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Business and Corporate Communications Commons

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2016

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Full-Text Articles in Business and Corporate Communications

Lindenwood's Harris Named National Defensive Player Of The Year, Lindenwood University Dec 2016

Lindenwood's Harris Named National Defensive Player Of The Year, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Parallel Session: Re-Clarification Of Corporate Character Scale (Davies Et Al., 2003) In Upscale Hotels, Dr. Mozard Mohtar, Dr. Norbani Che Ha, Dr. Zalfa Laili Hamzah Dec 2016

Parallel Session: Re-Clarification Of Corporate Character Scale (Davies Et Al., 2003) In Upscale Hotels, Dr. Mozard Mohtar, Dr. Norbani Che Ha, Dr. Zalfa Laili Hamzah

International Conference on Marketing

This study examines the robustness of corporate character scale (CCS) in hotel industry in Malaysia via parallel analysis of factor analytic methods. A total of 529 respondents were surveyed for the purpose with Shangri-La and Hilton as sample hotels. Principal Axis Factoring and Principal Component Analysis and LISREL 8.8 were used to analyze the scale. Results show four instead of five factors scale and all factors meet necessary validity and reliability requirements.


Communications Student Named To List Of Influential St. Louis African-Americans, Lindenwood University Dec 2016

Communications Student Named To List Of Influential St. Louis African-Americans, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Parallel Session: The Impact Of Industry Type, Business Age And Size On Proactive And Responsive Customer Orientation (Market Strategy), Corrinne Lee, Norbani Che Ha Dec 2016

Parallel Session: The Impact Of Industry Type, Business Age And Size On Proactive And Responsive Customer Orientation (Market Strategy), Corrinne Lee, Norbani Che Ha

International Conference on Marketing

This study investigates on proactive customer orientation and responsive customer orientation among business units operating in the technology, information, communication and entertainment (TICE) industry of Malaysia. The impact of the demographic factors of these business units on proactive and responsive customer orientation is examined. The results revealed that the business unit size has statistically significant impact on the variables of interest. The difference in t he business unit size based number of employees has an influence on both the proactive and responsive constructs. In contrast, the difference in the business unit size based on the amount of annual sales turnover …


Community College Purchases Former Lindenwood Nursing Facility In Dardenne Prairie, Lindenwood University Dec 2016

Community College Purchases Former Lindenwood Nursing Facility In Dardenne Prairie, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Incorporating Experiential Theory Into Virtual Strategic Planning Processes, Chris Perkins Dec 2016

Incorporating Experiential Theory Into Virtual Strategic Planning Processes, Chris Perkins

Capstone Collection

Experiential learning theories, such as David Kolb’s Experiential Learning Cycle (2015) contribute to more than just learning environments. In this Training Course Linked Capstone I facilitated a six-week strategic planning workshop for the Diversity and Inclusion Advisory Group (DIAG) of AFS-USA, an intercultural youth exchange organization. Kolb’s cycle acted as framework for the workshop. The DIAG operates as a virtual team, with members across the United States, therefore I designed the workshop for implementation via the internet and telephone conversation. I consulted research on virtual team structure and participatory practices in strategic planning in order to design a program which …


Ada News - 12/12/2016, American Dental Association, Publishing Division Dec 2016

Ada News - 12/12/2016, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Center For Economics And The Environment Ranked Among World’S Best, Lindenwood University Dec 2016

Center For Economics And The Environment Ranked Among World’S Best, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Eighth Consecutive Military Friendly Designation Followed By Gold Award, Lindenwood University Dec 2016

Eighth Consecutive Military Friendly Designation Followed By Gold Award, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


An Analysis Of The Application Of Project Management In Different Ministry Models, Ryan L. Flora Dec 2016

An Analysis Of The Application Of Project Management In Different Ministry Models, Ryan L. Flora

Senior Honors Theses

Project management provides guidelines for the implementation of systems to make processes more effective and efficient. One emerging field in which project management application benefits are being discovered is ministry and nonprofits, specifically Christian ministry. Although there are many different denominations in Christianity, they can all essentially be separated into two categories: Seeker Oriented Ministries, and Traditional Ministries. This thesis will attempt to provide a synopsis of the applications of project management in both ministry types, as well as a comparative analysis of the similarities and differences between the two styles.


New Football Coach Excited To Begin, Lindenwood University Dec 2016

New Football Coach Excited To Begin, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Nearly 800 Graduates To Take Part In December 2016 Commencement, Lindenwood University Dec 2016

Nearly 800 Graduates To Take Part In December 2016 Commencement, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Hockey Alum Wins Coveted Ncaa Award, Lindenwood University Dec 2016

Hockey Alum Wins Coveted Ncaa Award, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


The Transition Experiences Of International Graduate Students In Clark University School Of Professional Studies, Xuesong Huang, Mingyang Lian, Dang Trung, Jay Sheth, Yuwei Yang, Irina Klimenko Dec 2016

The Transition Experiences Of International Graduate Students In Clark University School Of Professional Studies, Xuesong Huang, Mingyang Lian, Dang Trung, Jay Sheth, Yuwei Yang, Irina Klimenko

School of Professional Studies

In the last decade, the School of Professional Studies at Clark University has witnessed a sharp increase in international students. More and more international students in the millennial generation have entered the School of Professional Studies pursuing one of the two-year graduate programs: Master of Science in Professional Studies, Master of Science in Public Administration, and Master of Science in Information Technology. In the past, working adult student dominant the program. These students already had a career outside the classrooms before them came to study. The millennial international students have generated new adjustment problems. Some of the transition issues of …


Professional Product Review Vol. 11 No. 3, American Dental Association, Council On Scientific Affairs Dec 2016

Professional Product Review Vol. 11 No. 3, American Dental Association, Council On Scientific Affairs

Professional Product Review

A user-friendly newsletter from the ADA Council on Scientific Affairs offering scientifically sound, unbiased, and clinically relevant information to member dentists about professional dental products tested by the ADA. This collection is historical and may not reflect current standards. For up-to-date information contact the ADA.


Cross-Cultural Differences In Concrete And Abstract Corporate Social Responsibility (Csr) Campaigns: Perceived Message Clarity And Perceived Csr As Mediators, Soojung Kim, Jiyang Bae Dec 2016

Cross-Cultural Differences In Concrete And Abstract Corporate Social Responsibility (Csr) Campaigns: Perceived Message Clarity And Perceived Csr As Mediators, Soojung Kim, Jiyang Bae

Communication Faculty Publications

Guided by Hofstede’s (Culture’s consequences: Comparing values, behaviors, institutions, and organizations across nations, 2001) cultural value of uncertainty avoidance, this study tests whether the effect of concrete vs. abstract CSR campaign messages on attitude toward the company and purchase intention varies by cultural difference in uncertainty avoidance and whether such effect is mediated by the perceived clarity of the message and perceived CSR. Lab experiments were performed in the U.S. and South Korea with American and Korean college students. Two-way ANOVA results revealed the relative advantage of concrete message on attitude toward the company and purchase intention among Koreans (vs. …


Using Relationship Theory To Improve Stem Outreach To Corporations: A Case Study For Starbase Los Alamitos, Mark Gibson Dec 2016

Using Relationship Theory To Improve Stem Outreach To Corporations: A Case Study For Starbase Los Alamitos, Mark Gibson

Journalism

The goal of this study was to improve corporate outreach efforts for an educational program called Starbase Los Alamitos. This Starbase program is part of a larger effort by the Department of Defense to improve STEM (science, technology, engineering, and mathematics) education in the United States.

This study was guided by the following research question: How can STEM programs use relationship management theory to improve corporate outreach? A review of the literature was performed and this study used relationship theory to design eight questions for a four person focus group. Control and treatment websites were identified. Participants were shown the …


2016 December, Office Of Communications & Marketing, Morehead State University. Dec 2016

2016 December, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for December of 2016.


Simulations For Crisis Communication: The Use Of Social Media, Siyoung Chung Dec 2016

Simulations For Crisis Communication: The Use Of Social Media, Siyoung Chung

Research Collection Lee Kong Chian School Of Business

Simulations have been widely used in crisis and emergency communication for practitioners but have not reached classrooms in higher education. The purpose of this study was to investigate the effects that simulations using social media have on learning of crisis communication among college students. To explore the effects, a real-time crisis simulation activity using social media are created for 132 undergraduate students enrolled at a business school. Both quantitative and qualitative data collected from pre- and post-simulation surveys are used to investigate the benefits of simulations on learning and identify the challenges the participants experienced.


The Buzz: Lindenwood App Brings News To You, Lindenwood University Nov 2016

The Buzz: Lindenwood App Brings News To You, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Key Offices Open On Limited Basis During Holiday Break, Lindenwood University Nov 2016

Key Offices Open On Limited Basis During Holiday Break, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Ada News - 11/21/2016, American Dental Association, Publishing Division Nov 2016

Ada News - 11/21/2016, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Space Traffic Management Concepts Leveraging Existing Frameworks, Stephen K. Hunter Nov 2016

Space Traffic Management Concepts Leveraging Existing Frameworks, Stephen K. Hunter

Space Traffic Management Conference

Leveraging existing U.S. regulatory frameworks, as well as international organizations, will dramatically shorten the time needed to develop an effective Space Traffic Management concept. Both the Department of Defense and the Department of Transportation have been working with the U.S. Congress to define and develop a Space Traffic Management concept that will allow the Office of Commercial Space Launch to begin a new mission that will help to ensure the safety and resilience of the space domain. Outside observers can easily see forward progress toward this, still, undeveloped concept. This paper explores potential final U.S. Space Traffic Management concepts that …


Men's Water Polo Captures Third Straight Title, Lindenwood University Nov 2016

Men's Water Polo Captures Third Straight Title, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


University Closes Investigation Into Threatening Statement, Lindenwood University Nov 2016

University Closes Investigation Into Threatening Statement, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Annual Christmas Walk Scheduled For Nov. 27, Lindenwood University Nov 2016

Annual Christmas Walk Scheduled For Nov. 27, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Ada News - 11/07/2016, American Dental Association, Publishing Division Nov 2016

Ada News - 11/07/2016, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Students Are Winners With New Ssm Agreement, Lindenwood University Nov 2016

Students Are Winners With New Ssm Agreement, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Redesigned Lindenwood Website Wins Silver At 2016 W3 Awards, Lindenwood University Nov 2016

Redesigned Lindenwood Website Wins Silver At 2016 W3 Awards, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Deutsche Telekom’S Spying Scandal: An International Application Of The Image Repair Discourse, Roxana Maiorescu Nov 2016

Deutsche Telekom’S Spying Scandal: An International Application Of The Image Repair Discourse, Roxana Maiorescu

Emerson Authors, Researchers, & Creators

This analysis expands on the image restoration discourse and adapts it to the German business environment. It takes into account the cultural dimensions of uncertainty ambiguity and long-term orientation (Hofstede, 2011) to analyze Deutsche Telekom’s image repair attempts in the aftermath of a spying scandal. The results reveal that the strategies of mortification and reduce offensiveness emerged within the frame of corrective action while denial was present in the overarching theme of transcendence. The use of corrective action and transcendence as larger frames for crisis communication meets the stakeholders’ expectations in terms of a systematic overview of details and a …