Broadcast and Video Studies Commons^™

Signaling Instructional Video For Mathematics, Kimberly W. Milner

STEMPS Theses & Dissertations

Video provides an increasingly valuable medium for delivery of instruction in a growing number of content areas. Growth of online instructional applications has been prompted by expansion of the Internet and video streaming technology, adding to the need for design practices that produce more effective and efficient instructional videos. This study examined the use of signaling for multimedia to reduce cognitive overload and increase mental effort when learning mathematical concepts and procedures from instructional video. Signaling addresses the issue of directing the learner's attention by using visual or verbal cues that stress importance and organization (Mayer, 2009). Effectively signaled instructional …

Entertainment Assembled: The Marvel Cinematic Universe, A Case Study In Transmedia, Drew Menard

Masters Theses

As technology has made the world smaller, with media consumption increasing exponentially, consumers expect their entertainment worlds to be larger. With one of the most successful film franchises of all time to its name, Marvel Entertainment is not only a leader in the box office, it is an innovator in its use of world building in storytelling. It is no secret that the films that make up the Marvel Cinematic Universe (MCU) are set within the same fictional universe. Furthermore, Marvel has incorporated a serial television series into this grand narrative and incorporated secondary elements, including short films and comic …

Prohibit, Tolerate, Or Prefer: A Content Analysis Of Agenda-Setting And The Lgbt In Msnbc And Fox News, Ashley Elizabeth Wiktorek

Masters Theses

Social movements have one common theme. A common theme of change. The lesbian gay bisexual transgender [LGBT] movement is no different. With change happening all around us, the LGBT movement is slowing trying to gain a voice and make its objectives known to society and in turn demand society accept the movement's specific desire for change. The LGBT movement has an agenda; however, the media also portrays another agenda about information and issues presented on the LGBT movement. In this analysis, the LGBT movement research surrounding agenda-setting theory will be reviewed. The purpose of this study is to analyze numerous …

The Zen Of Daryl: A New Masculinity Within Amc's The Walking Dead, Sarah Jane Mulvey

Honors Program Theses and Projects

No abstract provided.

7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye

Community Vitality Initiative

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. The purpose of this article is to help rural entrepreneurs discover ways to grow their businesses with Living with Purpose and Meaning Megatrend.

Approaching Ideals Through Innovation: Twentieth And Twenty-First Century Mass Media Technology And American Democracy, Elizabeth Brand Cermak

Senior Theses

From the moment our First Amendment was adopted, America’s ideal of democracy has been firmly intertwined with media communications between the President and the citizenry. Over time, technological advancements have altered the way this communication is facilitated, increasing the public’s access to the Office of the Presidency, and visa versa, via new forms of media. Through an examination of Franklin Delano Roosevelt’s use of the radio, the first televised debate between John F. Kennedy and Richard Nixon in 1960, and Barack Obama’s use of Social Media and the Internet, this thesis will seek to answer the question of whether the …

Looking Back At The Media's Future: A Mixed Method Analysis Of Race And Gender Bias During The 2008 Democratic Presidential Primary Season, Tim Vance

Dissertations

Political knowledge has been defined as the individual’s ability to recall candidate names, personal characteristics, and qualifications. Furthermore, it is the ability to identify election issues, current campaign developments, and recognize connections between candidates and issue positions (C. Atkin & Heald, 1976). I posit that political knowledge has become much more…and much less.

I have introduced, in this paper, a number of sources for political learning: ads, newspapers, YouTube, and television news. All hold some interest for investigation as political knowledge sources, but methodology cannot be standardized across all sources. As such, the focus of the qualitative part of this …

Analyzing Television News: Pro-Social & Anti-Social Effects Of Criminal Depictions & Information Processing On Race Perceptions, Eunette Gentry

UNLV Theses, Dissertations, Professional Papers, and Capstones

This quantitative research is a content analysis of network affiliate crime reporting statistics in Las Vegas. As part of this study, six months of news content in Las Vegas was recorded in order to gather pertinent sociological information about crime reporting techniques and its potential effects on public perceptions of crime and race. Pertinent issues such as media-image affect on viewers, biases within reporting information, and gatekeeping within the media are analyzed. This study adds substantive knowledge through empirical research to existing literature that asserts media depictions do shape and/or affect perceptions and attitudes about crime and race. Data sources …

Framing Reality: Portrayals Of Climate Change In The "Las Vegas Review-Journal", 1997-2014, Jason Ryan Holley

UNLV Theses, Dissertations, Professional Papers, and Capstones

Discussions of human-caused climate change have become an increasingly salient artifact of various media in recent years. With regard to print media in particular, scholars have uncovered general increases in the frequencies with which climate change articles are published, tantamount to the annual reports from the Intergovernmental Panel on Climate Change (IPCC) advocating the detriments of human activities (particularly carbon dioxide emissions) on the natural environment. Among such reports—be they scientific or anecdotal—writers and journalists have had to interpret the ongoing discussions and evidence surrounding climate change, and develop schemas (or frames) in which to situate arguments. These arguments have …

The Economic Impact Of The Mpaa Rating System On Types Of Films Made From 2004-2014, Kaitlin Peck

UNLV Theses, Dissertations, Professional Papers, and Capstones

This thesis will examine the economic impact of the MPAA film rating system on the types of films made from 2004 to 2014. The research in this study will examine the violent and sexual content of films. For this research the Motion Picture Association of America rating system is the independent variable, and its financial or economic impact on films made in the last ten years is the dependent variable. An extensive review of previous literature will also help inform the direction of the current study. However, this topic is still relevant because the previous research has appeared to be …

Depictions Of Beauty On Cosmopolitan Magazine: Content Analysis Of Covers (1959-2014), Azalee Maslow

UNLV Theses, Dissertations, Professional Papers, and Capstones

The media, especially advertisers, have long used beautiful women as an ideal image for attracting viewers and selling products. American women have been portrayed as, ideally, thin Caucasians with blonde hair and blue eyes. Research has found that women compare themselves to the beautiful women in advertising and in turn have negative feelings towards their own appearance. This thesis’ goal is to find whether the ideal American woman has changed through a content analysis of the women on the covers of Cosmopolitan magazine over the past 55 years, 1959 through 2014. This content analysis will focus on how the covers …

A Content Analysis Of The Mpaa Rating System And Its Evolution, Cesar A. Perez

Honors College Theses

This thesis analyzes the content within PG-13 and R-rated films from 1984, 1994, 2004, and 2014 to determine if there is any indication of ratings creep. Ratings creep is a term used to describe the increase of adult content in movies; especially in movies aimed at a younger audience. The film industry since the beginning has had to adapt to an ever-changing society. From small silent pictures to big-budget digital productions the film industry has evolved into what it is today, a statement of freedom of expression. It is this freedom of expression, however, that has placed the industry in …

It's A Bird! It's A Plane! It's...Cultural Anxiety? Using Detective Comics' Three Biggest Heroes To Identify And Explore Cultural Anxieties As Depicted Through Television, Jonathan Vander Lugt

Media and Communication Studies Honors Papers

This collection of essays uses the mythic nature of superheroes to examine and discuss specific cultural anxieties as they’re navigated and alleviated in superhero television texts. First, I examine the way that anxiety over feminism and the women’s rights movement manifested itself in Wonder Woman, the 70s television series starring Lynda Carter. Next, I use Smallville and its depictions of a teenaged Superman to explore its handling of anxieties over the September 11, 2001 terrorist attacks. Finally, I performed a content analysis of six different series of Batman cartoons to examine the way they respond to national concerns over …

Message Design Logics And Messaging In The Ebola Crisis, Gregory M. Bieger

Symposium of Student Scholars

O'Keefe's (1988) theory of message design logics explains why some messages are more

persuasive than others. The first, expressive design logic, is the most basic and focuses on

expressing individual thoughts and opinions (O’Keefe, 1988). This type of message design

merely states what the persuader wants. The second, conventional design logic, appeals to

typical reasons or emotional appeals that would be suitable for any audience. The third,

rhetorical message design logic, is the most complex and sophisticated message design focusing

on achieving an agreement between the sender and receiver in which the message provides

context. Unlike conventional design logic, rhetorical …

Challenges Facing International Students At Dominican, Khalif Y. Manyanki

Scholarly and Creative Works Conference (2015 - 2021)

In fall 2014, I produced a 20-minute film to address the challenges that international students face at Dominican University. Speaking from experience (I am from Kenya), it took me a while to fit in my new school after I came from Africa. I was homesick, lonely and many things did not make much sense. I sensed that other foreign students must have been experiencing the same challenges. Hence, I interviewed students from Brazil, Colombia, Ivory Coast, Saudi Arabia and Spain to find out their feelings and thoughts. The interviews were recorded on campus. These international students said they struggled to …

Ideological Analysis Of The Brady Bunch And The Cosby Show, Beth Brannen

Research Horizons Day Posters

No abstract provided.

America’S Tv Pastime: An Analysis Of Why Professional Sports Fans Prefer Watching The National Football League Over Major League Baseball On Television, Ty Hawkins

McNair Scholars Research Journal

More out of habit than anything else, we still refer to baseball as the national pastime (McAdam, 2004). However, football began making inroads as the most viewed sport as far back as the 1970s. Two decades later, it isn’t much of a contest anymore in terms of viewing popularity (McAdam, 2004). In 2014, 35% of fans called the National Football League (NFL) their favorite sport, followed by Major League Baseball (MLB) (14%), college football (11%), auto racing (7%), the National Basketball Association (NBA) (6%), the National Hockey League (NHL) (5%), and college basketball (Rovell, 2014). Although a wide variety of …

Nbc Peacock North Spring 2015, Peacock North Staff

NBC Peacock North Newsletter

Highlights include: Tom Brokaw & Gabe Pressman at Spring Luncheon -- Colette's W.O.W. Project -- Marilyn Altman Retires Again -- Brooklyn Studios Being Demolished -- Spring Luncheon Photos -- Silent Microphones

Ism In The Industry: Information Technology In Mass Media, Shearl Christine Levere

Senior Seminars

No abstract provided.

Free To Inform: A Study Of Influences On Newswork At A National Public Radio Station, Kayla Parker

Master's Theses (2009 -)

National Public Radio (NPR) has been a source for radio news programming since 1971. In 2014, there were more than 900 radio stations with a federally funded NPR license. When a station is granted its license and partial funding, it is given the mission to create objective and balanced content. Even with threats of defunding and waning audiences for all broadcast media, NPR continues to air news programs daily. This thesis examines how newsworkers at an NPR station interpret their jobs as journalists. In-depth interviews were conducted with seven NPR newsworkers at the same mid-sized station. The purpose of the …