Broadcast and Video Studies Commons^™

Liminal Losers: Breakdowns And Breakthroughs In Reality Television's Biggest Hit, Caitlin Rickert

Masters Theses

This study explores how The Biggest Loser, a popular television reality program that features a weight-loss competition, reflects and magnifies established stereotypes about obese individuals. The show, which encourages contestants to lose weight at a rapid pace, constructs a broken/fixed dichotomy that oversimplifies the complex issues of obesity and health.

My research is a semiotic analysis of the eleventh season of the program (2011), focusing on three pairs of contestants (or “couples” teams) that each represent a different level of commitment to the program’s values. Specifically, I focus on dramatic “breakdown” moments in which these contestants are disciplined by …

Nbc Peacock North Spring 2013, Peacock North Staff

NBC Peacock North Newsletter

Highlights include: NBC and Comcast Hire 1,000 Returning Vets --Don Pardo's 70th Anniversary at NBC -- Spring Luncheon Photos --Tonight Show Returns to 6B -- Seth Meyers to Be New Host of Late Nite --Silent Microphones

Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen

Masters Theses

Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …

Influencia De Los Programas De Concurso Televisivos En La Construccion De Identidad Cultural En Jóvenes Cusqueños, Tess Renker

Independent Study Project (ISP) Collection

Este informe describe la realización de mi proyecto de investigación sobre las influencias de los programas de concurso peruanos en la construcción de las identidades culturales de los jóvenes cusqueños. En el primer capítulo, describo las motivaciones por esta investigación, la área temática, y las preguntas de investigación, así como el marco teórico y la metodología del estudio. El segundo capítulo incluye la revisión de unas lecturas previas acerca del tema. Estas lecturas se enfocan en la vinculación de la televisión nacional peruana con la globalización y la manera en que estos programas pueden influir las identidades culturales de la …

Challenging The Media-Incarceration Complex Through Media Education, Bill Yousman

Communication, Media & The Arts Faculty Publications

Focusing on prime-time dramatic television as the most prevalent source of fictional images of violence, crime, and incarceration, in this chapter I address the distorted narratives and images that saturate popular television dramas. I also draw upon interviews I conducted with ex-prisoners to show how media representations of imprisonment, though inaccurate and misleading, shape the perceptions even of those who have themselves been incarcerated.

Power Girls Before Girl Power: 1980s Toy-Based Girl Cartoons, Katia Perea

Publications and Research

The socio/cultural history and partnership of toy advertisement and children’s television is rich and well documented (Schneider 1989, Kunkel 1988, Seiter 1993). In this article I discuss the influence of policy in girl’s cartoon programming as well as the relationship between commercialization and financial motivation in creating a girl cartoon media product. I then discuss the formulaic, gender normative parameters this new genre set in place to identify girl cartoons as well as girl media consumption and how within those parameters girl cartoon characters were able to represent an empowered girl popular culture product a decade before the nomenclature Girl …

A Soldier's Home, Andrew O. Mclaughlin

Masters Theses

No abstract provided.

Battle Of The Brands: Producing Medium-Specific Video Promotion Of Music Commodity Signs For The New Media Epoch, Josh Grube

Undergraduate Honors Theses

No abstract provided.

Communication And Media Studies Newsletter 2013 Winter, Communications & Media Studies

Communication and Media Studies Newsletter

No abstract provided.

Nbc Peacock North Winter 2013, Peacock North Staff

NBC Peacock North Newsletter

Highlights include: Steve Capus Guest Speaker at Spring Luncheon -- NBC's Richard Engel and Crew are Freed in Syria -- Sandy Destroys Peacock North Members' House -- Peacock Apples: Frank & Cort Snell -- A Today Show Memoir

Do Household Cable Tv Viewing Patterns Demonstrate Efficiency And Concentration?, Rae Chang, Pulak Ghosh, Gwangjae Jung, Robert J. Kauffman, Peiran Zhang

Research Collection School Of Computing and Information Systems

No abstract provided.

Integrating Evidence-Based Practices Into Public Relations Education, Karen Freberg, David L. Remund, Kathy Keltner-Previs

College of Journalism and Mass Communications: Faculty Publications

Public relations continue to play an essential and changing role in society, requiring the regular reassessment of the education of future public relations practitioners. Academics and practitioners often differ in how they view the public relations field, how they define the discipline, and how they view the major pedagogical approaches. This paper explores the impact of integrating three different perspectives in public relations education, including practitioner perspective, client perspective, and the evidence-based perspective. Results from students’ reaction papers and an online questionnaire suggest that integrating an evidence-based approach improves the competence and clarity of communications counsel provided by aspiring practitioners.

The Development Of Community Cable Television In Taizhou And The Rise Of The Chinese Middle Class, Shangling Lin

Theses: Doctorates and Masters

This thesis looks at the development of community cable television in the eastern coastal town of Taizhou in China from its beginnings in the 1990s to 2007. The establishment of community cable television can be seen as a new form of media production in China, by which changes in economic and political power and social identity can be traced. My hometown of Taizhou serves as a good example of this societal development. Taizhou is famous for private economy. Its average income is ranked in the top six among more than three hundred cities in China, making the middle class the …

Supreme Court Oral Argument Video: A Review Of Media Effects Research And Suggestions For Study, Edward L. Carter

BYU Law Review

No abstract provided.

Cameras At The Supreme Court: A Rhetorical Analysis, Lisa T. Mcelroy

BYU Law Review

No abstract provided.

The Monster In The Courtroom, Sonja R. West

BYU Law Review

No abstract provided.

Moving Beyond Cameras In The Courtroom: Technology, The Media, And The Supreme Court, Mary-Rose Papandrea

BYU Law Review

No abstract provided.

Cameras In The Courtroom In The Twenty-First Century: The U.S. Supreme Court Learning From Abroad?, Kyu Ho Youm

BYU Law Review

No abstract provided.

Unnecessary Evil: An Examination Of Abu Ghraib Torture Photographs As Postcolonial Resistance Rhetoric, Patrick Gerhardt Richey

Dissertations

The purpose of this dissertation is to examine the rhetorical nature of visual artifacts in a postcolonial context. In order to examine the nature of visual artifacts as a form of resistance against static ideologies and prevailing power structures, the author uses both media and cultural artifacts created in response to photographs taken of abused prisoners at Iraq’s Abu Ghraib Correctional Facility. The dissertation adds to scholarly knowledge of communication by addressing the intersections of iconographic visual communication and postcolonial resistance rhetoric. The dissertation provides a scholarly review of the Abu Ghraib prison scandal, as well as of literature explicating …