Open Access. Powered by Scholars. Published by Universities.®

Business and Corporate Communications Commons

Open Access. Powered by Scholars. Published by Universities.®

Discipline
Institution
Keyword
Publication Year
Publication
Publication Type
File Type

Articles 1141 - 1170 of 5992

Full-Text Articles in Business and Corporate Communications

Her Picture Is Worth A Thousand Words: An Investigation Into The Relationship Between Resume Photos And Perceived Morality, Hannah Daab May 2021

Her Picture Is Worth A Thousand Words: An Investigation Into The Relationship Between Resume Photos And Perceived Morality, Hannah Daab

Honors College Theses

It was once believed that a woman’s physical appearance benefited her in many aspects of life, including her career. Following the progression of the #MeToo movement, society has seen beauty become a liability for women in the workplace. This investigation dives into this phenomenon and redirects the focus to an earlier point in the timeline of a female’s professional career: the hiring process. Specifically, this paper begins to uncover an answer to the long- standing question of whether or not a woman should include a photo of herself on her resumé or CV. Across two quantitative studies, I investigate whether …


The Relationship Between Religious Freedom In America And The Current And Future Workplace, Liz Spence May 2021

The Relationship Between Religious Freedom In America And The Current And Future Workplace, Liz Spence

Management Undergraduate Honors Theses

In regards to religious freedom, the current climate in America is ambiguous and sensitive. This has carried over into the workplace and will continue to affect the way that leaders must manage their employees. This study contains a survey that addresses historical cases dealing with religious freedom, personal experiences in the workplace, and finally, questions regarding the ideal workplace and leadership. This study also includes in-depth interviews of current employees in a variety of careers that adhere to a religion. The paper concludes with a summary that explores how managers should react in the future to the findings in this …


The Five Essential Building Blocks To Becoming A Top Twenty-Five Supply Chain Program, Phillip Necessary May 2021

The Five Essential Building Blocks To Becoming A Top Twenty-Five Supply Chain Program, Phillip Necessary

Supply Chain Management Undergraduate Honors Theses

The overall intention of this research is to develop aspiring programs to reevaluate their institutions and begin growing their program with lessons from other leading institutions—the more comprehensive, educated, and driven students in the Supply Chain industry, the better.

The Supply Chain Management sector has grown substantially in the last fifteen to twenty years; the current placement rate of undergraduates is eighty-five to one hundred percent after graduation (Damast, 2015). This phenomenon correlates with international and domestic interest in information technology, economic dynamics, flexibility, and product availability, all of which have grown industry demand (Rob O'Byrne, 2020). In the last …


Employee Retention Rate, Lila Sorenson May 2021

Employee Retention Rate, Lila Sorenson

School of Professional Studies

This paper addresses the following problem regarding low employee retention rates in non-profit mental health organizations, specifically at NFI. The problem at hand is that majority of staff at NFI have an average length of stay of one year or less. The purpose of this paper is to address the current problem and hypothesize factors that could impact the low retention rates. Additionally, the purpose of the paper is to brainstorm potential solutions regarding the low retention rates and suggestions of how to implement the solutions. The documents contained in this paper include data analysis of employee average length of …


A Sweet Future For Sugar Makery: A Deeper Dive Into Small Business Consulting, Samuel Lauritsen May 2021

A Sweet Future For Sugar Makery: A Deeper Dive Into Small Business Consulting, Samuel Lauritsen

Theses/Capstones/Creative Projects

This case study investigates a local candy store in Glenwood and Council Bluffs Iowa. Processes, consistency and concise planning promoted the rapid growth of Sugar Makery into two locations in three short years. Results from the analyses indicate that the main problem facing Sugar Makery is sustaining its differentiated strategy from new industry entrants, key recommendations to sustain its success are presented. Every company has its own strengths, weaknesses, opportunities, and threats. The key is identifying each to be able to capitalize on competitive advantages, mitigate the damage done by weaknesses, take advantage of opportunities and create plans to avoid …


How Has Covid-19 Affected Financial Gains Of Big-Tech Companies?, Erin Flanigen May 2021

How Has Covid-19 Affected Financial Gains Of Big-Tech Companies?, Erin Flanigen

Finance Undergraduate Honors Theses

This study investigates the impact of the COVID-19 pandemic on the financial returns received by Big-Tech companies in order to predict future financial returns and related business activities. The main objectives of this paper are to delineate business models and financial statements of Big-Tech companies prior to and during the COVID-19 pandemic, present ample, relevant economic information regarding COVID-19, and encompass the effects of COVID-19 on global economies. This study then predicts the future economic effects of COVID-19 on Big-Tech companies. The selected Big-Tech companies included in this study are Facebook, Alphabet (Google), Apple, Microsoft, and Amazon; each company saw …


Exploring The Impact Of Coronavirus Response Policies On The Long-Term Financial Health Of Sports Leagues Around The World, Alexander Seager May 2021

Exploring The Impact Of Coronavirus Response Policies On The Long-Term Financial Health Of Sports Leagues Around The World, Alexander Seager

Finance Undergraduate Honors Theses

This paper will outline and explore the responses of leagues in the United States and Canada, the United Kingdom, and Spain, with an emphasis on how these decisions affected the overall financial health of sports leagues within them.

While the brunt of the Coronavirus can be felt in nearly all facets of life, the goal of this paper is to research policies specifically tied to sports. There is much more to the COVID response than simple economics, but the scope of this paper is to dig into sports and the financial health of leagues moving forward. The intention is not …


Uri And Its Students: A Contract For The Provision Of A Safe Environment, Danielle Joan Beatrice May 2021

Uri And Its Students: A Contract For The Provision Of A Safe Environment, Danielle Joan Beatrice

Senior Honors Projects

DANIELLE BEATRICE (English; Philosophy; Business) URI and Its Students: A Contract for the Provision of a Safe Environment

Sponsor: Judith Swift (Communication Studies, Coastal Institute)

When students begin to attend college, they expect to be consumed with busy schedules, heavy workloads, and an exciting social life. Students do not anticipate being in dangerous situations. However, this does not mean that such situations do not occur. Therefore, it is essential to teach students to be active participants in educating themselves and their peers regarding prevention and response to emergency situations. My Honors Project aims to increase the awareness of safety-related issues …


The Apparel Industry And The Lasting Impact Of Fast Fashion, Katelyn Collison May 2021

The Apparel Industry And The Lasting Impact Of Fast Fashion, Katelyn Collison

Marketing Undergraduate Honors Theses

Personal style is how everyone expresses their individuality and personality; there is nothing inherently wrong with wanting to buy clothes to do that. The issue arrives when big corporations take advantage of this and sell products to consumers that end up hurting rather than healing. It is often forgotten how much of an impact big business has on our everyday lives; they can affect our economy, our atmosphere, or even our daily interactions. Customers are beginning to realize that there are positive and negative consequences to their purchases. On one hand, shopping is a great way to boost the economy, …


The Pandemic Intern Of Nestlé Usa, Brenna Rose Beck May 2021

The Pandemic Intern Of Nestlé Usa, Brenna Rose Beck

Marketing Undergraduate Honors Theses

Over the summer of 2020, I had the privilege to intern with Nestlé USA (NUSA), a sector of the multinational food and beverage processing conglomerate corporation that is headquartered in Vevey, Switzerland. As of 2014, Nestlé is known as the largest food and beverage company in the entire world. Over the course of ten weeks, I was able to learn from an immense number of opportunities that were available to me while working for this corporation. Nestlé was founded in 1866 by Henri Nestlé, originally as the Anglo-Swiss Condensed Milk Company that was aimed towards leveraging a safe, long shelf-life …


The Effects Of Corporate Social Responsibility On Consumer Behavior And Buyer Attitudes, Bailey Dial May 2021

The Effects Of Corporate Social Responsibility On Consumer Behavior And Buyer Attitudes, Bailey Dial

Marketing Undergraduate Honors Theses

With the size and scope of Corporate Social Responsibility’s (CSR’s) presence in corporate America and beyond, this thesis dives into the history, composition, and application of a CSR framework within an organization. This thesis also reports the results of a survey of students to apprehend the framework’s external impacts on consumers, including brand perceptions and purchase decisions. Most individuals have experienced some degree of exposure to CSR in their professional lives. Levels of awareness and liking towards both the CSR framework and its application demonstrate a direct impact on consumers’ buying processes and company judgements.


The Bridge To Closing The Green Gap, Samantha Rife May 2021

The Bridge To Closing The Green Gap, Samantha Rife

Marketing Undergraduate Honors Theses

In today’s society, we have seen the theme of green consciousness and sustainability become more prevalent as the years pass by. Even as this concept seems to increase in consumer engagement there is not a proportional increase in consumer behavior. This is what is referred to as the gap between green consciousness and green consumerism. Many believe the root of this issue can be solved by increasing regulations. However, I believe this gap can be narrowed by using brands to shift consumers behaviors through their message. The main question that I want to focus in on is, “Can a brand …


Arbor Day Foundation Tree Programs Recommendations Report, Lane Knott, Mary Morton, Peyton Walker, Haley Faust, Kyler Caverzagie, Alex Sanchez May 2021

Arbor Day Foundation Tree Programs Recommendations Report, Lane Knott, Mary Morton, Peyton Walker, Haley Faust, Kyler Caverzagie, Alex Sanchez

Honors Program: Senior Projects (Public)

Executive Summary

Project Description

We explored ways for the Arbor Day Foundation (ADF) to increase the value proposition for Tree Cities and Tree Campuses through application addendums and existing organizations.

Recommendation

We propose including an addition to the Tree City application for a grant awarded to Tree Cities that plant trees in underserved areas of the community.

We also recommend inviting Tree Campus to join the Alliance for Community Trees (ACT). Through membership, they will attend and participate in the Partners in Community Forestry Conference.

Rationale

The Tree City program is being under-utilized in connecting resources with communities. ADF can …


How The Level Of Job Complexity Impacts The Gender Wage Gap Across Occupations, Zytlaly Magaña Corona May 2021

How The Level Of Job Complexity Impacts The Gender Wage Gap Across Occupations, Zytlaly Magaña Corona

Electronic Theses, Projects, and Dissertations

The present study focused on unpacking the social and structural aspects of job complexity to better understand its effects on the gender wage gap. Previous research on the job complexity-compensation dynamic has primarily focused on cognitive complexity. Job complexity across occupations were examined using work activity data from O*NET and merging it with the Current Population Survey data sponsored by the U.S. Bureau of Labor Statistics (N=67,003). Results revealed that higher complexity jobs in this study yielded greater wage disparities across different occupations as predicted. Furthermore, physical activities and gaining knowledge from the Generalized Work Activities were the two most …


Three Essays On The Performance Evaluation Of Actively Managed Investment Funds, Qing Yan May 2021

Three Essays On The Performance Evaluation Of Actively Managed Investment Funds, Qing Yan

Graduate Theses and Dissertations

This dissertation investigates the performance of hedge funds and actively managed U.S. equity mutual funds.

The first chapter examines the relation between hedge funds and the low beta anomaly. Different conditions in the mutual fund and hedge fund industries should lead to different approaches with respect to the low beta anomaly. I find that, unlike most mutual funds, the average hedge fund tends to benefit considerably from the anomaly. About 2.3% per year of apparent alpha for the average hedge fund can be attributed to the low beta anomaly rather than manager skill. Low skill managers are the most reliant …


2021 May, Morehead State University. Office Of Communications & Marketing. May 2021

2021 May, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for May of 2021.


A Tale Of Two Companies: The Importance Of Public Relations Amidst The Shift Towards Corporate Activism, Olivia Schwab Apr 2021

A Tale Of Two Companies: The Importance Of Public Relations Amidst The Shift Towards Corporate Activism, Olivia Schwab

Honors Theses

By comparing the controversies that stemmed from Papa John’s John Schnatter and CrossFit’s Greg Glassman, some obvious public relations strategies stand out, including but not limited to understanding an audience, adapting to a changing environment, establishing a crisis communications plan, and taking controversial stands on issues close to the audience’s hearts. Most importantly though, if companies preach messages of social change, they must follow up on their stances with corrective action to do their best to help facilitate it in society.

While examining the history of corporate activism, it is clear why and how some corporations become the victims of …


Lindenwood Named To Fortune’S List Of Best Online Mba Programs, Lindenwood University Apr 2021

Lindenwood Named To Fortune’S List Of Best Online Mba Programs, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Social Psychology In Action!, Lindenwood University Apr 2021

Social Psychology In Action!, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


School Of Humanities Honors Top Students, Lindenwood University Apr 2021

School Of Humanities Honors Top Students, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Total Orbit Is Iten’S First Investor Readiness, Lindenwood University Apr 2021

Total Orbit Is Iten’S First Investor Readiness, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Spring Into Service Supports Community, Lindenwood University Apr 2021

Spring Into Service Supports Community, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


2021 Student Honors Convocation And Awards, Lindenwood University Apr 2021

2021 Student Honors Convocation And Awards, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Lindenwood’S School Of Education Provides Dei Training For The Collinsville School District, Lindenwood University Apr 2021

Lindenwood’S School Of Education Provides Dei Training For The Collinsville School District, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Bfa Alumni Collaborate With Local Business, Lindenwood University Apr 2021

Bfa Alumni Collaborate With Local Business, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Lindenwood Graduate Works With Local Bands, Lindenwood University Apr 2021

Lindenwood Graduate Works With Local Bands, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


The Importance Of Business Ethics As A Project Management Professional (Pmp®), James Burrows Apr 2021

The Importance Of Business Ethics As A Project Management Professional (Pmp®), James Burrows

Senior Honors Theses

The Project Management Professional (PMP®) certification is the most industry-recognized certification due to the rigorous requirements and credibility of the Project Management Institute (PMI), (Alexander, 2020). PMI requires members and certification holders to abide by the PMI Code of Ethics and Professional Conduct, which prioritizes four main value areas: responsibility, respect, fairness, and honesty (Project Management Institute, 2006). The following research and analysis aim to define each value area by connecting project management methodologies and ethical business dilemmas through each value area’s accompanying subsections.


Academic Affairs Names New Leadership, Lindenwood University Apr 2021

Academic Affairs Names New Leadership, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Corporate Social Responsibility And Financial Performance: Does Board Diversity Matter?, Ozgur Ozdemir, Murat Kizildag, Tarik Dogru, Ilhan Demirer Apr 2021

Corporate Social Responsibility And Financial Performance: Does Board Diversity Matter?, Ozgur Ozdemir, Murat Kizildag, Tarik Dogru, Ilhan Demirer

Hospitality Faculty Research

In this study, the moderating effect of board diversity on the complex relationship between corporate social responsibility (CSR) performance and financial performance is examined. The resource-based view of the firm and stakeholder theory are used as the theoretical foundation of the study. The hypotheses of the study are tested via fixed-effects regression using data for a sample of 1,234 firms and 5,102 firm-year observations for the period 2009–2013. The study finds evidence that CSR performance and financial performance are positively related, and the magnitude of this relationship is contingent on the level of board diversity. As corporate boardrooms become more …


Human-Machine Communication: Complete Volume. Volume 2 Apr 2021

Human-Machine Communication: Complete Volume. Volume 2

Human-Machine Communication

This is the complete volume of HMC Volume 2.