Hospitality Administration and Management Commons^™

The Finance And Marketing Dilemma: Do Promotional Allowances Actually Increase Revenue And Profits For Atlantic City Casinos?, Toni Repetti

UNLV Gaming Research & Review Journal

Casinos offer free items to attract new guests or to reward their loyal customers. Casino management and marketing personnel believe these promotional allowances are necessary to maintain customers and to increase revenue. Three regression models are run to determine if promotional allowances increase gross revenue, net revenue, and gross operating profit for Atlantic City casinos. Results show that with a $1 increase in promotional allowances there is a significant increase of $4.53 in gross revenue, $3.53 in net revenue, and $1.29 in gross operating profit. These results will help management better understand the effect of offering complimentaries to their customers.

Dick's Last Resort Restaurants: A Unconventional Theme "Bad Service" Becomes Unique Experience For Guests, Sunghyeon Kim

HIM 1990-2015

The hospitality industry has focused on increasing customer satisfaction by offering services that are generally described as flawless, courteous, and friendly. Dick's Last Resort restaurants, however, are distinguished by intentionally staged erroneous, obnoxious, and rude services that nevertheless provide a unique experience for customers. This unconventional service theme might work for some customers but not for others. This study focuses on exploring the factors that lead to customer satisfaction and dissatisfaction at Dick's Last Resort restaurants. In addition, customer satisfaction levels are examined according to gender and location. Using the modified critical incident technique, 518 online reviews were analyzed through …

College Students' Attitudes Towards Green Hotel Practices, Elvis Perez

HIM 1990-2015

This research was conducted to discover college students' attitude towards green hotel practices and will be helpful to the hospitality industry to help focus their marketing efforts Based on the survey correlations between variables it appears that the people who use green practices at home are more aware of green practices when staying at a hotels. Implementing green practices into hotels will help the environment and also create a positive brand image and loyalty from guests. The movement of "Green" benefits everyone: the employer, the employees, and the guests.

Mapping The Online Gambling E-Servicescape: Impact Of Virtual Atmospherics On The Gambler's Experience, Brett Lillian Levine Abarbanel

UNLV Theses, Dissertations, Professional Papers, and Capstones

A structural model is proposed and empirically examined that investigates the influence of an online casino's atmospheric cues on consumer behavioral response. A stimulus-organism-response (S-O-R) model, often used to frame other servicescape research, is adapted as the basis of the theory that the online casino environment will influence the organismic effects of cognitive and affective states, which in turn influence gamblers' approach or avoidance behavioral intentions. Analyzed elements of the online gambling site stimulus include high and low task-relevant cues, financial trust, and gambling value. Personal and situational factors and demographic characteristics were found to moderate the relationship between atmospheric …

How We Complain: The Effect Of Personality On Consumer Complaint Channels, Riley Allen Berry

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study was to explore any connections that may exist between personality types and consumer complaint channels. A sample of 490 undergraduate students at the University of Nevada Las Vegas was surveyed during class time with a paper and pencil survey. The survey consisted of four service failure scenarios each with eleven possible courses of action. Respondents were asked to rate their likelihood to participate in each action on a seven point Likert-type scale. The three personality factors measured against the complaint behavior were Locus of Control, The California Psychological Inventory measure of Sociability, and Cattel's 16 …

The Effectiveness Of Various Green Print Advertising Strategies For Budget And Luxury Hotel Segments, Safak Sahin

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study aims to broaden knowledge about the effectiveness of the green (environmentally responsible) print advertising in the context of hotel industry. The development of green advertising and relevant studies in general marketing literature is discussed. After the gap of research in hospitality field is highlighted, the current study is introduced. Five by two between subjects experimental design is developed to understand if green advertisements perform better than non-green ones, and whether hotel segment (budget versus luxury) influences the effectiveness. Another goal of the study is to identify the best strategy or medium (text, logos, visual images, or a combination …

Barlee: Business Plan For An Urban Beer Garden, Marcella M. Lahara

Renée Crown University Honors Thesis Projects - All

The development of a business plan is a requirement of all graduating seniors enrolled in the Hospitality Management program. The concepts and development of the businesses are extremely varied. In the particular case of BarLee, an urban beer garden, the idea came from a variety of sources.

BarLee’s layout and format adheres to that outlined by the Small Business Association. The guideline for business development is a standard followed by all small business entrepreneurs. The style of the writing is in the form of a pitch to an investor. The investor may be a bank, in the form of small …

Participatory Approaches To Purchasing Decisions Within The Healthcare System, Alana Dorris

Honors Scholar Theses

The main purpose of this study was to use sociotechnical and Macroergonomic principles to better understand purchasing policies and procedures at a large hospital. The study hypothesized (H1), that most purchasing is done through GPOs rather than manufacturers directly, and that GPOs are cost effective but impede innovation. It also hypothesized (H2), that this hospital, representative of the current healthcare purchasing process at most hospitals, has limitations to the amount of end-user participation in the purchasing decision process.

Ua12/2/1 Best Of The Hill Winner's Book 2013, Wku Student Affairs

WKU Administration Documents

Special award edition of the College Heights Herald for best restaurants, businesses and housing in Bowling Green.

A Social Information Processing Perspective Of Coworker Influence On A Focal Employee, Zhijun Chen, Riki Takeuchi, Cass Shum

Hospitality Faculty Research

A critical omission in the coworker influence literature is how a coworker influences a closely related (focal) employee’s job performance behaviors and whether this influence is contingent on that coworker’s own behaviors. By integrating social information processing and social cognitive theories with social exchange and role theories, we hypothesize that there are, at least, three distinct types of coworker dyadic influence. Accordingly, we develop and test a moderated mediation model to explicate such influence. Two multi-source, field-design studies conducted in Hong Kong supported the modeled relationships in that employee role ambiguity partially mediated the relationships between coworker-employee exchange (CEX) and …

The Campus Kitchen At Umass Boston, Liz Moniz

Office of Community Partnerships Posters

The Campus Kitchen at the University of Massachusetts Boston (CKUMB) is a part of The Campus Kitchens Project. CKP, a national network of student volunteers, works to rescue excess food to create meals for those in need. CKUMB opened in 2010 to provide meals for the Dorchester community. By taking the initiative to run a community kitchen, students develop entrepreneurial and leadership skills, along with a commitment to serve their community, that they will carry with them into future careers.

A Quantitative Study Exploring The Difference Between Gaming Genre Preferences, Anil Bilgihan, Cihan Cobanoglu, Khaldoon Nusair, Fevzi Okumus, Milos Bujisic

Rosen Faculty Scholarship and Creative Works

Although gaming technologies have been in use for more than thirty years, there is a lack of academic researchin this area. Specifically, the purpose of this study is to identify the difference between age and gender ingaming genre preferences. A cross sectional online survey was administered with a sample size of 408. It wasfound that there is a statistical difference between age groups and their gaming preferences with the older generation focusing more on strategic gaming offerings while the younger generation tended to side more withaction games. The findings of this study provide insights for game developers.

E-Premier, Donald D. Snyder, Bo Bernhard, Ericka Aviles, Chris Smith

Premier: The Magazine of the UNLV Harrah Hotel College

No abstract provided.

Reactions Of Generation Y To Luxury Hotel Twitter Promotions, Katherine M. Woods

Honors Theses and Capstones

Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks (Merriam-Webster, 2013). Social media marketing refers to the process of gaining website traffic or attention through social media sites (Evans, 2008). In today’s society, social media refers mainly to websites including (but not limited to) Facebook, Twitter, LinkedIn, and Google+. The most popular and fastest growing of these social media venues is Twitter. Twitter was founded in 2006 by Jack Dorsey, Evan Williams, and Biz Stone. Since 2006, almost 200 million users across the globe …

The Use Of Twitter By Luxury And Midscale Hotels, Yolanda M. Tselepidakis

Honors Theses and Capstones

Twitter has demanded a presence in company brands since its start up in 2008, including the hotel industry. As an up and coming marketing tool, the social media website is still new to both hotels and their guests. Observing the different strategies incorporated by luxury and midscale hotels, the paper provides explanations on how these two segments differ in utilizing Twitter. Through direct interviews with US luxury and midscale hotels and analyzing individual Twitter feeds, it was found that luxury hotels and their target market are much more active on Twitter than the midscale hotel segment. Implications suggest that although …

Visual Metaphor In Games Of Chance: What You See Is What You Play, Stephen Andrade

Occasional Papers

Visual images have been a key element in the development of wager-based games. The legacy of visual metaphor in gaming can be traced through paper ephemera such as playing cards and lottery tickets. Both paper and printing technology ushered the age of wide spread playing opportunities in the 19th and 20th centuries. Modern play behaviors have given way to Postmodern gaming norms in digital space. The digital age has presented a new set of challenges for gaming architecture in wager-based play. Action research in prototyping games is beginning to reveal a new and different set of game characteristics.

Meeting The Challenge Of Assurance Of Learning: Perspectives From Four Business Schools, Jane Whitney Gibson, Regina A. Greenwood, Bahaudin G. Mujtaba, Shelley R. Robbins, Julie A. Teahen, Dana V. Tesone

Rosen Faculty Scholarship and Creative Works

"Practice what you preach" is often a phrase used to emphasize the importance of maintaining one’s integrity through performing as one advises others. In the case of succession management, this phrase can be used to emphasize the differences between educators and practitioners. Furthermore, it is the practice of educators to instill in students the understanding that a succession plan is necessary in business practices. However, within the confines of higher education, succession management plans are rare. This brings into question if institutions are aware of the immoral implications that it establishes by teaching a concept itself is unwilling to implement.

Customer Satisfaction Index Of Singapore 2012: Full Year Overview, Institute Of Service Excellence, Smu

Research Collection Institute of Service Excellence (2007-2024)

The Customer Satisfaction Index of Singapore (CSISG) computes customer satisfaction scores at the national, sector, subsector, and company levels. The CSISG serves as a quantitative benchmark of the quality of goods and services produced by the Singapore economy over time and across countries. Singapore’s performance in the CSISG relative to a select group of countries that deploy the same or similar methodologies, are shown in Figure A for reference.

This results overview concludes the scores of CSISG 2012 that comprises nine services sectors.

Factors Affecting Students’ Decision Of Hotel Selection, Mingyang Liu, Ritong He

MBA Student Scholarship

The goal of this research is to identify the factors affecting students’ hotel choices, to examine the impact of hotel servers when a potential guest selects a hotel, and to determine how hotel servers influence a student’s preference. The target populations for this study were Johnson & Wales University students who had stayed in U.S. hotels. A print-out questionnaire survey was distributed, descriptive statistics, and z-tests were used to address the research hypothesis. The results of the study indicated a significant positive relationship between hotel services and students’ decisions on their hotel selection. Location of the hotel, online information, and …

Wild Geese Restaurant Early Bird Menu, 2013, Wild Geese Restaurant

Menu Collection

The Wild Geese Restaurant (Proprietors David Foley and Julie Randles) is located on the main street of Adare Village, Co. Limerick. As a chef David Foley has established a reputation for excellent cuisine. He has always has a keen interest in cooking. and spent many years learning his trade in such fine establishments as The Park Hotel Kenmare, The Kildare Hotel & Country Club, the Waterside Inn, Bray, Berkshire. Stephen Bull’s Restaurant, Blanford Street, London. He then progressed to his first Head Chef position when he took over in the Hibernian Hotel Dublin 4. During his six years there, the …

Conference Bid - Enter 2014 - Innsbruck Austria, Patrick Horan

Other resources

No abstract provided.

Synopsis Of Part-Time Education Policy Within The Technological University Dublin, Detta Melia

Other resources

The purpose of this paper was to investigate the nature of part-time student provision within DIT, using policy and strategy documents. The purpose was also to investigate the needs of part-time students and following these considerations provide recommendations for the future development of part-time student education at DIT as part of the Masters in Education - Education Policy Module.

The first section of this paper examines the background and context of part-time and flexible learning opportunities in the literature. It makes comparisons between the numbers following part-time education programmes as opposed to full-time education programmes and highlights that only 18% …

Restaurant Fortyone Lunch Menu, 2013, Residence Members Club

Menus of the 21st Century

Restaurant FortyOne is located in the Residence Members Club at 41 St. Stephens Green, Dublin 2, near the Baggot Street corner of St. Stephens Green in the centre of Dublin city. It won the award of Restaurant of the Year in 2012

“Our award-winning, insanely talented chef, Graham Neville, and his visionary team provide some of the most imaginative and delicious food the city can offer. Eschewing butter and sugar in favour of olive oil, vegetable and fruit juices, our dining experience boasts maximum taste with minimum fuss. Like Residence itself, the food is light, flavoursome, and always surprising. …

Honor Moore : Photographs, Honor Moore

Honor Moore

A selection of photographs from different times in the life of Honor Moore, generously donated by her family.

Honor Moore : A Cook's Life, Honor Moore

Honor Moore

The origions of the book came from an autobiography by Honor Edgar she had begun prior to her death in 2013.

Honor's eldest daughter Patsy painstakingly compiled this shortened version of what would have been an incredibly long and beautiful journey of a book. We present to you our tribute to a cook's life.

Foreward by Robert Edgar.

The Force Field Of Tourism, Jorge Ridderstaat, Robertico R. Croes, Peter Nijkamp

Rosen Faculty Scholarship and Creative Works

The literature on tourism development has focused on a one dimensional relationship between tourism development and quality of life. The impact of shock events on the relationship tourism development and quality of life seems ignored. Rather less attention has been paid to the multi-dimensional aspects of the relationship between tourism development and quality of life, and the potential impact of shock events on shaping this relationship. This study proposes a conceptual framework describing a triad of relations between tourism development (TD), quality of life (QoL) and shock events, and advocates that a bilateral relation exists between these three constructs. The …

Medical Tourism: The Role Of Communication Regarding Risks And Benefits Of Obtaining Medical Services Abroad., Kevin Wright, Alicia Mason

Faculty Submissions

The ever-increasing globalization of healthcare has led to a greater number of consumers using the World Wide Web for the purpose of accessing health information and medical services that transcends international borders (Kangas, 2010; Lunt, Mannion, & Exworthy, 2012; MacReady, 2007; Snyder, Crooks, Adams, Kingsbury, & Johnston, 2011). When faced with the high cost of health care or limited treatment options in the United States, more and more Americans are looking to developing countries to obtain a variety of health-related services, including cosmetic surgery, dentistry, diagnostic testing, fertility treatment, and major surgeries such as heart valve operations and organ transplants …

One Pico Dinner Menu 2013, Eamonn O'Reilly

Menus of the 21st Century

One Pico is Multi award winning fine dining restaurant of national & international repute combining efficient French decorum with a warm & welcoming athmosphere, We serve modern classic cuisine with innovative touches using the best of Local produce in season with menu's changing by the month and always offering our customers value. Located off St Stephens Green on schoolhouse lane & next to The Dawson car park One Pico is open for lunch and dinner Monday to Sunday.

One Pico has its own private dining area & private bar 'The Polo Room' it can comfortably seat between 10 & 45 …

Adare Manor: À La Carte Menu 3rd. Of January, 2013, Adare Manor Hotel

Menus of the 21st Century

Adare Manor is a five star hotel and golf resort located in the picturesque village of Adare in Co. Limerick. The house is set on a 840-acre (3.4 km²) estate and now operates as a five star hotel, featuring the Adare Golf Club, Lavender Cottage, Townhouses and Villas on the rest of the resort. President Bill Clinton stayed in Adare Manor in September 1998. The Manor was voted Ireland's Leading Hotel at the World Travel Awards 2010, 2011 and 2012 and The World's Leading Boutique Golf Resort in 2012.It offers a number of dining experiences from fine to …

Wild Geese Restaurant Sunday Lunch Menu, 2013, Wild Geese Restaurant

Menu Collection

The Wild Geese Restaurant (Proprietors David Foley and Julie Randles) is located on the main street of Adare Village, Co. Limerick. As a chef David Foley has established a reputation for excellent cuisine. He has always has a keen interest in cooking. and spent many years learning his trade in such fine establishments as The Park Hotel Kenmare, The Kildare Hotel & Country Club, the Waterside Inn, Bray, Berkshire. Stephen Bull’s Restaurant, Blanford Street, London. He then progressed to his first Head Chef position when he took over in the Hibernian Hotel Dublin 4. During his six years there, the …