Mass Communication Commons^™

Winona Currents Annual Report 2013, University Advancement - Winona State University

Winona Currents

This magazine published by Winona State University’s University Advancement was intended to inform WSU Alumni, students, faculty, staff and the greater community about Alumni and the university. Winona Currents Annual Report for 2013.

Ua3/9/7 Fall 2013 End Of Semester Message, Wku President's Office - Ransdell

WKU Administration Documents

Email from WKU president Gary Ransdell to faculty & staff.

Ua12/2/1 Stressbusters, Wku Student Affairs

WKU Administration Documents

Special finals week edition of the College Heights Herald.

Celebrity Endorsements In Print And Twitter: Comparing Brand Name Memorability And Credibility, Lauren Palmieri

Theses

The present study investigated the differences in brand name memorability and credibility of celebrity-endorsed advertisements presented in print and in Twitter. An experiment was conducted between two groups of participants. One group received treatments for print and the other for Twitter. Participants reviewed five advertisements, one of which contained a celebrity, then responded to 11 credibility belief statements and were tested on their memorability of the celebrity-endorsed ad. Significant differences were found in favor of remembering, buying and trusting a brand/product in celebrity-endorsed print ads. Significant differences were also found in the memorability of a celebrity-endorsed ad. The print group …

Spartan Daily, December 5, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 141, Issue 41

Ua12/2/1 College Heights Herald, Vol. 89, No. 27, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Koch, Cameron. Pi Kappa Alpha Fraternity Sanctioned for Hazing
• Holloway, Kaely. Talisman Guests Visit Last Evening – Student Government Association
• Lawson, Anna. Candelight Vigil Honors Student’s Vivacious Spirit – Melanie Reichert
• Parker, Jacob. Theft, Substance Abuse Make Up Majority of Campus Crime
• French, Jackson. South Campus Store Wasn’t Making Any Money
• Bratcher, Nick. Apologies & Admonishments
• Kriz, Lindsay. Here’s What I Hope You’ve Learned – Feminism
• Parker, Jacob. Friends Remember Derrick Looper’s Easy Going Nature
• Crumbie, Trey. New Department to Concentrate on Science Side of Psychology
• Crumbie, Trey. Enrollment …

Prospectus, December 4, 2013, Brittany Rhed, Amber Simmons, Mace Mackiewicz, Parkland Marketing And Public Relations, Ben Boltinghouse, Alex Wallner

Prospectus 2013

TIPS FOR GETTING THROUGH FINAL EXAMS; Texting at stoplight an accident waiting to happen; Transfer tips for students; Tips to earn extra money for the holidays; Winter weather preparedness tips; Public Safety on kitchen safety tips; Gender discrimination in collegiate athletics; 'Selfie' as word of the year is a fitting self-portrait; Safety shifting to automatic; Volleyball team ends season strong

The Guardian, December 4, 2013, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Spartan Daily, December 4, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 141, Issue 40

Ua12/2/1 College Heights Herald, Vol. 89, No. 26, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Holloway, Kaely. Talisman, Student Government Association Discuss Financial Options
• Pratt, Elliott. Bowl or Bust – Football
• Sproles, Katherine. Grant Creates Clinical Experiences & Practice in Teaching Teacher Program
• Marnon, Christian. WKU Can’t Keep It Up – Sexual Health
• French, Jackson. Student Teams Up with Student Government Association for Bench Proposal – Logan Eckler, Bus Stops
• Vogt, Darren. Editorial Cartoon re: Christmas
• Deck the Halls
• Pierce, Connor. Nick Bratcher’s Equality Is a Joke
• Watson, Paul. English Professor Wins International Award for Novel – David Bell
• Koch, Cameron. Benefit Auction to …

Spartan Daily, December 3, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 141, Issue 39

The Prospector, December 3, 2013, Utep Student Publications

The Prospector

Headline: We Made It: With Debt, But We Made It...

In What Ways Can Social Media Impact Communication And Improve How Businesses Are Marketed In Heidelberg German?, Madeline Marie Gregory

Theses & Dissertations

Social media is impacting society at an extremely fast pace. With so many social media platforms available to individuals, social media is becoming a necessary method of communication. Facebook, Twitter, Linkedln, Pinterest, and many other international sites are being used to to communicate with others and share information. Since this method has become highly used, local businesses and corporate companies are now needing to implement a social media marketing strategy to reach their target audience and interact with customers. The international statistical data gathered in Heidelberg Germany expresses this necessity of social media implementation due to the high volume of …

All The Web's A Stage: The Dramaturgy Of Young Adult Social Media Use, Jaime R. Riccio

Theses - ALL

This study presents an in-depth, qualitative examination of dramaturgy in young adult interactions on the social networking sites, Facebook and Twitter. The dramaturgical perspective introduced by Erving Goffman in the study of sociology and symbolic interactionism is applied to a new media setting, wherein the interpersonal interactions of users are influenced by a mass media context. The author ventures into the field of dramaturgy as part of a broader sphere of hyperdramatic acculturation that millennials are growing up in, with constant access to one another through social media and the prevalence of dramatic and attention-seeking behaviors in entertainment media. A …

Framing Of Business In China: East Vs. West, Xueyi Li

Electronic Theses and Dissertations

China is one of the largest and most promising markets for new global business ventures. This exploratory research investigates the current news-related themes regarding business in China by comparing news originating from eastern countries to western countries. This study applied agenda-setting and framing theoretical frameworks. A mixed-method approach of both qualitative and quantitative content analyses was used to generate key themes and their related concepts. The results indicate some thematic similarities as well as differences in agenda and news framing between eastern and western news samples. This exploratory study contributes to agenda-setting and framing literature as well as by creating …

Access Magazine, December 2013, San Jose State University, School Of Journalism And Mass Communications

Access Magazine

No abstract provided.

A Christian Mega Church Strives For Relevance: Examining Social Media And Religiosity, Kenthea Albert-Leigh Joan Fogenay

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study is to evaluate the relationship between Facebook and Twitter uses and gratifications and religiosity. Non-denominational Christian mega churches focus their outreach programs on a "come-as-you-are" attitude with the hopes of making people feel comfortable. The interactive technology in our daily lives also infiltrates our experience at church. The congregation now has the ability to worship through technologies endorsed by leadership (Watson & Scalen, 2008; Bogomilova, 2004; Thomas, 2009). In order for churches to engage in effective communication, they must understand how people use social networking. Through survey methodology, the researcher takes an account of how …

The Perceived Level Of Enjoyment In Sports Violence: An Experiment Examining How Sports Commentary, Fanship, And Gender Affect Viewer Emotions, Sarah Vineyard

UNLV Theses, Dissertations, Professional Papers, and Capstones

This investigation examines if the independent variables of sports commentary, fanship, and gender affect the viewer's level of perceived enjoyment while watching sports violence through televised professional football and hockey clips. Previous studies have found that these three variables contribute most to a viewer's level of perceived enjoyment. This study aimed to test to see if that was still true, while taking into account new rules regarding violence by the National Football League and the National Hockey League. This thesis addresses all variables in one study, which something past research has failed to do.

Perhaps the most significant finding from …

Anchoring The News With Comedy: Considering The Role Of Critique In News Through An Analysis Of The Daily Show With Jon Stewart, Tabitha Louise Simenc

Boise State University Theses and Dissertations

This study examines the role of critique in news and its necessity in a media landscape focused on journalistic ideals of objectivity. Using The Daily Show with Jon Stewart as a case study, this research first, examines the way in which the program fulfills the normative tasks of the media and can be considered news. Second, it considers how the program, and others like it, operate outside the realm of traditional news media and are, consequently, not subject to expectations of objectivity, potentially allowing for greater critique of powerful political, economic and media entities. Finally, the role of news in …

Media Bias Through Facial Expressions On Local Las Vegas Television News Programs: A Visual Content Analysis, Jessica Zimmerman

UNLV Theses, Dissertations, Professional Papers, and Capstones

Trust in news media has been considered an important base for social order and cohesion in society and is a crucial variable for evaluating news media. Media credibility has been questioned by the audience for some time and the audience's trust in the media has been slowly diminishing over the years. When a news broadcaster communicates a story on local television news, it is possible for his own opinions to leak through nonverbal communication, specifically facial expressions. This thesis explores the six local Las Vegas television news stations' anchors and reporters to visually analyze whether facial characteristics reveal media bias …

The Guardian, November 27, 2013, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

A Study On The Depiction Of Drug Usage, Alcohol Consumption And Cigarette Smoking In Movies And Its Perceived Effect On A Young Audience. A Comparative Study Of American And Indian Cinema And Their Respective Audiences., Zain Farook Merchant

USF Tampa Graduate Theses and Dissertations

This study analyzes the depiction of drug usage, cigarette smoking and alcohol consumption in

movies in terms of character stereotyping and typecasting. Because movies are focused on making money they are being used as marketing tools by alcohol and cigarette conglomerates (Grube, 2004). The study also explores youth perception of such content and tries to determine the behavioral implications or influence of such content on young children. The goal of this research is to analyze the social cognitive influence of movies on the youth and the effects of censorship in movies today. The research compares this effect in the two …

Spartan Daily, November 26, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 141, Issue 38

The Prospector, November 26, 2013, Utep Student Publications

The Prospector

Headline: Catch 'Em If You Can!

Revisioning A Japanese Spiritual Recovery Through Manga: Kobayashi Yoshinori’S ‘Gōmanism’ As Aesthetics And Ideology, James Mark Shields

Faculty Journal Articles

This essay provides a critical analysis of the aesthetic ideology of “Gomanism” in the manga of Kobayashi Yoshinori (b. 1953), particularly Yasukuniron (On Yasukuni, 2005) and Tennōron (On the Emperor, 2009), in order to flesh out the implications of the author’s “revisionist” approach to Japanese religion, politics and history.

Right Flier: Newsletter Of The Aaup-Wsu Volume 14, Number 4, 2013-2014, American Association Of University Professors-Wright State University

The Right Flier Newsletter

A five page newsletter created by the Wright State University chapter of the American Association of University Professors. This newsletter features the article "The Coming Battle over Health Benefits" detailing what the administration has imposed on other employees effective January 1, 2014 regarding health insurance benefits, why it cannot do this to faculty, and what faculty can expect in the upcoming CBA negotiations.

Spartan Daily, November 21, 2013, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 141, Issue 37

Ua12/2/1 College Heights Herald Holiday Guide, Wku Student Affairs

WKU Administration Documents

Special holiday issue of the College Heights Herald.

• Sproles, Katherine. Groups Compete In Christmas Tree Decorating Competition – Kentucky Museum
• Pait, Ryan. ‘Tis the Season for Holiday Episodes – Television
• Conniff, Ben. Holly Jolly Holiday Films to Watch – Movies
• Roederer, Anna. Circle K Club Gets Into Spirit of Giving with Clothing Drive – Charities
• French, Jackson. International Students Share Their Holiday Plans
• Crumbie, Trey. Kentucky Museum Store Offers Unique Gifts for the Holiday Season
• Koch, Cameron. A Guide to Video Game Deals This Black Friday
• Boyd, Kayla. Black Friday Brings Deals for Shoppers, Stress for Workers

Ua12/2/1 College Heights Herald, Vol. 89, No. 25, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

• Beilman, Elizabeth. Loved Ones Remember Melanie Reichert’s Free Spirit
• Prochazka, Tyler. When You Click Accept – Information Technology
• Holloway, Kaely. South Campus Meeting Focuses on Bookstore, Talisman Funding
• Parker, Jacob. Students Mirror Hardship to Raise Homeless Awareness – Shantytown
• Kriz, Lindsay. Why Am I Not Enough As I Am?
• Bratcher, Nick. Equality in Relationships Isn’t Always a Good Thing
• Ready for the Stage Photo Spread – Theatre & Dance
• Burton, Kristina. Mainstage Season Closes with WinterDance – Theatre & Dance
• Parker, Jacob. Barista Finds Lifelong Inspiration from Parents – …

Prospectus, November 20, 2013, Ashton Gwin, Mace Mackiewicz, Ben Boltinghouse, Amber Simmons, Brittany Rhed, Jojo Rhinehart, Alex Wallner

Prospectus 2013

COMMUNITY VETERANS HONORED; Illinois to legalize same sex marriage; Suppose JFK had served a second term; 5 study methods that actually work; If you see a crime happening, report it to Public Safety!; "Freedom of Speech" may not be so free anymore; The Gettysburg Address: Much noted and long remembered; How will Firearm Concealed Carry Act, passed in July 2013, affect yourself or other students?; A spike of success for Parkland volleyball