Graphic Design Commons^™

Creativity’S Risk To Design, Con Kennedy

Conference papers

The competencies of designers can be summed up in one word: Creativity. Creativity would seem to be the most critical skill of any design practitioner’s repertoire and is a core component of innovation and entrepreneurship. In general; creativity is considered to be a positive thing, generating positive outcomes for design enterprises and their clients. Designers utilise their creative skills to solve problems for clients, and to develop design ideas and to run their design enterprises. However, the perception of creativity and the creative worker outside the paradigm of design differs from the view within, and therefore a negative opinion of …

Istvan Orosz, Erin Williams

Communication Design: Design Pioneers

No abstract provided.

Craig Ward, Melissa Seling

Communication Design: Design Pioneers

No abstract provided.

A Brief Look At Meaning In Graphic Design, Elise Rustine

Honors College Theses

In this exploration of meaning in design, some of the theories, such as those proposed by Ferdinand de Saussure and Charles Sanders Peirce, and the different forms meaning takes are discussed. The project takes the form of analyzing three smaller projects in which meaning was explored in a different way, including a review of semiotics in design, an examination of the differences between denotation and connotation, and the creation of a personal visual identity and the challenge of taking internalized personal meaning and communicating that visually.

Space, Junk, Brandon Olsen

Masters Theses

Space, Junk acknowledges and embraces the world as a chaotic and uncertain place. Graphic design often directly contrasts the messiness of humanity. Clean and ordered composition can conceal the muddled nature of a subject. The designer's role isn't to force perfection, but to create an aesthetic that accurately represents content. I place value on rips, smears, blurriness, and distortion as well as feelings provoked by variability. Through works created in multiple spaces (book space, architectural space, web space, etc.) this thesis focuses on finding worth in undervalued junk, using mess as a means to represent convoluted issues, and utilizing fun …

Lingua Franca, Tatiana Gomez Gaggero

Masters Theses

Lingua Franca examines how graphic design and art are used as a common language between people who speak the same language, speak different languages or have distinct cultural backgrounds.1 Understanding languages as living systems that are in constant movement and in direct relation with cultures, this thesis looks at graphic design as a platform for coding and decoding language, shaping and reshaping it.

My fascination with the relationship between culture, language and linguistics led me to investigate topics such as context collapse, the evolution of Spanish in Latin America, and notions of identity, gender and translation. In a moment of …

Reading Rooms, Jinhwa Oh

Masters Theses

Reading rooms examines a set of three conditions for diverse modes of spatial reading. These conditions originate from three common terms: object, space, and performer, which I have subjectively defined through my thesis work. I hope to clarify my own design methodology by examining these terminologies through the thesis process.

I regard printed media as independent objects which have physical qualities: material, texture, volume, and depth. My practice emphasizes physical forms as architectural structures which can be transformed and evolve through readers’ interpretations of the objects. The true communication with my physical work can be realized by touching, moving, and …

Squishy Play, Lauren Traugott-Campbell

Masters Theses

Work is part of our identity and dictates how workers spend most of their time in the US. This obsession has truncated our imagination and ability to conceive of alternatives. As a tactic to reclaim free time, I offer a practice I refer to as squishy play in which participants momentarily adopt new social norms to collectively discover new ways of engaging with the world and each other.

I use squishy play as a lens to investigate the power structures, social norms, and material output of late capitalism in the US. Squishy play is generous in its frivolity. It is …

Placefulness, Ellen Christensen

Masters Theses

Graphic design has been referred to as a tool of inquiry — a method of thinking visually. Design can polish, beautify, hierarchize, eliminate, prioritize, propagandize, or disseminate. Using spatial inquiry as a primary mode of investigation, I argue that graphic design is also a process of attention and care. How can graphic design be a tool of expansion and inclusion?

By encouraging spaces of attention and listening within the built environment and virtual worlds, we can think critically about power dynamics, interiority and exteriority, and subjectivity and objectivity. Within this phase of late capitalism, I focus on leftovers, scraps, and …

Tiny Diasporas, Angela Lorenzo

Masters Theses

I see myself as a literary curator — I collect and sequence texts and images, both digital and analog, to reveal, connect, and construct narratives, resulting in shifting meanings and significances. Inhabiting this curatorial ethos, I investigate hidden subtexts, locating personal and collective relations to the margins and files marked “miscellany.” Working in books and installations, I engage with the inherited meanings of visual languages (form, typography, color, material, format) to open up well-worn narratives and craft new interpretations.

Tiny Diasporas is a primer to a design practice that borrows the form of an abecedarius, an alphabetical wordlist for learning …

Hyperlink : Connecting Space, Time, Language, And Technology, Marie Otsuka

Masters Theses

This thesis constitutes a methodology for examining our use of systems and tools. We are constantly generating physical and digital residues, and tracing them can reveal an underlying syntax of structures that produced them. I work with these artifacts to highlight the capacities and constraints of language and technology, and what results is a transparency that draws us closer to the raw material. Once broken down into bare elements, new forms can then be resynthesized. Both critical and celebratory, this inquiry uncovers logical structures to reimagine means of making and to create alternate tools for thought.

Haunt : Casual Surrealism, Cara Buzzell

Masters Theses

This thesis aims to define, observe and create a feeling of surrealism through a series of design gestures. The process began with a question: If I, as a designer, immerse myself in a subculture that I have no interest in, will I become a fan of it? To attempt this, I created systems and tools to deeply investigate each subculture. I observed and recorded what I experienced. As a case study, the haunted attraction community captured my attention. I went to their conventions and took classes in the crafts of “the haunt.” While immersed in this community, I started to …

Field Guide : Collected Studies Of A Symbiont, Jennifer Livermore

Masters Theses

Field Guide is a collection of studies that explore how symbiosis relates to graphic design. These studies investigate how visual language constructs — and is constructed by — ideas about nature.

As a manipulator of language and imagery, I borrow the ecologist’s methods in order to make sense of our relationship with the natural world. My techniques include observation, collection, mutation, framing and recombination. I use these methods not to celebrate them, but to expose their subjective nature.

I approach visual language, technology, and our ecological home as an entangled set of ideas rather than estranged categories. My work investigates …

This Is Public Work, Nick Adam

Masters Theses

This thesis positions graphic design as an integral form of public works.

T his is public work regards the causal relationship between graphic design and its publics as an opportunity to explore the formal maneuvers to enhance an artifact's visual codes. The idea is an experiential one: rich and meaningful form can lead to rich and meaningful experiences.

The designed artifacts of our world function across informational (effect) and emotional (affect) modes. The complexity of these operations take on an infrastructural role — what we see day-to-day shapes our experiences and understanding. The opportunity of a designer to practice in …

Monument For Feeling : Notes From The Archivist, Melissa Weiss

Masters Theses

I’ve always loved the conjunctions unless, yet, however, although. Grammatical interventions, they subvert all things certain, rational, and indisputable, opening a series of syntactic doorways into new, undetermined possibilities.

The pieces in the Institute fo? Contempo?a?y Inqui?y’s archive function like those conjunctions. They refuse and destabilize easy categorization, pointing, like a rhizome, toward a thousand different possible pasts — and just as many futures.

To be clear, the Institute fo? Contempo?a?y Inqui?y does not have a physical site. It is a network of psychic locations materialized through its archive. It is, in other words, what I have gathered.

I have …

Constellations, Maria Rull Bescós

Masters Theses

In this book you will find a collection of projects that both reflect and simultaneously reinvent my personal way of seeing the world, which I consider to be a space that is complex, diverse, and in continuous transformation.

Graphic design is the lens through which I examine and understand this complexity, and it is also the medium through which I translate this huge realm into navigable systems of ideas, tales, forms, and experiences.

I have been inspired to produce my own systems in response to those I discover through actively observing my environment (territory), reflecting upon my personal background (origin), …

Anachropomorphism!, Carson Evans

Masters Theses

Folks, the Truth is hard to know—if can be known at all.¹ Conventional Western wisdom tells us: stick to the facts. (I’m looking at you, Enlightenment.) We privilege the written word as an objective and reliable vehicle for communication. Useful, yes, but we over-rely. I counter with this: bodily performativity and purposeful inaccuracy that produces, paradoxically, narrative accuracy. These methods roil in our gut or tug at our heartstrings—instead of recoiling, we should embrace them.

I like to unpack “the stories we tell ourselves,”² our personal and societal mythologies, with a particular eye to how the past plays a role …

Design As An Accompaniment To Performance Art: Incorporating Imagery To Amplify Emotional Impact, Brianna O'Neal

Masters Theses

Design as an Accompaniment to Performance Art: Incorporating Imagery to Amplify Emotional Impact is an investigation of how graphic design can be used to increase the emotional impact of a performance art piece, such as spoken word or music. The research indicates that memory plays a significant role in informing the emotion felt. The felt emotion then allows the viewer to form a perspective on the artistic piece as a whole. However, it is important to note that an individual’s memory cannot be controlled by the artist. Therefore, it is necessary for the artist to place a direct focus on …

Seeing By Creativity: A Creative Execution Designed To Bridge The Gap For The Visually Impaired, Breann Carty

Masters Theses

This research explores how design can simultaneously reach people who are visually impaired, along with those who can see, by integrating inclusive design. Research reveals that the visually impaired are frequently overlooked by graphic designers. These findings further show that blind individuals feel excluded from society. The aim of this study is to generate a collection of work that effectively combines visual design and braille to provide visually impaired people with a similar experience to those who are not disabled. To determine the most effective way of combining design elements and braille, experiments within focus groups were conducted. This exploration …

Visualizing Grief: An Exploration Of The Stages Of Grief Through Image And Design, Audra L. Rygh

Masters Theses

Grief is an emotion that people have felt since the beginning of time, but in modern culture, there is a lack of visual representation of the five stages of grief. Because grief is a highly personal and unique experience, it can be difficult to visualize what those stages may look like for the mass population. However, if one could develop an understanding of what each stage includes, as well as a study of the thoughts and feelings of those who have experienced grief, this research could aid in the creation of an accurate representation of the stages of grief. The …