Business Commons^™

Learn From The Past, Covid-19 And Beyond: The Case Of Türkiye, Gül Erkol Bayram, Ali Turan Bayram, Melike Sak

Journal of Mediterranean Tourism Research

The tourism sector has a delicate balance that is affected by its era. Political, economic, sociological problems and events affect the course of tourism, and when necessary, they can stop tourism movements. Epidemics affect tourism negatively. Covid-19 has a very different feature in terms of its effects on world tourism. In this context, the study examines the effects of Covid-19 on world and Turkish tourism. Within the scope of the study, related literature was reviewed, the effects of Covid-19 on world and Turkey tourism were examined with a qualitative approach. As a result, it can be expressed that travel restrictions …

Evaluation Of Street Foods By Tourism Stakeholders: The Case Of Batman, Hasan Önal Şeyhanlıoğlu, Berat Utku Becerikli

Journal of Mediterranean Tourism Research

The aim of the research is to reveal the perspective of tourism stakeholders in Batman province on street delicacies. For this purpose, data were collected from 21 local stakeholders in Batman province by semi-structured interview method, which is one of the qualitative data collection techniques. The data of the study were obtained between 25.10.2023 and 25.11.2023. The data were analyzed with the help of the MAXQDA program. It was concluded that the participants had knowledge about Batman’s street delicacies. Another result of the research is that there are problems in the promotion and marketing of street delicacies. According to another …

The Assessment Of Digital Reviews By Foreign Visitors To Goreme Open Air Museum Within The Concept Of Cultural Tourism Destination, Egemen G. Tukenmez

Journal of Mediterranean Tourism Research

Cultural tourism is one of the most demanded types in tourism system by visitors and people tend to experience and witness historical and unique attractions of different types of destinations. Open-air museums constitute one of the structures that attract attention, especially for foreign visitors, within the scope of cultural tourism. With the development of technology and the increase of different channels in online travel platforms, people who visit open air museums begins to write comments about their experiences via these structures. In these comments, they possess different features of the open-air museums and factors that positively and negatively affect the …

The Effect Of Destination Image Between Place Attachment And Cuisine Brand Value: Beyağaç Culture And Tarhana Festival, Tuğçe Koştur, Serkan Bertan

Journal of Mediterranean Tourism Research

While meeting the food and beverage needs of the visitors participating in the festival, highlighting the elements of local cuisine is an important tool in promoting the culinary culture. The aim of this research is to measure the mediating effect of destination image on cuisine brand value and place attachment. Data were collected from visitors who participated in the Beyağaç Culture and Tarhana Festival with a questionnaire. The obtained data were analyzed with partial least squares structural equation modeling. In this context, according to the results of the research, it has been determined that the destination image has a mediating …

Effect Of Influencers On The Intention To Taste Local Food And Beverages, Yeliz Demir, Serkan Bertan

Journal of Mediterranean Tourism Research

The study aims to determine the impact of influencers promoting local food and beverages on individuals’ intention to taste local food. In this study, Instagram accounts were selected as the social media platform. The research data were obtained from Turkish Instagram users over the age of 18 by using an online survey and purposive sampling method, and usable data were obtained from 81 people. Of the participants, 56.8% stated that they follow Instagram accounts related to gastronomy, and 43.2% stated that they do not follow these social media accounts but look at the photos and videos of gastronomy accounts when …

All Quiet On The Digital Front: The Unseen Psychological Impacts On Cybersecurity First Responders, Tammie R. Hollis

USF Tampa Graduate Theses and Dissertations

Driven by the increasing frequency of cyberattacks and the existing talent gap between industry needs and skilled professionals, this research study focused on the crucial human element in the domain of cybersecurity incident response. The objective of this dissertation was to offer a meaningful exploration of the lived experiences encountered by cybersecurity incident responders and an assessment of the subsequent impacts on their well-being. Additionally, this study sought to draw comparisons between the experiences of cybersecurity incident responders and their counterparts in traditional emergency response roles. Semi-structured interviews were conducted with a cohort of 22 individuals with first-hand experience working …

Motivations For Planning: Uncovering The Inhibitors To The Adoption Of Comprehensive Financial Planning For Business Owners, Daniel R. Gilham

USF Tampa Graduate Theses and Dissertations

Though comprehensive financial planning is well-known terminology, it is not a well-known or adopted concept. Broadly, financial planning is associated with investment management, but this approach is changing. Most research on financial planning is confined to the benefits, or process, behind planning. For business owners, coordinated, comprehensive financial planning should include the founder’s largest, most concentrated financial asset, the business they are running. The underlying motivations and bias that inhibit business owners from engaging in a comprehensive financial planning relationship has not been heavily researched. In this dissertation, I studied business owner inhibitors to the adoption of comprehensive financial planning …

An Empirical Analysis Of Sentiment And Confidence Regarding Interest Rates In Disclosures Of Public Firms In The U.S. Fintech Sector, James J. Farley

USF Tampa Graduate Theses and Dissertations

This dissertation studied the channel of communication of 10-K and 10-Q financial reports and the effectiveness of relaying interest rate sentiment. 10-K financial reports relay information regarding a company’s financials on a yearly basis while 10-Q reports relay information on a quarterly basis. To study a newer industry of Fintech and how it may be affected by interest rates it was necessary to narrow Fintech to the United States and a coordinated public channel of communication using the 10-Q and 10-K financial reports. Fintech emerged as a relevant word and industry coming off the Great Recession of 2009. During the …

Human Vs Machine: Hyper-Realistic Avatars And Their Efficacy As A Communication Channel, Jill S. Schiefelbein

USF Tampa Graduate Theses and Dissertations

Hyper-realistic avatars (HRAs), a form of synthetic media, are custom-created digital embodiments of a human, created by capturing and combining that person’s video and vocal likeness. This is the first known study of the efficacy of videos delivered by hyper-realistic avatars as a communication channel in comparison to videos delivered by their human counterparts. An experiment testing how information retention, engagement, and trust vary between viewers of videos delivered by a real human, videos delivered by the HRA representing that same human, and videos delivered by the HRA that discloses to viewers that it is a hyper-realistic avatar is presented. …

Effectiveness Of Virtual Onboarding, Shanker Menon

USF Tampa Graduate Theses and Dissertations

During the COVID pandemic that began in 2020, interest in onboarding efficacy increased with going virtual. This survey research study focused on the effectiveness of virtual onboarding by comparing it with face-to-face (traditional) and hybrid onboarding. It spanned 12 different business sectors and involved 730 respondents, including executives, managers, technical personnel, and non-managerial staff. This exploratory study investigated the influence of the onboarding process on important organizational variables, including turnover intention and perception of self-performance. In addition, the study investigated the perception of success of the onboarding process. Results indicated that hybrid onboarding was the most effective followed by virtual …

An Examination Of Reward-Based Crowdfunding Performance And Success, Matthew Alan Grace

USF Tampa Graduate Theses and Dissertations

Reward-based crowdfunding (RBCF), where fundraisers raise funds from a crowd of investors in return for a reward, has carved a niche as a proven option for not just entrepreneurs seeking early-stage funding, but also for established firms looking to presell or market a new product or service. Establishing crowdfunding performance and success factors is important for researchers and practitioners alike. Fortunately, a large portion of the RBCF academic literature is immediately applicable to entrepreneurs, with very little additional interpretation required. However, important questions about RBCF remain. The first paper in this three-part dissertation, a systematic literature review, examines some of …

Proceedings Of The Conference On Managing Tourism Across Continents: Volume 3, Fevzi Okumus, Muharrem Tuna, Basak Denizci Guillet

University of South Florida (USF) M3 Publishing

ISSN: 2834-4731

Communicating For Success: The Importance Of Fairness In Pre-Merger Communication, Correy Retzloff

USF Tampa Graduate Theses and Dissertations

This phenomenological study explores the complexities and influences of pre-merger communication on M&A outcomes from a stakeholder perspective, using the Fair Process Theoretical Framework. The study identified the following six key themes related to pre-merger communication broken down into two distinct categories: important aspects to employees, which include Open and Honest Communication, Engagement and Clarity, Participation and Collaboration, and best practices managers can implement, such as Undertake Fair and Engaging Communication, Prioritize Strategic and Cultural Communication, Ensure Effective and Compliant Communication. The study also found that effective pre-merger communication can positively influence perceptions of fairness in the merging process. These …

Host Communities: The Foundation Of Regenerative Tourism, Marie Haley

Journal of Sustainability and Resilience

Tourism is a human structure and cannot be equated to natural systems such as farming. While regenerative farming focuses on the health of the natural system starting with the soil, tourism is a human system and must focus on regenerating the human system. This paper argues that the foundation of tourism is the host community. If the host community is vibrant and healthy, dynamic and resilient and has appropriate political systems to manage tourism, tourism will have the social licence and will thrive. Tourism can then have upwardly cascading feedback mechanisms where the host community can restore the natural environment, …

The Sounds Of Travel: Video Ethnography In Multisensory Tourism Research, Francesc Fusté-Forné

Journal of Sustainability and Resilience

While the analysis of the tourist experience often relies on the visual representations, recent research also increasingly calls for a multisensory understanding of tourism research. Soundscapes are an emerging type of tourism attraction that contributes to the protection and promotion of the sense of place. Departing from the use of video in ethnographic practice, this research notes illustrates the features of soundscapes in nature-based tourism research based on video auto-ethnography. Results show that the sounds of water, animals and gastronomy are evocative of people, places and practices in nature-based tourism experiences.

Evaluating Children's Menus In Theme Park Restaurants, Maria Fusté Forné

Journal of Sustainability and Resilience

Children who travel with their families eat in restaurants that usually offer special kid’s menus. The quality of those menus is often questioned and in the present context where children’s obesity and overweight are increasing, it is relevant to pay attention to the different environments where children eat. The present paper wants to analyse if specific restaurants menus in one of the most relevant theme park are healthy or unhealthy. Using a validated instrument to evaluate kids’ menu, restaurants in Disney Village (Disneyland Paris) are analysed. Results show that half of them are unhealthy and none of them are completely …

Climate Change Commitments And Challenges To Achieve Regenerative Tourism: A Case Of Aotearoa New Zealand, Asif Hussain

Journal of Sustainability and Resilience

New Zealand heavily relies on nature-based tourism for its popular "100% pure New Zealand" brand. However, the country faces challenges in mitigating greenhouse gas (GHG) emissions due to the significant contribution of long-haul destination. Despite various environmentally friendly initiatives, the primary obstacle to achieving low-carbon and regenerative tourism lies in the fact that tourists must fly to reach New Zealand. In terms of per-capita aviation emissions, New Zealand ranks sixth for international and fourth for domestic aviation emissions among other countries. The tourism sector in New Zealand is particularly vulnerable to natural disasters, with a 54% increase in vulnerability. This …

For Love Or Money: Investor Motivations In Equity-Based Crowdfunding, Jason C. Cherubini

USF Tampa Graduate Theses and Dissertations

Crowdfunding is an increasingly popular method for entrepreneurial ventures to raise financing from a large number of small supporters (the “crowd”) instead of raising it through a small number of larger supporters. Crowdfunding is normally conducted through online platforms such as Kickstarter and Indiegogo, where the entrepreneurial venture runs a campaign directly seeking support from individual funders. Most of the research into crowdfunding to date has been focused on what elements of the crowdfunding campaign lead to eventual successful funding, especially in the rewards-based crowdfunding space. The comparatively new equity-based crowdfunding has not been as heavily researched and is technically …

The Effect Of Consumer-Based Authenticity On Attachment And Social Networks In Digital Context: Case Of Moroccan’S Terroir Products, Fatima E. Ouboutaib

Journal of Global Business Insights

The focus of this paper is to conceptualize and measure consumer-based authenticity as well as its effects on social networks (SN) and attachment. In addition, it explores the effect of consumer attachment. In order to address this focus, it suggests a framework for analyzing this relationship by using the Partial Least Squares Equation Modeling. This study utilizes applied quantitative research in the Moroccan context. The results showed that consumer-based authenticity represents a marketing tool that can influence purchase intention. The key contribution of this research is the feature of consumer authenticity that influences social network confidence. Consumers need to …

Doing Business And Contributing To Conflict Prevention And Development In Ghana, Abdul Karim Issifu, Musa Essuman, Felix Dade

Journal of Global Business Insights

While some scholars argue that companies implement corporate social responsibility (CSR) for altruistic reasons, to gain an advantage over rivals in the industry, to enhance corporate reputation, and to be seen as ethical for addressing environmental and socio-economic difficulties, other scholars view CSR as unnecessary. These scholars argue that CSR initiatives adversely affect corporate profits. The understanding of this phenomenon remains incomplete, especially with the lack of empirical understanding about why corporate bodies execute CSR in spite of their primary goal of maximizing profits. To better understand this gap in knowledge, this case study of the Newmont Ghana Gold Limited …

An In-Depth Analysis Of The Impact Of Cyberattacks On The Profitability Of Commercial Banks In The United States, Asligul Erkan-Barlow, Thanh Ngo, Rajni Goel, Denise W. Streeter

Journal of Global Business Insights

This study examined the effects of cyberattacks on the profitability of U.S. public and private commercial banks using a sample of 120 data breaches across various institutions. The results showed that cyberattacks negatively influence bank profitability, with effects more robust in the 12 quarters following a breach, especially from non-hack breaches. Large and private banks suffer more than small and public banks, with breaches resulting in decreased deposits and loans and increased liquidity. These changes are confirmed as independent channels reducing bank profitability. The results were robust after controlling for factors like multicollinearity, non-stationarity, cross-sectional dependence, and heteroskedasticity.

Adaptation Of Small And Medium-Sized Enterprises In The Food Sector During The Pandemic: Position The Brand As Part Of The Community, Hardian E. Nurseto, Nila A. Windasari, Prasanti W. Sarli

Journal of Global Business Insights

This study explains how small and medium-sized enterprises (SMEs) in the food sector adapted during the pandemic. In-depth, semi-structured, hybrid interviews were conducted with fifteen SME owners in the food sector in Bandung, Indonesia. The study describes five business adaptation strategies using service-dominant logic (S-DL) and structural-functionalism theory: (a) relationship adaptation with suppliers and landlords, (b) employee adaptation, (c) product and sales adaptation, (d) operations adaptation, and (e) promotion adaptation. Findings show a holistic view of actor involvement in the business adaptation process linked to altruism, in which the business and all actors (i.e., suppliers, landlords, customers, employees, government, online …

Effect Of The Intensity Of Instagram Usage As A Social Media Tool On Conspicuous Consumption, Duygu Firat

Journal of Global Business Insights

As internet usage grew, social media sites proliferated, and consumers began to use them more frequently. On social media, people share their daily lives, but they also express what they want to symbolize. This sharing includes conspicuous buying or consumption, presenting both opportunities and challenges for organizations. Therefore, the aim of this research was to investigate how the intensity of Instagram’s usage as a social media platform affects conspicuous consumption. The data was gathered through a questionnaire administered to Instagram users (N = 230). Partial least squares structural equation modeling (PLS-SEM) determined the effect of the intensity of Instagram’s …

The Impact Of Globalization On Domestic Growth In Africa, Thomas L. Ainscough, Todd M. Shank

Journal of Global Business Insights

Research into the impacts of globalization on domestic growth in Africa has been scarce and the results of the research that does exist have been mixed. This research addresses this gap in the literature by using the newly revised KOF Globalization Index to determine the impact of social, political, and financial globalization on African economies. The KOF Index was revised substantially in 2019. Our full data set includes 40 years of data, from 1980-2019. Findings indicate that the relationship between globalization and GDP is best represented by a non-linear cubic model. With that model, social globalization has become Africa’s most …

Do Isomorphic Pressures Impede Greenwashing In Hospitality Industry? A Theoretical Framework, Mert Gurlek

University of South Florida (USF) M3 Publishing

Green practices gradually increase in the hospitality industry. However, concerns have grown that there is an inconsistency between the environmental practices announced by the organizations and the practices they actually implement. Therefore, the phenomenon of greenwashing has become a common concern in the hospitality industry. This study aims to develop a theoretical framework to be used in explaining the mechanisms to prevent greenwashing. For this purpose, the role of isomorphic pressures in preventing greenwashing and the role of environmental legitimacy motivation in the effect of isomorphic pressures on greenwashing are theorized. The neo-institutional theory was used in the development of …

Who Is The Human Resources Manager? Metaphorical Perceptions Of Human Resources Managers Towards Their Profession, Ebru Gozen, Aylin Alan

University of South Florida (USF) M3 Publishing

The purpose of this study is to determine the perceptions of HR managers about the concept of HR Manager. The participants of this study consisted of 53 HR managers working in tourism industry enterprises operating in Antalya in 2023. This study was designed as phenomenology research in a qualitative research approach. The expression like was used to determine the relationship between the source and the subject of the metaphor. In order to determine the basis of the meaning intended to be expressed with metaphors the expression “because” was used. Content analysis method and word query were used in the analysis …

Motivations Of Participants In Charity Run, Fatma Ozdal, Gurhan Aktas

University of South Florida (USF) M3 Publishing

Running for sport has become more popular over the years as part of participatory sporting events. Running events are held in many parts of the world and at different distances including charity runs. The aim of this research is to examine the motivations of charity run participants from the perspectives of physical activity and benevolence. The sample of the research consists of the participants who have taken part as a charity runner of Adım Adım, an organization promoting charity runs in Turkey. In order to reveal the motivations of participants charity runs, online interviews were conducted with 22 charity runners. …

Advances In Managing Tourism Across Continents: Volume 3, Fevzi Okumus, Basak Denizci Guillet, Muharrem Tuna, Seden Dogan

University of South Florida (USF) M3 Publishing

Advances in Managing Tourism Across Continents book consists of peer-reviewed (double-blind) research papers that were presented at the third Managing Tourism Across Continents (MTCON23) conference in March 2023. The book is published by the University of South Florida M3 Publishing as open-access.

ISBN 978-1-955833-09-7

TABLE OF CONTENTS

• Do isomorphic pressures impede greenwashing in the hospitality industry? A theoretical framework
  • Mert Gurlek
• Tax in tourism research: A bibliometric analysis
  • Serap Ozdemir Guzel and Tugce Uzun Kocamis
• COVID-19 and the “most magical place on earth”: Applying the IDEA model to theme park crisis messaging
  • Lakelyn E. Taylor, Gaurav Panse, Carissa Baker, Deanna …

Covid-19 And The “Most Magical Place On Earth”: Applying The Idea Model To Theme Park Crisis Messaging, Lakelyn E. Taylor, Gaurav Panse, Carissa Baker, Deanna Sellnow, Timothy Sellnow, Michael Strawser

University of South Florida (USF) M3 Publishing

The global tourism reaches of Orlando, Florida, and the world’s most visited theme park complex, Walt Disney World, provide a unique context for studying global communication in a tourism setting through the crisis messaging efforts. This study explores the reopening of Walt Disney World and subsequent messaging, specifically from a risk and crisis perspective, using the IDEA model to categorize Disney COVID-19 messages. Using a qualitative, etic approach via a codebook based on the IDEA model, the study results determined whether pandemic messages and mentions (the study’s unit of analysis) addressed internalization, explanation, or action.

The Effect Of Entrepreneurial Traits On Career Planning In Food Processing Enterprises, Ali S. Cetinkaya

University of South Florida (USF) M3 Publishing

Economic, social, and technological changes create new demands and opportunities for people's jobs. Entrepreneurship is one way to deal with these demands and take advantage of new opportunities. Career planning assists an individual in becoming aware of various career options, including entrepreneurial intent. Even if they have all of the necessary resources, not everyone wants to start a new business. Some people have specific entrepreneurial characteristics that motivate them to pursue a career investing in new businesses. The purpose of this study was to determine the impact of individuals' entrepreneurial traits on their career planning. The survey technique was used …