Business Commons^™

Human Resources: A Key Aspect In Company Innovation, Kristin Hall

HIM 1990-2015

Innovation is a key factor for companies. It is also essential on an individual scale for employees. To ensure they are utilizing employees to the utmost efficiency, companies must implement practices to ensure the attraction and retention of top employees. Human resource practices can help to define and explain essential techniques to help employees gain satisfaction from their work, creating intrinsic motivation, and allowing them to ultimately perform more efficiently and perhaps even creatively for the company, helping to generate significant profits. The intent of this thesis is to analyze human resource practices on an empirical study of eight companies …

Examining Revenue Management Practices In Las Vegas Casino Resorts, Arun Tanpanuwat

UNLV Theses, Dissertations, Professional Papers, and Capstones

The overall goal of this study was to examine Revenue Management (RM) practices in Las Vegas casino resorts. A great deal of research has been done on RM in the hospitality industry. The academic research has examined RM in hospitality in general, but not specifically in casino resorts, which gain their revenue from both rooms and resort amenities. Moreover, the academic literature often show high-level mathematic-based solutions or statistical applications, but not necessarily pragmatic techniques for practitioners. This qualitative study investigates the extent to which the essential fundamentals of any RM system are implemented successfully by casino RM professionals and …

A Comparative Study Of Indicator Bacteria Present In Ice And Soda From Las Vegas Food Establishments, Kimberly Jo Hertin

UNLV Theses, Dissertations, Professional Papers, and Capstones

Microbial analysis has long been used as an indicator of water quality. Since the passing of the Safe Drinking Water Act in 1974, microbial standards have been strictly set by the Environmental Protection Agency (EPA) to ensure that the public health is protected from bacterial pathogens. The bacteriological quality of water generally deteriorates as it travels from water treatment facilities through the main distribution system and into private plumbing and distribution systems. For example, Heterotrophic Plate Count (HPC) values typically increase once the water has entered plumbing devices such as beverage vending machines. Upon reaching a private facility, the opportunity …

What Is Mission Critical In The Hotel Guest Room: Examining In-Room Guest Empowerment Technologies, Pelin Nasoz

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study examined 18 in-room technologies and identified the ones perceived to be mission critical for the hotel guests. It also determined the differences in guest empowerment technology preferences and expectations across generations, purpose of travel, and travel frequency. Moreover, it investigated whether the quality of in-room technologies impacts guests' decision in choosing a hotel.

The data were collected through an online survey. A total of 508 people responded to the survey. An importance and performance analysis was utilized to identify the mission critical in-room technologies for the hotels. The analysis indicated that in-room movie on demand services, in-room wireless …

Marketing Dietary Supplements: Public Relations And The Ability Of Pharmaceutical Companies To Retain And Develop Consumer Relationships, Nicole Schmidt

Journalism

Dietary supplements have grown in popularity in recent years, with multivitamins the most commonly used. As the awareness of dietary supplements continues to increase, there are more chances for consumers to misuse or misunderstand the risks of taking dietary supplements. Public relations, physicians, and pharmaceutical companies should work to educate the consumer about the uses and risks of supplements. This paper addresses the issues associated with dietary supplements, particularly in the area of weight-loss supplements. Adverse side effects are addressed, as well as how public relations can influence the outcome of pharmaceutical companies’ relationships with consumers. Public relations can help …

Hiring And Recruitment As Rhetorical Strategies: An Analysis Of The Way Businesses Approach Graduating University Students And Influence Their Choices, Sean D. Gibson

Communication Studies

To answer the question, which rhetorical strategies are most persuasive to university graduates regarding hiring and recruitment, I surveyed three classrooms with a questionnaire that gauged university graduates attraction to three different types of rhetorical strategies. The rhetoric came from three major businesses that recruit university graduates: College Works Painting, Peace Corps, and Hewlett Packard.

Each one of these businesses uses a different type of strategy to recruit university graduates. College Works Painting uses an Experience Illusion strategy based on the premise that the company will help train university graduates to become managers and leaders in business. Peace Corps’ uses …

An Analysis Of The Dynamic Properties Of The American Depositary Receipt Cross Market Premium, Jorge Vidal

Theses and Dissertations - UTB/UTPA

The American Depositary Receipt (ADR) cross-market premium is studied over a 20 year period. The dynamic properties of the cross-market premium are studied for the first time in a nonlinear smooth error correction framework using a smooth transition error correction model (STECM) and compared against a linear model and two other nonlinear model specifications. The results indicate the ADR cross-market premium is more appropriately estimated when the nonlinearity, smooth transition, and cointegration properties present in the premium are estimated simultaneously with a STECM. The estimates of the STECM indicate arbitrage opportunities in the ADR market are rare and dissipate quickly. …

Use Of Preventative Health Care Services In Hispanic Workers In Manufacturing Sector In South Texas, Pooja Chopra

Theses and Dissertations - UTB/UTPA

This study analyses the factors that determine the intensity of use of preventive health care services for a sample of Hispanic manufacturing workers in South Texas (RGV). Logistic regression is used to estimate the effect of health insurance, age, income level and education on the use of preventive health care of Hispanic workers in the manufacturing sector in South Texas (RGV). The outcome variables are vaccinations, tests and screening for women and men. The sample includes 228 manufacturing workers from the RGV. People with health insurance were more likely to use preventive care services such as vaccination for flu, hepatitis, …

Three Essays On The Influence Of Formal Institutions On Entrepreneurship., Michael David Crum

Electronic Theses and Dissertations

This dissertation is composed of three essays in which I examine the influence of formal institutions on entrepreneurs and new firms. In the first essay, "The Influence of Institutions on the Likelihood of Self-Employment: A Multilevel Analysis," I examine how institutions at the country-level are related to the likelihood that individuals in those country are self-employed. Country-level measures of formal institutions are paired with individual-level data on self-employment from the Global Entrepreneurship Monitor (Reynolds et al., 2005). Using the Fraser Institute's Economic Freedom of the World index and the Heritage Foundation's Index of Economic Freedom separately as measures of institutions, …

The Valuation Of User-Generated Content: A Structural, Stylistic And Semantic Analysis Of Online Reviews, Noi Sian Koh

Dissertations and Theses Collection (Open Access)

The ability and ease for users to create and publish content has provided vast amount of online product reviews. However, the amount of data is overwhelmingly large and unstructured, making information difficult to quantify. This creates challenge in understanding how online reviews affect consumers’ purchase decisions. In my dissertation, I explore the structural, stylistic and semantic content of online reviews. Firstly, I present a measurement that quantifies sentiments with respect to a multi-point scale and conduct a systematic study on the impact of online reviews on product sales. Using the sentiment metrics generated, I estimate the weight that customers place …

A Case Study Of The Rhetorical Styles And Content Used In Devising And Delivering A Workplace Intimate Partner Violence Awareness Program As An Example Of A Gender-Related Power Construct In A Private Sector Workplace With A Predominantly Male Workgroup, Kimberly Campbell

Communication & Leadership Dissertations and Theses

This work examines what rhetorical approaches were used in the devising and delivery of workplace training materials that address intimate partner violence and gender-related power constructs in a predominantly male workplace and why these approaches were chosen. Specifically, this study analyzes the language used throughout the discourse for the purposes of determining how language can shape the perceptions, attitudes, and behaviors of the participants. The data was obtained using the qualitative methods of rhetorical analysis and interviewing. The materials were analyzed and this data was synthesized with the results of interviews with the author of the discourse. Supporting research examines …

An Expectancy Violations Theory Study Of Employee Satisfaction, Melissa Cleland

Communication & Leadership Dissertations and Theses

This study seeks to find what drives employee satisfaction using the expectancy violations theory. An exploration of the literature including Judee Burgoon’s expectancy violations theory against leadership credibility, narcissistic communication, and use of power are fully discussed. Ethnographic research is used to study a nonprofit organization, the three employees of Nonprofit XYZ were surveyed, interviewed, and observed over a two week period. The Executive Director of Nonprofit XYZ allowed full access to her office space and employees, however, didn’t participate in the study. The results of the study showed that employee satisfaction was a direct result of specific leadership attributes …

Cracking The Case: Uncovering Key Communication Practices Of Successful Financial Professionals, Heidi Struve Currey

Communication & Leadership Dissertations and Theses

The economic events of recent years have unquestionably had an impact on the financial services industry; however the challenge to retain quality financial services professionals has been a struggle for decades. A review of the literature found that Cognitive Bias Theory, Social Judgment Theory, Cognitive Dissonance Theory and the Narrative Paradigm Theory uncovered two potentially valuable communication techniques that could be used by financial professionals: asking questions and sharing stories. The philosophical and ethical underpinning of this study assumed that all financial professionals view every client relationship as if it were personal; so that when a financial professional experiences success …

Transparency Through Social Media: Improving The Credibility Of Pr Professionals In The Twenty-First Century, Pete Voss

Communication & Leadership Dissertations and Theses

This correlational study identifies opportunities for PR (public relations) professionals to gain trust by engaging online communities using unprecedented levels of transparency. The thesis begins by reviewing literature and setting the stage for how and when PR gained its PR problem (Thomas et al., 2009). The study observes how PR professionals are currently engaging these audiences, and also demonstrates how the public perceives these actions. The philosophical framework for this study stemmed from Aristotle's belief in goodwill in communities (Book 1, Chapter 1), and Augustine's (1909) belief that "All wish to rejoice in truth" (p. 186). Sherif's Social Judgment Theory …

An Examination Of Workplace Racial Microaggressions And Their Effect On Employee Performance, Ronee L. Hunter

Communication & Leadership Dissertations and Theses

Although laws regulate blatant discrimination in the workplace, researchers have shown that invisible racism occurs through everyday verbal, nonverbal, and environmental communications. Invisible racism, in the form of microaggressions, includes subtle comments that negate or invalidate the thoughts, feelings, or experiences of a person of color. Microaggressions are words or actions that occur in communication that communicators may be unaware are a form of racism. Racial microaggressions were examined in this study through the lens of symbolic interactionism. This theory studies race as a structural category reproducing inequality, and it illuminates the influence of culture and communication "to reproduce racism …

Local Marketing: The Benefits And Drawbacks For Large Corporations With Respect To National Food Chains, Marisa Erin Bloch

Journalism

A majority of large corporations, with a special focus on national food chains, put all of their marketing on national and international levels. Most corporations tend to forget about the local aspect of business. The newsletter for California Pizza Kitchen San Luis Obispo was created in order to go against the normal ways of these large restaurant chains, in an attempt to reach out to the community. This paper addresses the need for large corporations, with respect to national food chains, to bring things to a local level. The focus of marketing on a local level is constantly overlooked because …

Accounting Methods To Effectively Measure The Performance Of Public Universities' Academic Units And Increase Allocation Efficiency: The Role Of Research Grants, Madeleine Arivett

Honors Capstones

No abstract provided.

The Study Of The Individual Alternative Minimum Tax: Past, Present, And Reform, David E. Droessler

Honors Program Theses

The individual Alternative Minimum Tax (AMT) imposed on individuals was originally created to ensure that the wealthiest Americans do not avoid paying income tax by taking advantage of certain deductions and exemptions. AMT was not indexed for inflation and when coupled with other inequities, many more Americans are now subject to AMT than ever before. By studying the past and present tax laws surrounding individual AMT, I will present a reformed approach of the AMT tax system for individuals.

Business Intelligence Tools In A Developmental Environment: An Academic Module, Landon M. Hemsley

Undergraduate Honors Capstone Projects

Business Intelligence (BI), defined here as the creation and use of meaningful business information for management, has over the last 20 years shown over and over again its value to professional industry. The prevalence of BI has also demonstrated that a new brand of worker is needed to take advantage of the sophisticated tools available to modern industry. Evidence suggests modern universities have struggled to educate professionals on the tremendous impact BI can have on an organization if used properly. This work is a step in an endeavor to bridge that educational gap and generate an educational strategic advantage by …

Essays On Customer Training And Education In Service Design, Uzay Damali

All Dissertations

Customers who can effectively perform the tasks necessary in their service participation, and who are motivated to perform these tasks, experience improved satisfaction and service quality. In order to ensure customers have adequate skills and motivation, service designs incorporate practices which train and educate them. The goal of this research was to investigate how customers can effectively be trained and educated so that they can perform their service tasks. Based on various theories used in the field of management, we developed several research models to investigate this issue. These models were tested through survey data collected from adult patients with …

It-Business Strategic Alignment: Essays Examining Types Of Alignment And Their Relationship With Firm Performance, Jennifer Gerow

All Dissertations

While Information-Technology (IT)-Business Strategic Alignment (hereafter referred to as alignment) continues to be a topic of great concern to both researchers and practitioners alike, it is often misunderstood and, as such, many organizations find alignment difficult to achieve. In particular, alignment is often defined in many different ways, its operational measures are used inconsistently, and it is unclear how it can be attained. In this dissertation, we assert that researchers should include explicit references to the type of alignment under study, that adequate and consistent operational measures of each alignment type are necessary, and that we need a better understanding …

The Long-Term Impact Of A Loyalty Program: An Evaluation From A Las Vegas Casino Hotel, Myongjee Yoo

UNLV Theses, Dissertations, Professional Papers, and Capstones

Loyalty programs are popular marketing strategies intended to attract, maintain, and enhance customer relationships. Despite the widespread usage of loyalty programs across various businesses, its effectiveness has not been well validated. Few empirical studies attempted to evaluate the value of loyalty programs but the findings have been conflicting with each other. Given the competitive climate of such a highly saturated competitive market of the hospitality industry, it is meaningful for hospitality marketers to evaluate the effectiveness of loyalty programs to increase customer retention and profitability. Therefore, the main purpose of this study was to examine the effectiveness of a hospitality …

A Comparison Of Internet Marketing Methods Utilized By Higher Education Institutions, Joseph Clayton Mccoy

Graduate Theses and Dissertations

Use of Internet marketing techniques in higher education to attract prospective students is relatively new. While the research is recent, there are several studies that identify what is most valuable to students seeking information on college web sites. Higher education is now facing increasing competition from for-profit schools and reduced funding from typical sources. This study examines how two different Carnegie classifications use Internet marketing techniques and identifies if there is a difference in how much they use these techniques. Content techniques and search engine optimization (SEO) techniques were examined for 56 higher education institutions in this study. Of the …

The Role Of Leadership In Facilitating The Performance Of Dispersed Teamwork, Jaime Beth Newell

Graduate Theses and Dissertations

A mature body of research on leadership has investigated the impact of a variety of leadership behaviors and styles on team performance. This corpus of work is built on an assumption that team leaders can motivate, direct, and monitor teams by way of sustained, personal contact with team members. However, this assumption is being challenged by recent advances in information and communication technologies (ICTs). Use of ICTs has altered traditional team-based structures, enabling organizations to employ teams composed of members who are dispersed across geographic boundaries, while severing the direct, personal ties leaders have to team members. Recent reviews of …

Optimization Of Crime Control Resources In A Society, Steven S. Thompson

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

This paper looks at the economics of crime control through the Phillips-Votey Societal Cost Function model and mathematically proves that there is a socially optimal point at which society should be devoting resources towards the prevention of crime. This allows the society to minimize the social cost of crime given a theoretical cost constraint. This paper take the model further by conducting comparative analysis to determine the effect that changes in the functional form of crime generation, and crime prevention will have on society as represented in the model. This paper also looks at the counter intuitive effect that growth …

The Influence Of Strategies Used To Communicate Sustainable Corporate Responsibility On Reputation Of A Major Airport, Benno D. Hoffmann

Walden Dissertations and Doctoral Studies

Self-presentation of a corporation as a citizen committed to sustainable corporate responsibility can, according to scholarly findings, help the organization improve its reputation among key stakeholders. The purpose of this case study was to explore the success of one major airport in aligning communication strategies to improve its reputation. The research question involved how effectively a major German airport communicated its commitment to sustainable corporate responsibility to its key stakeholders during 2005--2009. Of particular interest was how key stakeholders perceived the airport's stance towards the impacts of aircraft noise. Corporate documents, newspaper articles, and semistructured interviews comprised the data. Data …

How To Navigate Public Accounting Recruitment, Jill Heather Aoki

Undergraduate Honors Capstone Projects

For many accounting graduates, public accounting is an excellent place to start a career. However, recruitment at accounting firms is highly competitive. The majority of personnel are hired through internships, and competition for these positions is fierce. The process usually spans over multiple years and involves participating in leadership seminars, attending social events, and much more in addition to interviewing. Successful placement requires not only exceptional academic achievements but also strong relationships with personnel at the firm. One primary differentiator among the numerous public accounting firms is their people and culture. Other factors include local clients and specializations. Thus, candidates …

Cost-Benefit Analysis Of Implementing Wastewater Treatment Facilities In Beer Breweries, Jaffer (Jeff) Shah-Ganai

Agribusiness

The purpose of this study was to both see the effects of wastewater on profitability as well as determine an efficient way of dealing with that wastewater. In addition to finding the most efficient way of treating wastewater, the cost of implementing such a technology was also discussed. Two technologies were specifically talked about and those were an anaerobic digester and a two stage anaerobic digester. Between the three breweries that were discussed, two of them use one of those pieces of equipment; Sierra Nevada has an anaerobic digester and Red Hook has a two stage anaerobic digester.

To analyze …

Swot Analysis Of The Wind Energy Project Of Company Antika, Bersant Beka

Theses and Dissertations

On the hectic and dynamic business environment, strategic approach of majority of the companies competing on the global market place worked toward development of the tools help them build competitive advantage and differential advantage on the market. Through this commitment, strategy as a concept was developed and it’s core elements including SWOT analysis. SWOT in general is very broad and can be used for various purposes including individually.

The SWOT analysis headings provide a good framework for reviewing strategy, position and direction of a company, product, project or person (career).

On this project SWOT analysis will be described as a …

Institucionet Financiare Dhe Ndikimi Në Ekonominë Globale, Samire Kurtishi

Theses and Dissertations

Duke e ditur se institucionet financiare kanë ndikim shumë të rëndësishëm në ekonominë e një vendi ne kemi vendosur që të marrim për temë të diplomës dhe ta shqyrtojmë më shumë në mënyrë që të kuptojmë rreth kësaj teme si dhe të sqarojmë kuptimin e tyre. Ne gjatë studimit të temës Institucionet financiare dhe ndikimi në ekonomi kemi mësuar për funksionet e tyre kryesore, llojet e institucioneve financiare dhe ndikimin e bankës qendrore që ka në to. Gjatë shqyrtimit të kësaj teme ne kemi mësuar edhe për institucionet financiare jobankare, Organizatat financiare ndërkombëtare, Organizatat financiare Regjionale etj.

7 Në këtë …