Business Commons^™

Determinants Of The Acceptance Of Virtual Influencers As Digital Promoters In The Retail Industry, Abeer Elsayed Fayed

Muthanna Journal of Administrative and Economics Sciences

Virtual influencers are one of the modern methods in digital marketing that have begun to spread globally, and are expected to become the basic image of digital influencers. Therefore, there is great interest among both researchers and companies. Therefore, this study attempted to address this topic. This study aimed to identify the extent of acceptance of virtual influencers, and to identify the dimensions through which virtual influencers can be accepted as digital promoters among Generation Z in the Kingdom of Saudi Arabia. The main question of this study was: “What are the dimensions of acceptance of virtual influencers as digital …

أثر الصراع الإداري على الرضا الوظيفي: دراسة استطلاعية لآراء عينة من العاملين في المصارف التجارية في محافظة اربيل, شنكار جمال النقشبندي

Muthanna Journal of Administrative and Economics Sciences

يعتبر الصراع الاداري والرضا الوظيفي للعاملين من المواضيع الهامة التي يتطرق اليها الكثير من المفكرين في مجال الادارة الحديثة كما اهتمت الكثير من المؤسسات سواء العامة أو الخاصة على دراستها ، تهدف البحث القاء الضوء على أسباب الصراع وأهم العوامل المؤثرة الذي يسبب نشوء الصراع الإداري وكشف العلاقة بين الصراع الإداري والرضا الوظيفي. إذ بلغت عينة البحث (50) العامل في المصارف التجارية لمدينة اربيل مع اختلاف المستوى الوظيفي والعلمي، قد تم استخدام أداة القياس لتحليل الاستبيان من خلال البرامج الإحصائي (SPSS) بواسطة مقياس ليكرت يتضمن البحث الفرضيتين هما المتغير المستقل متمثل ( الصراع الإداري) والمتغير التابع( الرضا الوظيفي)، قد استخدم …

Pricing Corporate Governance, Albert Choi

Articles

Scholars and practitioners have long theorized that by penalizing firms with unattractive governance features, the stock market incentivizes firms to adopt the optimal governance structure at their initial public offerings (IPOs). This theory, however, does not seem to match with practice. Not only do many IPO firms offer putatively suboptimal governance arrangements, such as staggered boards and dual-class structures, but these arrangements have been gaining popularity among IPO firms. This Article argues that the IPO market is unlikely to provide the necessary discipline to incentivize companies to adopt the optimal governance package. In particular, when the optimal governance package differs …

The Assessment Of Digital Reviews By Foreign Visitors To Goreme Open Air Museum Within The Concept Of Cultural Tourism Destination, Egemen G. Tukenmez

Journal of Mediterranean Tourism Research

Cultural tourism is one of the most demanded types in tourism system by visitors and people tend to experience and witness historical and unique attractions of different types of destinations. Open-air museums constitute one of the structures that attract attention, especially for foreign visitors, within the scope of cultural tourism. With the development of technology and the increase of different channels in online travel platforms, people who visit open air museums begins to write comments about their experiences via these structures. In these comments, they possess different features of the open-air museums and factors that positively and negatively affect the …

2023-December-29-It’S Not Too Late To Get Your Flu Shot.Pdf, University Marketing And Communication, East Tennessee State University

ETSU News

Though the best time to get your flu shot is typically between September and October, the second-best time to get vaccinated is now, according to East Tennessee State University's Dr. Randy Wykoff, dean of the ETSU College of Public Health.

That’s because flu season, which traditionally begins to pick up in early fall, often reaches its peak between December and February. “Getting the shot now is beneficial,” said Wykoff. “In fact, the U.S. Centers for Disease Control and Prevention recommend getting it as long as there is circulating flu, and in some years that goes into May.”

It takes …

Corporate Finance, Kenneth S. Bigel

Open Touro Created

2023

Corporate Finance is a comprehensive guide covering the three fundamental topics in Corporate Finance, including Capital Budgeting under Certainty, Capital Structure Theory, and Short-term Financial Management and Operating Leverage. In-depth explanations of topics and terms are provided as well as key illustration in the manner of problem sets and solutions, tables, and diagrams. Review problems are also included so that students can conduct self-assessments. This text will be continually updated in order to provide novel information and enhance students’ experiences.

Faux Feminism In A Capitalistic Fever Dream: A Review Of Greta Gerwig's Barbie (2023), Amy La Porte, Lena Cavusoglu

Markets, Globalization & Development Review

Somewhere between meaningful discourse about female agency and the commercial interests of a problematic doll franchise lies Mattel's box office hit film Barbie, directed by Greta Gerwig. In a script-flipping interpretation of the real-world patriarchy, it catapults itself into overdue discussions about gender norms, objectification, and the pursuit of Westernized beauty ideals. While it may have introduced liberationist theories to a new generation of women, ultimately it is a film bound by cognitive dissonance. This paper will delve into the profit-making protagonist at the center of its story and argue the film's underlying incompatibility with diversity, feminism, and social …

Immigration, Diversity, Cultural Clash, And – Hopefully – Cultural Melding? A Review Of Mrs. Chatterjee Vs. Norway (2023), Raja Ramanathan

Markets, Globalization & Development Review

For migrating from 'developing’ countries, to relocate in the ‘advanced West’, a message that came through from the western society is clear: “Integrate.” The Norwegian official in the movie 'Mrs. Chatterjee vs. Norway" says this unequivocally and with impact: “Be like us if you want to live here or go back to where you came from.” The message of the western world – ever since they started colonizing the ‘native’ lands of Asia, Asia and the Americas – was that the natives had to be saved from themselves. That was “the white man’s burden” – a burden of “civilizing” the …

Managing Diversity In A Culturally Fractional World: Review Of Diversity: A Key Idea For Business And Society (2023) By Mustafa F. Özbilgin, Cihat Erbil

Markets, Globalization & Development Review

No abstract provided.

Marketing Doctrines, A Resurrection Guide: Review Of The Art Of Strategic Marketing War: Pearls Of Wardom (2019) By Pete Jeans, Tugberk Kara

Markets, Globalization & Development Review

No abstract provided.

Whither India’S Development: Toward Being A Super Power Or A Super Civilization?, Pradip Khandwalla

Markets, Globalization & Development Review

This commentary was triggered by my reading a lecture delivered by Saurabh Kumar, a former student of mine at Indian Institute of Management, who later served as India’s ambassador in various countries and international bodies. He bemoaned that China had much greater status in global affairs than India. Many others in India hanker for a super power status for India. I find this concern to be somewhat misguided. India should be aiming to be a great civilization, rather than a domineering superpower. The record of all the superpowers till now has been quite spotty in humane terms. My vision for …

The Coveted ‘Developed’ Imprimatur: Twenty-First Century Prospects And Cultural Crosscurrents, Nikhilesh Dholakia, Deniz Atik

Markets, Globalization & Development Review

No abstract provided.

Brand Activism And Democratic Legitimacy: Exploring Pitfalls Through A Habermasian Analysis, Roxan Degeyter

Emancipations: A Journal of Critical Social Analysis

Brand activism has emerged as a prominent practice among corporations, as they publicly take a stand on contentious socio-political issues such as gender inequality, climate change, or discrimination, often through advertising. While extensive research has been conducted on the impact of brand activism as a marketing tool, examining its effects on sales, brand image, consumer attitudes, and authenticity, only a limited number of studies have studied its influence on public debate and processes of democratic legitimation. The latter have portrayed brand activism as an empowering force for the supported social movements, the public sphere, and democratic legitimacy, largely ignoring the …

The Evaluation Of Successful Implementation Of Human Resource Information In Private Organization, Sancoko Sancoko, Armeyta Widya Oryza, Niko Grataridarga

Jurnal Administrasi Bisnis Terapan

This study intend to evaluate the use of the Human Resources Information System (HRIS) in private organization. User satisfaction is one of the conditions for the successful implementation of information systems. To evaluate this system information, the author uses the conceptual Delone and Mclean information system success model(ISSM). This study employs a quantitative methodology and a survey method. The research sample consists of employees in private organizations engaged in software engineering. To analyze, SPSS is employed by the author in two stages: first validity-reliability examination, second multiple regression tests. The result demonstrated that quality system has a significant affect on …

Pull Strategy Marketing Public Relations Pt Gramedia Asri Media Dalam Menarik Perhatian Publik Terhadap Produk, Safrina Nur Samsiah, Meutia Nada Zahrany, Fathiya Amajida, Susie Perbawasari, Renata Anisa

Jurnal Administrasi Bisnis Terapan

A company or organization requires the use of Marketing Public Relations to stimulate sales. Marketing Public Relations is designed to stimulate purchases and provide satisfaction to consumers through the communication of reliable product or service information and through impressions that relate the company and its products according to consumers' needs, wants, concerns, and interests. The purpose of this study is to obtain an overview of the implementation of the Marketing Public Relations strategy to attract public attention to product excellence. This research methodology uses a qualitative descriptiveresearch method. The data collection method used was interviews with the company's Sales Superintendent, …

Analisis Faktor-Faktor Yang Memengaruhi Niat Penggunaan Berkelanjutan E-Wallet, Jonathan Ariel, Ira Iriyanti

Jurnal Manajemen dan Usahawan Indonesia

The development of technology led to a series of disruptions that replaced conventional financial systems. The emergence of COVID-19 pandemic accelerated the adoption of digital financial services, one of which is e-wallet. With pandemic over, e-wallet companies must be able to retain their users and made sure they continue to use e-wallet for transaction. Hence, this research aims to understand the factors determining user’s intention to continue using e-wallet as their payment method. This research applies Technology Continuation Theory with the extension of Trust, Habit, Price Benefit, and Operational Constraints. This research gathered data from 251 respondents who lives on …

Analisis Dampak Pandemi Covid-19 Kepada Tingkat Dan Struktur Ketergantungan Dari Imbal Hasil Saham Perusahaan Farmasi Di Indonesia Periode 2019-2021, Ananda Tiara Danisha, Eko Rizkianto, Hendro Prabowo

Jurnal Manajemen dan Usahawan Indonesia

This study aims to analyze the impact of the Covid-19 Pandemic on the degree and structure of dependence on the stock return of pharmaceutical companies in Indonesia that are listed on the IDX linearly with the Jakarta Composite Index (JKSE) within the period of 2019-202. This study also wants to see whether there is an effect of increasing searches for "Covid" on the stock return of these pharmaceutical stocks. The study found that there was an effect on the degree of dependence of stock returns which was positive but there were no significant changes in the structure of dependence. Meanwhile, …

Pengaruh Motivasi Merger Dan Akuisisi Terhadap Performa Perusahaan Di Indonesia Periode 2010-2019, Zaid Naqy Robbani, Wardatul Adawiyah

Jurnal Manajemen dan Usahawan Indonesia

The objective of this study is to examine the effects of mergers and acquisitions (M&A) motivations on the financial performance of companies operating in Indonesia during the period from 2010 to 2019. The primary objective of this study was to examine the variations in business performance in relation to the three distinct reasons for mergers and acquisitions. There are three primary incentives identified in the literature, including value-chain extension, technology seeking, and other motiva-tions. The sample comprises 72 firms that are listed on the Indonesia Stock Exchange. During the des-ignated research period, a total of 137 merger and acquisition (M&A) …

Pendekatan Design Science: Metode Penelitian Alternatif Bagi Mahasiswa Magister Manajemen, Mone Stepanus

Jurnal Manajemen dan Usahawan Indonesia

The obligation of graduate students, including Master of Management (MM) students, to publish in academic journal need to be approached wisely. Thus far, research conducted by MM students for their theses has been perceived as lacking practical contribution. This issue is also felt in business and management research in general. However, MM students are expected, in fact, to become profesionals who can offer solution to real problems faced by their organizations. The design science method could be an alternative for MM students to conduct research that is both close to practical application and still offers theoretical contribution.

This article aims …

Effect Of Influencers On The Intention To Taste Local Food And Beverages, Yeliz Demir, Serkan Bertan

Journal of Mediterranean Tourism Research

The study aims to determine the impact of influencers promoting local food and beverages on individuals’ intention to taste local food. In this study, Instagram accounts were selected as the social media platform. The research data were obtained from Turkish Instagram users over the age of 18 by using an online survey and purposive sampling method, and usable data were obtained from 81 people. Of the participants, 56.8% stated that they follow Instagram accounts related to gastronomy, and 43.2% stated that they do not follow these social media accounts but look at the photos and videos of gastronomy accounts when …

The Effect Of Destination Image Between Place Attachment And Cuisine Brand Value: Beyağaç Culture And Tarhana Festival, Tuğçe Koştur, Serkan Bertan

Journal of Mediterranean Tourism Research

While meeting the food and beverage needs of the visitors participating in the festival, highlighting the elements of local cuisine is an important tool in promoting the culinary culture. The aim of this research is to measure the mediating effect of destination image on cuisine brand value and place attachment. Data were collected from visitors who participated in the Beyağaç Culture and Tarhana Festival with a questionnaire. The obtained data were analyzed with partial least squares structural equation modeling. In this context, according to the results of the research, it has been determined that the destination image has a mediating …

Toxic Leadership: Managerial Implications For Tourism And Hospitality Business, Alessandro Cavelzani

ICHRIE Research Reports

There is growing attention on research about dysfunctional management issues, specifically regarding toxic leadership, which lead to deleterious consequences in business. When a leader enacts toxic behaviors rather than providing support and realistic directions, it will cause severe stress, burnout, and passive-aggressive dynamics on their team, negatively affecting guest experiences. Therefore, this transactional paper aims at developing managers’ awareness of the toxic leadership issue, enlightening how to recognize and detect it. Also, to contribute to reducing job stress and promoting mental health at the workplace, we suggest some recommendations on how companies can handle the toxic leadership phenomenon by enhancing …

An Empirical Study Of The Impact Of The Euro On Cross-Country Diversification, Demissew D. Ejara, Kamal Upadhyaya

Finance Faculty Publications

Abstract The euro was launched, on 1 January 1999, as a common currency for members of the European Union that complied with the Maastricht Treaty. The Maastricht Treaty calls for the coordination of major macroeconomic policies, such as inflation, budget balance, public debt, and long-term interest rates. Theoretically, the coordination of these policy issues and the launch of a common currency will increase the degree of market integration among member countries. This paper empirically tests the impact of the euro on the degree of market integration by looking at the comovement of the European equity markets and a sample of …

Going Green To Sell, N'Dja D. N'Guessan

Student Theses and Dissertations

The following thesis project discusses green communication strategies that can be implemented across industries to improve sales while aligning with consumers’ environmental values. It incorporates practical ideas and techniques within the reach of for-profit organizations when creating, developing, and promoting green products. The environmental, social, and governance expectations have challenged organizations across industries for years. By producing and interpreting the results of a meta-analysis of green business strategies found in existing research, Going Green to Sell offers ideas to new and growing organizations on how to market their products, using functional communication strategies that have worked before, focusing on green …

Risk Spillover From World Energy Markets To Pakistan Agricultural Commodity Markets. An Application Of Dependence Switching Copula Model, Hira Saeed, Rukhsana Bibi, Muhammad Tahir

Business Review

This study aims to examine the risk spillover from world energy markets to Pakistan’s agricultural commodities market using a time-varying copulas model. It also analyzes the dependence structure between energy and agricultural markets. The results show commodities such as wheat has less volatile behavior and weak lower tail dependence in energy-agricultural commodity pairs. The world energy volatility index is more volatile as compared to Pakistan’s agricultural commodities markets. Wheat is the least volatile commodity while palmolien is most volatile. The normal copula is best fitted for all energy and commodity pairs at 1% level of significance. Student-t copula is the …

Using An Industry-Aligned Capabilities Framework To Effectively Assess Student Performance In Non-Accredited Work-Integrated Learning Contexts, Denise Jackson, Linda Riebe, Stephanie Meek, Madeleine Ogilvie, Alf Kuilboer, Laurie Murphy, Nathalie Collins, Karina Lynch, Mandy Brock

Research outputs 2014 to 2021

This study recognises how Industry 4.0 is influencing labour market demands of graduating students and how ongoing discord between employers and educators regarding their preparation is driving work-integrated learning across the sector. Stakeholder involvement in capability development requires expected performance standards to benchmark students for learning and assessment purposes, especially in non-accredited contexts which lack defined standards of competency. Industry stakeholders were engaged to review, validate and extend an established capabilities framework to reflect mega-trends posed by contemporary work and to define dimensions of standardised assessment for the purpose of work-integrated learning. Findings highlighted the need for graduates that are …

Impact Of Staff Engagement On The Safety And Quality Standards Of Health Services Organizations In Erbil: An Analytical Study, Satya Subrahmanyam, Sara Azad Fouad Arif

Arab Economic and Business Journal

The health-care sector leadership views staff engagement as a critical issue affecting the safety and quality standards provided by health service organisations. Various studies emphasize a strong association between staff engagement and the performance of the healthcare sector in the working environment. The aim of the research was to evaluate the relationship between staff engagement and the performance of the healthcare sector. By using the quantitative method, a total of 106 questionnaires were collected from the staff who work for private hospitals. The findings revealed that there is significant association between staff engagement and the performance of the healthcare sector.

The Impact Of Covid-19 Outbreaks On The Profits Of Islamic Banks In Indonesia, Sabri Rahman Siregar

Journal Of Middle East and Islamic Studies

Abstract

The Covid-19 outbreaks hit various business lines in Indonesia. The banking sector has yet to escape the impact of this outbreak. The emergence of the Coci-19 outbreaks in Indonesia can result in the emergence of risks to the performance of Islamic Commercial Banks. This study aims to analyze what factors influenced the level of profitability of Islamic Commercial Banks in the 2020-2022 period when the Covid-19 outbreaks took place in Indonesia. The method used in this research is quantitative by using panel data regression analysis. In this study, there are three categories of variables used. The first category is …

Analysis Of Islamic Comsumption Theory On Demand For Fast Moving Consumer Goods (Fmcg), Fitria Alkhonsa, Nurwahidin Nurwahidin

Journal Of Middle East and Islamic Studies

This study aims to measure how Muslim consumers have applied Islamic Consumption Theory to regularly consumed products by analyzing the variables of maslahah, final spending, and tawazun Islamic consumption theory against the demand for Fast Moving Consumer Goods (FMCG). Fourty FMCG consumers can be removed in this study and were distributed randomly. The sample was done change to collected with a purposive sampling method, which obtain the primary data in the form of the respondents' answers to the distributed questionnaires. The results indicate an influence of maslahah in Islamic Consumption Theory on FMCG demand, while the other two variables of …

School Of Culinary Arts & Food Technology Newsletter - Winter Edition 2023, James Murphy

Other resources

The School of Culinary Arts and Food Technology, TU Dublin, Winter Newsletter captured the many events, sustainability, research, awards, significant contributions and special civic and community activities plus our school's committments to TU Dublin's SDGs which the students and staff members of the school across our (3) three campuses have successfully completed up to the Winter period of 2023. The successful completion of these activities would not be possible without the active and on-going support of the 'INSPIRED' friends of Culinary Arts (school supporters) and our school's industry association supporters.