Business Commons^™

2023-November-03-Brooks Gym Lets Buc Fans Experience Game Day Action Up Close.Pdf, University Marketing And Communication, East Tennessee State University

ETSU News

The game day experience inside East Tennessee State University’s newer sports venues, such as William B. Greene Jr. Stadium for football, Thomas Stadium for baseball and Summers-Taylor Stadium for men’s and women’s soccer, is certainly exciting for Buccaneer fans, with lots of great amenities. Same with Johnson City’s Freedom Hall Civic Center for men’s basketball.

But fans of women’s basketball and volleyball find the “friendly confines” of the historic Brooks Gym a great place to take in a game, too.

One such fan is Janet Stork.

Consider Stork a “superfan.” She attends every game she can for various men’s and …

2023-11-03 Agenda Book, Morehead State University. Board Of Regents.

Morehead State Board of Regents Agenda Books and Meeting Minutes

Agenda booklet for the Board of Regents meeting of November 3, 2023 which includes the meeting minutes of August 18, 2023.

2023-November-03-Etsu Grad Finalist For Rhodes Scholarship.Pdf, University Marketing And Communication, East Tennessee State University

ETSU News

An East Tennessee State University alumnus is a finalist for a Rhodes Scholarship, one of the most prestigious scholarships in the world.

Shivam Patel, a 2022 health sciences graduate and first-generation student, will find out if he wins on Saturday, Nov. 11. If Patel is awarded the scholarship, he will be ETSU’s first Rhodes Scholar.

“Regardless if Shivam wins or not, his making it this far as a Rhodes finalist has created an enduring culture and tradition that will benefit everyone connected to ETSU, our community and our region,” said Dr. Carson Medley, assistant dean of the Honors College and …

2023-November-03-Etsu Welcomes Community To Annual Holiday Lights Celebration.Pdf, University Marketing And Communication, East Tennessee State University

ETSU News

East Tennessee State University is ready to illuminate the campus once again for the most wonderful time of the year.

The community is invited to the annual holiday lights ceremony on Monday, Nov. 13, at 5:45 p.m. at ETSU’s Alumni Plaza (at Burgin Dossett Hall facing the Carillon). The event is free and open to the public.

Festivities will include live music by the ETSU Jazz Ensemble, a movie, free hot cocoa, cookies and more. ETSU President Dr. Brian Noland, SGA President Trent White and ETSU’s beloved mascot, Bucky, will take part in the lighting ceremony.

“This is one …

Responsibility Boundaries And The Governance Of Global Value Chains: The Interplay Of Efficiency, Ethical, And Institutional Pressures In Global Strategy, Thomas Deberge

School of Business: Faculty Publications and Other Works

Research Summary

I explore the relationship of firm global strategy and global value chain (GVC) governance, within a context of expanding responsibility boundaries for unethical practices in the value chain. Specifically, focusing on the tantalum supply chain within the digital electronics GVC, I conduct a case-based process study that contextualizes the different strategic responses of three manufacturers of tantalum capacitors when faced with similar efficiency, ethical, and institutional pressures. Integrating the GVC and global strategy literatures, I find that structural inertia in GVCs limits the efficacy of strategies that preserve, rather than alter, the governance structure, instead requiring a strategic …

2023-11-03 Faculty Regent Report, Morehead State University. Faculty Senate.

Faculty Senate Records

A report submitted by the Faculty Board of Regent member to the Faculty Senate on November 3, 2023.

Mapuche Women's Cooperative And Sustainable Development, Peter Kent

Peace and Conflict Studies Journal Conference

This study looks at a Mapuche cooperative (Chol-Chol) in southern Chile. The review focuses on how this woman owned and run enterprise overcomes primarily culturally ingrained indigenous biases, and how these women deal with a dominant Euro-centric culture that refuses to acknowledge them both as a distinct group within Chile and as capable and contributing members of the Chilean economy.

The study follows two specific members of the cooperative. One is the Executive Director of the organization, charged with oversight of the cooperative members, from financial accountability to negotiations, within the group and outside of the group with local municipal …

Motivation And Challenges Of Homestay Owners In Uttarakhand, Kamal Joshi, Pinky Bahuguna

Journal of Tourism Insights

Tourism sector is significantly important for Uttarakhand’s economy, and homestays play an imperative role in ensuring the success of the tourism industry therefore the government of Uttarakhand had come up with a homestay promotional scheme. To find out how this scheme has changed the level of motivation and challenges of the homestay owners is a pertinent question. Hence this study examines the motivation to start the homestay and the challenges experienced by homestay owners. The data were gathered through interviews with ten homestay owners and analysed using Thematic Analysis. The findings of the study reveal that motivation from Gram Pradhan …

International Tourists' Perceptions Towards Destination Brand Image: A Case Study Of Socotra Island, Yemen, Ahmed Abdullah Omer, Madhuri Sawant, Rajesh Ragde

Journal of Tourism Insights

The influence of brand image on consumer behavior is widely recognized. It affects how tourists make pre-purchase decisions, making destinations with more substantial images more likely to be chosen. Additionally, the destination needs a strong brand image to maintain its position in the competitive business world. Product differentiation is crucial because Socotra Island, the research area, has a unique landscape, botanical, marine, and bird biodiversity, and cultural and heritage features and offers tremendously attractive destinations. Purposive random sampling was used to gather data from 410 international tourists at the sample locations for this study, which intends to examine how tourists …

Testing The Alcohol Consumption Experience Scale In A Touristic Environment., Edgar Dsouza Dr., Dayanand M.S. Dr., Nilesh Borde Dr.

Journal of Tourism Insights

This study examines how a tourist's alcohol consumption is impacted by their choice of alcohol, drink environment, social context, and service experience. Employing the Alcohol Consumption Experience (ACE) scale, the study uses a quantitative research approach. This study attempted to gather tourists' views and perceptions on the factors that influence the alcohol consumption experience and their behavioural intention based on their experiences in Goa. A total of 962 completed questionnaires were used in the analysis. The new measurement scale, the Alcohol Consumption Experience scale (ACE) scale, contained 52 items across six dimensions: Choice of alcohol, choice of drinkscapes, social setting, …

Identifying The Determinants Of Ecotourism Potential: An Investigation Of Reiek In Mizoram, Rajdeep Deb, Himanshu Bhusan Rout

Journal of Tourism Insights

The current study aims to identify and evaluate the determinants of ecotourism potential in Reiek, located in Mizoram. The study is based on Boyd and Butler (1996) model for identifying the determinants and evaluating the ecotourism potential. A sample of 201 respondents were surveyed using structured questionnaire, and subsequently were analysed with the help of statistical tools. After analysis, it was found that six factors: accessibility, relationship of ecotourism to other resources, regional attractions, availability of tourism infrastructure, degree of social interaction, and type of management developed for long term protection of the area vastly determine the ecotourism potential of …

Social Tourism Entrepreneurship As Tool For Development Of Rural Areas: A Case Study Of Himalayan Region Of Jammu & Kashmir, India, Basith Nabi Wani, Dr. Danish Iqbal Rania

Journal of Tourism Insights

The promotion of rural tourism has been suggested as a way to promote local economic, social, and cultural renewal. The importance of entrepreneurship in the tourism sector is growing. Since entrepreneurs may be vital in the growth of rural communities, especially those in less industrialized regions, they are frequently confronted with a variety of social issues. Finding new sources of revenue and employment possibilities for them is essential. There is no doubt that entrepreneurial businesses help the host community and the nation's economy. Kashmir's rural areas have certain unique characteristics that can be turned into enticing tourist destinations. This study …

Who Posts Positive Hotel Reviews On Social Media? Examining Experiential Value, Online Social Capital, And Personal Attributes, Jungyun Hur, Soocheong (Shawn) Jang

Journal of Tourism Insights

This study aims to identify key attributes which significantly distinguish people with high intentions to generate positive hotel review on social media from others by examining three major factors associated with online hotel review generation which include hotel experiential value (e.g., utilitarian value, hedonic value, atmospheric value, and service quality), online social capital (e.g., social interaction tie, norm of reciprocity, and social identification), and personal attributes (e.g., opinion leadership, Internet self-efficacy, and hotel loyalty). The results of this study suggest that utilitarian and atmospheric values were the two most critical hotel experiential attributes in determining guests’ high intention to generate …

Customer Tipping Patterns In Hospitality Sector: A Study In Goa, Edgar Dsouza Dr.

Journal of Tourism Insights

This research delves into the complex relationship between service quality, tipping behavior, and various influencing factors within the context of the hospitality industry. By collecting data from 19 casual and fine dining restaurants in Goa, India, the study focused on frontline employees, including waiters and barmen, who regularly interacted with diners. A total of 216 questionnaires were distributed during lunch and dinner periods, capturing diners' perspectives on service quality using a 7-point Likert scale.

The results revealed significant insights into the dynamics of tipping behavior. There was a statistically significant, medium-sized positive correlation between customer service assessments and the percentage …

Alpha Chi Inducts 100-Plus New Members, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2023-November-02-Etsu Invites Veterans To Campus For Free Lunch.Pdf, University Marketing And Communication, East Tennessee State University

ETSU News

East Tennessee State University invites veterans and military service members to enjoy a free lunch on Monday, November 13, the same day the university will hold a Veterans Day Program.

“Your courage, commitment and sacrifice shape the very fabric of our nation and our ETSU community,” ETSU President Dr. Brian Noland wrote in a message to campus earlier this week.

The free lunch is open to ETSU employees and students, as well as community members. Lunch runs from 11 a.m.-2 p.m. at the ETSU Dining Hall, located on the third floor of the D.P. Culp Student Center.

Veterans may …

Consumer Engagement With Self-Driving Cars: A Theory Of Planned Behavior-Informed Perspective, Linda D. Hollebeek, Choukri Menidjel, Omar S. Itani, Moira K. Clark, Valdimar Sigurdsson

Marketing Faculty Publications

Purpose

This study investigates the mediating role of consumer engagement (CE) in the relationship between perceived behavioral control (PBC) and purchase intent and the moderating role of perceived safety in the relationship between PBC and CE in the self-driving car (SDC) context.

Design/methodology/approach

To test the model, a sample of 368 consumers was deployed using partial least-squares structural equation modeling (PLS-SEM).

Findings

The findings reveal that consumers' SDC engagement mediates the relationship between PBC and their intent to purchase an SDC. Consumer-perceived SDC safety also moderates the association of PBC/engagement.

Originality/value

While prior research has examined consumer-based drivers of SDC …

Brands In The Metaverse: An Examination & Taxonomy Of Marketing Strategy, Paige L. Bridges

USF Tampa Graduate Theses and Dissertations

There are many definitions of the Metaverse depending on the context. The Oxford English Dictionary defines the Metaverse as a (hypothetical) virtual reality environment in which users interact with one another's avatars and their surroundings in an immersive way, sometimes posited as a potential extension of or replacement for the Internet, World Wide Web, and social media (Lea & Bradbery, 2020). Corporations have increasingly started to launch brand marketing in the Metaverse to capitalize on its 400 million monthly active users and estimated value of approximately $5 trillion by 2030 (McKinsey, 2022). As an emerging area, research on the Metaverse …

2023-11-02 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from November 6, 2023.

2023-11-02 Employee Benefits Committee Revisal Proposal, Morehead State University. Faculty Senate., Employee Benefits Committee.

Faculty Senate Records

Revised proposal for the Employee Benefits Committee submitted to the Faculty Senate on November 2, 2023.

2023-11-02 Weighing The Institutional Investment In "Student Success", Morehead State University. Faculty Senate.

Faculty Senate Records

A report submitted to the Faculty Senate on institutional investment regarding disability services and intercollegiate athletics on November 2, 2023.

2023-11-02 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes from November 2, 2023.

Breaking The Transactional Mindset: A New Path For Healthcare Leadership Built On A Commitment To Human Experience, Kirsten Krull, Jerry Mansfield, Jennifer Gentry, Karen Grimley, Barbara Jacobs, Jason Wolf

Patient Experience Journal

Numerous health care publications have focused on the compelling need to improve patient experience and the associated improvements necessary to address workforce well-being. The COVID-19 pandemic exacerbated and illuminated long-standing problems in health care including workforce shortages, inequity in health care delivery outcomes, care provider burnout, and overall societal structural racism.^1,2 The Beryl Institute’s Nursing Executive Council (NEC) manuscript Rebuilding a Foundation of Trust: A Call to Action in Creating a Safe Environment for Everyone³ focused on actions and behaviours to heal relationships and build trust between care providers and leaders with commitments to safety, empathy, shared decision …

Four Commitments For The Future Of Healthcare: Reflecting On A Decade Of Patient Experience Journal, Jason A. Wolf

Patient Experience Journal

This issue closes the first decade of Patient Experience Journal’s (PXJ) contribution to evidence and innovation, to sharing stories and research, to elevating the conversation and pushing the boundaries of the experience movement. We have never hesitated to nudge at the status quo or to respond with agility to the challenging moments we have faced. We have welcomed diverse voices as contributors, and we have seen an even more diverse readership. In reviewing the pages of PXJ over the last decade, we see a true evolution of the experience movement itself. The words of our contributors have provided a lens …

The Relationship Between Startups’ Early Adoption Of Digital Platforms And Startups’ Pre-Money Valuation, Bader Hassan Faqeeh

Thesis/ Dissertation Defenses

The objective for this research was to explore whether there was a significant positive relationship between startups’ early adoption of the digital platforms, namely, 1) mobile application, 2) a premium domain name website, and 3) the existence of active startup social media accounts, and startups’ pre-money valuation. To achieve this objective, this research used a relatively novel method in entrepreneurial research to collect data, whereby LinkedIn’s Sales Navigator was used along with an automation tool in order to send hundreds of automated connection and message requests to investors on LinkedIn who were sent a copy of the survey questions along …

The Economic Impact Of The Gerald R. Ford International Airport - Grand Rapids, Michigan, Christian Glupker, Paul Isely, Gerry Simons

Other Faculty Publications

Highlights from Gerald R. Ford International Airport's economic impact study include:

• Support for an estimated 30,883 jobs in Kent County and 40,324 jobs in the 13-county West Michigan Economic Development Region.
• The airport generates $5.2 billion in economic activity for Kent County and $7.7 billion in economic activity for the 13-county West Michigan Economic Development Region.
• The economic activity creates a fiscal impact of $10.4 million for Kent County and $10.3 million for the 13-county West Michigan Economic Development Region.
• The airport has a catalytic impact on household income of $1.3 billion.

The Future Of Last Mile Delivery: What Consumers Are Willing To Sacrifice To Make Sustainable Delivery Decisions, Lauren Lehoullier

Honors Projects in Global Supply Chain Management

The very last step in the supply chain is the final delivery of the good to the customer or consumer. However, the complexity of the geographic dispersion of customers and lack of logistical efficiency in this stage makes it the most expensive and the most polluting to the environment. Furthered by the rise in e-commerce and the rapid changing of our global climate, the future of last-mile delivery rests in the perceptions and behaviors of consumers. This paper aims to identify the current thoughts and feelings of consumers to determine the feasibility of future sustainable last-mile delivery while seeking to …

Is Anti-Herding Always A Smart Choice? Evidence From Mutual Funds, John Byong-Tek Lee, Jun Ma, Dimitris Margaritis, Wanyi Yang

Sim Kee Boon Institute for Financial Economics

Recent empirical studies document a negative relation between herding behaviour and the skill of mutual fund managers. We explore this relationship further by focusing on fund managers' contrarian buy and sell behaviour against the market. Our study reveals an asymmetry in the performance of mutual funds with contrarian buy behaviour and contrarian sell behaviour. The contrarian-buy behaviour reflects skill by positively predicting the cross-section of next period's mutual fund returns, while the contrarian-sell behaviour reflects a lack of skill associated with a negative prediction. These findings are robust to various risk-adjusted performance measures. Contrarian-buy funds outperform momentum-buy funds by 3% …

Ua80 Bylaws Revised, W Club

University Organizations

Agenda and minutes of the November 2023 W Club Board of Directors meeting.

Fixed Income Fund Report, November 2023, Bryant University, Archway Investment Fund

Archway Investment Fund

No abstract provided.