Communication Technology and New Media Commons^™

Lindenwood Digest, January 10, 2024, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Critical Multimodal Discourse Analysis: A Case Of A Palestinian Movement, Mohammedwesam Amer

An-Najah University Journal for Research - B (Humanities)

The paper examines digital discourses of and on the Palestinian movement, Hamas on Twitter. The data corpus contains tweets and retweets by Shehab News Agency (Hamas’s agency), and all tweets associated with the hashtag #hamas and produced by any tweeter. The data resources were extracted in January 2022. The paper uses Kress and Van Leeuwen’s (1996 & 2006) social semiotic approach and critical discourse tools to examine online, textual and visual features of tweets. The findings show that the word occupation الاحتلال is the most frequent word in the tweets of Shehab News Agency, and it is associated with hashtags …

The New Paradigm Of Textual Content In Organizations: A Multi-Dimensional Analysis In The Digital Landscape, Sandrine Lefebvre-Reghay

Proceedings from the Document Academy

In this article, we aim to expand digital literature analysis to evaluate organizational textual content, vital for contemporary organizations' communication and operation. By comparing traditional literary structures with this new content format, we identify various dimensions influenced by it, including marketing, technology, economy, media, society, and culture. The dynamic nature of the internet, search engine algorithms, and AI's impact on content prompts a shift from prioritizing quantity to emphasizing quality, echoing Lucien Karpik's 1989 perspective on the value economy.

Exploring Artifacts And Documents In Collective Creativity Workshops Applied To Future Studies, Mathilde Sarré-Charrier

Proceedings from the Document Academy

In a context of uncertainty, organizations use creativity methods to anticipate future challenges in relations with the long-term evolutions of the society. These approaches consist in bringing together people with complementary points of view to multiply the diversity of ideas. This paper focuses on the process of transformation and selection of ideas and artifacts from a collective perspective in the unprecedented circumstances that occurred during the pandemic.

We question how ideas are grounded in the documents and artifacts produced at the key moments of the creative process from the perspective of the facilitators and the participants.

In this paper we …

Countering Electoral Disinformation: Training Module For Media, Centre For Excellence In Journalism, Iba

CEJ Research and Publications

This curriculum has been designed with the view to increase the ability of media practitioners, election and human rights monitors and the youth to respond to election-related information manipulation by identifying the various types accurately and quickly through an election- specific curriculum, CSO-focused capacity building activities and an improved distribution network.

My Heart Returns To Kashmir: The Ongoing Conflict Between India And Pakistan In The Kasmiri Information Environment, Adrian Colaianni, Malia Fairbanks, Kylie Gilbert, Jonathon Greco, Janna Gubanich, Parker Hundley, Ella Kea, Darren L. Linvill, Ethan May, Sarah Meadows, Connor Pridnia, Matthew Rippy, Miles Rockow, Steven Sheffield, Kate Tesh, Patrick Warren, Phebe Webb, Timothy Wilson

Media Forensics Hub Creative Inquiry Reports

In September of 2023, The Washington Post wrote of an ongoing coordinated, inauthentic social media coordinated influence operation (CIO) conducted by the Indian Army.[1] The Post argued India’s Modi administration “is setting an example for how authoritarian governments can dictate to American social media platforms what content they must preserve and what they must remove.” Previous reports in 2022 from the Australian Strategic Policy Institute[2] and Stanford’s Internet Observatory[3], both using data supplied to them by Twitter (now X) detailed influence campaigns targeting an Indian domestic audience and working to influence attitudes around Kashmir, Pakistan, and the Indian Army. While …

Technical Temporalities Of The Transitional Protest Movements, Talha C. Issevenler

Publications and Research

The concept of political time is unpacked through an analysis of the interactive, technologically mediated field between the state and social movements. The activities of protest movements are set in dialogue with state reason in order to theorize the temporality of political rationality as entangled with political affects (i.e., attachments to past political ideals and unmetabolized/unsymbolized technological propensities).

Pepperoni Roll Studios: Prototype Design For Creating And Operating A Podcast And Audio Production Student Organization At West Virginia University, Nicholas Kirk Kratsas

Graduate Theses, Dissertations, and Problem Reports (ETD)

As technology and audience demand change the traditional media landscape, student organizations at the university level, such as West Virginia University’s Student Media, are looking for ways to expand experiential learning opportunities for their students. This professional project seeks to address this need at West Virginia University by proposing and developing a prototype for a stand-alone community of practice for podcasting and audio editing as a student organization under the management of an advisor and professional staff. This project will not only justify the importance and timeliness of an experiential learning environment centered on podcasting but also culminate in generating …

Role Of The Public Editor In Enhancing Trust In Legacy Media: Case Study Of Daily Monitor Newspaper In Uganda., Eriasa Mukiibi

Executive Masters in Media Leadership and Innovation

The study critically examines the pivotal role of the Public Editor (PE) at the Daily Monitor Newspaper in Uganda, focusing on comprehending reader trust levels, assessing petitioner satisfaction, and exploring Editorial Team perceptions. Against the backdrop of Uganda's evolving media landscape that is shaped by digital news, government influence, and media ownership, this research emphasizes the indispensable function of PEs in preserving public trust. Through a multifaceted analysis encompassing reader sentiments, petitioner satisfaction, and Editorial Team perspectives, the study unveils insights into trust, satisfaction, and editorial processes within the newspaper. Study Findings revealed a predominantly male readership (76%) within the …

Hyperlocal Digital Content Profits: Strategizing Revenue Generation For New Vision Podcasts, Athman Raziah

Executive Masters in Media Leadership and Innovation

This capstone project explores how traditional media houses can generate revenue from hyperlocal digital content, focusing specifically on podcasts. As consumer habits and advertising trends shift towards digital platforms; traditional media outlets face the challenge of reaching niche audiences and convincing advertisers to invest in digital advertising, particularly in the realm of podcasts. With the decline in physical newspaper readership, the digital wave has gained significant momentum, leading to a transition from traditional media to more accessible and fragmented platforms. This project aims to design a sustainable revenue-generating strategy for New Vision podcasts, addressing the unfamiliarity of producers, media executives, …

Exploring The Challenges And Opportunities Of Digital Transformation In Media Organizations: A Case Of Nation Media Group, Uganda., Emmanuel Waiswa

Executive Masters in Media Leadership and Innovation

This study explores Nation Media Group Uganda’s digital transformation and revenue diversification efforts in response to challenges in the evolving media market. Employing a mixed methods approach, including in-depth interviews with 7 key stakeholders, an online questionnaire distributed to 43 respondents, and document analysis, the study offers nuanced insights into NMGU's digital landscape. The key focus areas of this study are first - organizational culture, technology, and digital competencies. NMGU faces resistance to innovation rooted in a focus on traditional revenue streams, creating bureaucratic hurdles and a generational gap. Addressing these challenges requires a proactive approach to technology integration and …

Upskilling And Retooling Regional Correspondents In A Changing Media Landscape: A Case Study Of Royal Media Services Limited., Fayzah Wanjiru

Executive Masters in Media Leadership and Innovation

Regional correspondents play a major role in the media in Kenya by bringing into the national discourse local stories from rural, marginalized, and isolated communities, as well as from other towns away from the capital city or the head office of a media organization. Advancements in technology in the digital era have transformed the media landscape, forcing the media to adopt new business models as audience consumption habits change. Regional correspondents must equip themselves with relevant skills to adapt to the evolving media landscape. Industry players have found that regional correspondents lack competency skills. Ireri (2017) argued that journalists feel …

Towards An Efficient Management Of Fake News In The Digital Media Era Newsrooms. A Case Study Of Citizen Digital, Royal Media Services., Francis Gachuri

Executive Masters in Media Leadership and Innovation

The challenge of fake news in the media is a persistent struggle and dents the credibility of journalism as a source of accurate and verifiable content. With the vast penetration of the internet and growth in social media, the legacy media (mainstream media) has to contend with the spread of fake content and safeguard itself from losing its face as the source of truth. Media houses have to rethink, re-strategize and invest in tools, skills, equipment and processes that will identify, isolate and debunk fake news, and stop its dissemination for consumption by the masses. The main objective of this …

News Media Content Shifts And Declining Youth News Consumption In Uganda’S Legacy Media: A Case Study Of The New Vision., Alex Bagyenzire Atuhaire

Executive Masters in Media Leadership and Innovation

The decline in the number of young people consuming news media is a phenomenon occasioned by the digital migration of the youthful population, media content disruptions, market competition and rapid technological innovations. These forces, together with the highly youthful population in Uganda that has either migrated to digital platforms or are digital natives have not only resulted in shifts in consumption habits but also a decline in legacy media consumption. Using The New Vision as a case, the project sought to analyse and explore media news content changes and youth news consumption levels in the Ugandan media focusing on key …

Factors Affecting Retention Of Journalists At Etop Radio In Soroti City, Eastern Uganda., Joseph Akiiso

Executive Masters in Media Leadership and Innovation

This research investigates the factors affecting journalist retention at ETOP Radio, located in Soroti City, Eastern Uganda. Through a descriptive survey design, the study employs questionnaires and interviews to achieve its objectives. These objectives include analyzing factors leading to the turnover of talented journalists, exploring contributors to staff retention, and assessing and recommending strategies to boost staff retention within the ETOP Radio Human Resource Department. The findings reveal that a majority of journalists at ETOP Radio plan to continue their tenure, indicating a moderate level of employee satisfaction. The study further identifies strengths such as effective two-way communication, fostering a …

Exploring The Viability Of A Hybrid E-Commerce Portal As An Alternative Revenue Model For Nation Media Group, Uganda, Samuel Kanyaihe Barata

Executive Masters in Media Leadership and Innovation

The global media industry, shaped by technological advancements, is facing existential challenges and Nation Media Group Uganda, like its industry counterparts, continues to grapple with declining circulation, viewership, and advertising revenues. These hardships test NMGU's sustainability, pushing the exploration of new digital revenue streams. Paywalls, initially slow globally, prompting a quest for alternative models, notably a hybrid e-commerce portal, prompting this research. To evaluate NMGU's potential hybrid e-commerce venture, the researcher gauged public interest and vendor/service provider willingness using quantitative methods. Out of 102 distributed questionnaires, an 83% response rate yielded 85 valuable insights, forming the primary dataset for analysis. …

The Gig Economy And Labour Resource Practices: A Case Study Of Africa Uncensored Limited, John Allan Namu

Executive Masters in Media Leadership and Innovation

The following capstone paper discusses an emergent issue in labour relations within the media sector; contract or “gig” work. It draws on a context of nearly a decade of falling profits and failing business models within the news media sector, juxtaposed against the rising dominance of revenue models that are derivative of digital media businesses. The objectives of the capstone were to determine sustainable remuneration models that can be explored by Africa Uncensored Limited(AUC) staff in gig work and build a framework for engagement with individuals doing gig work. Employing a case- study approach, the researcher facilitated an understanding of …

Revolutionizing Vernacular Radio To Embrace The Youth: A Case Of Muuga Fm., Muroria Grace Mukiri

Executive Masters in Media Leadership and Innovation

Radio has been a powerful tool for mass communication and entertainment for over a century. In many developing countries, vernacular radio, which broadcasts in local languages, has been very popular and it serves as a platform for promoting local cultures, traditions and events. However, with the advent of modern technology, young people are increasingly turning away from radio as a source of entertainment and information. This trend threatens the future of vernacular radio stations, which must find new ways to engage and attract younger audiences. This project used a case of Muuga FM. Muuga FM is a vernacular radio station …

Exploring Strategies Broadcast Media Can Use Togenerate Revenue From Social Media Platforms: A Case Study Of Galaxy Fm In Uganda., Esther Nalubega Wamala

Executive Masters in Media Leadership and Innovation

Globally, the manner in which people are communicating and interacting has changed mainly due to social media. This change has affectedtraditional media that is print and broadcast because part of the audiences have shifted to Social Media Platforms (SMPs) like Facebook (Meta), Twitter (X), WhatsApp, YouTube, TikTok, Instagram and others where they get all the information. This shift has negatively impacted the revenue base of the traditional media because advertisers have also turned to SMPs to advertise their goods and services. The goal of this study, therefore, was to explore strategies broadcast media houses can use to generate revenue from …

Employability Of Graduate Journalists In Modern Media Houses: A Case Study Of Nation Media Group As An Employer., Caroline Wayeta Wafula

Executive Masters in Media Leadership and Innovation

The study set out to establish the current status of the employability of graduate journalists in modern media houses in Kenya, with Nation Media Group (NMG) as the case study. Specifically, the study sought to identify essential skills that media houses in Kenya currently need from journalism graduates, assess the skills capacity of fresh journalism graduates and determine challenges currently faced by employers in accessing skills needed in modern media houses. The study employed a qualitative research approach, and the researcher conducted in-person interviews with respondents. The study established that the skilling demands on the journalism profession are changing because …

Content Monetization: Non-Fungible Tokens As A New Revenue Stream For The Media Sector In Kenya., Geoffrey Macharia Wamugo

Executive Masters in Media Leadership and Innovation

Non–Fungible Tokens, also known as NFTs, are a unique digital asset that is a representation of an object in the real world like a piece of art, photo, or video. The use of NFTs is on the rise and several companies as well as individuals are using them to make money. With the changes being experienced in the sector, Media houses like the US Time Magazine who already used its stockpile of historical images to create NFTs are tapping this digital territory to get more revenue. Recently, marathon legend Eliud Kipchoge earned $37,351 after auctioning two videos of his career …

Journalism In The Digital Era: Making The Case For Media Research Department., Yvonne Okwara

Executive Masters in Media Leadership and Innovation

In a world with social media outlets that are quick on the mark when it comes to breaking news, it is no longer the journalist’s job to be the first or the fastest to break news. That has been disrupted already. What audiences need now more than ever before is confirmation, understanding and analysis of what the news means to them, and how it will affect their lives. What they are looking for is an understanding of the genesis of an event, its progression up until the point the story broke, and why it should matter to them. The study …

An Analysis Of Ethical Practices In Production Of Youtube Editorial Content In Rwanda., James Munyaneza

Executive Masters in Media Leadership and Innovation

Many scholars have investigated the impact of digital technologies on journalism ethics, citing falling ethical standards and urging the protection of the basic tenets of journalism. YouTube has emerged as a major conduit of information, thereby helping democratise content. But scholars like Ward have wondered if the old journalistic ideals of objectivity and editorial independence apply to citizen journalists as much. Indeed, Hulin attempted to draw a line between journalists and other online content producers, noting that journalists retain a major responsibility in the promotion of democracy. Democracy, he argues, still needs professional journalists. As such, media outlets need to …

U.S. Online Romance Scams: A Mixed Methods Analysis Of Factors Associated With Victimization And Exploration Of Lived Experiences Of Victimization, Rebecca A. Cole

Social Work Dissertations - Archive

The objective of this dissertation is to understand develop an understanding of experiences of online romance scam¹(ORS) victimization and to examine factors associated with ORS victimization. The dissertation samples ORS victims and uses purposive sampling strategies to recruit participants. The research used a mixed methods explanatory design approach. Inclusion criteria included ORS victims 18 and older who lived in the U.S., lost any amount of money in ORS scam, and met the scammer on any Internet platform. Three research manuscripts complete this dissertation. The first manuscript is a scoping review to understand the mental and physical health outcomes …

Examining Social Media Utility In Television News Programming: A Case Study Of Urban Tv, Uganda., Vicent Musoke

Master of Arts in Digital Journalism

This study examined social media utility in television news programming using a case study of Urban TV, Uganda. It also provided an understanding of how television stations in the country integrate social media in their news programs by establishing social media utility in Urban Television’s news programs; assessing how Urban TV caters to its broadcast and social media audience in news programs, and exploring how Urban TV’s cross-platform utility caters to its social media audience in news programming. The study is anchored within the technology acceptance Model and uses in-depth interviews with Urban TV staff and direct observation of Urban …

Examining The Role And Implications Of Twitter On News Production In Ugandan Newsrooms: A Case Of Nation Media Group Uganda, Elizabeth Amongin

Master of Arts in Digital Journalism

Social Media, particularly Twitter, has increased and eased the news production process by enhancing sourcing, gathering, and distributing news content. This study examined the implications of applying or using witter in the news production process in Ugandan newsrooms. This study focused on Nation Media Group -Uganda (NMG-U) and the New Media Theory guided it. The study applied a qualitative study approach and indepth interviews to collect data from 22 journalists and editors who were purposely selected. The study used a case study design to establish the role of Twitter in news sourcing and the attribution of quotes This study found …

18. Framing Of The 2022 World Cup In Qatar By The Western Media., Wanyonyi Mildred

Master of Arts in Digital Journalism

Qatar became the first Arab and Muslim nation to host the FIFA World Cup in 2022. This study aims to analyse Western Media’s framing of the FIFA 2022 World Cup in Qatar. The study relies on framing theory, an extension of the agenda-setting theory that argues that the media is the key institution for framing and significantly shaping our perspectives on current events and issues. This study adopted a descriptive research framework and focused on news articles published by Western Media, including CNN, BBC, and The Guardian, spanning 48 days. The study adopts a quantitative methodology for data collection, with …

Digital Media And Democratization: The Role Of X In Promoting Participatory Democracy In Rwanda., Christophe Hitayezu

Master of Arts in Digital Journalism

Amidst the ever-evolving landscape of digital media's impact on democracy, this study explored the nuanced relationship between X and participatory democracy in Rwanda. Anchored on the Theory of Public Sphere and New Media Theory, this research shed light on the multifaceted interactions between citizens and politicians on X in Rwanda. By quantifying the interactions between politicians and citizens, finding out whether accountability mechanisms exist on the platform, and citizen-driven concerns; the study aimed to offer a comprehensive understanding of X's role in promoting participatory democracy in Rwanda. Situated within the Rwandan political context, this study gains significance as it navigates …

Digital Activism Through Humour And Satire: An Analysis Of The Use Of Tiktok And X For Political Accountability In Uganda., Shemei Agabo

Master of Arts in Digital Journalism

This study aimed to analyze the use of satire through TikTok and X networking sites as dialogue tools, specifically for political activism in Uganda. The study looked at the two communication platforms as avenues of expanding the civic space for the citizens, in a country faced with a lot of restrictions for legacy media and traditional online platforms. The study is significant because it analyzes how social media platforms can be used for political activism in a country like Uganda, ruled by stringent rules regarding speaking to power. The method of study was an exploratory study design and the qualitative …

Journalists Understanding And Coverage Of Extrajudicial Killings In Kenya., Susan Kendi Gitonga

Master of Arts in Digital Journalism

This study investigated the phenomenon of extrajudicial killings in Kenya by examining the journalists' understanding of the issue, the media framing of the articles, and the sourcing of the information. The news media, in its traditional role to inform and interpret, has the responsibility to provide the public with a balanced narrative on the issues that are of public interest, including deaths and killings of citizens. However, in the context of extrajudicial killings, the media’s role and significance have been tested due to the dilemma encountered. Journalists face challenges in their attempt to source for authoritative sources, especially in cases …