Business Commons^™

The Influence Of Internal Marketing On Employee Performance In The Ghanaian Public Sector: The Mediating Role Of Organizational Commitment, Francis Osei, Alfred Owusu, Collins Kankam-Kwarteng, Gertrude Agyemang

BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi

This research assessed the influence of internal marketing on employee performance in the public sector of Ghana, as mediated by organizational commitment. This research was conducted on a total of 300 public sector workers in Ghana, of whom 200 responses were received, representing a response rate of 66.6%. Purposive and convenience sampling techniques were adopted. The PLS-SEM technique was implemented to determine the associations among the variables. The research results reveal significant associations among internal marketing, employee performance, and organizational commitment. Moreover, a partial role is played by organizational commitment. The research findings indicate that the public sector, particularly Metropolitan, …

Communication Use In Non-Profit Maternal Health, Marliatou Barry

Student Theses and Dissertations

The promotion of maternal health centrally involves a communication strategy. Effective communication aids in recognizing current issues, determining potential fixes, and persuading others to take action. Therefore, nowadays it is very difficult to dispute the significance of communication in the healthcare industry.In the early 1980s, the World Health Organization (WHO) acknowledged communication as one of the add-on strategies to be employed in promoting health as a result of its pivotal role (WHO, 1984).

This thesis project uses a case study method to explore how non-profit organizations use communication strategies to influence various stakeholders about issues of maternal health. First, a …

The Evaluation Of Employee Tax Incentive During Covid-19 Pandemic: A Study On Commerce Industry In Jakarta, Umar Hamzah, Maria R.U.D. Tambunan

BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi

The Covid-19 pandemic has had impacts on various aspects of human life, particularly economic activities. In response to this situation, the government issued an income tax incentive policy for employees borne by the government (PPh 21 DTP) to maintain the purchasing power of the community, especially for employees during the pandemic. Until the end of 2020, the realization report of this incentive utilization was still low, reaching only 29.8% of the budget ceiling. This study aims to evaluate the PPh 21 DTP tax incentive policy using Dunn's policy evaluation criteria (2004). Policy evaluation covers aspects of effectiveness, efficiency, sufficiency, fairness, …

A Comparative Study On Contract-Based And Coproduction-Based Entrepreneurship Training Programs: A Study Case Of Jakarta Province, Fazlur Rahman Hassan, Muhammad Rizqy Anandhika, Maulana Fajrul Izzi

BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi

Training is essential to guide and equip SMEs with the necessary skill sets to adapt to the disruption of the COVID-19 pandemic. The budget limitation urged DKI Jakarta Provincial Government (DJPG) to change their conventional training program for SMEs and arrange an IT-based platform enabling all city entities, including private and non-private sectors, to participate in a coproduction scheme. This study employed the performance outcomes framework to examine the impacts of coproduction in entrepreneurship training for SMEs by comparing contract-based and coproduction-based training conducted by DJPG, including the impacts on the deliverables and budget. The results indicate that overall, coproduction-based …

Navigating Uncertainty: The Role Of Gold, Silver, Oil, Cryptocurrency, And Esg Indices In The Mena Region, Rahaf Zakaria Sakr

Theses and Dissertations

This study examines the effectiveness of various financial instruments as hedges and safe havens during different market conditions in the MENA region. It compares traditional safe-haven investments ( gold, silver, and oil) and non-traditional safe-havens (cryptocurrencies and ESG stocks) to determine which investments function better as hedges and safe havens during different market conditions. The data covers eight years, starting in 2015 and ending in early 2023. DCC GARCH is utilized to examine time variation in conditional correlations. This study finds that Gold, Silver, and cryptocurrency can be considered strong hedges to the MENA market on average and weak safe …

The Wall And The Bridge: Fear And Opportunity In Disruption’S Wake, Jay Nathan

Journal of Global Awareness

No abstract provided.

The Story Behind The Mouse: Transformational Leadership At The Walt Disney Company, Alexandra Liotopoulos

Journal of Global Awareness

This paper will focus on the evolving leadership styles and challenges associated with them for the global media and entertainment conglomerate, the Walt Disney Company. While it started as a family-owned business by two humble brothers with a dream to create and innovate, it has evolved into a multinational and multi-sectoral company serving audiences of all ages. The Walt Disney Company is a company that allows its fans to grow with it, as those who start as fans could eventually work for the company in various capacities. The purpose of this paper is to analyze the leadership styles of Walt …

How Cvs Health Creates Competitive Advantage Through Global Supply Chains, Aylin Santizo

Journal of Global Awareness

This research article is about how CVS Health operates and sustains its existence in the healthcare market. It also illustrates what makes CVS Health stand out from their competitors, and its position in the S&P sector. CVS Health started as a Consumers Value Store where all types of miscellaneous products were sold. Later CVS evolved, became a pharmaceutical company, and began to see more profit; eventually, they changed their company name to CVS Pharmacy to focus more on the healthcare aspect because it brought in more revenue. Expanding their healthcare services also helped expand the company’s market presence. Currently, the …

The Neglected Need For And The Effects Of Sustainability In Accounting Curriculum, Timothy G. Coville

Journal of Global Awareness

In 2013, the American Institute of Certified Public Accountants (AICPA) issued a paper that encouraged accountants to use their expertise and skills to “help an organization link sustainability activity to strategies using accounting measures, tools, theories, and techniques” AICPA (Oct. 2013 page 6). Later that same year, the Association to Advance Collegiate Schools of Business (AACSB) added “diversity, sustainable development, environmental sustainability, and other emerging corporate and social responsibility issues” to its accreditation standards for accounting programs AACSB (2013). All along sustainability, accounting continued to grow in importance, as evidenced by the percentage of S&P 500 companies that issue sustainability …

A Tool-Kit For Ethics Self-Assessment (Esa), Anna Karmanska

Journal of Global Awareness

The primary objective of this article is to present the concept of the original tool Tool-Kit for Ethics Self-Assessment (ESA), which was created to strengthen ethical values important in human conduct not only in the area of business but also in other fields of human activities.

The text includes a reflection on the search for a universal set of ethical values, a presentation of the context important for undertaking the related initiatives following “An Appeal for a Global Ethics Framework & A Tool-Kit for Ethics Self-Assessment,” a general description of the process of creating and characterizing the …

Notes From The Editor, Jay Nathan

Journal of Global Awareness

No abstract provided.

Letter From The Editor, Jay Nathan

Journal of Global Awareness

No abstract provided.

2023-May-29-Their Memory Lives On, University Marketing And Communication, East Tennessee State University

ETSU News

(May 29, 2023) — Beginning after the American Civil War, Memorial Day has its roots as a day of remembrance for those who have died during United States military service.  

 

In the decades following, communities, cities and states began observing the event.

ETSU pays tribute to veterans

Now a federal holiday, Memorial Day sees scores of Americans visit cemeteries and memorials, usually placing an American flag at gravesites.  

 

In that spirit, ETSU looks back at former students who gave their lives in service of their country. These veterans are part of the storied history of ROTC at ETSU, now celebrating …

A Talent Management Based Framework For Developing Sustainable Quality Of Work Life In Architectural Design Firms In Egypt, Ayman Ahmed Ezzat Othman, Marwa Naguib Elwazer

Architectural Engineering

Purpose –This research aims to develop a talent management (TM) based framework to achieve a sustainable quality of work life (QWL) in architectural design firms (ADFs) in Egypt.

Design/methodology/approach – A research methodology consisted of literature review, case studies and a survey questionnaire, was designed to achieve the abovementioned aim. Firstly, the literature review was used to investigate the work environment’s demotivating factors in ADFs, TM strategies and process to depict the relationship between developing sustainable QWL and TM and finally explore how TM can assist in achieving Egypt’s vision 2030. Secondly, three case studies of ADFs from Denmark, Norway …

Artificial Intelligence: Interactive Effect Of Google Classroom And Learning Analytics On Academic Engagement Of Business Education Students In Universities In Nigeria, Friday Ekahe Abanyam (Ph.D), Nathaniel Ifeanyi Edeh (Ph.D), Victor Attah Abanyam (Ph.D), Jossica Isioma Obimgbo (M.Ed), Felicia Ogonna Nwokike (Ph.D), Promise Emeka Ugwunwoti (Ph.D), Victoria Obiageli Nnamani (M.Ed), Fabian Ugbe Udida (M.Ed), Anthonia Ngozi Ibelegbu (Ph.D), Joseph Tunga Yaro (M.Ed), Ozioma Patience Nwokedi (M.Ed), Joseph Bonglo Kingsley (M.A), Benuh Adama Idris (Ph.D)

Library Philosophy and Practice (e-journal)

The zeal to determine an interactive digital learning environment that supports students’ academic engagement and improve learning outcome necessitated this study. The study adopted quasi-experimental and non-equivalent control-group research design. We used purposive sampling technique to select the sample for the study. Also, the study draws from longitudinal research survey responses of 422 undergraduate marketing students from four universities in South-South Nigeria to test the study hypotheses. The universities include University of Calabar (UNICAL), Ambrose Alli University, Ekpoma (AAU), University of Uyo (UNIUYO), and Delta State University Abaraka, (DSUA). While students of UNICAL and AAU formed the treatment groups, …

Clarifying The Role Of E-Government Trust In E-Government Success Models: A Meta-Analytic Structural Equation Modeling Approach, Apeksha Hooda, Parul Gupta, Anand Jeyaraj, Yogesh K. Dwivedi

Management Information Systems Faculty Publications

E-government implementation success is of critical importance for nations. Prior information systems (IS) success models emphasize the effects of information quality, service quality, system quality, and user satisfaction but do not consider e-government trust. This study incorporates e-government trust into the IS success model and empirically tests the model on empirical findings reported in 67 prior studies using meta-analysis methods and structural equation modeling. Our analysis shows that: a) information quality, service quality, system quality, and user satisfaction influence e-government trust, and b) system use mediates the effect of e-government trust on intention to use e-government systems in the future.

Impact Of Perceived Corporate Social Responsibility On Peer-To-Peer Accommodation Consumers’ Repurchase Intention And Switching Intention, Songshan Huang, Xuequn Wang, Hua Qu

Research outputs 2022 to 2026

The development of peer-to-peer (P2P) accommodation market has seen multiple platforms providing booking services to consumers. As such consumers’ switching intention is equally important as repurchase intention to platform operators. This study applies cue utilization theory to study the effects of perceived corporate social responsibility (CSR) on P2P accommodation consumers’ repurchase intention and switching intention through trust and privacy risk. The study results show that the three dimensions (i.e. environmental, economic, and ethical) of perceived CSR have positive effects on trust, which increases repurchase intention but reduces switching intention; the environmental dimension of perceived CSR has a negative effect on …

"Church On My Couch": Predicting The Future Impact Of Online Ministry Based On The Impact During Covid-19, Samukeliso Mabarani, Sikhumbuzo Dube

Adventist Human-Subject Researchers Association

With “everything from home” as the new norm, “how does the use of digital platforms impact Adventist education, community engagement, and spiritual outreach?” Using a quantitative approach, we draw insights from online ministry during Covid-19 and use the insights to predict the future impact of online ministry statistically.

The Extent Of Faculty Development In Private Higher Institutions In Ghana, Isaac Ohene Ankomah, Sanderson Kyeraa Yeboah

Adventist Human-Subject Researchers Association

The success of every higher education institution is evidenced by its effectiveness in achieving its institutional goals as specified in the form of attributes or institutional outcomes. Guided by the Institutional Outcomes Mapping of a private university as the framework, this research assessed the achievement of how faculties are developed in the three core attributes: Training, Coaching, and Mentoring in the private tertiary institutions in Ghana.

Globalizing Investments: Enhancing Retail Investor Portfolios Through Cross-Asset International Diversification, Charlotte T. Kline

University Honors Theses

Diversification is frequently reiterated, but for the standard retail investor, the what, how, and why often slide between the cracks. Diversifying internationally appears even more seldom discussed. A wealth of research has been integrated throughout this paper to focus on the what, how, and why of foreign diversification, all from a retail investor's perspective. This synthesis provides a comprehensive background followed by a discussion of a variety of asset classes available for diversification and biases and factors that lead to these gaps in diversification. The findings were divided into two categories: possible asset classes favorable to international diversification and causes …

Do Firms Overreact To The Enactment Of Corporate Laws: Evidence From Anti-Price Gouging Laws, Mario Marshall

USF Tampa Graduate Theses and Dissertations

The enactment of state corporate laws increases attention to issues related to price fairness.I present evidence that firms become less efficient in generating margins but not revenue upon enacting anti-price gouging laws. This finding is consistent with a prediction of salience theory that increased attention to unfair pricing induces firms to adopt more conservative pricing strategies. I provide evidence that companies that are more sensitive to unfair pricing risks have larger changes in efficiency. The results are consistent with the salience theory of choice and imply that attention that corporate laws generate may substantially impact firms.

A Model Of Talent Management In A Faith-Based Institution: An Appreciative Inquiry, Kepha O. Pondi, Edivaldo S. Abel

Adventist Human-Subject Researchers Association

Higher Educational Institutions (HEI) struggle to attract and retain talented employees to remain competitive. An appreciative inquiry using theory of attractive quality was conducted to develop a Talent Management Model (TM) to attract and retain talents. The themes that emerged included transparency in recruitment, workforce diversity, institutional mission, values and image, and work environment.

Covid-19 In Casinos: Analysis Of Covid-19 Contamination And Spread With Economic Impact Assessment, Anastasia (Stasi) D. Baran, Jason D. Fiege

International Conference on Gambling & Risk Taking

Abstract:

The COVID-19 pandemic caused tremendous disruption for casinos, with the virus causing various lengths of shutdowns, capacity restrictions, and social distancing strategies such as machine removals or section closures. Although most of the world has now eased off these measures, it is important to review lessons learned to understand, and better prepare for similar circumstances in the future. We present Monte Carlo slot floor simulation software customized to simulate players spreading COVID-19 on the slot floor. We simulate the amount of touch surface contamination; the number of potential surface contact exposure events per day, and a proximity exposures statistic …

Finding The Invisible At-Risk Player - Using Technology To Help Identify Customers Spending Beyond Affordable Limits, Tony Schellinck Dr.

International Conference on Gambling & Risk Taking

Abstract:

This session will highlight the value of a new EGM Affordability Model specifically adapted for changes in play due to COVID-19. Affordability of play has become a critical regulatory priority that is gaining greater traction worldwide as a gaming provider responsibility. The research presented here can inform a more sophisticated approach that is easy to operationalize, does not require a burden of proof on operators, and simultaneously yields greater results in identifying players spending beyond their abilities. The authors conducted research from 2014-2020, interviewing 10,500 regular electronic machine gamblers in land-based casinos in three countries administering the PGSI and …

The Critical But Overlooked Player Protection Tool: Self Care For Customer Facing Staff, Stacy Shaw, Jay Robinson

International Conference on Gambling & Risk Taking

BACKGROUND

Like many things, the need for self-care for staff came to light because of the pandemic. Every day, Oregon Lottery staff would go out and deal with angry, frightened, confused, frustrated, and sometimes aggressive players and retailers. People struggling with all kinds of stress, acting out and exhibiting behaviors that might normally suggest the need for an RG conversation. We started to hear that the staff was feeling overwhelmed, burned out, powerless, unheard, unappreciated, unable to connect. We were asking them to promote RG during this difficult time - but we had not given them the tools they needed …

The Effect Of Organizational Communication On Employee Work Passion, Sanderson Yeboah, Isaac Ohene Ankomah

Adventist Human-Subject Researchers Association

This research addressed the requirements and preferences of employees from their employers, and as a result, it explains the relationship between organizational communication and employee work passion in Ghana's private universities. Organizational communication has an impact on employees' choices to stay or quit a firm. There is a justification that organizational communication and employee work passion are inextricably linked.

Meeting Physical Needs Of Vulnerable Communities To Intersect With Spiritual Needs, Joy Kauffman, Audrey Ahwan, Ronda Christman

Adventist Human-Subject Researchers Association

This presentation will describe the FARM STEW Certified Home study and participants current health practices. The majority of the participants reported that they had a tippy tap (sink with soap or ash). Many had a garden growing fresh vegetables and were participating in the savings account/ VSLA.

Gauging The Effect Of Buyer Vs. Seller Initiation Of Customer Value Creation On Buyer Loyalty In Large B2b Sales Relationships, George Talbert, Earl D. Honeycutt Jr., Subhashish Samaddar

Engaged Management ReView

This study addresses two central questions: Is it important to determine whether the salesperson or the buyer initiates value creation in large business-to-business (B2B) selling environments? Furthermore, does the mode of initiation – buyer or seller – later influence customer attitudes toward the sales interaction? Value creation is necessary for large B2B sales situations because customized solutions often are required to meet customer needs. This empirical study compares buyer and seller initiators of value creation in B2B dealings and analyzes which actor most positively affects customer perceptions. In a study of 142 senior-level managers at buyer organizations

who participated in …

Nonprofit Fundraising And Social Identity, Jeff Gold

Engaged Management ReView

The purpose of this topic paper is to determine whether nonprofits can increase their fundraising capabilities by better managing their donors’ social identities. The nonprofit sector in the United States generated nearly $1.9 trillion in gross output, is estimated to contribute 5.6% toward the country’s $25.5 trillion in gross domestic product (GDP), and contributes immeasurable benefits to society. The industry continues to face challenges as the demand for services has increased and fundraising difficulties persist. This article analyzes peer-reviewed articles focused on nonprofit fundraising using a systematic approach. My findings suggest that one of the keys to effective nonprofit fundraising …

The Las Vegas Loyalty Battle Is Over. What’S Next?, Oliver Lovat

International Conference on Gambling & Risk Taking

The strategic mission by Las Vegas casino operators to capture customer loyalty over the past decade has been a success. In 2021, 57% of visitors were generally loyal to a particular resort, compared to 32% in 2011. Only 7% of visitors were not a member of any rewards program in 2021, compared to 16% in 2011.

This has consequences for new market entrants who face a greater challenge to capture customers in a more mature, consolodated and strategic business environment.

Moreover, the drivers of loyalty remain different within the various customer segments, with the new generation of visitors responding less …