Business Commons^™

Customer Knowledge Management In The Cloud Ecosytem, Joseph O. Chan

Communications of the IIMA

The evolution of the economy has gone through the agricultural era, followed by the industrial era focusing on the production of goods and the postindustrial era accentuated by information and services. The new economy of the 21^stcentury is characterized by knowledge and relationships. Galbreath (2002) described the transition to a new economic order driven by knowledge and based on the value of relationships. Customer knowledge management (CKM) synthesizes the customer knowledge and relationships assets in the extended enterprise to create advantages for companies in a very competitive market. Technologies have changed alongside the economy. Big Data and Cloud …

Cyber Capability Planning And The Need For An Expanded Cybersecurity Workforce, Tony Coulson, Megan Mason, Vincent Nestler

Communications of the IIMA

Cybersecurity is a national concern for the United States, yet the cybersecurity workforce is currently understaffed. Military capability planning can be used as a framework to evaluate and establish cybersecurity workforce development models, such as the National Initiative for Cybersecurity Education (NICE) Framework. These models can be used in a way that provides the nation a methodology to enhance human resource capabilities and fill the cybersecurity workforce deficit. Furthermore, this report discusses the importance of establishing and enhancing strategic recruitment initiatives that can be utilized for building a cybersecurity pipeline.

Mining Useful Information From Big Data Models Through Semantic-Based Process Modelling And Analysis, Kingsley Okoye

Communications of the IIMA

Over the past few decades, most of the existing methods for analysing large growing knowledge bases, particularly Big Data, focus on building algorithms and/or technologies to help the knowledge-bases automatically or semi-automatically extend. Indeed, a vast number of such systems that construct the said large knowledge-bases continuously grow, and most often, they do not contain all of the facts about each process instance or elements that can be found within the process base. As a consequence, the resultant process models tend to be vague or missing value datasets. In view of such challenge, the work in this paper demonstrates that …

Utilization Of Information Technology As Instructional Support In Higher Education – A Case Study, Linda C. Gordon, Erin Gratz, David Kung, Leeshawn Moore, Shelley G. Urbizagastegui

Communications of the IIMA

Despite significant increases in the growth of online education, a review of research reveals few studies of faculty perceptions of the use of technology in classrooms in higher education. Research can explore and illuminate how to bridge the gap between faculty perceptions and institutional goals and objectives for online programs. The study at hand presents the views of full-time and adjunct faculty across the colleges, both on- and off-campus, and the online community, at the University of La Verne, a private Tier II doctoral degree-granting institution located in Southern California.

Factors Affecting Online Streaming Subscriptions, C. Christopher Lee, Pankaj Nagpal, Sinead G. Ruane, Hyoun Sook Lim

Communications of the IIMA

As digital media continues to expand, competition between cable television and online streaming services increases. Acquiring customers today takes more than just advertising; it requires tailoring business objectives to the needs and wants of consumers. Numerous studies have examined the connection between the adoption of cable and online media, and key variables such as cost, ease of use, and social trends. In this study, we explore a number of factors which consumers consider when choosing cable television and online streaming options. Sample data was collected through a survey questionnaire at a large public university. Multivariate regression models were developed to …

Analysis Of Stock Price Movement Following Financial News Article Release, Robert P. Schumaker, Nick Maida

Communications of the IIMA

What effect does a financial news article have on stock price? To answer this question we investigate stock price movements within the minutes following financial news releases, broken down by media outlet, time of release and article sentiment. Our data shown a Sharpe ratio (a measure for calculating risk-adjusted return) of 1.18 versus a random dataset of ‑0.06, indicating significant price movement immediately following article release. Second, we found that articles released through WSJ, Reuters – UK Focus, NYT and FT all experienced significant positive returns, whereas articles in Barrons, MarketWatch, Forbes and Bloomberg experienced significant negative returns. Third, we …

What's Yours Is Mine: Trust In Collaborative Consumption, Kiku Jones, Lori N. K. Leonard

Communications of the IIMA

Consumers are expanding the types of goods they are exchanging in consumer-to-consumer e-commerce. There appears to be a subset called collaborative consumption. Collaborative consumption is a dynamic concept given that an individual must develop mechanisms to trust others with transporting, sharing, and consuming goods/services. This study develops a trust model for collaborative consumption with three expected influences -- natural propensity to trust (NPT), others’ trust of buyer/seller (OTBS), and objective trust (perceived website quality (PWSQ) and third party recognition (TPR)) -- on an individual’s trust in collaborative consumption. Regression analysis is utilized to assess the proposed model. The study finds …

Critical Success Factors For Adopting Telemedicine Applications, Arjen Maris, Anas Yousfi, Stefan V. Ramshorst, Pascal Ravesteyn

Communications of the IIMA

The use of IT within healthcare is increasing, but at a slow rate. In complex projects like the implementation of a telemedicine application within the context of physiotherapy processes where both practitioners and patients use the application, it is still unclear what factors should be taken into consideration for a successful adoption. Therefore, the research question for this study is: ‘what are the critical success factors for adopting a telemedicine application for primary physiotherapists and their patients within the Netherlands?’ A literature study is performed followed by a thematic analysis to determine the factors that are relevant for adoption of …

Improving The Assessment (Assurance Of Learning) Processes, Chittibabu Govindarajulu, Jim Murphy

Communications of the IIMA

Strategically located in downtown Denver, this state university is a popular destination for working adults and traditional students alike to get a quality education. The university’s College of Business was first accredited by the Association to Advance Collegiate Schools of Business International (AACSB) in spring 2016. Five undergraduate programs and one graduate program in Accounting were accredited; an undergraduate program in Economics was excluded from AACSB review. Since the initial accreditation, the college added three undergraduate degree programs and a second graduate program (MBA). AACSB standards stipulate assessing general knowledge & skills and subject-specific knowledge & skills for each program. …

Competitive Models To Detect Stock Manipulation, Jose J. Thoppan, Punniyamoorthy M., Ganesh K.

Communications of the IIMA

In this paper, data from the Indian stock market is used to study the prediction accuracy of various classification techniques that can be used to identify market manipulation. The data contains information regarding price, volume and volatility of various stocks. Techniques like discriminant analysis, a composite model based on artificial neural network – genetic algorithm (ann-ga) and support vector machine (svm) have been used for classifying stocks into manipulated and non manipulated categories. It is observed that the support vector machine based technique gives the best classification accuracy among the three techniques.

The Relationship Of Long-Term Orientation With Knowledge Sharing In Virtual Community, Shahnaz Bashir, Abel Usuro

Communications of the IIMA

Some studies have looked at how people from different countries share knowledge, information and ideas but the research is still limited. Therefore, this research takes up the challenge to find out the relationship of societal culture and knowledge sharing in multi-national and cross-cultural ‘virtual community.’

The purpose of this paper is to quantitatively assess the relationship of long-term orientation which influences sharing of knowledge, ideas and information in virtual community among different cultural groups. Data were collected from the world’s second largest multinational PC manufacturing company that serves customers across 160 countries. The analysis from five of the countries specifically …

A Benchmarking Toolkit For Corporate Sustainable Development In Supply Chains, Göran Svensson, Nils M. Høgevold

Communications of the IIMA

The objective is to describe and apply a benchmarking toolkit to prioritize managerial implications for the measurement and assessment of sustainable development in supply chains. A case study approach of a Scandinavian hotel chain, which is well-known for its dedication and commitment to the sustainable development of its business practices, is used. The outcome of a TBL dominant logic consisting of dimensions, indicators and items across economic, social and environmental aspects, which yields various benchmarking priorities of implications for supply chains is discussed. The priority of sustainable development in supply chains depends on the others involved who may have contradictory …

Code Generation On Mobile Devices For Mobile Apps, Nathan Amanquah, Susana Ndede

Communications of the IIMA

There is both a demand and a need for rapidly developing mobile apps for data management as well as apps for conducting surveys. Much of the code for data management operations – create, retrieve, update and delete (CRUD) is the same, except for the parameters passed. Such boilerplate type code is well suited for code generation. Many tools are available for creating apps for conducting surveys, but are ill suited for data management scenarios since CRUD operations are not supported. The tools available generally require a PC to access the web-based build tool, and do not provide source code for …

Bpm Maturity And Performance: The Influence Of Knowledge On Bpm, Benny M.E. De Waal, Arjen Maris, Pascal Ravesteyn

Communications of the IIMA

In order to continuously improve performance, organizations need to control their processes. To do this it is assumed that organizations need a high level of business process management maturity and employees need a high level of knowledge and experience in BPM. Proof of this assumption has not been found in the literature. Therefore, the objective of this study is to determine what the influence is, of knowledge and experience of BPM, on the dependence between BPM maturity and process performance. For this study a dataset of 469 respondents from Dutch organizations was collected over the period of 2010 till 2015. …

Focus On Non-Functionals! The Effect Of Focussing On Non- Functional Requirements On The Maturity Of The Requirements Engineering Process, David Vermeulen, Mark De Weger, Pascal Ravesteyn

Communications of the IIMA

When developing IT systems it is important to know the requirements of the system. Requirements can be classified into different categories. In this study we look at functional and non-functional requirements. Respectively these describe the behaviour of the system (functional requirements) and the criteria under which the system works (the non-functional requirements). Furthermore this paper contributes to the understanding of the relation between the focus on non-functional requirements and the maturity of the requirements engineering process. The research question this paper addresses is: "How does the focus on non-functional requirements influence the maturity of the requirements engineering process?” The method …

Cultural Impacts On Cognitive Dissonance And Ewom/Enwom, Kungpo Tao, Yan Jin

Communications of the IIMA

The purpose of this study is to contrast individualist culture (e.g., United States) with collectivist culture (e.g., China) in regards to the Internet-involved customer purchase process (IICPP), specifically the customer’s involvement before purchase, the cognitive dissonance after purchase and the post-purchase behavior in terms of the online world of mouth (eWOM) and online negative word of mouth (eNWOM). This study also explores the influences of culture on product attributes that are associated in IICPP. Based on the related literature, this study applies the existing concepts to the Internet context. The study adopts 40 cases of online customer reviewers regarding their …

A Normative Model For Assessing Sme It Effectiveness, Michael Curry, Byron Marshall, Peter Kawalek

Communications of the IIMA

Information technology (IT) is a key enabler of modern small businesses, yet fostering reliably effective IT systems remains a significant challenge. This paper presents a light weight IT effectiveness model for small businesses to assess their IT and formulate strategies for improvement. Employing an action research approach we investigate a mixed method analysis of 120 survey responses from small family businesses and user participation in 10 semi-structured interviews. We then conduct critical reflection to identify refinements which are validated using 72 survey responses from university students. The results present compelling evidence that employees’ normative patterns (norms) are a significant driver …

Strategic Analysis Of The Role Of Information Technology In Higher Education – A Kpi-Centric Model, Linda C. Gordon, Erin Gratz, David S. Kung, Harold Dyck, Frank Lin

Communications of the IIMA

The KPI-centric Strategic Model regarding the Role of Information Technology developed in this research is based on specific details from the University of La Verne’s participation in the 2014 Educause Center for Analysis and Research (ECAR) Study of Undergraduate Students and Information Technology as a benchmarking participant. It also draws on the experience and directions of other institutions such as California State University, University of California. As one of the participating 213 institutions, the University of La Verne’s undergraduate student responses generally mirror the majority view of students enrolled in all institutions of higher education in the United States surveyed …

An Integrated Perspective Of Multitasking And Multiple Team Membership, Shoshana Altschuller, Raquel Benbunan-Fich

Communications of the IIMA

Workers in today’s business environments are confronted with heavy workloads that reflect not only their regular job expectations but also their involvement in multiple teams at the same time. The majority of the current literature has studied these two topics (multitasking and multiple-team membership) independently. The goal of this paper is to integrate both conceptual outlooks by examining relevant works in both streams of research and merging them into an integrated framework. By analyzing new data collected from focus groups, and taking an individual worker’s perspective, the results of this study suggest that participating in multiple teams simultaneously, fragments workers …

The Role Of Motivational Systems And Emotions In Virtual Work, Steven A. Murphy, Michael J. Hine, Sandra Kiffin-Petersen Dr

Communications of the IIMA

The purpose of this paper is to examine the role of the behavioural activation system (BAS), the behavioural inhibition system (BIS) and emotions in virtual work. BIS was found to have significant positive relationships with anger, anxiety, annoyance, nervousness, and distress. There were indications of emotional contagion between research confederates and participants. Self-report skill knowledge and the skill role of the research confederate both had significant relationships with performance. Self-report skill knowledge was fully mediated by the skill role played by the research confederate. Managers of virtual teams need to be aware of individual differences such as motivational systems and …

Big Data Customer Knowledge Management, Joseph O. Chan

Communications of the IIMA

Knowledge management (KM) and customer relationship management (CRM) are dominant strategies for value creation for businesses in the new economy. Customer knowledge management (CKM) results in the merging of KM and CRM, where the knowledge management process is applied to customer knowledge, and customer knowledge is applied to customer relationship management operations. With the emergence of big data as the latest phase in the evolution of technology in business, CKM strategies need to be adjusted to meet the new challenges, changing from an internal organizational focus to new external channels such as social media and machine communications. This paper explores …

Measurement And Test Performance For Integrated Digital Loop Carrier For White Noise Impairment Using Interleaved Mode, Sarhan M. Musa, Emmanuel U. Opara, Mohammed A. Shayib, J D. Oliver

Communications of the IIMA

This paper presents results of measurement and test performance for integrated digital loop carrier (IDLC) technology. The study focuses on cable modem termination systems (CMTSs) that are reported on assortments of operating parameters to the end user based on upstream and downstream modes that are incorporated with statistical analysis approach. The study focuses on the statistical analytical measurement for noise margins on a particular type of loops – “white noise impairment.”

Information Technologies And Elderly Care In China: A New Paradigm, Hailong Zhu, C E Tapie Rohm, Jake Zhu, Frank Lin

Communications of the IIMA

China’s aged population has increased dramatically. Because of the one child policy, China now has fewer and fewer children able to support the elderly. The care of China’s elderly is a huge challenge which requires the exploration of all kinds of elderly care models through intelligence and information management technology advances. With the evolving field of Information Management and with the development of newer and cheaper technology, the time has come for a paradigm shift to be explored. A shift in the way China is managing its technology and culture expectations is necessary to address this unique need. This paper …

Mcneil, A Johnson & Johnson Subsidiary Fda Case Study, Warren Adis

Communications of the IIMA

This case study provides a detailed five-year review of one of Johnson & Johnson’s important subsidiaries, McNeil Consumer Healthcare. The research presents summaries from the Food and Drug Administration (FDA) inspection reports, out-of-compliance findings, and warning letters for the period between 2007 and 2011. It also relies on a class action lawsuit and a judicial consent decree within this timeframe to further understand the relationship between Johnson & Johnson and McNeil. The case study focusses on problems in the manufacturing and quality assurance at McNeil, and how Johnson & Johnson may have exacerbated McNeil’s production failures.

Business Intelligence And Big Data Analytics: An Overview, Xin James He

Communications of the IIMA

This research investigates the current status of big data business analytics and critical skills necessary to create business value. Business analytics refers to the skills, technologies, applications and practices for continuous iterative exploration and investigation of past business performance to provide actionable insights. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods. Big data is used to characterize data sets that are large, diverse and rapidly-changing, as seen by ever- increasing numbers of organizations. Big data require database management systems with capabilities beyond those seen in standard SQL-based systems. According to …

Measurement And Test Performance For Integrated Digital Loop Carrier For White Noise Impairment Using Interleaved Mode, Sarhan M. Musa, Emmanuel U. Opara, Mohammed A. Shayib, J D. Oliver

Communications of the IIMA

This paper presents results of measurement and test performance for Integrated Digital Loop Carrier (IDLC) technology. The study focuses on cable modem termination systems (CMTSs) that are reported on assortments of operating parameters to the end user based on upstream and downstream modes that are incorporated with statistical analysis approach.. The study focuses on the statistical analytical measurement for noise margins on a particular type of loops – “white noise impairment”.

Towards A Change Leadership Framework: Assessing Capabilities Within An It Service Organization, Richard Urquhart, Ian K. Allison

Communications of the IIMA

There are many change initiatives reported today that are failing to deliver the expected results. The reasons for failure include the lack of leadership, lack of direction, no clear strategy, employee resistance and an inability to sustain changes in the long term. This paper investigates IT leaders’ capabilities and the impact their role has within the change cycle. It explores what makes a successful change leader while uncovering some of the behavioral issues that people display during change. This paper argues that by adopting the right change approach as a team collective and developing strategies for managing resistance, communication, speed …

Evaluation Of Professional Quality Reports For U. S. Automotive Market Between 2001 And 2012, Heechang Shin, Robert Richardson, Oredola Soluade

Communications of the IIMA

Before purchasing a car, consumers review the information on the quality, reliability, safety and customer satisfaction to minimize their risk of purchasing a car with defects. Two major sources of such information are Consumer Reports and surveys by J. D. Power and Associates: Initial Quality Survey and Vehicle Dependability Study). These reports have established a reputation for their independence, reliability and unbiased opinions. The purpose of this paper is to determine whether consumers rely on these reports in purchasing a new car, and if this is the case, which report has more impact on consumer purchasing behavior. The impact of …

How Are Concerns About Errors And Ethics Related To Demands For Information Systems Audits?, Joseph S. Mollick Ph. D

Communications of the IIMA

What factors affect individuals' demands that information systems (IS) audits are implemented in the organizations with which they do business? Using concepts and constructs from theoretical literature on individuals’ concerns about organizational information management practices, we build a theoretical model that can explain and predict individuals' demand for information systems audit in organizations. Using data from U. S. university students, we empirically test two hypotheses using a multiple regression model. It was found that students’ concern about error in data and their concern about organizational ethics of information management positively affect students’ demand for IS audit at U. S. universities.

The Effects Of Text Complexity On Online Review Helpfulness, Michael J. Hine

Communications of the IIMA

This research reported in this paper extends the literature on the helpfulness of online reviews. Previous research has assessed online reviews using standard unidimensional readability algorithms. This research extends previous work by investigating a multidimensional framework, and associated measures, of text complexity and its impact on the helpfulness of online reviews. Results show that as the amount of passive voice and negation in online reviews increase, the helpfulness of said review decreases. Other significant predictors of review helpfulness include word meaningfulness, lexical diversity, and the number of modifiers per noun phrase.