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Full-Text Articles in Business
Analysis Of Stock Price Movement Following Financial News Article Release, Robert P. Schumaker, Nick Maida
Analysis Of Stock Price Movement Following Financial News Article Release, Robert P. Schumaker, Nick Maida
Communications of the IIMA
What effect does a financial news article have on stock price? To answer this question we investigate stock price movements within the minutes following financial news releases, broken down by media outlet, time of release and article sentiment. Our data shown a Sharpe ratio (a measure for calculating risk-adjusted return) of 1.18 versus a random dataset of ‑0.06, indicating significant price movement immediately following article release. Second, we found that articles released through WSJ, Reuters – UK Focus, NYT and FT all experienced significant positive returns, whereas articles in Barrons, MarketWatch, Forbes and Bloomberg experienced significant negative returns. Third, we …
The Anatomy Of Real-Time Crm, Joseph O. Chan
The Anatomy Of Real-Time Crm, Joseph O. Chan
Communications of the IIMA
In the digital economy of the 21st century, the focus of production efficiency and product differentiation is shifted to value creation and relationship management. Customer relationship management is a critical business strategy in gaining competitive advantages. The ubiquity of the Internet has changed the way businesses are conducted. Real-time CRM is becoming increasingly significant to enable the agility of businesses to provide quick, accurate and complete responses to customer needs. This paper examines the structural makeup of real-time CRM that consists of e-business enabled CRM (ECRM), knowledge enabled CRM (KCRM) and business intelligence enabled CRM (ICRM). An architecture is developed …
Study On Recommender Systems For Business-To-Business Electronic Commerce, Xuirui Zhang, Hengshan Wang
Study On Recommender Systems For Business-To-Business Electronic Commerce, Xuirui Zhang, Hengshan Wang
Communications of the IIMA
Recommender systems have become a popular technique and strategy for helping users select desirable products or services. Most research in this area focused on applying the method to help the customers in Business-to-Customer (B2C) electronic commerce (e-commerce), however, the participants in Business- to-Business (B2B) market can also get useful assistance from the recommender system. In this article we discuss the application of recommender system to B2B e-commerce. First, we examine how recommender system help B2B participants do transactions easier, then we design an effective system framework for the B2B e-commerce's recommender system based on B2B business practices and business intelligence; …