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Enhancing The Advertising Message Through The Conceptual Photography, Rania Ezzat 2022 MSA University: October University for Modern Sciences and Arts

Enhancing The Advertising Message Through The Conceptual Photography, Rania Ezzat

Journal of Art, Design and Music

Conceptual photography is a term that is used to refer to a specific type of photography which has been created for the specific purpose of conveying some sort of concept, Conceptual photographers are tasked with creating images that convey a specific concept or idea, as opposed to simply trying to capture a realistic representation of their subject. or it can mean trying to create an image that evokes an emotion or encourages the viewer to think about something in a different Images in conceptual photography are often used in advertising or public service announcements, because conceptual photography is a powerful ...


The Message Design Of Raiders Of The Lost Ark On The Atari 2600 & A Fan’S Map, Quick Start, And Strategy Guide, Miguel Ramlatchan, William I. Ramlatchan 2022 Old Dominion University

The Message Design Of Raiders Of The Lost Ark On The Atari 2600 & A Fan’S Map, Quick Start, And Strategy Guide, Miguel Ramlatchan, William I. Ramlatchan

Distance Learning Faculty & Staff Books

The message design and human performance technology in video games, especially early video games have always been fascinating to me. From an instructional design perspective, the capabilities of the technology of the classic game consoles required a careful balance of achievable objectives, cognitive task analysis, guided problem solving, and message design. Raiders on the Atari is an excellent example of this balance. It is an epic adventure game, spanning 13+ distinct areas, with an inventory of items, where those hard to find items had to be used by the player to solve problems during their quest (and who would have ...


An Analytical Study To Design And Produce "Non-Official" Pop-Up Double Pages For Children's Book At The Faculty Of Applied Arts, October 6 University In Egypt, Mohamed Zakaria Soltan 2022 Lecturer at Advertising Department, Faculty of Applied Arts, October 6 University., Giza, Egypt.

An Analytical Study To Design And Produce "Non-Official" Pop-Up Double Pages For Children's Book At The Faculty Of Applied Arts, October 6 University In Egypt, Mohamed Zakaria Soltan

Journal of Art, Design and Music

One of the most crucial suggestions of this paper is to study is an appeal to the officials of the Ministry of Education in Egypt to use the techniques of the pop-up pages in textbooks at primary schools to improve the quality of the textbook and reach higher levels of comprehension among students. It is a study of an experiment taught by the researcher with his 3rd-grade students, At the Department of Advertising, Faculty of Applied Arts, October 6 University, Book Art 1 Course for the Academic Year 2021/2022, to design and produce non-official pop-up pages for various children ...


Dossier Cover, Tye Raymond 2022 Portland State University

Dossier Cover, Tye Raymond

Anthós

This is the cover image for the 2022 Anthós Dossier about the novel Passing.


Ports Of Entry, Forough Abadian 2022 Rhode Island School of Design

Ports Of Entry, Forough Abadian

Masters Theses

Ports of entry are places where one may lawfully enter a country by crossing land and sea borders‭. ‬This thesis frames the space conceptually where the boundaries of place, time, culture, and identity are crossed through existing ports or by building new ones. ‬

As an Iranian immigrant in the United States‭, ‬displacement of identity informs my worldview and design practice‭. ‬I find myself between two worlds, one inherited and the other adopted. ‬Both worlds are simultaneously active and exert their forces on my thought process‭. However, their interrelated dynamic is ambivalent because their path intersects and diverges unforeseeably‭. ‬My position ...


Capture, Control, Circulate : Can We Queer Regulatory Power In Graphic Design?, Adie Fein 2022 Rhode Island School of Design

Capture, Control, Circulate : Can We Queer Regulatory Power In Graphic Design?, Adie Fein

Masters Theses

Capture, Control, Circulate addresses regulatory power, the transmission and enforcement of culturally-sanctioned behaviors and identity. How does regulatory power operate in graphic design and what—if anything—can the graphic designer do to subvert that operation? The methodologies for subversion explored in this book typically draw from queer and trans* experience and thought. Therefore, the work herein takes up issues of identity, normativity, marginalization, and community.

This thesis also considers design education, and its contemporary emphasis on the capture and control of content. It advocates instead for an educational model that centers circulation; that is, graphic design’s capacity to ...


Slow Ruptures; Slow Formations, Astra Thrastardottir 2022 Rhode Island School of Design

Slow Ruptures; Slow Formations, Astra Thrastardottir

Masters Theses

Language shapes our understanding of identity, place, and self. As a graphic designer, I question the existing structures of language, while using it as a material to build new formations. Nudging against certainties, I challenge how the stories we are told can dispossess us, even flatten us.

My method is a constant attempt to peel back the layers and study what lingers below. When questions arise, I look to the ways in which visual artists and writers have seen through this surface. I observe, listen, and hold stories closely, passing them back and forth between my hands. Using annotation and ...


Re-Order The Order Of Thing, Yingxi Sabrina Ji 2022 Rhode Island School of Design

Re-Order The Order Of Thing, Yingxi Sabrina Ji

Masters Theses

Humanocentrism positions humans as the measure of all things; what we know as the ‘real’ or ‘true’ is perceived through this limited perspective. As a designer, I challenge the hierarchy, actively moving away from the notion that inanimate objects are subjugated matter.

In this body of work, I turn to actions of world-building to create immersive experiences where ‘objects’ become ‘subjects.’ They are rescaled and re-centered — called into prominence to become protagonists on the cultural and environmental stage. Through generating, collaging, and juxtaposing recycled facts, imagery and organic materials using digital filters, I insert absurdity as a breakpoint to equalize ...


Openness, Qiwen Ju 2022 Rhode Island School of Design

Openness, Qiwen Ju

Masters Theses

We perceive the world as flat when we close one eye. When both eyes are open, the world takes on a three-dimensional quality.

Our childhood, education, family, and environment form and bind our cognitive perspective. As the ancient Chinese proverb goes: “You can’t see Mount Tai by blinding your eyes with one leaf.” Truth is exceedingly difficult to discern. Like the obscuring leaf, there are blind spots in our vision. Prejudice is often the narrow leaf that obstructs perception, preventing us from seeing with greater dimension.

For actual comprehension, we can only see through the eyes, hearts, and minds ...


Alien Encyclopedia, Zengqi Guo 2022 Rhode Island School of Design

Alien Encyclopedia, Zengqi Guo

Masters Theses

Alien Encyclopedia is a body of work that analyzes, expands, redefines, and leverages the definition of “alien” as both problematic and an avenue of possibility. By mapping the word “alien” as a fragmented play of alternatives, I translate the lessons derived from this exploration into a maker’s lexicon. I use “alien” to frame my identity, as a prompt to ground my projects, a factor to interrupt existing typography and to spark questions, a generative tool to explore the interpolation between the familiar and unfamiliar, and to incite new solutions and actions to solve the problems we are facing now ...


Connect: Translating Complexity Through Visual Simplification, Ilhee Park 2022 Rhode Island School of Design

Connect: Translating Complexity Through Visual Simplification, Ilhee Park

Masters Theses

CONNECT: Translating Complexity through Visual Simplification brings complex data into concise visual systems that encourage ease of access. With a background in Human Factors Engineering, user engagement remains a central focus in my design. Whether reducing barriers to scientific information or untangling deeply complex data, design must contain intuitive concepts without the need for extended explanation. Using bold color and geometric shapes as the core design language to render pictorial narratives, this thesis maps my development as an information designer through modes of gathering, deciphering, and interpreting.


!, Nick Larson 2022 Rhode Island School of Design

!, Nick Larson

Masters Theses

This thesis uses the exclamation point to represent a way of thinking and working methodology. The exclamation point in mathematics represents a factorial function, an operation for determining all possible orders of a set. Colloquially, the meaning of the exclamation point relies entirely on context. Within a yellow triangle, it means caution or danger, but at the end of a sentence delivering good news, it means excitement. In the context of this thesis, the exclamation point represents enthusiastically and exhaustively reordering objects, words, and processes to highlight shifting meaning.


Other Realms, Louis Rakovich 2022 Rhode Island School of Design

Other Realms, Louis Rakovich

Masters Theses

Can a system existing in rigid order be taken back to a state of malleability, a space of potential not yet actualized?

If creation reduces the infinite to produce the finite, then in the simplest sense, creation is the process of bringing something tangible, real, out of the ether—out of the primordial chaos of possibility. The technique of defamiliarization can be viewed as an agent of de-creation, the active reversal of creation, in order to make creation possible once again. As such it holds spiritual power in its own right.

In pursuit of this state of renewed potentiality, I ...


Visionaire Branding Company, Toni Joy Forsythe 2022 California Polytechnic State University, San Luis Obispo

Visionaire Branding Company, Toni Joy Forsythe

Graphic Communication

It has been a goal of mine to one day launch my own branding and marketing agency, therefore this opportunity has allowed me to ideate what the agency would look like in terms of branding and business. I developed Visionaire Branding Company, a branding and marketing agency located in Central California. Creativity has always been at the forefront of my ambitions and Visionaire is a reflection of my passion for taking businesses to the next level and doing it with a vision.


Chez Henri Cookbook Redesign, Izzy Kelly 2022 California Polytechnic State University, San Luis Obispo

Chez Henri Cookbook Redesign, Izzy Kelly

Graphic Communication

Chez Henri is a redesigned version of a cookbook that Bonnie Henry, my grandmother, has curated over the past 50 years. The original book was entitled “A Collection of Recipes From Friends and Family”, but I decided to rename it to “Chez Henri”, a phrase that was written on a sign outside of her home for almost 20 years. Bonnie Henry is an excellent cook and her recipes include many salads, soups, entrees, and dishes that most people don’t see everyday. Chez Henri contains photography that depicts these recipes, notes from the chef, and clear cut instructions that are ...


Burt's Bees: Branding And Packaging Update, Mia Rogers 2022 California Polytechnic State University, San Luis Obispo

Burt's Bees: Branding And Packaging Update, Mia Rogers

Graphic Communication

This project will focus on examining the existing brand identity, package design, and social media marketing collateral for Burt’s Bees personal care company in order to create updated versions of each. I will be re-branding the products to appeal to a wider target audience, focusing primarily on Generation Z and their consumer preferences.

My deliverables will consist of a complete brand style guide (logo variations, primary and secondary color palettes, typography, and visual collateral), updated packaging (four popular lip balm flavors, the beeswax hand salve, and two facial cleansers), and an example of a digital advertisement showcasing the new ...


Branding The Cal Poly Transfer Center, Ryann Joy Swift 2022 California Polytechnic State University, San Luis Obispo

Branding The Cal Poly Transfer Center, Ryann Joy Swift

Graphic Communication

The Cal Poly Transfer Center was established in 2020 in the midst of an ongoing pandemic; naturally, this led to the challenge of building recognition and engaging Transfer students with the center. As the first and only graphic designer, I saw an opportunity in creating the visual foundation for this organization, one that could be well understood and built upon by future designers. This is important as the Transfer Center is quite unique in its specific demographic of transfer students; they fall under an older age group and I want to create said foundation that reflects this; mature, professional, modern ...


E-Commerce Brand Design And Website Prototyping, Ashley J. Tuliau 2022 California Polytechnic State University, San Luis Obispo

E-Commerce Brand Design And Website Prototyping, Ashley J. Tuliau

Graphic Communication

MJ Swim is an e-commerce brand and website concept with a focus on customizable products and individualized sizing. Most online swimwear companies follow a fast-fashion business model which prioritizes mass production and offers affordable prices. However, aside from the many environmental consequences of this, fast fashion leaves large disparities in clothing quality, sizing accuracy, and product uniqueness. My primary goal was to create a dynamic website that would be flexible across a variety of devices and allow for optimal product customization. My secondary goal was to create a strong and inclusive brand identity that would thrive in a solely online ...


"Yay Area Fest" Proposal, Taira Tyler Matsuzaki 2022 California Polytechnic State University, San Luis Obispo

"Yay Area Fest" Proposal, Taira Tyler Matsuzaki

Graphic Communication

As an avid hip-hop music lover and producer, I always envisioned the creation of my own hip-hop festival theme and lineup. I used my senior project as an opportunity to execute this vision while showcasing all of the skills I have acquired as a Graphic Communication student. My project encompasses the creation of a marketing flyer, website prototype, app prototype, and social media animation for a hypothetical hip-hop festival. These deliverables highlight my abilities in learning new tools, graphic design, UI/UX design, and project management.


Meraki Cosmetics Branding And Packaging, Irene C. Lin 2022 California Polytechnic State University, San Luis Obispo

Meraki Cosmetics Branding And Packaging, Irene C. Lin

Graphic Communication

The use of technology and illustrations in packaging has been on the rise but is not widely used in the cosmetics industry. There is an opportunity to apply technology and illustrations to cosmetics to attract customers and build a strong brand. Meraki Cosmetics is a fictitious cosmetics company that explores illustration and near-field communication (NFC) to stand out and bring packaging design to the next level.


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