Mass Communication Commons^™

The Prospector, June 19, 2013, Utep Student Publications

The Prospector

Headline: HB972: Guns on Campus, in Cars

The Prospector, June 12, 2013, Utep Student Publications

The Prospector

Headline: Mayoral Election: Students Look for Job Security

Ua68/13/5 Imagewest International Happenings, Vol. 6, No. 1, Imagewest International

WKU Administration Documents

Newsletter created by ImageWest International student public relations firm. This issue focuses on work done with Harlaxton Manor in Great Britain.

Hashtag Politics: The Polyphonic Revolution Of #Twitter, Bud Davis

Pepperdine Journal of Communication Research

Social media has revolutionized how citizens communicate and interact with each other. President Barack Obama’s 2008 presidential campaign notably demonstrated just how impactful online interconnectivity could be in reaching out to key demographics. More specifically, Twitter has become increasingly popular in achieving communication with constituents while enabling voters to become citizen journalists and active participants in the political process. This paper seeks to trace the evolution of Twitter as a political resource and determine what influence it has in enhancing and inhibiting political communication. By drawing on Kristeva’s concept of intertextuality, I argue that Twitter’s unique functionality contains the potential …

The Effect Of Newer Communication Technologies On Relationship Maintenance And Satisfaction In Long-Distance Dating Relationships, Allie Kirk

Pepperdine Journal of Communication Research

This paper explores the influence of computer-mediated communication (CMC) on long-distance dating relationships (LDDRs), and how new technologies such as Skype and Facebook have evolved as important platforms in relationship maintenance and relational satisfaction. Twenty participants participated in a closed-ended questionnaire that included a scale to measure relational satisfaction as developed by Hendrick (1988), as well as Stafford and Canary’s (1992) revised relational maintenance scale. Results of the study showed that Skype has become the preferred medium for communication in LDDRs over email, where previous research claimed email as a dominant platform of CMC.

Prospectus, June 5, 2013, Ted Sutterlund, Shane Rogers, Mace Mackiewicz, Matthew Jackson, Alex Wallner, Alisha Kirkley

Prospectus 2013

PARKLAND CELEBRATES GRADUATES OF 2013; Summer Camp Music Festival seeks to "Make a Difference"; The tattoo controversy: Do or don't?; Summer preview for the Planetarium and Art Gallery; Six truths about summer-it's no picnic; What to do when your laptop dies; WPCD album review: Rogue Wave's "Nightingale Floors"; Cobras baseball ends injured season; Achievements more important than gameplay?

Clash Of Civilization Or Clash Of Newspaper Ideologies? An Analysis Of The Ideological Split In British Newspaper Commentaries On The 2002 Miss World Riots In Nigeria, Farooq Kperogi

Faculty Articles

Riots that erupted in the northern Nigerian city of Kaduna over a newspaper article that some Muslims interpreted as blaspheming the Prophet Muhammad on account of Nigeria’s decision to host the 2002 edition of the Miss World beauty pageant captured the attention of the media around the world. This article investigates how the British press framed the riots in their opinion columns and editorials. Through an interpretive textual analysis of the opinion pages, the study shows that while the ideological persuasions of left-leaning British press predisposed them to express opinions on the Miss World riots that resonated with what might …

Penning The Shipper-Worthy Screenplay: Exploration Of Network Television Situational Comedy And The Crime Procedural, Kacie Henderson

Electronic Theses and Dissertations

Network television writers often utilize ongoing romantic turmoil as a plot device to form loyal fan bases called "shippers," viewers who become deeply invested in the romantic relationships between their favorite television couples. For my thesis, I explored the shipper paradigm and the differences between network sitcoms and crime procedurals by creating one spec script The Big Bang Theory and another for Bones. I used research and my own personal experiences to analyze both series and write episodes that could fit within the established canons of both programs. Through the writing process I came to understand something very important …

Trends And Implications: The Use Of Facebook In The Professional World, Elisa E. Minamide

Graphic Communication

The recent trend of connectivity through the Internet has served as a spark for the social media era, resulting in a number of social websites such as Xanga (social blogging site),MySpace, Facebook, Twitter, LinkedIn, and many others. Facebook specifically has become an everyday norm in the lives of most young adults. With the societal shift towards a digitally orientated lifestyle, there is an increased interaction between friends, family, and non-acquaintances via social networking sites like Facebook. As a result, the manner in which users portray themselves online becomes influential for new friends viewing their pages. Similarly, professional companies are now …

The Reality Of Fiction: A Textual Analysis Of Verisimilitude In The Appeal, Stephanie M. Taft

Communication Studies

This project assesses the verisimilitude and plausibility of John Grisham's novel, The Appeal. While labeled as a fiction work, I argue that his book should resonate with readers and be taken seriously as it mirrors American culture. It speaks back to America's government, judicial and legal systems. I invoke statistics and a prominent law case that show why Grisham's book is not completely fictitious in any regard. The novel is highly applicable to society today, as corporate scandals and corruption seem to always surface. I also discuss how the book is relatable to the real world by discussing some of …

A Quantitative Survey: Are Twitter Advertisements Effective For College Students?, Christia J. Brockman

Communication Studies

Social Media websites are rapidly being overrun by advertisements, but is this blitz of advertising destroying the social media experience? Twitter, one of today’s most popular social media sites, increased its revenues from $45,000,000 in 2010 to $259 million in 2013. This exponential growth is surprising given the large portion of Twitter users who are between the ages of 18 to 25 with lower annual incomes. In analyzing whether advertising on Twitter is effective on college students, statistical results from a survey conducted among college students at California Polytechnic State University, San Luis Obispo, reveal that Tweeters in this sample …

95th Connecticut College Commencement Address, Howard Gordon

Commencement Addresses

Emmy-winning television writer and producer Howard Gordon told the Class of 2013," The fictional characters I create live in the same crazy, complicated world as the rest of us. How they navigate through the world is what makes them compelling. How you navigate your way through the world is what will make your story compelling.”

The best way to do it, he told the Class of 2013, is to heed the sage words of advice printed on the poster in his office: “Work hard and be nice to people.”

He apologized for "what may sound like fortune-cookie philosophy," but said …

Ua12/2/1 College Heights Herald, Vol. 88, No. 54, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Koch, Cameron & Taylor Harrison. Proposed Budget Cuts Make Key Programs Disappear
• Koch, Cameron. Funding for New Academic Initiatives Eliminated
• McKay, Michael. #SavetheTalisman Movement Gaining Traction
• Harrison, Taylor. Budget Cuts Affect Student Government Association, Campus Activities Board
• Osborne, Sam. Student’s Husband Competes on The Voice – Justin Rivers
• Vogt, Darren. Editorial Cartoon Budget Cuts
• Programs Shrink as Campus Expands – Budget
• Clark, Katie. #SavetheTalisman
• Aulbach, Lucas. Athletics Department Faces $135,000 In Cuts
• Aulbach, Lucas. Lady Toppers Worth a Look This Summer – Softball
• Williams, Kyle. Lady Toppers Two Wins …

Spartan Daily, May 9, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 52

Spartan Daily, May 8, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 51

Prospectus, May 8, 2013, Spencer Brown, Ted Sutterlund, Ernie Springer, Jojo Rhinehart, Alex Wallner, Mace Mackiewicz

Prospectus 2013

FORMER PARKLAND STAFF MEMBER WRITES SECOND BOOK; Grocery chain customers face credit card theft; Alternative medicine: hoax or healing?; Fun things to do over the summer; Tips and tricks to improve your memory; Obama's Plan B misstep; Nature is best viewed from the deck; Coaching life after Rice: Were any lessons learned?; Cobra golf team ready for big weekend; "Iron Man 3" excites on new IMAX screen

Spartan Daily May, 7 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 50

The Impact Of Social Media Use On Athlete/Fan Communication During The Olympics, Maggie Pearce

Undergraduate Theses and Capstone Projects

The 2012 London Olympic Games were known as the “Social Media Olympics.” For the first time, the International Olympic Committee encouraged athletes to use social media sites. Athletes, fans, countries and news outlets all used social media to share information and opinions about the Olympics. This thesis examines whether or not athletes communicated effectively on social media sites.

Ua12/2/1 College Heights Herald - Graduation, Wku Student Affairs

WKU Administration Documents

Special commencement edition of the College Heights Herald.

• Ransdell, Gary. Letter to Graduates
• Plunkett, Amber. Greek Life
• Mattingly, Kelsey. Honors College
• Anderson, Anna. Transfer Student
• Nichols, Jessica. Spirit Masters
• Spees, Monica. College Heights Herald Editor
• Hardy, Andrea. Greek Life

The Prospector, May 7, 2013, Utep Student Publications

The Prospector

Headline: An Investment in Knowledge Always Pays the Best Interest

Spartan Daily May, 6 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 49

Ua12/2/1 College Heights Herald, Vol. 88, No. 53, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Williams, Joanna. Student Looks for Children of Immigrants to Be Able to Carry Flag During Graduation – Valeria Carlin, Commencement
• Koch, Cameron. Campus Feels Katie Autry Murder Effects After a Decade
• Burton, Kristina. Z Is for Zen – Yoga
• Holloway, Kaely. WKU Prepares to Move Forward on Upcoming Building Project – Honors College & International Center
• Grogg, Mitchell. City Commission Rezones WKU Land, Discusses Plans for Future Bike Path – Student Life Foundation
• And the Award Goes to . . . Marsupial Awards
• Harrison, Taylor. One of WKU’s Lawsuits …

Spartan Daily May, 2 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 48

The Prospector, May 2, 2013, Utep Student Publications

The Prospector

Headline: Gate Accessibility

An Educational Video And Research Experiment On The Longevity Of Chicken Eggs, Kyle Patrick Mcdonald

Agricultural Education and Communication

The purpose of this project was to create a video designed to educate the public about chicken egg storage and refrigeration. The information in the video was based on a research experiment performed by the author, which was designed to measure the chronological decline of internal egg quality over a ten-week period. By creating an educational video about the longevity of chicken eggs, it is hoped that consumers will learn to keep their eggs past their sell-by dates. This project includes an educational video as well as an outline for a research project.

The Impact Of Schadenfreude As An Emotional Frame In Crisis Communications On Perception Of Corporate Reputation, Kristi Gilmore

Mass Communications - Dissertations

This dissertation expands on the recent research focus on the role of stakeholder emotions in crisis communications. Using a 2x2 experimental design, this study explores the emotions of sadness and anger, as well as the concept of schadenfreude in relationship to stakeholders' perceptions of corporate reputation. In addition to using the previously tested emotions of sadness and anger in this context, the concept of schadenfreude (the feeling of pleasure one experiences when a person or organization suffers a misfortune or set back) was re-introduced to the field to better assess its potential role in the crisis communication process, specifically its …

Spartan Daily May, 1 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 140, Issue 47

Prospectus, May 1, 2013, Ted Sutterlund, Ernie Springer, Jojo Rhinehart, Mark Roughton, Alex Wallner, Mace Mackiewicz

Prospectus 2013

CHARTWELLS' RETURN BRINGS POSITIVE REACTIONS; Earth Week encourages sustainable lifestyle; Students make friends in a ball pit; How to get the most from online classes; Cameras in the classrooms? Sure!; American football industry is on its deathbed; Wheelchair basketball provides opportunity for students; Redeker takes new position at ICC; Local movie theaters receive upgrades

Framing The 2012 Olympics: A Content Analysis Of International Newspaper Coverage Of Female Athletes, Jessica Giuggioli

Electronic Theses and Dissertations

The present content analysis was designed to identify the representation of female athletes in the media during the 2012 London Olympics. Coders analyzed 617 mentions of male and female athletes in order to determine the quantity and quality of coverage during the 2012 Olympics. The research mostly supported previous literature concerning the depiction of female athletes in the media, as the study revealed an imbalance in the quantity and quality of coverage of male and female athletes in newspapers. The frequency of mentions of female athletes was lower than the frequency of mentions of male athletes. Furthermore, female athletes were …

The Effect Of Political Advertising On Perceived Bias And Credibility Of Online News Stories, Salma M. Ayad

Electronic Theses and Dissertations

This study was an investigation of the effect of political advertising on readers’ perceived bias and credibility of an online news article based on participants’ political leanings. Media priming and the hostile media effect were the theoretical underpinnings. Participants were asked to read an unbiased news article placed alongside 3 advertisements. Participants were put into 1 of 3 conditions — right-leaning advertisements, left-leaning advertisements, or neutral advertisements. They then answered questions about the perceived bias and credibility of the article and their own political affiliation. The researchers hypothesized that left-leaning individuals would perceive the article with right-leaning advertisements as biased …