Mass Communication Commons^™

An In-Depth Look At How The Social Context Of Relationships Influences Communication Media Choice For Young Adults, Laura Christine Jollay

Communication & Leadership Dissertations and Theses

This thesis explores the impact of relational influence on communication media choice in young adults in the United States. It applies the media richness and uses and gratification theories to identify the purpose of communication media in varying interpersonal relationships using face-to-face communication (FtF), phone, text messaging, instant messenger and email. It utilizes survey software to yield quantitative results in an anonymous environment to measure the perceived closeness of the most common relationships for young adults and what specific media is utilized for those relationships. This research design echoes the design of researchers in 2007 in Korea, who sought to …

Relationship Maintenance And Facebook, Kelli Kapp

Communication & Leadership Dissertations and Theses

Research to date on Facebook users has not included part of Generation Y, those born from 1976 through 1989. This study examined the use of Facebook to maintain relationships to extend previous work by Steinfield and Lampe (2009), Pennington (2009), and Bryant and Marmo (2009) whose work served as a lens for comparison. A survey questionnaire (N=215) was administered to Facebook users to determine their uses for the site, frequency of use, and perceived closeness of Facebook friends. Results suggested Facebook has become a daily part of respondent’s lives. Questions regarding Facebook use indicated the number one motivator for using …

Symbolic Convergence: A Case Study Of Magnum, P.I., Melissa C. Wessman

Communication & Leadership Dissertations and Theses

The study that follows examines the depiction of Vietnam veterans in the television series Magnum, P.I., particularly the representation of the struggles Vietnam veterans faced when reintegrating into civilian society after the war. Assessment of the series using fantasy theme analysis reveals that Magnum, P.I. generates a shared understanding for regular viewers of the post-combat experience for veterans. This is important to note because entertainment media, namely television, is a far-reaching outlet that can be utilized to teach and expand viewer understanding of social issues, such as the plight of veterans. Also, the struggle of veterans to reintegrate into society …

Sneaky Peeks: An Examination Of The Use Of Subliminal Messages In Children's Television And Film, Mary Patricia Charvat

Communication & Leadership Dissertations and Theses

This thesis project is an account of how advertising agencies and film and television companies make use of subliminal messaging and product placement to manipulate viewers‟ subconscious minds. According to research, there is some skepticism in some areas as to the effectiveness of their subliminal messages. However, it is clear that there is some recognizable effect; statistics show an increase in obesity and self-image and self-esteem problems spurred on by subliminal messaging in television and film aimed at the young. The selected literature included well-known books on subliminal messages and other materials covering 50 years of research. The literature also …

Transparency Through Social Media: Improving The Credibility Of Pr Professionals In The Twenty-First Century, Pete Voss

Communication & Leadership Dissertations and Theses

This correlational study identifies opportunities for PR (public relations) professionals to gain trust by engaging online communities using unprecedented levels of transparency. The thesis begins by reviewing literature and setting the stage for how and when PR gained its PR problem (Thomas et al., 2009). The study observes how PR professionals are currently engaging these audiences, and also demonstrates how the public perceives these actions. The philosophical framework for this study stemmed from Aristotle's belief in goodwill in communities (Book 1, Chapter 1), and Augustine's (1909) belief that "All wish to rejoice in truth" (p. 186). Sherif's Social Judgment Theory …

Stepping Out Of The Disney Princess Castle Into The New Girl World With The Disney Divas: A Content Analysis Of Hannah Montana And Wizards Of Waverly Place, Hanna Munoz

Honors Capstones

No abstract provided.

More Than Memories? Schema Transference From Media Characters To Real People, Hilary Ray

Graduate Theses and Dissertations

This study focused on whether personality traits and evaluations of television personalities are used to make inferences about new Social interaction partners. It tested the hypothesis that priming schemas of television personalities will bias inferences made about a stranger. The results were mixed. Participants in the experimental condition made more biased inferences about a stranger than did participants in the control condition. This transference was not influenced by participants' parasociability, and methodological limitations prevented conclusive study of the influence of affective evaluations in this effect. Future studies should attempt to increase methodological control and introduce a diverse set of measures …

The Umbrella Effect: The Importance Of Converging Student Media At A University, Karlee Prazak

Journalism

Journalism today is much more than a single reporter, news anchor, photographer or videographer specializing in a single skill. Journalists today need to be multimedia journalists who have skills that encompass anything from writing a story to editing video. Currently, at California Polytechnic University, San Luis Obispo (Cal Poly), journalism students are learning these skills, but they are learning them separately. Within the three concentrations offered by the journalism department — broadcast, news/editorial and public relations — there are the three student media outlets: Central Coast PRspectives, Cal Poly TV, KCPR radio and the Mustang Daily newspaper. Few students, however, …

Print Vs. Online Journalism: Are Believability And Accuracy Affected By Where Readers Find Information?, Burton Speakman

College of Journalism and Mass Communications: Theses

Believability and accuracy of print and online news is studied via the comments of newspaper readers of a small Texas community. The readers of the Normangee Star were chosen to be the survey recipients to learn if readers in a small community had the same attitude about their local newspaper that national surveys have indicated exist about newspapers in general. The expectation was that those who read more news online would consider their local paper to be less believable and accurate than those who read little to no news online. Surveys were mailed to 200 subscribers of the Star, …

Salud Y Saludos: The E-News Of The College Of Health Sciences, College Of Health Sciences

College of Health Sciences

Monthly e-news of the College of Health Sciences

Mapping Injustice: The World Is Witness, Place-Framing, And The Politics Of Viewing On Google Earth, Joshua P. Ewalt

Department of Communication Studies: Faculty Publications

Working from assumptions that inequality is often spatially informed, a set of interactive cartographies has recently proliferated on Google Earth. In this essay, I analyze one of those interactive cartographies: The World is Witness produced by the United States Holocaust Memorial Museum (USHMM). I read the map as an organizational rhetoric that frames place as "embedded injustice." I also argue that thorough analysis of the framing of local place on Google Earth must inherently question whether the map can create a disruption in the viewing subject. While the map presents vital information on excruciatingly despicable acts of injustice, and the …

The Prospector, December 1, 2011, Utep Student Publications

The Prospector

Headline: Good Luck Graduating Miners

Salud Y Saludos: The E-News Of The College Of Health Sciences, College Of Health Sciences

College of Health Sciences

Monthly e-newsletter of the College of Health Sciences.

Access, December 2011, San Jose State University, School Of Journalism And Mass Communications

Access Magazine

No abstract provided.

Spartan Daily November 30, 2011, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 137, Issue 48

Prospectus, November 30, 2011, Alisha Kirkley, Tyler Cravens, Jacob Kuppler, Buster Bytes, Spencer Brown, Josh Grube

Prospectus 2011

A GUIDE TO SIGNING UP FOR CLASSES, Shoppers, Stores Go Mobile This Holiday Season, The Legacy of Eight Years of War, Veterans Returning to College Face Unique Challenges, Q & A With Parkland's Student President, Students Prepare for Return to Seasonal Work, A Close Look at the Kindle and Nook, Weird Weather and the New Climate Reality, The High Price of Data Breaches, Cobras Women's Basketball Start Season Strong, Album Review: Twin Atlantic's "Free," Ugly Sweater Snowdown: A Toys for Tots Benefit, Parkland Pops to Perform "Summer in Winter" Concert, Holiday Music Concert by Parkland Wind Ensemble

The University Of Nebraska At Omaha's Criss Library Mobile Resources: A Study Of User's Preferences, Teonne A. Wright

College of Journalism and Mass Communications: Theses

In March of 2010 the University of Nebraska at Omaha Dr. C.C. and Mabel L. Criss Library launched mCriss, the library mobile website to support the educational objectives of on-campus and distance students as well as the research goals of UNO faculty and staff. The study investigators conducted an online survey of UNO students, faculty, staff, alumni and UNO Library Friends ages 19 and older. The purpose of this study was to collect data on UNO community member use of mobile devices and UNO Criss Library mobile services, to determine if participants: are aware of the different aspects of the …

Spartan Daily November 29, 2011, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 137, Issue 47

Ua12/2/1 Deck The Hill, Wku Student Affairs

WKU Administration Documents

Special holiday edition of the College Heights Herald.

• Wade, Katherine. A Very Gary Ransdell Christmas
• Holiday Calendar
• Anderson, Anna. Students Provide Thanksgiving Dinner to Families in Need - Kentucky Public Health Association
• Anderson, Anna. Students & Families Miss Relatives Serving Oversees - Soldiers, Zachary Daugherty, Jacob Baldwin
• Walters, Rachael. Floral Design Center Offers Ready-made Decorations
• Harrison, Taylor. Unique Gift Ideas for WKU Students
• Justice, Maciena. Event to Benefit 22 Charities - Holiday Bash

Spartan Daily November 22, 2011, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 137, Issue 46