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Full-Text Articles in Business

The Impact Of Buyer Needs On Perceived Trade Show Effectiveness, Rj Fryan Jan 2020

The Impact Of Buyer Needs On Perceived Trade Show Effectiveness, Rj Fryan

Doctor of Business Administration (DBA)

The personal needs of professionals within the steel industry have the potential to influence sales and marketing activities. In a business-to-business setting, trade shows stand out as industry-accepted sales and marketing activities. While previous research has explored trade show strategies by examining various aspects of operational functions, a gap exists in the literature surrounding the attendees and their needs. Using three of Maslow’s needs classifications, this study seeks to explore the relationship between trade show attendees’ needs and their perceptions of trade show effectiveness and post-show purchase intention.


Self-Determination Theory And Pharmaceutical Salespeople: Does Motivational Orientation Of U.S.-Based Pharmaceutical Salespeople Influence Sales Performance?, Brandon Gilbert Jan 2020

Self-Determination Theory And Pharmaceutical Salespeople: Does Motivational Orientation Of U.S.-Based Pharmaceutical Salespeople Influence Sales Performance?, Brandon Gilbert

Doctor of Business Administration (DBA)

Utilizing self-determination theory as the foundational theory for this research, this study analyzes the potential relationship that exists between a U.S.-Based Pharmaceutical salesperson’s motivational orientation (intrinsic or extrinsic) and their sales performance. Sales performance in this study is defined by sales awards (President’s Club, sales rankings, 100% to goal, etc.). To build a foundation of understanding of motivational theory, various theories in addition to self-determination theory are explored in the literature review. The four motivational categories explored are: a) hedonic motivational theories, b) cognitive motivational theories, c) personal growth or actualization motivation theories, and d) self-determination theory. Self-determination theory is …


Sticker Price Elasticity As Predictor Of Tuition Reset Success: A Quantitative Approach, Robert F. Van Cleef Jan 2020

Sticker Price Elasticity As Predictor Of Tuition Reset Success: A Quantitative Approach, Robert F. Van Cleef

Doctor of Business Administration (DBA)

Few quantitative studies exist on tuition outcomes resets despite increasing frequency and interest among industry practitioners. The purpose of this study is to examine the relationship between sticker price elasticity and changes in first-year student enrollment, net tuition and fee revenue from first-year students, percent of first-year students who are Pell-eligible, and changes in transfer student enrollment using multivariate logistic and linear regression models. The independent variable is the sticker price elasticity of demand from two years preceding the announcement of a reset.

This study contributes to the literature by adding to evidence regarding the signaling role of sticker price …


The Impact Of Training And Development On Employees In The Northeast Region Of Florida State Government: An Evaluation Of The Northeast Region Professional Development Training Program, Sandy Beaumont Jan 2020

The Impact Of Training And Development On Employees In The Northeast Region Of Florida State Government: An Evaluation Of The Northeast Region Professional Development Training Program, Sandy Beaumont

West Chester University Doctoral Projects

Critical positions in state government are oftentimes understaffed. Researches have studied the factors that lead to staff shortage such as low salary, high caseloads, and a stressful environment. Therefore, it is challenging to keep those positions filled at maximum capacity. In state government, employees are the organization’s human capital requiring investment to retain a quality workforce. Investment of training and professional development in addition to training of normal work duties are vital to the endurance of employees. Government seeks for ways to improve its workforce and to obtain long-term quality employees without salaries and other financial incentives that are comparable …


The Perpetuation Of Nineteenth Century Amateurism As A British Virtue In Modern Olympic Track & Field, Katrina Marie Smith Jan 2020

The Perpetuation Of Nineteenth Century Amateurism As A British Virtue In Modern Olympic Track & Field, Katrina Marie Smith

CGU Theses & Dissertations

This thesis explored the financial plight of modern track and field from a historical perspective. Historically, track and field was governed by organizations originally founded on the concept of amateurism. These organizations included the International Olympic Committee, the International Amateur Athletic Federation (now called World Athletics), the Amateur Athletic Union, Amateur Athletic Association, and amateur athletic clubs of Britain. From the mid-nineteenth century to the 1970s, amateurism dominated track and field worldwide beginning in Britain. In order to understand the financial structure of track and field historically, this thesis endeavored to examine amateurism as a British virtue.


แนวปฏิบัติที่ดีในการขุดลอกร่องน้ำชายฝั่งทะเลของประเทศไทย, สุวิจักขณ์ ณ บางช้าง Jan 2020

แนวปฏิบัติที่ดีในการขุดลอกร่องน้ำชายฝั่งทะเลของประเทศไทย, สุวิจักขณ์ ณ บางช้าง

Chulalongkorn University Theses and Dissertations (Chula ETD)

การวิจัยครั้งนี้มีวัตถุประสงค์เพื่อศึกษากระบวนการขุดลอกร่องน้ำชายฝั่งทะเลของประเทศไทยเปรียบเทียบกับพิธีสารลอนดอน 1996 ขององค์การทางทะเลระหว่างประเทศที่มีผลใช้บังคับในปี ค.ศ. 2006 และการดำเนินงานในประเทศอื่นอีก 3 ประเทศ คือ ประเทศออสเตรเลีย ประเทศฟิลิปปินส์ และประเทศสิงคโปร์ เพื่อนำเสนอแนวทางการขุดลอกร่องน้ำของประเทศไทยที่มีความเป็นมาตรฐานสากลและเป็นมิตรกับสิ่งแวดล้อม สำหรับประเทศไทยมีการขุดลอกร่องน้ำชายฝั่งทะเลโดยกรมเจ้าท่าเป็นประจำทุกปี โดยการขุดลอกร่องน้ำนั้นมีขั้นตอนที่สำคัญ คือ การขุดลอกร่องน้ำและการขนย้ายวัสดุขุดลอก ซึ่งทั้งสองขั้นตอนนี้อาจก่อให้เกิดผลกระทบต่อสุขภาพของมนุษย์และสิ่งแวดล้อมทางทะเล ผลการศึกษาแสดงว่าแนวทางในการปฏิบัติตามพิธีสารลอนดอน 1996 และในประเทศกรณีศึกษาทั้ง 3 ประเทศ มีขั้นตอนการประเมินวัสดุก่อนที่จะมีการทิ้งเทเพื่อลดผลกระทบต่อสุขภาพของมนุษย์และสิ่งแวดล้อมทางทะเลรวมทั้งสิ้นแปดขั้นตอน ในปัจจุบันประเทศไทยยังไม่ได้เข้าร่วมเป็นภาคีพิธีสารลอนดอน 1996 แต่ประเทศไทยสามารถนำแนวทางการประเมินวัสดุตามพิธีสารลอนดอน 1996 มาเป็นแนวทางปฏิบัติการขุดลอกร่องน้ำชายฝั่งทะเล เพื่อเป็นการลดและป้องกันผลกระทบที่อาจเกิดขึ้น ทั้งนี้ในการดำเนินการอาจมีค่าใช้จ่ายเพิ่มมากขึ้นแต่จะทำให้ประเทศไทยมีการพัฒนาอย่างยั่งยืน


การบริหารจัดการการผลิตเพื่อเพิ่มประสิทธิภาพพัสดุคงคลัง กรณีศึกษาโรงงานผลิตอุปกรณ์อลูมิเนียม, ปวริศา ต่อศรีเจริญ Jan 2020

การบริหารจัดการการผลิตเพื่อเพิ่มประสิทธิภาพพัสดุคงคลัง กรณีศึกษาโรงงานผลิตอุปกรณ์อลูมิเนียม, ปวริศา ต่อศรีเจริญ

Chulalongkorn University Theses and Dissertations (Chula ETD)

งานวิจัยฉบับนี้ มีวัตถุประสงค์เพื่อนำเสนอวิธีการวางแผนการผลิตโดยใช้แนวคิดระบบผลักและดึงร่วมกัน พร้อมทั้งเสนอนโยบายพัสดุคงคลังทั้งในระดับสินค้าสำเร็จรูปและชิ้นส่วนการผลิต สำหรับธุรกิจ SMEs ประเภทการผลิตแบบประกอบโดยมีประเด็นที่น่าสนใจ คือ ผลิตภัณฑ์ของบริษัทกรณีศึกษามีลักษณะเป็น Make to Stock และ Assemble to Order ที่ใช้ทรัพยากรการผลิตร่วมกัน ทั้งสายการผลิต ชิ้นส่วนการผลิต และวัตถุดิบ ปัจจุบันพบความล่าช้าในการส่งมอบเกินจากที่บริษัทยอมรับได้ 11% งานวิจัยนี้เริ่มต้นจากการรวบรวมข้อมูลการดำเนินงานของบริษัทและนำมาวิเคราะห์หาปริมาณความต้องการ กำลังการผลิต และค่าใช้จ่ายพัสดุคงคลัง เพื่อใช้ในการกำหนดเงื่อนไขว่ากระบวนการผลิตควรใช้ระบบผลักหรือดึง จากนั้นจึงทำการกำหนดนโยบายพัสดุคงคลังจากการศึกษาลักษณะรูปแบบความต้องการของลูกค้า ระยะเวลานำ ความแปรปรวนที่เกิดขึ้นในแต่ละช่วงเวลา รวมไปถึงค่าใช้จ่ายที่เกี่ยวข้องกับการบริหารพัสดุคงคลัง จึงได้นำเสนอ นโยบายระดับคงคลังเป้าหมาย (OUL) สำหรับสินค้าสำเร็จรูป เนื่องจากข้อจำกัดด้านกำลังการผลิต และเสนอนโยบายปริมาณการสั่งซื้อที่ประหยัด (EOQ) สำหรับชิ้นส่วนการผลิต จากการเปรียบเทียบต้นทุนการสั่งผลิตและต้นทุนการถือครอง จากรูปแบบกระบวนการผลิตผลักและดึงรวมทั้งนโยบายพัสดุคงคลังที่นำเสนอ ได้ถูกนำไปทดสอบการจำลองการวางแผนการผลิตด้วยโปรแกรม Microsoft Excel พบว่า วิธีที่นำเสนอสามารถใช้ระบบดึงกับชิ้นส่วนแผ่นเหล็กได้ 5 รายการและสินค้าสำเร็จรูปได้ 7 รายการ นอกจากนี้นโยบายพัสดุงคลังใหม่ที่นำเสนอสามารถเพิ่มอัตราการเติมเต็มพัสดุได้ 7 ผลิตภัณฑ์ ส่วนอีก 5 ผลิตภัณฑ์ยังสามารถรักษาอัตราการเติมเต็มได้ที่ 100% ส่วนค่าใช้จ่ายที่เกี่ยวข้องกับพัสดุคงคลังทั้งหมดลดลง 29.9% หรือคิดเป็นมูลค่า 92,000 บาทโดยประมาณ


Strategies To Reduce Small Business Data Security Breaches, Sikini Knight Jan 2020

Strategies To Reduce Small Business Data Security Breaches, Sikini Knight

Walden Dissertations and Doctoral Studies

Organizations affected by data security breaches may experience reputational damage and remediation costs. Understanding the data security strategies needed to protect small businesses is vital to safeguard company data and protect consumers’ personal information. Grounded in systems theory, the purpose of this qualitative multiple case study was to explore the strategies small business owners use to reduce data security breaches. The participants were 4 small business owners located in the southern region of the United States: 2 franchise small business owners and 2 nonfranchise small business owners. Data were collected from semistructured interviews and organizational documents. Yin’s 5-step data analysis …


Strategies For Promoting Employee Engagement In The Canadian Banking Sector, Curt Donahue Henry Jan 2020

Strategies For Promoting Employee Engagement In The Canadian Banking Sector, Curt Donahue Henry

Walden Dissertations and Doctoral Studies

Globally, more than 70% of the labor force do not actively engage in the workplace. Disengaged employees are often absent, increase customer dissatisfaction, and decrease organizational profitability. Bank managers who fail to address employee disengagement risk organization profitability and competitive position. Grounded in Khan's engagement theory, the purpose of this qualitative single case study was to explore strategies bank managers use to promote employee engagement for increased organizational profitability. The participants comprised 5 bank managers from a single bank in Toronto, Canada, who successfully implemented employee engagement strategies to increase organizational profitability. Data were collected from semistructured interviews, company documents, …


Employee Retention Strategies Within Information Technology Small Businesses, Felicia Tetee Washington Jan 2020

Employee Retention Strategies Within Information Technology Small Businesses, Felicia Tetee Washington

Walden Dissertations and Doctoral Studies

AbstractThe retention of high talent employees is vital to the success of any organization. Organization leaders who lack effective strategies to retain high talent employees are at risk for business performance failure. A lack of managerial strategies to motivate employees and a lack of understanding of employees' needs lead to increased employee turnover rate in organizations. Grounded in Herzberg's two-factor theory, the purpose of this qualitative multiple case study was to explore strategies information technology (IT) small business leaders use to retain high talent employees. Data were collected from phone semistructured interviews and review of the organizations' employee handbook, policies, …


Leadership Strategies To Maintain Hospital Business Office Productivity During A Merger, Scott Alan Hughes Jan 2020

Leadership Strategies To Maintain Hospital Business Office Productivity During A Merger, Scott Alan Hughes

Walden Dissertations and Doctoral Studies

In 2017, healthcare system mergers in the United States set a record with 115 deals made and 11 involved sellers with net revenue of at least $1 billion; however, it is common for hospital business office productivity to suffer during a merger. Grounded in the theory of business process re-engineering, the purpose of this qualitative single case study was to explore strategies hospital leaders in the southeastern United States used to maintain business office productivity as they completed a merger. A review of documentation from archival records supplemented in-depth interviews with 7 purposively selected hospital leaders. Yin’s 5-step analysis guided …


Relationship Between Nonprofit Leadership Intention, Leadership Development Programs, And Succession Planning Documentation, Denise March Jan 2020

Relationship Between Nonprofit Leadership Intention, Leadership Development Programs, And Succession Planning Documentation, Denise March

Walden Dissertations and Doctoral Studies

Understanding the importance of efficient and effective leadership transition to retain organizational intelligence can mitigate the risks of significant disruption. The problem for nonprofits is the potential loss of organizational intelligence, funding, and continuity as baby boomers retire and transition out of their leadership roles without effectively addressing leadership transition and an impending leadership deficit. The purpose of this quantitative descriptive correlational study was to examine the relationship between leadership intention factors, succession planning documentation, and leadership development programs. The research questions pertained to the relationship between leadership intention factors, succession planning documentation, and leadership development programs. Ajzen’s theory of …


How Deposit Insurers' Fund Managers Compute Coverage Limits, Noel Trevor Patrick Nunes Jan 2020

How Deposit Insurers' Fund Managers Compute Coverage Limits, Noel Trevor Patrick Nunes

Walden Dissertations and Doctoral Studies

AbstractFollowing the 2007–2008 global financial crisis, the Financial Stability Board identified several areas of weakness in the delivery of deposit insurance, among other interventions. One of the key recommendations related to the use of data by deposit insurers to make their coverage limits more robust. The purpose of this quantitative non-experimental cross-sectional study was to test the impact of 4 data sets—aggregate bank risk, the aggregate value of insured deposits, the DIF size, and premium levy—on the deposit insurance coverage limit. The investigation comprised a pilot study and a survey of deposit insurers from the International Association of Deposit Insurers …


Safety Design Management Processes To Mitigate Design Errors, Hernan Guadalupe Jan 2020

Safety Design Management Processes To Mitigate Design Errors, Hernan Guadalupe

Walden Dissertations and Doctoral Studies

Some organizations lack processes to mitigate design errors that may result in potential accidents or loss of life during building construction. Managers are concerned about preventing injuries and accidents, which may promote safer working conditions during construction. Grounded in the transformation-flow-value theory of production, the purpose of this qualitative single case study was to explore safety design management processes that managers use to mitigate errors. The participants included 7 members from 1 design firm with business operations in the United States northeastern region. Data were collected from semistructured interviews and company document reviews. Data were analyzed using Yin's 5-phase, where …


The Transformation Of Accounting Information Systems Curriculum In The Last Decade, Timothy Patrick Larkin Jan 2020

The Transformation Of Accounting Information Systems Curriculum In The Last Decade, Timothy Patrick Larkin

Honors Theses and Capstones

Accounting information systems (AIS) are an extremely important component of accounting and accounting education. The purpose of the current study is to examine the transformation of accounting information systems (AIS) curriculum in the last decade. The motivation for this research comes from the vast advances made in the world of information technology (IT) and information systems (IS). The specific research questions addressed in the current study are: (1) how has AIS curriculum changed in the 18 years since SOX? (2) How has AIS curriculum adjusted in recent years with the emergence of the new hot-button topic big data/data analytics? Overall, …


College Football 150-Year Anniversary (Cfb150): Branding A Sesquicentennial Within Sport, Carlton F. Robie Jan 2020

College Football 150-Year Anniversary (Cfb150): Branding A Sesquicentennial Within Sport, Carlton F. Robie

Honors Theses and Capstones

No abstract provided.


The Effects Of Csr And Female Presence In Corporate Governance On Firm Tax Avoidance, Madeline Karlberg Jan 2020

The Effects Of Csr And Female Presence In Corporate Governance On Firm Tax Avoidance, Madeline Karlberg

Honors Theses and Capstones

No abstract provided.


Can Fundamental Accounting Analyses Be Used To Explain Macroeconomic Conditions?, Bryanna Marie Richardson Jan 2020

Can Fundamental Accounting Analyses Be Used To Explain Macroeconomic Conditions?, Bryanna Marie Richardson

Honors Theses and Capstones

No abstract provided.


It Security Policy Compliance: A University Perspective, Jack D. Barnes Jan 2020

It Security Policy Compliance: A University Perspective, Jack D. Barnes

Honors Theses and Capstones

No abstract provided.


Understanding The Importance & Impact Of Technology In An Accounting Setting, Catherine Ann Francis Jan 2020

Understanding The Importance & Impact Of Technology In An Accounting Setting, Catherine Ann Francis

Honors Theses and Capstones

Although accounting has gone through significant changes over the years due to technological advancement, the profession remains at the core of business. Technology has not only impacted the accounting profession, but has completely transformed the business world. As professionals are continuously introduced to new technology platforms, their ability to analyze and interpret data is enhanced. The research presented in this paper seeks to understand which platforms are leading the way for change within the accounting profession. More specifically, this paper explores which platforms professional accountants perceive as most important to their job. This involves understanding which platforms they perceive themselves …


How Efficient Is Market Pricing: Can Investors Beat The Market? Further, Are Prices Always Right As Stated In The Efficient Market Hypothesis?, Porter M. Mcmanus Jan 2020

How Efficient Is Market Pricing: Can Investors Beat The Market? Further, Are Prices Always Right As Stated In The Efficient Market Hypothesis?, Porter M. Mcmanus

Honors Theses and Capstones

The Efficient Market Hypothesis is a widely accepted economic theory developed by economist Eugene Fama. The theory states that at any given time, an asset’s price reflects all available public information and will always trade at fair value. The motivation for this research is derived from the content taught in undergraduate finance courses. In undergraduate academia finance students are introduced to the idea of market efficiency, as it is a building block for future theory and application. However, this theory is rarely questioned in the world of undergraduate academia, rather just taken as fact by students.

The underlying research in …


Price Prediction In The Sharing Economy: A Case Study With Airbnb Data, Brandon Mcneil Jan 2020

Price Prediction In The Sharing Economy: A Case Study With Airbnb Data, Brandon Mcneil

Honors Theses and Capstones

Many sharing-economy companies like Airbnb have their profits rely on the dynamic pricing market that they participate in. Airbnb hosts can set their own price based on what they deem the market will buy. Recent research argues that almost all hosts fail to maximize their potential profit due to poorly pricing their listing (Gibbs et al., 2018). While previous studies have looked at how specific variables effect the price of an Airbnb listing, this study aims to be the first to group variables separately into two distinct categories based on the host’s ability to control that variable. Looking at two …


Csr Communication Strategies: How To Steer Away From Consumer Skepticism, Margaret M. Dauphinais Jan 2020

Csr Communication Strategies: How To Steer Away From Consumer Skepticism, Margaret M. Dauphinais

Honors Theses and Capstones

CSR Communication Strategies: How to Steer Away from Consumer Skepticism and Distrust


Healthcare Stocks And Presidential Elections, Jake Yennaco Jan 2020

Healthcare Stocks And Presidential Elections, Jake Yennaco

Honors Theses and Capstones

In this study I examine the impact presidential elections have had on health care stock returns. Through my own data collection and analysis, I sought to examine the performance of stocks across election cycles in addition to the performance of healthcare stocks across election cycles. Using data from 1998-2019 I find that 1.) In election years, the stock market underperforms relative to non-election years; 2.) Healthcare stocks underperform the broader market during election years; 3.) The impact on healthcare stocks is consistently poor in election years yet contained to only that year; 4.) The Presidential Election Cycle, stating that stocks …


The Future Of Actively Managed Funds, Oliver M. Botthof Jan 2020

The Future Of Actively Managed Funds, Oliver M. Botthof

Honors Theses and Capstones

This study analyzes the relationship between actively managed U.S. equity funds and passively managed U.S. equity funds over the past 20 years. This study concludes with a prediction as to where these markets are headed based off related literature and regression based tests run a a sample of funds.


An Analysis Of Excise Taxes On Wine In The United States, William A. Saunders Jan 2020

An Analysis Of Excise Taxes On Wine In The United States, William A. Saunders

Honors Theses and Capstones

Excise taxes are a form of tax that are applied specifically to certain goods, and are charged by the wholesaler to the retailer; they are then usually passed onto the consumer through price increases. Throughout the history of the United States, this form of taxation has transformed and taken on a variety of different roles before arriving at its modern role; a tool to implement certain tax systems, such as the Pigovian system, as well as to influence consumer behavior. The purpose of this research is to evaluate the purpose of excise taxes on wine within the United States by …


Exploring The Gender-Based Funding Gap In The Global Angel Investing Market, Annie V. Henry Jan 2020

Exploring The Gender-Based Funding Gap In The Global Angel Investing Market, Annie V. Henry

Honors Theses and Capstones

No abstract provided.


Just Post It: A Critical Discourse Analysis On Nike’S Instagram, Jillian Cataldo Jan 2020

Just Post It: A Critical Discourse Analysis On Nike’S Instagram, Jillian Cataldo

Honors Theses and Capstones

No abstract provided.


Predicting Gross Revenue Using Online Movie Reviews, Cara J. Small Jan 2020

Predicting Gross Revenue Using Online Movie Reviews, Cara J. Small

Honors Theses and Capstones

Today, many people check the ratings and reviews of a movie before they watch it. A review can be easily published online and seen by thousands of people, and this can change a person’s opinion on whether or not they see the film. With the increasing presence of online platforms, it has changed the way people express their thoughts and feelings. There are many different platforms people can go to find varying opinions on a particular movie. This research will consider the problem of predicting a movie’s overall gross revenue. We focus on ratings, reviews and information given on the …


The Impact Of Tax Breaks & Incentives For Corporations On Local Economies, Chad Supranowicz Jan 2020

The Impact Of Tax Breaks & Incentives For Corporations On Local Economies, Chad Supranowicz

Honors Theses and Capstones

One of perhaps the most pressing political debates since the 2016 Presidential election has been centered around the impacts of the many tax breaks and incentives given to large corporations. These breaks, used most often to draw a company to a certain geographic area, are typically granted with good intention. For example, a local or state government will pursue a company by enticing them to relocate to their area in order to help boost their economy because people, jobs, and money will come with them. This can also lead to spin-off development, meaning even more people could flock to the …