising Appeals: A Cross-Cultural Content Analysis Of U.S. And Japanese Global Brands, Dan Zhao

College of Journalism and Mass Communications: Professional Projects

An international advertising campaign can be standardized in creative strategy, but localized in execution. As an integral part of the execution, advertising appeals should be tailored to local culture to maximize the effectiveness of international advertising campaigns while minimizing cost. The purpose of this study is to investigate whether advertising appeals mirror predicable differences in cultural values.

This study is based on the influential Hofstede model (Hofstede, 2001; Hofstede & Mooij, 2010), which distinguishes cultures according to six dimensions. While individualism and collectivism have been widely discussed in published studies, other dimensions that are also important indicators of advertising appeals …

Ua12/2/1 Wku Coloring Book, Wku Student Affairs

WKU Administration Documents

Coloring book edition of the College Heights Herald, featuring the following images:

• Cherry Hall
• Kentucky Building
• Hardin Planetarium
• Campus Evolution Villages
• Van Meter Hall
• Kissing Bridge
• WKU Floral Design
• WKU School of Journalism & Broadcasting
• Big Red
• Helm-Cravens Library
• Centennial Mall
• Downing University Center
• Colonnade
• Diddle Arena
• Guthrie Tower

Ua12/2/1 College Heights Herald, Vol. 93, No. 26 [27], Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Alvey, Rebekah. Finding His Way – Timothy Caboni
• Coyle, Cameron. WKU Police Department Builds Trust with More Diverse Force
• Ziege, Nicole. Student Government Association Discusses Strategic Planning, Passes Two Bills
• Lee, David. College Heights Herald Reserve Fund
• King, Jennifer. Editorial Cartoon re: Responsibility
• Ho Ho Herald – Christmas Gifts
• Leonard, Nicole. Gender Disparities Impact Health Care Policy
• Semester Recap
• Fletcher, Griffin. Mr. Devastating: Male Pageant Aims to Defy Sexism – Delta Sigma Theta
• Mohr, Olivia. New Restaurant Hickory & Oak to Come to Town
• Moore, …

Newspaper Endorsements Of Candidates: Through The Looking Glass, Caitlin Burkes

Honors Capstones

No abstract provided.

Spartan Daily, November 30, 2017, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2017

Volume 149, Issue 41

Spartan Daily, November 29, 2017, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2017

Volume 149, Issue 40

Prospectus, November 29, 2017, Parkland College, Evyjo M. Compton, Alex Davidson, Greg Gancarz, Emma Gray, David Saveanu, Tom Warner

Prospectus 2017

Parkland organizations here to help with finals; "Murder on the Orient Express" a modern adaptation of a fantastic mystery; PC students discuss Starbucks cup controversy; Cobras men's basketball wins against Lake Land on Nov. 18; Surveying a viable career option for PC students;

Spartan Daily, November 28, 2017, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2017

Volume 149, Issue 39

Ua12/2/1 College Heights Herald, Vol. 93, No. 26, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Collins, Emma. Building a Legacy – Gary Ransdell, Construction
• Alvey, Rebekah & Emily DeLetter. Departments Feel Impact from Carry Forward Cuts – Budget
• Harsh, Spencer. Finish the Semester Strong with the Tunes
• King, Jennifer. Editorial Cartoon re: Santa Timothy Caboni
• Administration Overreach – College Heights Herald, Budget
• Murrer, Erick. December Graduates Enjoy Improving Economy
• Cox, Ebony. The Evolution of Black Hair
• Fletcher, Griffin. Student of Service – James Lundy, Emergency Medical Services
• Deppen, Laurel. Potter College of Arts & Letters Project Offers Many Creative Opportunities …

The Prospector, November 28, 2017, Utep Student Publications

The Prospector

Headline: #Me Too: UTEP Speaks Out on Sexual Assault

Ua3/10/2 Important Updates, Wku President's Office - Caboni

WKU Administration Documents

Email from WKU president Timothy Caboni to faculty & staff regarding strategic planning and budget.