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Millennial Alumni Perceptions Of Communications Media Utilized By The Dale Bumpers College Of Agricultural, Food And Life Sciences, Amanda Nicole Anthony 2014 University of Arkansas, Fayetteville

Millennial Alumni Perceptions Of Communications Media Utilized By The Dale Bumpers College Of Agricultural, Food And Life Sciences, Amanda Nicole Anthony

Graduate Theses and Dissertations

Alumni relationship cultivation serves as the foundation of higher education and must be maintained to keep graduates and alma maters connected. To evaluate the success of communications media in reaching recent graduates, classified as Millennials, this study sought to determine Millennial alumni perceptions of media distributed by the Dale Bumpers College of Agricultural, Food and Life Sciences (Bumpers College) from 2012 through 2014. Assessed communications media included The Graduate and AR Culture magazines, The Graduate e-newsletter, tailgate and mocktail party invitations, College website, and social media presences. Active and inactive Millennial alumni (N = 20) responses were gathered through …


Identification And Development Of The Support Needs In Nematology For Arkansas Cooperative Extension Personnel, Mia Gentry 2014 University of Arkansas, Fayetteville

Identification And Development Of The Support Needs In Nematology For Arkansas Cooperative Extension Personnel, Mia Gentry

Graduate Theses and Dissertations

County extension agents are vital to the land-grant university system and are responsible for transferring current, research-based knowledge from the university to the community. In-service training allows agents the means to maintain a current, sound knowledge base. Needs identified by leading nematologists led the researcher of this study to assess if nematology education was a topic that warranted in-service training development for Arkansas Cooperative Extension Service (CES) agents. The researcher also assessed agents' comfort level with job related technology. Of the respondents, 67% identified general knowledge of plant parasitic nematodes necessary to meet the needs of their clientele. Findings from …


A Mixed Methods Approach Of Communication Campaign Development And Assessment: Identifying The Needs Of An Audience And Determining The Value In Evaluation, Tara Johnson 2014 University of Arkansas, Fayetteville

A Mixed Methods Approach Of Communication Campaign Development And Assessment: Identifying The Needs Of An Audience And Determining The Value In Evaluation, Tara Johnson

Graduate Theses and Dissertations

The two articles presented in this thesis used both quantitative and qualitative research methods to examine two distinct stages of communication campaigns: research and evaluation. In the quantitative study, students (n = 440) at the University of Arkansas were surveyed to determine their perceptions of the Arkansas Water Resources Center (AWRC), water resources, and water issues. A questionnaire was developed from an existing instrument, reviewed by a panel of experts, pilot tested, and revised. The researchers found participants were most aware (M = 3.23, SD = 1.14), concerned (M = 4.07, SD = 0.86), and interested (M = 4.10, SD …


Characteristics Of Agricultural Communications Undergraduate Programs, Morgan Michelle Large 2014 University of Arkansas, Fayetteville

Characteristics Of Agricultural Communications Undergraduate Programs, Morgan Michelle Large

Graduate Theses and Dissertations

This study was designed to characterize agricultural communications undergraduate programs nationwide. A total of 41 undergraduate agricultural communications programs were identified via the National ACT database, Internet searches, and previous academic program research. Objectives included creating an accounting of existing programs, a description of those programs, identifying trends in program demographics, curriculum development and identifying top programs. This study employed a census approach and used a mixed methods design. A mixed-methods survey instrument was used to collect the data. The survey included questions to gain both qualitative and quantitative data to meet this study's objectives. The quantitative data were analyzed …


Development Of A Public Education Website: Building Bridges Over Water, Angelina McKee 2014 California Polytechnic State University, San Luis Obispo

Development Of A Public Education Website: Building Bridges Over Water, Angelina Mckee

Agricultural Education and Communication

Website created by Angelina McKee to educate the public about water resource issues. Water is the basic unit of life, water resources are the basis for what societies and ecosystems are founded upon. Water shortages and droughts are more prevalent in our ever-changing world. It is no shock that there are discrepancies between various stockholders on either sides of the dry riverbed. This senior project resulted in the development of a website that addresses global water resources, water use in California, water conservation, and water allocation. The website informs the public on water resources and related issues and will hopefully …


The Effectiveness Of Virtual And On-Site Dairy Farm Field Trips To Increase Student Knowledge In Science, Social Studies, And Health And Wellness Standards, Abby M. Sweet 2014 Purdue University

The Effectiveness Of Virtual And On-Site Dairy Farm Field Trips To Increase Student Knowledge In Science, Social Studies, And Health And Wellness Standards, Abby M. Sweet

Open Access Theses

The integration of agriculture into the curriculum can be difficult for educators when materials and resources are not aligned with state learning standards. However, online educational tools, such as virtual field trips that are aligned with state learning standards, can allow for educators to bring the experience of a field trip to the classroom, as well as complement curriculum in the classroom. Virtual field trips also assist with removing many barriers that prevent educators from taking their students on an on-site field trip. ^ This study sought to describe the effectiveness of a virtual and on-site dairy farm field trip …


Effectiveness Of Field Days On Promoting The Adoption Of Recommended Improved Maize Varieties By Small Holder Farmers In Lilongwe District, Malawi, Yakosa Charity Zgawa Tegha 2014 Purdue University

Effectiveness Of Field Days On Promoting The Adoption Of Recommended Improved Maize Varieties By Small Holder Farmers In Lilongwe District, Malawi, Yakosa Charity Zgawa Tegha

Open Access Theses

The study described the contribution of field days to promoting the adoption of improved maize varieties by small holder farmers of Chitsime and Mpingu Extension Planning Areas (EPAs) in Lilongwe District, Malawi. Sixty farmers from two EPAs where the field days had been conducted were randomly selected. Data were collected through personal interviews because literacy was a problem among farmers. The results of the study showed that 31 (51.7%) of the farmers interviewed were female. Use of other methods such as radio, mobile van, leaflets, posters, village meetings and messages sent to farmers’ cellphones helped to popularize the improved maize …


Nebline, July 2014, 2014 University of Nebraska - Lincoln

Nebline, July 2014

NEBLINE Newsletter Archive from Nebraska Extension in Lancaster County

Feature: 4-H Table Setting Contest is a Fun Way to Learn Nutrition, Setting a Table, Presenting and More!

Food & Health

Family Living

Farm & Acreage

Home & Family Living

Horticulture

Pests & Wildlife

4-H & Youth

Extension Calendar

and other extension news and events


The View From Lu Cooperative Extension, June 2014, Lincoln University Cooperative Extension 2014 Lincoln University Cooperative Extension

The View From Lu Cooperative Extension, June 2014, Lincoln University Cooperative Extension

The View from LU Cooperative Extension

Volume 1, Issue 4


Nebline, June 2014, 2014 University of Nebraska - Lincoln

Nebline, June 2014

NEBLINE Newsletter Archive from Nebraska Extension in Lancaster County

Feature: Nurturing Unmarried Parents and Their Children

Food & Health

Family Living

Farm & Acreage

Home & Family Living

Horticulture

Pests & Wildlife

4-H & Youth

Extension Calendar

and other extension news and events


Project Proposal And Development Plan For A New Security Gate At Swanton Pacific Ranch, K. Morgan Perry 2014 California Polytechnic State University, San Luis Obispo

Project Proposal And Development Plan For A New Security Gate At Swanton Pacific Ranch, K. Morgan Perry

Agricultural Education and Communication

The purpose of this project was to develop a prototype gate for Cal Poly’s Swanton Pacific Ranch in Santa Cruz, CA. Swanton Pacific Ranch requested that the author design and build a 21’x5’ single-retractable gate for Swanton Pacific Ranch to help decrease the security issues that have recently arisen at the facility. The design and format of this project are focused towards the desires and goals set forth by Swanton Pacific Ranch and the Operations Manager, Steve Auten in order to obtain a certain outcome. This project provides an outline of what needs to be done in order to produce …


Farming: It's Not Just For Farmers Anymore, Jennifer Schmidt 2014 Pomona College

Farming: It's Not Just For Farmers Anymore, Jennifer Schmidt

Pomona Senior Theses

Agricultural education, originally the province of land grant institutions, has recently entered the liberal arts curriculum. This represents a profound shift from the origins of agricultural education, when it was intended primarily as vocational training for future farmers, and has important implications for the future of the American food system. The first chapter of this thesis addresses the history of agricultural education: what was it originally like, and why did it come to be heavily criticized in the late twentieth century? Formal agricultural education changed significantly in response to these criticisms, making it more environmentally sustainable and bringing it into …


Post-Secondary Student's Perception Of College Readiness Skills Developed During Secondary Education Careers, Loren Gross 2014 Western Kentucky University

Post-Secondary Student's Perception Of College Readiness Skills Developed During Secondary Education Careers, Loren Gross

Mahurin Honors College Capstone Experience/Thesis Projects

This study is designed to collect information from participants in the AGRI 175 University Experience Agriculture course. The data collected will be focused on the college readiness and career preparedness of students coming from a secondary school system by being broken into the subcategories of: FFA/ 4-H/ Extracurricular, Classroom, Outside of Classroom Educational Obligations, and Miscellaneous. The study will use these four sections as primers for responses for the participants. The four areas will utilize questions to attain attributes in knowledge, skill, and abilities from the subjects with their experiences in secondary education. The goal of this study is to …


Nebline, May 2014, 2014 University of Nebraska - Lincoln

Nebline, May 2014

NEBLINE Newsletter Archive from Nebraska Extension in Lancaster County

Feature: The Cost of Invasive Species

Food & Health

Family Living

Farm & Acreage

Home & Family Living

Horticulture

Pests & Wildlife

4-H & Youth

Extension Calendar

and other extension news and events


Effects Of Animal Science Agricultural Education Course Completion On Urban High School Students' Career Choice, Kristina Gowans 2014 Utah State University

Effects Of Animal Science Agricultural Education Course Completion On Urban High School Students' Career Choice, Kristina Gowans

All Graduate Theses and Dissertations, Spring 1920 to Summer 2023

This study focused on testing the effects of agricultural education on urban high school students’ career choices. It looked into how students view agriculture, how they perceive their peers view agriculture, how their demographics are related to career choice, and if their career choice was changed to a different career upon completion of the study. The study showed a positive relationship between completing an agricultural education class in animal science and interest in going into an agricultural career. Further, females in the study were more likely to choose an agricultural career. After the completion of a school-based agricultural education program, …


A Content And Visual Analysis Of Promotional Pieces Used To Promote The Arkansas Soybean Promotion Board, Amy Hughes 2014 University of Arkansas, Fayetteville

A Content And Visual Analysis Of Promotional Pieces Used To Promote The Arkansas Soybean Promotion Board, Amy Hughes

Graduate Theses and Dissertations

A communications campaign was developed for a commodity promotion board in the southern region of the United States with promotional pieces produced and disseminated by a third-party communications group to reach the general public, soybean producers, and animal agriculture producers target audiences through key themes and messages. A systematic, content-driven approach assessed the potential impact on perceptions of individuals. This study utilized a content and visual analysis based on semiotic theory to analyze creative pieces and focus groups to assess content quality and impact.

Many of the creative pieces displayed too many themes, and the themes did not accurately represent …


Knowledge, Perceptions, And Outcomes Of Agricultural Communications Curriculum In Arkansas Secondary Agricultural Classrooms, Carley Payne Calico 2014 University of Arkansas, Fayetteville

Knowledge, Perceptions, And Outcomes Of Agricultural Communications Curriculum In Arkansas Secondary Agricultural Classrooms, Carley Payne Calico

Graduate Theses and Dissertations

The purpose of this mixed method study was to assess the effectiveness of agricultural communications curriculum developed and incorporated into a semester-long agricultural leadership and communications course for secondary agricultural education programs in Arkansas. This study was comprised of three parts including a pilot test, teacher training assessment, and a descriptive field test over a two-year period. For the pilot test portion of the study, students (N = 297) participated in newly developed instructional modules (careers, writing, design, and multimedia) predetermined by a committee of agricultural education and communications faculty at the University of Arkansas. The pilot test indicated students' …


Appropriate Strategies For Developing Information Marketing In Iranian Faculties Of Agriculture, Mojtaba Sookhtanlo, Hamid Movahed Mohammadi, Ahmad Rezvanfar, Yousef Hedjazi 2014 University of Tehran

Appropriate Strategies For Developing Information Marketing In Iranian Faculties Of Agriculture, Mojtaba Sookhtanlo, Hamid Movahed Mohammadi, Ahmad Rezvanfar, Yousef Hedjazi

Library Philosophy and Practice (e-journal)

The main purpose of this research was to identify strengths and weaknesses, opportunities and threats associated with information marketing and appropriate strategies for the development of information marketing in Iranian Faculties of Agriculture. The research population consisted of all staff employed in central libraries of in the selected Faculties of Agriculture (Universities of Tehran, Ferdowsi of Mashhad, Shiraz, Tabriz and Isfahan technology) (N=107). The respondents selected by census sampling method so that ultimately number of 90 questionnaires obtained (n=90). According to the findings, the majority of respondents (72.3%) has a positive and very positive attitude to applying information marketing factors. …


Alabama's Women In Agriculture: The Road To Gaps Harmonization And Global Addendum - Tuskegee's Walmart Initiative, Gertrude D. Wall, Walter A. Hill, Barrett Vaughan, Barbara Shipman, Assata Maat, Rose Hill, Shirley Tyson 2014 Tuskegee University

Alabama's Women In Agriculture: The Road To Gaps Harmonization And Global Addendum - Tuskegee's Walmart Initiative, Gertrude D. Wall, Walter A. Hill, Barrett Vaughan, Barbara Shipman, Assata Maat, Rose Hill, Shirley Tyson

Professional Agricultural Workers Journal

This paper shares challenges faced and overcome by four African American women on their 2013 journey to secure USDA’s Produce Good Agricultural Practices (GAPs) Harmonized Food Safety Standards with the Global Addendum (Global Markets Primary Production Assessments: GMPPA). Collaboration, consistent training, and technical support from the Tuskegee University Extension and Research staff, and the Small Farmers Agricultural Cooperative undergirded the preparation of the farms for GAPs Certification. The timely sharing of staff expertise and experience from commercial partners (Walmart, Purivida, C.H. Robinson, W.P. Rawls), and support from the USDA (Strike Force Initiative) were important contributors to the positive outcomes described. …


A Case Study Analysis Of A Regional Food System: The Sustainable Agriculture Consortium For Historically Disadvantaged Farmers Program, Tasha M. Hargrove, Walter A. Hill, John Brown, Miles Robinson, Iris Cole-Crosby, Elizabeth Myles, Billy Lawton, Karla Martin 2014 Tuskegee University

A Case Study Analysis Of A Regional Food System: The Sustainable Agriculture Consortium For Historically Disadvantaged Farmers Program, Tasha M. Hargrove, Walter A. Hill, John Brown, Miles Robinson, Iris Cole-Crosby, Elizabeth Myles, Billy Lawton, Karla Martin

Professional Agricultural Workers Journal

The Sustainable Agriculture Consortium for Historically Disadvantaged Farmers Program (SACH) was designed to carry out an experiment by five 1890 Land-Grant Universities in partnership with five farmer based cooperatives in five states to assess marketing fruits and vegetables to Walmart from a regional perspective. Using the Consortium as a case study, this study assessed the Consortium within the framework of implementation evaluation; data were collected using semi-structured interviews and document analysis. The study answered questions such as, what did the Consortium do, and what were some of the accomplishments of the Consortium? The farmers were able to: negotiate price points; …


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