The Impact Of The Web And Social Media On The Performance Of Nonprofit Organizations,
2019
Pace University - New York
The Impact Of The Web And Social Media On The Performance Of Nonprofit Organizations, Namchul Shin
Journal of International Technology and Information Management
This research empirically analyzes the impact of both the Web and social media on the performance of nonprofit organizations by using 100 nonprofit organizations ranked by web traction measures, including Facebook Likes and Twitter Followers. Our findings from ANOVA and non-parametric tests demonstrate that nonprofit organizations with higher web traction have greater contributions and grants than others with lower web traction. These findings suggest that the use of the Web coupled with social media promotes better, interactive (two-way) communications with the public, as well as fundraising and that nonprofit organizations that attract more supporters on the Web and social media …
College Choice Criteria Utilizing Conjoint Analysis Enabled On A Saas Platform,
2019
Iona College
College Choice Criteria Utilizing Conjoint Analysis Enabled On A Saas Platform, Alison Munsch
Journal of International Technology and Information Management
College enrollments and low to moderate household incomes are stagnating while tuition costs are increasing. The New York State Legislature enacted the nation’s first tuition-free degree program, the Excelsior Scholarship, designed to make a college education more affordable to middle class families. This legislation can impact what institution of higher education students will choose upon high school graduation. In order to understand the choice criteria for selecting an institution of higher education, a research study was conducted among a representative sample of high school upper classmen and parents of this respondent segment. The data collection and analysis were accomplished using …
Instructional Communication In Secondary Education,
2019
Chapman University
Instructional Communication In Secondary Education, Sarah Downey
Student Scholar Symposium Abstracts and Posters
Though several early instructional communication studies (e.g., McCroskey & Richmond, 1983) focused on a wide range of participants across what Fredriech and Nussbaum (2005) call the “developmental continuum,”(p. 580) the vast majority of work has centered on the college classroom. Thus, little is known about how instruction occurs in primary and secondary education contexts. Therefore, instructional communication scholars should examine the instructional communication issues faced by primary and secondary school instructors. The purpose of the proposed study was to provide a research agenda for instructional communication scholars regarding communication in the secondary (K-12) educational context. This research was an exploratory …
The Effects Of The Source Of Celebrity Information On Parasocial Relationships,
2019
Chapman University
The Effects Of The Source Of Celebrity Information On Parasocial Relationships, Noelle Roys, Monique Newman, Mark Spooner-Leduff
Student Scholar Symposium Abstracts and Posters
The purpose of the study is to examine how the source of information about celebrities affects media users’ feelings toward them. Specifically, we will focus on two ways in which people relate to media figures. Parasocial relationships (PSR) are one-sided relationships that people form with media figures. The concept of parasocial interaction (PSI) is closely related in that it entails one-sided involvement with a media figure, but the experience is restricted to the duration a person is viewing the figure. Due to the nature of social media and to celebrities’ increasing use of social media platforms, existing research implies that …
Lindenwood Digest, April 30, 2019,
2019
Lindenwood University
Lindenwood Digest, April 30, 2019, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
Cda: Glitz & Glam Of Youtube,
2019
The University of San Francisco
Cda: Glitz & Glam Of Youtube, Haley Enriquez
Creative Activity and Research Day - CARD
My analysis demonstrates a critical discourse analysis by taking a closer look at a textual analysis of two videos of two very different Youtube beauty influencers. My main goal was to find main themes that could potentially correspond with the level of success that these two influencers have reached. My findings connect with my literature review as we know that formulaic expressions and constructing an identity are two very important mechanics that play into the behind the scenes blueprint of how a makeup tutorial usually looks. With my two main themes being presentation of self and self promotion, my themes …
Lindenwood Digest, April 26, 2019,
2019
Lindenwood University
Lindenwood Digest, April 26, 2019, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
Kline & Specter: A Professional Corporation,
2019
Ursinus College
Kline & Specter: A Professional Corporation, Ibraheem Bussey
Media and Communication Studies Presentations
No abstract provided.
Volume 115 Issue 12,
2019
Southwestern Oklahoma State University
Volume 115 Issue 12, Southwestern Oklahoma State University
The Southwestern - Archive
No abstract provided.
The Bride, Millennial Identity, And Instagram: A Case Study Of Hillsong Australia’S Instagram Account,
2019
Liberty University
The Bride, Millennial Identity, And Instagram: A Case Study Of Hillsong Australia’S Instagram Account, Jessica Delp
Senior Honors Theses
Identity has become an incessant focus for millennials. They ascribe ever-growing significance to identity anchored in an accepting community that elevates their perception. Subsequently, identity is increasingly significant for brand and consumer relationships. Successful brands understand this and incorporate a pervasive sense of their unique identity into their brand, visually and otherwise. This case study of Hillsong Church hopes to help churches understand the importance of visuals in communicating identity. Hillsong Australia’s Instagram is examined using the Saussure model of visual semiotic theory to understand how they present their church identity in relation to millennial identity. The two most dominant …
Lindenwood Digest, April 23, 2019,
2019
Lindenwood University
Lindenwood Digest, April 23, 2019, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
Patient Perception Of Telephone Follow-Up After Resection For Colorectal Cancer: Is It Time For An Alternative To The Out-Patient Clinic?,
2019
University of Liverpool
Patient Perception Of Telephone Follow-Up After Resection For Colorectal Cancer: Is It Time For An Alternative To The Out-Patient Clinic?, Marcus Gilmartin, Nicholas Leaver, George Hall, Helena Fawdry, Seung Lee, James Nicholson, Ramya Kalaiselvan, Raj Rajaganeshan
Patient Experience Journal
The economic reality of modern healthcare provides a timely reminder to clinicians of their duty to provide outstanding and cost-effective care. Although multiple guidelines outline investigation, management and surveillance of colorectal cancer, none advocate a particular delivery method. Nurse-led telephone follow-up in multiple specialties has demonstrated equivalent clinical outcomes and patient satisfaction when compared to traditional outpatient department follow-up. This paper aims to compare nurse-led telephone and outpatient follow-up, following surgical resection of colorectal cancer (CRC), focusing on patient perceptions. This cross-sectional study distributed adapted patient satisfaction questionnaire (PS-Q 18) to patients undergoing surveillance following CRC resection via either nurse-led …
Journalistic Ethics And The Right-Wing Media,
2019
University of Nebraska-Lincoln
Journalistic Ethics And The Right-Wing Media, Jason Mccoy
College of Journalism and Mass Communications: Professional Projects
This paper will examine the development of modern media ethics and will show that this set of guidelines can and perhaps should be revised and improved to match the challenges of an economic and political system that has taken advantage of guidelines such as “objective reporting” by creating too many false equivalencies. This paper will end by providing a few reforms that can create a better media environment and keep the public better informed. As it was important for journalism to improve from partisan media to objective reporting in the past, it is important today that journalism improves its practices …
Volume 115 Issue 11,
2019
Southwestern Oklahoma State University
Volume 115 Issue 11, Southwestern Oklahoma State University
The Southwestern - Archive
No abstract provided.
Lindenwood Digest, April 16, 2019,
2019
Lindenwood University
Lindenwood Digest, April 16, 2019, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
Review: Crash Course In Media Literacy,
2019
InsightersEducation.com
Review: Crash Course In Media Literacy, Faith Rogow
Journal of Media Literacy Education
Forced by its format to distill a subject area’s central tenets into just a few sessions, a “crash course” should be an excellent place to uncover the essential elements of a topic or field. Viewed through that lens, Complexly’s YouTube offering, “Crash Course in Media Literacy,” provides an illuminating, if sometimes confounding opportunity for reflection.
A Case For The Common Good: How Training In Faith-Based Media Literacy Helped Teachers Address Social Justice Issues In The Classroom,
2019
Loyola Marymount University
A Case For The Common Good: How Training In Faith-Based Media Literacy Helped Teachers Address Social Justice Issues In The Classroom, Maria Rosalia Tenorio De Azevedo
Journal of Media Literacy Education
This case study reveals how a faith-based initiative offering structured teacher training in media literacy. The program is centered in Catholic Social Teaching, encouraging the use of critical media literacy in the classroom to aid the learning of social justice issues. The critical literacy of Paulo Freire serves as theoretical framework to help answer the research question: How has a teacher training program in faith-based media literacy influenced teachers’ practice when addressing social justice issues in the classroom? This case study relates the accounts of a middle school teacher, a high school teacher, and a college professor, graduates of the …
Media Literacy And American Education: An Exploration With Détournement,
2019
University of Arkansas
Media Literacy And American Education: An Exploration With Détournement, Seth D. French, Jacob Campbell
Journal of Media Literacy Education
Many competing voices are speaking about the state of American education and how it should be reformed in the best interest of students. Topics such as teachers unions, charter schools, and standardized tests are at the center of many of these discussions. How do we decipher what to believe amid such conflicting perspectives concerning these topics and others like them? To progress American education in a direction that benefits students and democratic society, today’s educational stakeholders must adopt a critical stance in their evaluation of issues at the center of American education; lessons that encourage the development of critical media …
Developing Student Critical Consciousness: Twitter As A Tool To Apply Critical Literacy In The English Classroom,
2019
California State University, Fresno
Developing Student Critical Consciousness: Twitter As A Tool To Apply Critical Literacy In The English Classroom, Joshua P. Kunnath, Arika Jackson
Journal of Media Literacy Education
As young people today are flooded with information from a multitude of sources, they must be prepared to perceive the potentially oppressive and nefarious nature of many texts. Critical literacy is a theory and strategy that allows young people, along with people of all ages, to achieve just this; however, teachers often experience difficulties implementing and guiding students in taking crucial action steps in the classroom. This exploratory action research case study was conducted to address these concerns, as a teacher utilized Twitter to implement critical literacy and guide 32 ethnically diverse eleventh grade students in applying critical literacy in …
Critical Awareness Of Media And Teacher Education: An Experience With Colombian Elt Pre-Service Teachers,
2019
University of Antioquia, Colombia
Critical Awareness Of Media And Teacher Education: An Experience With Colombian Elt Pre-Service Teachers, Camilo Dominguez
Journal of Media Literacy Education
Media texts are exponentially displayed in physical and virtual public spaces and their impact on humanity is unimaginable. Teachers of all fields face the challenge and the responsibility to educate sensitive humans able to critically consume or produce media messages. English language teachers are no exception. In this paper, the author describes a qualitative research study exploring how a group of Colombian pre-service English teachers developed critical awareness of media as they deconstructed advertisements displayed in the public spaces of their rather rural communities. Findings, conclusions, implications for teacher education, and new questions for further research are presented.
