Business Commons^™

How Streaming Services Changed The Way We Listen To And Pay For Music, Claire Carter

Honors Theses

This thesis seeks to explain how streaming services have changed the way we listen to and pay for music. Furthermore, this analysis examines the perspective of consumers and artists on streaming services. Most data is obtained from various academic journals and organizations involved in the music industry. The result of this research indicates that after the financial peak of the music industry in 1999, a decline in revenues was due to emerging technology, the illegal file sharing website Napster and piracy, the industry’s response to piracy, and digital downloads. As streaming services started to emerge the shift in revenues from …

Mpower: Thesis Project For Increased Financial Investment, Sustainability, And Growth For The Mpower: Lead Through The Creed Program, Annabella Sills

Honors Theses

MPower is a leadership and diversity conference hosted annually by the UM Student Union for incoming freshmen. I conducted a meeting with University officials including the Dean of students providing concrete evidence for why the University of Mississippi should increase financial investment for the program. Due to the outbreak of COVID-19, our scheduled stakeholder meeting had to be pushed to the fall semester as many departments are unable to collaborate on this project at this time. Therefore, this thesis paper has been adjusted accordingly. My thesis work will be used to collaborate with multiple campus departments to increase the sustainability …

Body Language And Sales, Adam Puckett

Honors College Theses

This area of research focuses on the link and association between body language and success in professional sales, and whether gestures have any relationship to perceptions of the salesperson’s ability and acumen. Utilizing collegiate sales competition videos taken from a university Sales program, the current study investigates and observes the link between nonverbal gestures, body language, and sales performance scores given by professional salespeople and sales recruiters. The results of this study hopes to suggest a relationship between gesture and perceptions of skillfulness within the sales interaction to the buyer or potential client. This, in turn, would have implications for …

Exchange Rate Regimes And Economic Growth, Amandarae Matthew

Undergraduate Theses

This paper explores the relationship between economic growth and exchange rate regimes among countries of lower income, lower middle income, upper middle income, and high-income countries. Countries must make careful consideration when choosing an exchange rate regime because each regime can have different long-term effects. A cross section pooled time series data will be used for a sample of 42 countries over the period of 2000-2018. Multiple models will examine the various relationships between types of exchange rate regimes, changes in exchange rate regimes, and economic growth. The components of the models being tested include political stability, change in terms …

They Don't Make Bourbon Like They Used To: Nostalgia As A Predictor Towards Attitude, Likelihood Of Consumption, And Usage Occasion In True, Retro, Heritage, And False Nostalgia Brands, Montana Mcknight

Undergraduate Distinction Papers

This study investigates the relationship of brand nostalgia, brand attitude, likelihood to purchase the brand, and usage of the brand, based upon a four-way classification of nostalgia. Using multi-group analysis, a difference between types of nostalgia for the predictiveness of brand nostalgia is found in attitude and purchase likelihood. Managerial implications and future research directions are discussed.

Strategic Analysis Of Knowledge Management Practices, Mason Gordon

Honors Theses

This paper analyzes the critical success factors for knowledge management and looks at how the current knowledge management strategy of the Warranty department at Eaton. To analyze these success factors, the current platforms for knowledge management were analyzed for their intended use, determined how the platforms were used by the department, and determined flaws of the current platform in relation to the needs of the department. Training content and methods were analyzed to determine effectiveness. The results show that the current knowledge management strategy of the department lacks the ability to capture critical business knowledge, information is siloed between departments, …

An Examination Of How Environmental, Social, Governance (Esg) Investing Influences A Company's Stock Return, Sam Marty

Undergraduate Honors Thesis Projects

Using a random sample of 184 companies traded on the New York Stock Exchange in 2019, this paper investigates the impact of Environmental, Social, Governance (ESG) investing on a company’s stock return. The results show that ESG investing has a positive and statistically significant impact on a company’s stock return. An increase in one ESG rating leads to an increase between 0.4% and 3.6% in the return of a company’s stock. Additionally, the results show that individual ESG factors are each statistically insignificant. This indicates that the three ESG factors need to be viewed together rather than individually. Lastly, the …

Text Messaging Between School Counselors And Students: An Exploratory Study, Nicholas R. Gilly

Graduate Theses & Dissertations

This exploratory case study examines the impact of text messaging on mentoring relationships when used as an outreach between school counselors and high school students, where established relationships are lacking. An SMS gateway was used to mediate communication between school counselors (N=2) and students (N=5) over a three-month timeframe. The SMS gateway converted email, sent from counselors, to text messages, which were received on mobile devices of students and allowed students to respond back to counselors. Findings indicate that the use of text messaging may ease scheduling of face-to-face meetings between counselors and students, but evidence does not support any …

Fundamentals Of Business - Introduction To Information Technology, Joy Goldschmidt

Honors Theses

This chapter will discuss the relevance and importance of information technology and its integration into several business models. The term Information Technology encompasses all types of technology used to create, store, exchange, and utilize data and information in all shapes and forms. This chapter will primarily focus on Enterprise Resource Planning (ERP) technology, which refers to a type of software that organizations use to manage day-to-day busy-ness activities such as accounting, procurement, project management, risk management, and supply chain management. In more simpler terms, ERP systems tie together a variety of business operations, enabling a smooth flow of data and …

Collegiate Dance Club Marketing Plan, Aubrie Malhoit

Honors Theses

The objective of this thesis is to develop a marketing plan to support the creation and implementation of a new dance club at Western Michigan University (WMU). A situational analysis was conducted that established that there are currently no dance-related opportunities on campus that offers a low time commitment and multiple styles of dance for all skill levels of dancers. Based on primary research, this marketing plan outlines a strategy for the inauguration of a dance club that encompasses what current dance-related activities at WMU are lacking and incorporates the features students are looking for in a new dance club. …

Data-Driven Investment Decisions In P2p Lending: Strategies Of Integrating Credit Scoring And Profit Scoring, Yan Wang

Doctor of Data Science and Analytics Dissertations

In this dissertation, we develop and discuss several loan evaluation methods to guide the investment decisions for peer-to-peer (P2P) lending. In evaluating loans, credit scoring and profit scoring are the two widely utilized approaches. Credit scoring aims at minimizing the risk while profit scoring aims at maximizing the profit. This dissertation addresses the strengths and weaknesses of each scoring method by integrating them in various ways in order to provide the optimal investment suggestions for different investors. Before developing the methods for loan evaluation at the individual level, we applied the state-of-the-art method called the Long Short Term Memory (LSTM) …

Millennial Students’ Awareness Of Retirement Issues, Their Retirement Preparedness And Future Expectations, Krzysztof P. Bryniuk

Doctor of Business Administration (DBA)

Sandwiched between the "Gen-Xers" and the "Baby Boomers," the Millennials are now the largest generation in the workforce. They also have a (mostly undeserved) reputation of being pampered, over-protected, lazy, spoiled, failures. Millennials often shun grownup responsibilities for which the term "adulting" was coined. Primary adulting responsibility is planning for retirement. This study addressed that issue and had its origins in the author's practice as an Accountant and Income Tax Preparer, as well as his profession as a Business and Accounting Professor/Instructor at various colleges and universities.

It became apparent to the researcher that clients and students, particularly those in …

A Study Into The Continuation Of Work Life Balance, Hayley Fritch

Honors College Theses

Within the field of Human Resource Management, the topic of work-life balance has been of interest as a way to maintain satisfied employees by companies and reduce burnout for individuals. This study aims to develop a deeper understanding in the area of work-life balance. The current research shows gaps in the relationship between the actions of college students and the work-life balance they achieve in their future career. This study shows how a college student’s propensity to work-life balance can affect their future balance between work and home and if college students have the propensity to think about their future …

Individual It Uses And Their Antecedents: A Social Theory Perspective, Jason Williams

PhD in Business Administration Dissertations

The use of information technology (IT) is foundational to modern work systems. However, the IT use construct is not fully understood and has not been clearly defined. Confounding the understanding of IT use are similar, yet often conflicting, conceptualizations, indicative of the jangle fallacy. The jingle fallacy is also found in the inconsistent measures employed to study the IT use construct. Consequently, the existing literature does show that there are multiple forms of use. Further, adoptive IT use has long been understood to be fundamentally different from post-adoptive IT use, but few theories have sought to bring these two concepts …

A Credit Analysis Of The Unbanked And Underbanked: An Argument For Alternative Data, Edwin Baidoo

Doctor of Data Science and Analytics Dissertations

The purpose of this study is to ascertain the statistical and economic significance of non-traditional credit data for individuals who do not have sufficient economic data, collectively known as the unbanked and underbanked. The consequences of not having sufficient economic information often determines whether unbanked and underbanked individuals will receive higher price of credit or be denied entirely. In terms of regulation, there is a strong interest in credit models that will inform policies on how to gradually move sections of the unbanked and underbanked population into the general financial network.

In Chapter 2 of the dissertation, I establish the …

A System Dynamic Model For Application Of Blockchain In The United States Electricity Sector, Oluwafemi Ezekiel Oyeniran

Morehead State Theses and Dissertations

A thesis presented to the faculty of the College of Business and Technology at Morehead State University in partial fulfillment of the requirements for the Degree Master of Science by Oluwafemi Ezekiel Oyeniran on April 14, 2020.

System Usage: A Shared Mental Model Perspective, Rooji Sugathan

Dissertations

The failure rate of Information Systems (IS) projects is high and has been high for many years. Failed IS projects leave organizations with systems that have very low usage and a negative rate of return on their investment. System use is a key measure of IS success. User participation and involvement (UPI) during application development and configuration are key factors that influence system use. However, empirical studies have shown mixed results for the influence of UPI on system use.

This study explores the extent to which shared mental model (SMM) of a project team influences the impact of UPI on …

The Impact Of Tax Complexity On Foreign Direct Investment Before And After The 2008 Global Financial Crisis, Carlos G. Ramos

USF Tampa Graduate Theses and Dissertations

Foreign direct investment (FDI) is an increasingly significant element of today’s global economy. Since the 1980s, global FDI flows have experienced impressive increments up until 2007. FDI flows decreased significantly during the years following the global financial crisis of 2008 and have not yet returned to pre-crisis levels. Since the 2008 global financial crisis, significant changes have occurred in the regulatory and international investment environments while complexity of national tax systems had steadily increased during the past century. This study analyzes the effect of national tax complexity on FDI before and after the 2008 global financial crisis. The Heckman selection …

The Effects Of Product Recalls On Competitors’ Market Value And Recalling Firm’S Reputation, Dong Liu

USF Tampa Graduate Theses and Dissertations

Scholars have paid intensive attention to product recalls over the past two decades. Prior studies show that product recalls negatively affect the recalling firm’s sales, consumer-based brand equity, and firm value. However, less attention has been paid to the spillover effect of product recalls on the market value of the recalling firm’s competitors in the same industry, and the long-term effect of product recalls on firm reputation. The objective of this dissertation is to fill up these research gaps through two essays.

In Essay 1, I investigate factors affecting the spillover effect of a product recall on the firm value …

Hosting The Fifa World Cup: An Economic Analysis Of How The World Cup Has Impacted The Economy Of A Developed And A Developing Nation, Juan Borga

Undergraduate Theses and Capstone Projects

This thesis is a microeconomic study of the economic impact hosting the FIFA World Cup can have on both a developed and developing nation. I will examine the economies of Germany and Brazil, three years prior and three years after hosting the tournament in 2006 and 2014 respectively. The pressures imposed by the Fédération Internationale de Football Association (FIFA) require significant monetary investments for the World Cup to be considered successful, but have countries been allocating their resources effectively? The purpose of this thesis is to determine the extent to which it is economically advantageous for a nation to host …

The Role Of Dumping And Anti-Dumping In U.S.-China Trade Relations, Xiangguo Zhang

Fordham Dissertations and Theses

After forty years of momentous growth, China has become the second largest global economic entity, only after the United States. The rapid development of Sino-American trade has been accompanied by increasing trade imbalance, frictions, and conflicts. Both countries have relied on the anti-dumping measures to protect their domestic industries. Grounded in both international trade theories and empirical evidence, this study conducts a systematic analysis of anti-dumping strategies by the U.S. and China, including their causes, processes, short-term outcomes and long-term consequences. The dissertation is divided into two main parts.

Part One provides an overview of the …

Social Media Influencer Marketing And Implementing The Return On Investment, Natalie E. Zacek

Selected Honors Theses

This thesis dives into the importance of social media marketing within a business. It starts off with a literature review that explains how much people use social media, how businesses have begun to recognize this trend, and how to turn this trend into a successful marketing strategy. This strategy can be demonstrated through online ads, influencer marketing, and a strong social media presence. The thesis will identify and examine all of these methods. The second part of this thesis is based on an online survey provided to the general public (over 18) in order to discover if the findings in …

Preparing For The Future: The Effects Of Financial Literacy On Financial Planning For Young Professionals, Tanay Singh

Senior Theses

Purpose – Many people between the age of 20 and 34 have not considered planning financially for the future in any significant capacity and in doing so, they limit their potential savings. The purpose of this study is to examine what financial expectations are for people in the early stages of their career and determine if improving financial literacy and revealing financial realities helps to produce more accurate or realistic expectations. Ultimately, the goal is to better prepare participants in the study for the working world and increased responsibilities outside of the college/university environment by getting them to start thinking …

From The Pits To The People, William J. Robertson

Senior Theses

This thesis explores the current and future status of authentic barbeque in the State of South Carolina. It begins by introducing the topic, exploring the background of barbeque in the state, and then introduces the issues at hand – the importance of advertising the restaurants and the impending question of age of the restaurants’ owners, operators, and pitmasters. In the literature review, the issues are given background and the typical authentic barbeque restaurant is described. Five restaurants are examined in the methodology and research, selected due to their locations in each of the regions of South Carolina (Midlands, Lowcountry, Upstate, …

Sample-Based Hip-Hop Music And Fair Use Laws In The Age Of Streaming Services, Michael Vanbuhler

Senior Theses

This thesis takes an in depth look at the history and processes behind creating sample-based music. Sampling was popularized during the beginnings of hip-hop music and now a wide variety of genres use samples or techniques created by sample-based music. Early hip-hop beats took samples of drum breaks or a portion of a track from another artist or band. As hip-hop grew in the late 80s and early 90s, the use of samples became a question of intellectual property rights and if it was acceptable to sample someone’s copyrighted work. Lawsuits in the early 90’s helped to create new caselaw …

Permanent Equity: Successfully Finding And Buying A Small Business, Lewis Wang

Senior Theses

This thesis aims to build off the existing research on the advantages of permanent equity within the micro-cap market space. This strategy combines many advantages from private equity, venture capital, small-cap, and value / quality investing in order to generate a differentiated return. While the pros and cons of these various strategies have been explored by previous academic research, not much has been written on the actual implementation and choices practitioners must make when they decide how to deploy capital. In order to dive deeper into implementation, this thesis presents several anecdotes of various firms that invest in this space …

Understanding The Impact Of Cross-Cultural Communication Between American And Japanese Businesses, Scott Jenkins

Senior Theses

This thesis aims to investigate the cultural differences between American and Japanese society most relevant to successful business collaboration in relation to SIOS Technology Group. First, by providing an examination of the issues SIOS Technology Group has experienced as a company with businesses in both Japan and the United States, this case will provide context for the use of relevant frameworks for researching cultural differences. Second, this thesis analyzes relevant theories of cross-cultural research such as the CAGE Distance Framework, Hall’s Cultural Elements, Hofstede’s Cultural Dimensions, and Schwartz’s Cultural Values in order to apply their concepts to SIOS Technology Group’s …

A Scenario-Based Analysis On The Impact Of Covid-19 On The Public Sector, Private Sector, And International Business, Charles Nastopoulos

Senior Theses

Drawing on four years of academic education received from the #1 International Business Program at the Darla Moore School of Business at the University of South Carolina Honors College, this is a comprehensive and forward-thinking strategic thought piece addressing the international business world and its potential post-pandemic reality. This thesis will answer the overarching question: What are the short- and long-term impacts of the coronavirus pandemic on international business?

The Macroeconomic And Cultural Microcosms Of Global Groceries, Emily C. Mccluskey, Stephanie A. Barton

Senior Theses

The aim of this thesis is to understand the global grocery market and to present a framework to assist sector players in developing go-to-market strategies as they expand abroad. In order to holistically study the cultural and economic implications of grocery stores across the world, we first selected six unique countries to focus our research: Singapore, Brazil, Chile, Australia, Germany, and the United States. In addition to having personally traveled to each of these countries, we chose to analyze these six very different markets in order to include a wide range of cultures and levels of economic development. We found …

Having Newcomers In Diverse Teams: The Effects Of Subgroup Identification And Established Faultlines On Newcomer Information Seeking And Team Creativity, Xing Liu

Theses and Dissertations

The current literature has demonstrated the importance of newcomers’ information seeking on their socialization in teams and the consequences of newcomers on team outcomes such as team creativity. However, there is limited knowledge on the antecedents of newcomer information seeking and team creativity in diverse teams after the entry of a newcomer. In this dissertation, with a focus on newcomers in diverse teams, I investigated two phenomena at the individual level and team level, respectively. At the individual level, I explored the influence of newcomers’ subgroup identification on information seeking via their feelings of psychological safety and the role of …