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Sales and Merchandising Commons™

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Articles 1021 - 1023 of 1023

Full-Text Articles in Sales and Merchandising

Advertising - A Necessity Of All Sales, Viola Lois Risch Jun 1926

Advertising - A Necessity Of All Sales, Viola Lois Risch

Bachelors’ Theses

The rapid progress in advertising during the last century has caused many people to accuse this brand of marketing of being new and experimental, and to overlook the part it played in the earlier growth of business. Advertising and the selling of goods have been associated with one another for more than two centuries. With the advent of machinery and the improvement of labor conditions the sudden and voluminous increase in production required a corresponding increase in markets, and so the selling problem--the problem of getting rid of the manufactured goods arose.


Bond Valuation, Millard Wessel Jun 1925

Bond Valuation, Millard Wessel

Bachelors’ Theses

In the investment field today, the thing most strikingly noticeable is the lack of knowledge of the principles back of investment. This is brought out more clearly day by day as the number of business failures multiply. The purpose of this paper is to show to the investor the methods used and advocated by expert financiers and accountants on the general sμbject of bond valuation. The subject of bond valuation includes: A. The Problem of Amortization. B. Calculation of the Purchase Price of a Bond. C. Determination of the Investment Rate. D. The Treatment of Bonds Redeemable in Installments.


The Personal Element In Salesmanship, Walter Berghammer Jan 1925

The Personal Element In Salesmanship, Walter Berghammer

Bachelors’ Theses

No abstract provided.