Communo Magazine, 2012-2013,
2013
University of Nebraska at Omaha
Communo Magazine, 2012-2013, School Of Communication
CommUNO Magazine
CommUNO magazine was produced by MaverickPR and is currently published annually by the UNO School of Communication: 6001 Dodge Street, ASH 140, Omaha, NE 68182: Phone: 402.554.2600. Fax: 402.554.3836. For more information, follow us on Twitter@ CommUNO, join the “UNO School of Communication” page on Facebook or visit communication.unomaha.edu.
Jour 7375: Integrated Communication (Syllabus),
2013
The University of Memphis
Jour 7375: Integrated Communication (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi
Course Description: Integration of advertising, direct mail, public relations, and other strategic communication tools to produce a singular message that reaches every target audience segment; emphasis on application of theories to a particular case study.
Jour 3526: Photojournalism/Digital Image (Syllabus),
2013
The University of Memphis
Jour 3526: Photojournalism/Digital Image (Syllabus), Greg Campbell
Journalism and Strategic Media Syllabi
Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.
Jour 1700: Survey Of Mass Communication (Syllabus),
2013
The University of Memphis
Jour 1700: Survey Of Mass Communication (Syllabus), R. Spielberger
Journalism and Strategic Media Syllabi
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 7400: Public Relations Principles & Issues (Syllabus),
2013
The University of Memphis
Jour 7400: Public Relations Principles & Issues (Syllabus), Rick Fischer
Journalism and Strategic Media Syllabi
Course Description: This class will analyze the research, theory, and practices of public relations in order to help you understand how public relations works, in both professional and academic areas. We’ll look at theories and areas of evolving interest in public relations, including but not limited to relationship management, persuasion, activism, social media, global public relations, the impact of gender/culture/race, and risk and crisis communication, in order to gain a more holistic understanding of the field.
Jour 3409: Public Relations Case Studies (Syllabus),
2013
The University of Memphis
Jour 3409: Public Relations Case Studies (Syllabus), Darrin M. Devault
Journalism and Strategic Media Syllabi
Course Description: Case studies and typical public relations problems; planning and preparation of communications materials for various media; application of public relations techniques.
Jour 4420: Public Relations Case Study (Syllabus),
2013
The University of Memphis
Jour 4420: Public Relations Case Study (Syllabus), Darrin M. Devault
Journalism and Strategic Media Syllabi
Course Description: Case studies and typical public relations problems; planning and preparation of communications materials for various media; application of public relations techniques.
Jour 4326: Advertising Research (Syllabus),
2013
The University of Memphis
Jour 4326: Advertising Research (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi
Course Description: Fundamentals in advertising research; nature of the market, appropriate advertising strategies, message effectiveness and media audiences; primary and secondary research, sampling, questionnaire design, survey, and data processing and analysis.
Jour 7320: Mass Media And Diversity (Syllabus),
2013
The University of Memphis
Jour 7320: Mass Media And Diversity (Syllabus), Sandra H. Utt
Journalism and Strategic Media Syllabi
No abstract provided.
Jour 2121: Media Writing (Syllabus),
2013
The University of Memphis
Jour 2121: Media Writing (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 4130/4330/4430/4630/7600: Internship (Syllabus),
2013
The University of Memphis
Jour 4130/4330/4430/4630/7600: Internship (Syllabus), Erin Willis
Journalism and Strategic Media Syllabi
Course Description: Work in practical assignments at local media under supervision of qualified practitioners.
Jour 3400: Introduction To Public Relations (Syllabus),
2013
The University of Memphis
Jour 3400: Introduction To Public Relations (Syllabus), Robert Willis
Journalism and Strategic Media Syllabi
Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.
Jour 4998: Multimedia News Lab (Syllabus),
2013
The University of Memphis
Jour 4998: Multimedia News Lab (Syllabus), Ashley D. Furrow
Journalism and Strategic Media Syllabi
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 3421: Public Relations Writing (Syllabus),
2013
The University of Memphis
Jour 3421: Public Relations Writing (Syllabus), Erin Willis
Journalism and Strategic Media Syllabi
Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media. Two lecture hours, two laboratory hours per week.
Jour 7050: Mass Communication Theory (Syllabus),
2013
The University of Memphis
Jour 7050: Mass Communication Theory (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi
Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidisciplinary overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects.
Jour 1700: Survey Of Mass Communication (Syllabus),
2013
The University of Memphis
Jour 1700: Survey Of Mass Communication (Syllabus), Tori Cliff
Journalism and Strategic Media Syllabi
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 3120: Reporting (Syllabus),
2013
The University of Memphis
Jour 3120: Reporting (Syllabus), Darrin M. Devault
Journalism and Strategic Media Syllabi
Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.
Jour 2121: Media Writing (Syllabus),
2013
The University of Memphis
Jour 2121: Media Writing (Syllabus), Pamela Denney
Journalism and Strategic Media Syllabi
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 7100: Entrepreneurial Journalism (Syllabus),
2013
The University of Memphis
Jour 7100: Entrepreneurial Journalism (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi
Course Description: This course will examine business models and new media tools that can encourage entrepreneurial thinking and planning in various fields of mass communication, as well as the theory and practices of traditional media management. Subjects will include environment assessment, organization and strategy, budgeting, decision-making, and other functions in advertising, news, and public relations.
Jour 1700: Survey Of Mass Communication (Syllabus),
2013
The University of Memphis
Jour 1700: Survey Of Mass Communication (Syllabus), R. Spielberger
Journalism and Strategic Media Syllabi
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
