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Journalism Studies Commons™

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Pbrl 6410: Public Relations Research (Syllabus), Teri Del Rosso 2020 The University of Memphis

Pbrl 6410: Public Relations Research (Syllabus), Teri Del Rosso

Journalism and Strategic Media Syllabi Archive

Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures including sampling, instrument design, information gathering, data processing, analysis and reporting.


Jrsm 6700: Media Law (Syllabus), David Arant 2020 The University of Memphis

Jrsm 6700: Media Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright and other statutes that affect communication in fields of publishing and broadcasting.


Jrsm 6720: Presidents And The Press (Syllabus), Joe Hayden 2020 The University of Memphis

Jrsm 6720: Presidents And The Press (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Conflict and symbiosis between the White House and the news media; studies of history, journalism, and politics; how various presidents used or failed to use the media, how they were covered and represented, and how that relationship has changed over the years.


Jrsm 7000: Media Writing/Editing (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7000: Media Writing/Editing (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Information gathering, writing and editing skills necessary for any field within journalism and mass communication through lectures, discussions and exercises that meld theory to technique; both laboratory writing and field assignments.


Jrsm 7000: Media Writing/Editing (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7000: Media Writing/Editing (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Information gathering, writing and editing skills necessary for any field within journalism and mass communication through lectures, discussions and exercises that meld theory to technique; both laboratory writing and field assignments.


Jrsm 7002: Professional Seminar (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7002: Professional Seminar (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, IP will be given.


Jrsm 7050: Mass Communication Theory (Syllabus), Melissa L. Janoske McLean 2020 The University of Memphis

Jrsm 7050: Mass Communication Theory (Syllabus), Melissa L. Janoske Mclean

Journalism and Strategic Media Syllabi Archive

Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidiscipline overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects. This class will provide you with an overview of the important theories in our field, and will encourage you to think about how these apply to the real world and how they will inform your future work as a media professional. The broadly explanatory concepts of theory help us understand some of the underlying ways in which humans respond to and share different types of information, …


Jrsm 7002: Professional Seminar (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7002: Professional Seminar (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, IP will be given.


Jrsm 7050: Mass Communication Theory (Syllabus), Melissa L. Janoske McLean 2020 The University of Memphis

Jrsm 7050: Mass Communication Theory (Syllabus), Melissa L. Janoske Mclean

Journalism and Strategic Media Syllabi Archive

Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidiscipline overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects. This class will provide you with an overview of the important theories in our field, and will encourage you to think about how these apply to the real world and how they will inform your future work as a media professional. The broadly explanatory concepts of theory help us understand some of the underlying ways in which humans respond to and share different types of information, …


Jrsm 7085: Qualitative Research Methods (Syllabus), Robert Byrd 2020 The University of Memphis

Jrsm 7085: Qualitative Research Methods (Syllabus), Robert Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with in-depth interviews, focus groups, participant observation, and content analysis; practical experience in collecting and analyzing qualitative data.


Jrsm 7085: Qualitative Research Methods (Syllabus), Robert Byrd 2020 The University of Memphis

Jrsm 7085: Qualitative Research Methods (Syllabus), Robert Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with in-depth interviews, focus groups, participant observation, and content analysis; practical experience in collecting and analyzing qualitative data.


Jrsm 7422: Writing For Strategic Media (Syllabus), Kim Marks Malone 2020 The University of Memphis

Jrsm 7422: Writing For Strategic Media (Syllabus), Kim Marks Malone

Journalism and Strategic Media Syllabi Archive

Course Description: Writing for all aspects of public relations and advertising, with a specific focus on writing for audio/visual and social media platforms, including translating one message across multiple technologies and platforms. Focus will be on writing in an active, engaging voice that aligns with the organization’s mission and profile.


Jrsm 7530: Visual Media Theory & Practice (Syllabus), Matthew J. Haught 2020 The University of Memphis

Jrsm 7530: Visual Media Theory & Practice (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with in-depth interviews, focus groups, participant observation, and content analysis; practical experience in collecting and analyzing qualitative data.


Jrsm 7530: Visual Media Theory & Practice (Syllabus), Matthew J. Haught 2020 The University of Memphis

Jrsm 7530: Visual Media Theory & Practice (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with in-depth interviews, focus groups, participant observation, and content analysis; practical experience in collecting and analyzing qualitative data.


Jrsm 7422: Writing For Strategic Media (Syllabus), Kim Marks Malone 2020 The University of Memphis

Jrsm 7422: Writing For Strategic Media (Syllabus), Kim Marks Malone

Journalism and Strategic Media Syllabi Archive

Course Description: Writing for all aspects of public relations and advertising, with a specific focus on writing for audio/visual and social media platforms, including translating one message across multiple technologies and platforms. Focus will be on writing in an active, engaging voice that aligns with the organization’s mission and profile.


Jrsm 7600: Graduate Media Practicum (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7600: Graduate Media Practicum (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.


Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Development of digital portfolio of professional and/or academic work and presentation. S/U. (2 hours)


Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach 2020 The University of Memphis

Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Development of digital portfolio of professional and/or academic work and presentation. S/U. (2 hours)


Kenyan Media Trends And Predictions, Alex Awiti, Njoki Chege, Hesbon Owilla 2020 Aga Khan University

Kenyan Media Trends And Predictions, Alex Awiti, Njoki Chege, Hesbon Owilla

Graduate School of Media and Communications

We asked some clever journalists and media practitioners to peer into their crystal balls and tell us what they think the future holds for the Kenyan media.

Our predictions are intended to highlight the views of thought leaders on the key challenges and opportunities in Kenya’s media industry. This report builds upon a deep introspection of 2019 while combining decades of journalistic experience to produce distilled predictions for this year. We interviewed 34 industry leaders who provided us with some forward-looking contributions on their expectations and predictions for Kenya’s media in 2020.

The media industry in Kenya has been struggling …


Creating An Accessible Campus Environment, Megan Parker 2020 The University of Akron

Creating An Accessible Campus Environment, Megan Parker

Williams Honors College, Honors Research Projects

This project consists of a series of journalistic articles pertaining to the level of accessibility for current students, faculty, and/or visitors with physical disabilities and/or impairments at The University of Akron. Journalistic articles were selected as a method of investigating and increasing awareness of accessibility in the given situation. Interviews were conducted with members of the campus and those, in addition to press releases, were used as the basis of the content within each article. The conclusion drawn from this journalistic inquiry is that while the level of accessibility at The University of Akron is not optimal for current students, …


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