Business and Corporate Communications Commons^™

Student Perceptions And Attitudes Towards A Technical Writing Service Course At Missouri S&T, Hannah Claire Coffman

Masters Theses

"In order to learn how STEM students perceive Missouri S&T's English 3560 Technical Writing class, I designed a research study to investigate how a sample population of 90 students viewed the class. Due to the nature of qualitative research, the results of this study cannot be generalized to a larger population. However, the results can and do provide insight into the situation of these Missouri S&T students in English 3560 classes and contribute to our collective understanding of the technical writing service course at Missouri S&T and other US universities. The study investigated whether the sample population of students who …

When Silence Is Golden: The Use Of Strategic Silence In Crisis Management, Phuong D. Le, Hui Xun Teo, Augustine Pang, Yuling Li, Cai-Qin Goh

Research Collection Lee Kong Chian School Of Business

Purpose: Scholars have discouraged using silence in crises as it magnifies the information vacuum (see Pang, 2013). The purpose of this paper is to argue for its viability and explore the type of silence that can be used. Design/methodology/approach: Eight international cases were analyzed to examine how silence was adopted, sustained and broken. Findings: The findings uncovered three intention-based typologies of strategic silence: delaying, avoiding and hiding silences. Among such, avoiding/hiding silence intensified crises and adversely affected post-silence organizational image when forcefully broken, while delaying silence helped preserve/restore image with primary stakeholders if successfully sustained and broken as planned. Research …

Sherwin-Williams Research Report, Chase Edwards, Krista Mathis, Savannah Frase, Madeline Connolly, Charles Howe

Williams Honors College, Honors Research Projects

The overall purpose of this research is to gather information from a variety of different sources regarding recruitment and retention strategies. After gathering this information, the findings will be applied to The Sherwin-Williams Company in order to provide them with strategies on how to increase both retention and recruitment efforts in their organization. While there is no universal secret to better recruitment, the findings may transfer to a variety of different solutions.

The study was designed to cover a variety of different generations that companies can pull from. Primarily, baby boomer, generation X, and generation Y were taken into account. …

Strategic Recommendations For Sherwin Williams, Alysha Blanchard, Cara Crookston, Jacob Kaut, Lucas Colantoni, Lillyanne Sweitzer

Williams Honors College, Honors Research Projects

Our project objective was to provide Sherwin Williams with a comprehensive and well researched recommendation to aid recruitment efforts for their Management Trainee Program, as well as increase employee retention. Our team’s primary research was centered around benchmarking Sherwin Williams’ business related practices with those of similar retail companies and employees. Specifically, the research was focused on company culture, training and support, employee referrals, and treatment of part-time employees of the different organizations. To complete the benchmarking effectively, our team created two variations of a survey design to capture the necessary feedback and data. After analyzing our primary research and …

Pedagogical Tools In Our Briefcases: Teaching The Business And Professional Communication Course, Suzy Prentiss, Justin Walton

Journal of Communication Pedagogy

As a practical and applied course, Business and Professional Communication is an excellent opportunity to blend theory and practice, prepare students with the knowledge and skills they will need in the “real world,” and continually innovate and experiment to meet the ever-changing communication needs of the workplace. Whether filled with students majoring in communication, business or another discipline, as a General Education or sequenced class, the Business and Professional Communication course is a worthwhile and value-added course that is both challenging and rewarding to teach.

Are Nudges For Alternative Transit Persistent?, Mitchell J. Allan

CMC Senior Theses

The benefits of converting single-person drivers to alternative transit options are well-established. One option to accomplish this is for employers to provide alternative commute incentive programs. However, the research on the implementation of such programs is lacking. To provide a test, this research analyzes data obtained from a field experiment on daily alternative transit commute choices for a seven-month period. Participants are divided into four treatment groups in a two-by-two design for the first three-month period: incentives with either loss or gain framing, and messaging nudges with either the private or public benefits of alternative transit commute choices. The participants …

Are Women Executives Hurting Firm Performance? An Examination Of Gender Diversity On Firm Risk, Performance, And Executive Compensation, Krystal Diane Sung

CMC Senior Theses

In order to assess the continuing imbalance of top executives between genders, I examine the effects of gender diversity within top management teams on firm risk, performance, and executive compensation. Capitalizing on previous analysis, I apply three unique differentiators. First, I utilize current data from 2012 to 2017 from Compustat, CRSP, and ExecuComp. Second, I provide a unique subset view on a firm and individual performance of female CEOs to examine executive compensation. Third, my scope of analysis expands to S&P Composite 1500 companies. I use separate models to estimate the effect of gender diversity on firm risk by examining …

Using The Hierarchical Decision Model (Hdm) To Select A Sustainable Voice Over Internet Protocol (Voip) Provider, Fayez Alsoubaie

Engineering and Technology Management Faculty Publications and Presentations

The continued technological progression has instituted a modification in communication facets. Consequently, the use of the Voice over Internet Protocol (VoIP) has enhanced and technical researchers believe that this innovation will be at the center stage for future phone engagements. VoIP services are offered by different providers depending on the customer's unique personal or corporate requirement. Therefore, firms should undertake extensive researches to determine the most appropriate service providers that would optimize operations and improve productivity. In most cases, the choice of VoIP in a hierarchical organization is influenced by factors such as the number of users within various protocols, …

2019 January, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for January of 2019.

Sketchy Communication: An Experiential Exercise For Learning About Communication In Business, Camille Johnson, Linda Dunn-Jensen, Pamela Wells

Faculty Publications, School of Management

To be an effective communicator, students need to learn how to select the appropriate means of communication and be aware of potential obstacles. The model of communication process can be an effective framework for students to understand many pitfalls of the communication process. The described activity enables students to experience communication at different levels of richness (e.g., face to face, instant messaging, email) and with varying levels of feedback and noise. After completing the activity, students will understand the importance of precise, rich messages, seeking and providing feedback, and the difficulties that can occur at every step in communication.

The New Frontier Of Advertising: Computer-Generated Images As Influencers, Corliss Deionn Oglesby

UNF Graduate Theses and Dissertations

The use of computer-generated images as influencers of consumer opinions and behavior is an emerging advertising strategy. This research investigates the advantages and disadvantages of using computer-generated images (CGI) as influencers of human behavior from the perspective of promoting a brand. The power of electronic word of mouth (social media) and how it is incorporated in computer-generated images used as influencers is discussed as a major factor in consumer decision making. The social media account content of computer-generated images was analyzed by conducting a frame analysis to discern how computer-generated images are portrayed on social media. A frame analysis of …

Retaining Millennials: Values-Based Communication Tactics Employers Can Use To Appeal To A Supposed Risk-Adverse Generation, Erica Santillo

UNF Graduate Theses and Dissertations

Millennials are growing within the workforce, but they are becoming difficult to attract and retain for longer than two years at a time. In addition, Millennials have generational-specific values that are different than their predecessors. Identifying and applying these workplace expectations to organizational policies have made it challenging for leaders to appeal to this generation. Millennials desire five aspects from their workplace: work with a purpose, to be their own boss or work for a boss that is a mentor, a collaborative work environment, flexible work schedules, and work-life integration and/or work-life balance. Using a survey research method, this thesis …

Integrating Machine Learning In Law: A Precis Of Best Practices For Initial Law Firm Adoption, J. Mark Phillips

The Journal of Business, Entrepreneurship & the Law

Much of the mystery surrounding machine learning lays not just in how it functions, but in how it is applied. This is especially true in the field of law, where the implementation of artificial intelligence has lagged other fields. This précis distills best practices of machine learning implementation and applies them succinctly to the unique environment of law. Guiding principles and considerations are provided for the technology team, the nature of law firm data, and the commitment level of the adopting law firm.

Lindenwood Students Raise Over $1,700 In Bell Ring Challenge, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Most Campus Offices To Close Dec. 22-Jan. 1, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwell Employee Program Collects Over A Half Ton Of Food For St. Louis Area Foodbank, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Unlocking The Mysteries Of Weed And Mexico, Eddy Martinez

Capstones

An American biotech firm named Phylos Bioscience is interested in entering the Mexican marijuana market once it legalizes. Before it can do that, it must deal with the Mexican government and a conservative society.

https://eddymartinezcunyedu.atavist.com/figuring-out-the-mysteries-of-weed-and-mexico

Corporate Social Responsibility To-Come: A Derridean Interruption Of Transparency, Robert Foschia

Electronic Theses and Dissertations

This study investigated the relation between rhetorics of transparency and organizational action. Digging into CSR literature from a philosophy of communication perspective, this project seeks to determine if corporate social responsibility delivers on the promises it makes of a better world.

Drawing on the work of Jacques Derrida, the research first lays out his often overlooked contribution to the philosophy of communication, and then moves towards possible applications in deconstructing the perceived benefits of CSR, particularly in its transparent nature. By looking at organizational life from the Triple Bottom Line, this dissertation peels back the underlying rhetoric of planet, people, …

Lindenwood Alumnus To Receive National Award, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

A Discourse Analysis Of Diversity And Inclusion Terminology In The High-Tech Industry, Michelle Nader

Master's Theses

The field of Diversity and Inclusion is a growing interest within the High-Tech industry, particularly within the San Francisco Bay Area of California. To combat misconceptions of Diversity and Inclusion, this thesis aims to define and analyze the language used at 20 companies in the High-Tech sector. The trends, nuances, and practices of how companies use language in their programming and data dictates the direction of the company. This thesis investigates the underlying complexities of where Diversity and Inclusion is within the industry today and goals for the future. Findings from this research suggest that companies can strengthen their Diversity …

Impacts Of Globalization: Educational Reforms Shifts The Public Into A Recurrent Devalued Socioeconomic Era For Minorities, Jacqulyn Washington

Master's Theses

This article delves into the breakdown of the impact globalization have on the success of minorities in urban centers. While expanding on the many factors that contribute to the success of minorities, it informs the reader how education, being a huge indicator of success, has been underserved to the poor and minorities. Lacking many resources, this blockage has been further strained through the local government, multinational corporations, educational reforms, and Translocal politics.

Steffes Selected As Top Professor In Reader Poll, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

First Robotics Competition Announcement At Lindenwood Jan. 5, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Ada News - 12/10/2018, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Merger And Acquisition Integration: Exploring Uncertainty From The Perspective Of The Middle Manager, Joseph J. Pazmany

Dissertations

Purpose. The purpose of this qualitative study was to explore middle managers’ perceptions about how organizations managed job-related, structural, and strategic uncertainty during a merger and acquisition (M&A) integration process. Furthermore, this research investigated what strategies middle managers perceived effective and ineffective for managing uncertainty and recommendations for managing uncertainty during future integrations.

Methodology. This qualitative study utilized a phenomenological research design that collected data through open-ended interviews. Fifteen middle managers participated in the study and were asked 12 questions that explored their perceptions about managing uncertainty during an M&A integration.

Findings. Overall, participants perceived strategic uncertainty …

Lindenwood Business Students Manage $100,000 Portfolio, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Commencement Ceremonies Set For December 15 At Family Arena, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Project Renew Worcester, Danni Yue, Amy Zhang, Jing Han, Omid Ashrafi, Yiming Xu

School of Professional Studies

n The client for this capstone project is RENEW Worcester which is a fledgling solar power project whose main goals are to bring renewable energy in the form of solar power into local, primarily low-income communities and are committed to the mission of making the transition off of fossil fuels to clean, renewable power. Based in Worcester, Massachusetts, they are a local chapter of Co-op Power which is a consumer-owned sustainable energy cooperative (co-op) made up of numerous different local chapters all over the New England area as well as the state of New York. The problem that we will …

Did Hollywood Take Theatre "By Hook Or By Crook?", Catherine S. Wright

Graduate Theses/Dissertations

Hollywood and Theatre have been partners in producing entertainment for over 100 years. The relationship was fruitful for both parties, but Hollywood moguls and playwrights battled over ownership of the work and crafting of its creative nucleus, story and character. Theatre was the dominant entertainment right before the rise of motion pictures. Once Hollywood’s talkies closed the curtain on silent films, playwrights had a high creative worth to movie makers. In the cinema, story and dialogue were essential for its survival and growth. Playwrights were courted by the Hollywood studio heads but were not offered equal partnership as they were …

2018 December, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for December of 2018.