Mass Communication Commons^™

The Sourcing Of Stories On Sugar And The Supermarket Industry In The British Press, Martina Topić Dr

The Qualitative Report

This paper looked at the nature of sourcing stories in the press coverage of the anti-sugar debate and the supermarket industry in the UK. The research design was a mixed-method study founded in an interpretivist epistemology. Content analysis has been conducted on 454 articles from national and regional press and this analysis provided an answer on who influences the news agenda. Qualitative interviews with journalists explored what sources journalists use when selecting and sourcing stories. The findings show that NGOs are regularly used as a source for stories in the British press, while the news agenda is largely driven by …

Framing Death And Suffering: An Examination Of Photographs Of Dead And Dying During The U. S. Civil War, World War Ii, And The Vietnam War, Richard Anthony Lewis

Dissertations

The dissertation analyzes photographic images of dead bodies that appeared in news settings related to warfare in the United States in three distinct eras – the 1860s, the 1940s, and the 1960s. The primary subject of the analysis are photographs of corpses created in the context of the American Civil War (1861-1865), World War II including the immediate aftermath of the Holocaust (1939-1946), and conflict and war in Vietnam (1950-1975). While the sample represents a partial catalogue of images of the dead in the context of warfare since photography emerged in the 1840s as a medium for disseminating news, the …

Political Public Relations Agenda-Building: A Content Analysis Of The Us 2016 Presidential Campaign Speeches, Tweets And News Stories, Emmanuel Nwachukwu

Dissertations

This study investigated the role of political agenda building of political speech and tweet in the 2016 US presidential elections and the relationships between the campaign messages and the news cycle during the election campaign period. It also used functional theory of political campaign discourse to evaluate the speech and tweets of the presidential candidates. The study utilized content analysis and analyzed 5303 units of speech, tweets, TV (CNN, FOX and NBC news) clips and news stories from New York Times and Washington Post to derive its conclusions.

The result of the study showed how tweets shaped the media agenda …

Sustainable Journalism Education: A Curriculum Review And Revision Of The Winona State Journalism Program, Doug Westerman

Leadership Education Capstones

This report seeks to understand the current state of the journalism program at Winona State University (WSU). Through faculty interviews, a survey of students, and a review of journalism curriculums throughout the country, the report concludes with curriculum recommendations, in the hope of assuring, maintaining and sustaining the WSU journalism program in the ever-changing news ecosystem.

Pottermore, A Case Study: What Publishers Can Learn About Developing Interactive Transmedia In The Post-Web Age, Megan Crayne

Book Publishing Final Research Papers

15 years after the publication of Harry Potter and the Philosopher’s Stone, J.K. Rowling’s magical world would be transformed into an interactive, playable website called simply Pottermore. It included all the elements that dominate successful interactive transmedia: exclusive narrative content that brought readers into the storyworld, spaces for members to create and build virtual communities, interactive gameplay, and additional forms of transmedia available for purchase. Then in 2015, Pottermore Publishing launched a major redesign of Pottermore in the face of declining eBook and audiobook sales.

By comparing and contrasting the three versions of Pottermore (Old, New, and now Wizarding …

The Pacific Sentinel, May 2020, Portland State University. Student Publications Board

The Pacific Sentinel

Editor: Jake Johnson

Articles in this issue include:

• Letter from the Editor
• Ongoing Crisis in Yemen
• Coronavirus Updates
• Squashing Coronavirus Will Take Time
• There Is No “Chinese Virus”
• An Unequal Pandemic
• Do Not Go Gently Into That Pandemic
• The Coronavirus Outbreak Reveals the Flaws of Our Social Safety N
• Language, Thought, Freedom, and the Soul
• Stop Going on Twitter
• Crocheting COVID-19
• Isolation in the Time of Coronavirus
• Animal Crossing: New Horizons Review
• Mysteries, Wonder Boys, and Other Phenomena

Social Studies Teacher Perceptions Of News Source Credibility, Christopher H. Clark, Mardi Schmeichel, H. James Garrett

Department of Teaching, Learning, and Teacher Education: Faculty Publications

Politically tumultuous times have created a problematic space for teachers who include the news in their classrooms. Few studies have explored perceptions of news credibility among secondary social studies teachers, the educators most likely to regularly incorporate news media into their classrooms. We investigated teachers’ operational definitions of credibility and the relationships between political ideology and assessments of news source credibility. Most teachers in this study used either static or dynamic definitions to describe news media sources’ credibility. Further, teachers’ conceptualizations of credibility and perceived ideological differences with news sources were associated with how credible teachers found each source. These …

Beloved And The Water Dancer: A Longitudinal Study Of Book Reviews From 1987 And 2019, Tiffany Watson

Book Publishing Final Research Papers

There is a trail of profoundly pessimistic opinions on the state of book reviews and critics from Lorentzen to Hardwick to Marshall and McCarthy to Poe to Pope.

In earlier drafts, I tapped into that same despair. I considered calling this essay "The Death of the Book Reviewer". I must admit I was committed to the allusion more than to the truth of such a statement. Because, as I read each essay which laid out the faults of the then most-recent form of book reviewing, I came to the conclusion that if the book reviewer is to die, it is …

A Major Motion Picture Or Just A Picture? An Analysis In Movie Tie-Ins Vs. Original Cover Art, Vivian Nguyen

Book Publishing Final Research Papers

It has been believed that the needs of consumers who are primarily readers versus moviegoers greatly differ; those who are readers are more likely to purchase a book that features the original cover art, while those who are mostly moviegoers gravitate toward movie tie-in covers. This paper examines the accuracy behind that belief by calculating the number of book sales from NPD BookScan, as well as collecting survey data from participants across all reading activity levels.

Analysis revealed that though there is a slight difference in amount of preference based on reading group, overall participants overwhelmingly preferred the original cover …

Identifying And Connecting With Diverse Sff Readers, Denise Morales Soto

Book Publishing Final Research Papers

Science fiction and fantasy is one of the most abundant genres today, projected to gross $590.2 million in the adult fiction market in the year 2020. However, despite its growing popularity and its large reader base, it still predominantly caters to white men; something that could be detrimental to the industry. This paper aimed to show how science fiction and fantasy (SFF) publishers can learn more about their non-white reader demographic and how they can potentially increase their interaction with their diverse audiences. I conducted a study of social media interaction by compiling Twitter posts over the course of four …

The Role Of Arkansas Ffa Chapter Reporters And Advisors, Jessica Wesson

Agricultural Education, Communications and Technology Undergraduate Honors Theses

FFA reporters are tasked with conveying the FFA brand to the public. They are supposed to follow a set of guidelines set forth by the National FFA Organization that suggests different public relation activities for them to participate in. This organization has a long history of impacting the agriculture industry, but who tells people about it?

In 2018 the University of Arkansas agriculture education, communication and technology department sent a team of students and professors traveled to the 91^st Arkansas FFA State Convention to work the media room. This team was in charge of creating different communication pieces for …

Crime Television Viewership And Perceived Vulnerability To Crime Among College Students, Madison S. Seymour

Honors Theses

This study focused on college students’ viewership of the crime drama television shows NCIS, Law and Order, Criminal Minds, and CSI as well as students’ perceived vulnerability to crime. The aim of the study was to determine if there is a relationship between the viewing of crime dramas and perceived vulnerability, based on the theories of mean world syndrome and cultivation. The study also examined the platform viewers used to watch crime dramas, whether that was streaming services or other options such as cable or satellite television. The chosen platform was also compared with perceived vulnerability to crime.

To collect …

Effects Of Sexualized Images In Media On Attitudes Toward Public Breastfeeding, Hannah J. Powell-Yost

Honors Theses

Although breastfeeding is known to promote both physical and emotional health in both infant and mother, many women are hesitant to breastfeed in public due to perceived attitudes toward public breastfeeding. This research explores the relationship between frequent exposure to sexuality in mass media and people's positions regarding breastfeeding. It was hypothesized that sexualized portrayals of the female body perpetuated in mass media would negatively impact individuals’ attitudes toward breastfeeding. No significant correlation was found between media exposure and negative attitude toward public breastfeeding. However, a few interesting results were observed. Individuals who responded positively to sexual media were more …

The Rise Of The Postmodern Presidency: The Evolution Of Rhetoric And Media Usage In Presidential Election Campaigns, Logan Garrett

Honors Theses

This study characterizes the evolution of rhetoric used in certain presidential campaigns as evidenced through primary and secondary research, including research on the radio electioneering in President Franklin Delano Roosevelt’s 1932 campaign, television advertisements and speeches in President Ronald Reagan’s 1984 campaign, and the Twitter usage of President Donald Trump during his 2016 Presidential Campaign and the first year of his presidency. The research focuses on these presidents’ use of each medium to disseminate campaign materials by examining specific word choice, use of visuals or audio, and how these messages translated into behavioral changes in terms of voter turnout. The …

A Content Analysis Of Olivia Pope: How Scandal Reconfirms The Negative Stereotypes Of Black Women., Chelsy Leann Golder

Electronic Theses and Dissertations

The purpose of this study is to answer how Scandal reconfirms the negative stereotypes of black women. Scandal’s leading character, Olivia Pope, embodies the Mammy, the Jezebel, and the Sapphire. These stereotypes were invented during slavery and still used today to justify the current racial and gendered oppression of Black women. A linkage between the stereotypes and Olivia Pope’s character will be made based on an analysis of the television show. A random sampling approach was used to select a total of 14 episodes. Each of the 14 episodes were carefully examined for examples of Mammy-like, Jezebel-like, and Sapphire-like …

To Buy Or Not To Buy: Consumer Purchase Behavior Based On Lifestyle Brand Logo Colors, Chelsi Crockett

Electronic Theses and Dissertations

This research aims to examine the logos of lifestyle brands and explore whether certain logo colors elicit a purchase response in consumers. Color Theory and Impression Management Theory are examined alongside the idea of this study. Two-hundred-nine United States residents 18 years of age and older who are not color blind or color deficient participated in a voluntary online survey where they were presented with several differently colored lifestyle brand logos and then prompted to choose which color of lifestyle brand logo would prompt them to purchase a product from the brand in question. The variables of gender, age and, …

Studying The Effects Of Privacy Concern, Exchange Of Benefits, And Brand Trust Onto The Generational Intention To Disclose Personal Information, Lauren Roach

Honors Capstones

No abstract provided.

Menstruation Regulation: A Feminist Critique Of Menstrual Product Brands On Instagram, Max Faust

Undergraduate Honors Theses

Much research about advertisements for menstrual products reveals the ways in which such advertising perpetuates shame and reinforces unrealistic ideals of femininity and womanhood. This study aims to examine the content of Instagram posts by four different menstrual product brands in hopes of understanding how these functions may or may not be carried out by social media posts by these brands as well. Building on the body of research about menstrual shame and advertising, I specifically ask: How do the Instagram pages for four menstrual product brands dissuade individuality; how do they prescribe femininity; and how do these functions differ …

Media Content Analysis Of Governmental Impact On Terrorist Reporting, Maggie Kaliszak

Undergraduate Theses and Capstone Projects

When terrorism occurs, the government has to respond to it. The media also has the need to respond to terrorism if it is to report the news. Therefore, if both have a connection to terrorism, how do they work together, how do they impact each other, and is the Agenda Setting Theory useful to them? Using three recent attacks, the Boston Marathon Bombing, the Manchester Arena Attack, and the Orlando Nightclub Shooting, this paper analyzes the kind of wording used by the media reporting on terrorism and how the government influences that wording through press releases. The study hypothesizes that …

Examining The Ethical Dilemmas Of Advertising On Tiktok, Sophia Neubaum

Journalism Student Works

In recent years, journalism has completely transformed to adapt to the digital age. Modern journalists use social media for breaking news updates and adapt their stories for all platforms. Advertisers and journalists have more opportunities than ever to advertise their products online and on social media, however, it is imperative that professionals in this field report and advertise ethically on every platform. As social media trends and platforms change, so do the opportunities for online advertisers. TikTok is a rapidly growing social media app that is used by youths around the world. While there is plenty of opportunity for advertising …