Open Access. Powered by Scholars. Published by Universities.®

Mass Communication Commons™

Open Access. Powered by Scholars. Published by Universities.®

Discipline
Institution
Keyword
Publication Year
Publication
Publication Type
File Type

Articles 15391 - 15420 of 35099

Full-Text Articles in Mass Communication

The Introductory Communication Course: The Hybrid Approach, Judy C. Pearson, Richard West Jan 1991

The Introductory Communication Course: The Hybrid Approach, Judy C. Pearson, Richard West

Basic Communication Course Annual

The introductory communication course is one of the most important courses in a general education program at the college or university level. Gibson, Hanna, and Huddleston (1985) observed that the course “remains a vital component of American higher education” (290). Seiler and McGukin (1989) agreed that the course is critical to a speech communication curriculum. Professors adopt a variety of approaches in teaching the introductory course. The purpose of this essay is to examine one approach to the introductory course: the hybrid course. The authors will (l) describe the hybrid approach; (2) consider the course structure including general teaching strategies. …


Small Group Communication As An Introductory Course, John L. Brilhart Jan 1991

Small Group Communication As An Introductory Course, John L. Brilhart

Basic Communication Course Annual

It took considerable temerity for me to write a paper about an introductory course in small group communication. Although I have taught basic small group courses throughout my career as a college teacher, I have never had the opportunity to teach where a small group course was an option among introductory communication courses from which most or all graduates were required to choose. So I projected from my experience in teaching and coordinating multiple-section hybrid, interpersonal and public-speaking courses. Mostly I have drawn on my experiences in teaching small group courses at the sophomore and upper-class levels, my experience in …


Introductory Communication Theory: Not Another Skills Course, William C. Donaghy Jan 1991

Introductory Communication Theory: Not Another Skills Course, William C. Donaghy

Basic Communication Course Annual

Speech communication departments in every institution of higher education face unique circumstances when deciding their type and number of introductory courses. Different demands are placed on communication departments operating in community colleges, four year liberal arts colleges, land-grant institutions and major research universities. Some of these situational demands are: how the department is perceived by the administration (i.e., service or major oriented); whether skills courses are accepted as part of the college- or university-wide general education curriculum; whether the college or campus has a communication skills requirement; the college division in which the department is located (i.e., humanities, fine arts …


The Interpersonal Communication Course, Joseph A. Devito Jan 1991

The Interpersonal Communication Course, Joseph A. Devito

Basic Communication Course Annual

The interpersonal communication course is one of the really great courses in the entire communication curriculum and, in fact, in the entire academic curriculum. It is relevant to just about everything you do — to your satisfaction with yourself, to your effectiveness on the job, to your success as a friend or lover. And students know this and quickly become involved and motivated. Even the research is exciting — it addresses significant issues in truly imaginative ways and is always advancing our knowledge and understanding of interpersonal communication and interpersonal relationships in important ways. It’s a great course to teach …


The Business And Professional Speaking Course, Lawrence W. Hugenberg, Alfred W. Owens Ii, David J. Robinson Jan 1991

The Business And Professional Speaking Course, Lawrence W. Hugenberg, Alfred W. Owens Ii, David J. Robinson

Basic Communication Course Annual

No abstract provided.


The Introductory Communication Course: Results Of A National Survey, Douglas M. Trank, Pat Lewis Jan 1991

The Introductory Communication Course: Results Of A National Survey, Douglas M. Trank, Pat Lewis

Basic Communication Course Annual

Data for this survey were gathered from a national sample of institutions of higher education by means of a questionnaire mailed in November of 1987.

The questionnaire and a cover letter signed by the president of the Association for Communication Administration were sent to all 2-year colleges and all 4-year and graduate institutions which have an affiliation with the Speech Communication Association or the Association for Communication Administration. In each case they were addressed to the executive officer of the relevant communication department and requested data relevant to the 1987-88 academic year.

The instrument used in this survey is a …


Logic And Emotion, Persuasion And Argumentation: 'Good Reasons' As An Educational Synthesis, Warren Sandmann Jan 1991

Logic And Emotion, Persuasion And Argumentation: 'Good Reasons' As An Educational Synthesis, Warren Sandmann

Basic Communication Course Annual

The purpose of this essay is three-fold. First, I will summarize the history and development of persuasion and rhetoric in the classical and renaissance world, demonstrating the manner in which argumentation, or conviction by means of logical proof, and persuasion, or conviction by means of a unified appeal to emotions and reasons became separated. Second, I will look at the manner in which persuasion and argumentation are presented educationally today by analyzing four of the most popular public speaking texts. Finally, I will argue that there is a more effective method for teaching the combined principles of argumentation and persuasion, …


Instructional Communication Strategies For Adapting To A Multicultural Introductory Course, Charles A. Braithwaite, Dawn O. Braithwaite Jan 1991

Instructional Communication Strategies For Adapting To A Multicultural Introductory Course, Charles A. Braithwaite, Dawn O. Braithwaite

Basic Communication Course Annual

No educator is surprised to hear that college enrollment for members of racial and ethnic groups is continuing to rise (The Chronicle of Higher Education, 1990). However, this increase was particularly striking for us after we began teaching in the southwestern United States. We had moved from Minnesota, where the proportion of college students who are minority-group members is only 4%, to New Mexico where the proportion of college students who are minority-group members is 35%, the highest for any state in the continental United States (The Chronicle of Higher Education, 1990). We now look out into multicultural classrooms that …


The R3a3 Processing System For Experiential Learning In The Classroom, Pamela L. Gray Jan 1991

The R3a3 Processing System For Experiential Learning In The Classroom, Pamela L. Gray

Basic Communication Course Annual

In education today, much emphasis is placed on “experiential learning,” or learning by doing. An experiential approach to teaching allows students to participate in activities that provide concrete examples of concepts and skills being taught in class. Experiential activities seem especially appropriate in a communication class in which a focus is on developing communication competence, because becoming a better communicator involves active practice and evaluation. However, experiential learning is not totally without problems. (For more information about problems associated with experiential learning activities and tips for increasing their effectiveness, see Eisenberg, 1980; Gray & Buerkel-Rothfuss, 1985).

One area that can …


Reading Our Own Speech Critiques As Texts That Reveal Educational Goals, Instructional Roles And Communicative Functions, Jo Sprague Jan 1991

Reading Our Own Speech Critiques As Texts That Reveal Educational Goals, Instructional Roles And Communicative Functions, Jo Sprague

Basic Communication Course Annual

About twenty years ago I reviewed the prescriptive literature related to classroom criticism of students’ oral performances. Basically, it consisted of a set of questions about format, timing and wording of critiques that were answered in terms of each author’s preference: “Here’s how I always do it and it works for me.” Recently I had occasion to review the current literature in preparing the instructor’s manual for a basic public speaking text. I found that not much has changed. The advice that our field has is still largely anecdotal and consists of recommending techniques for universal application. The scant research …


Classroom Interventions For Reducing Public Speaking Anxiety, Michael A. Neer, W. Faye Kirchner Jan 1991

Classroom Interventions For Reducing Public Speaking Anxiety, Michael A. Neer, W. Faye Kirchner

Basic Communication Course Annual

Findings of many studies demonstrate that instructors are able to offer instructional interventions that mediate state anxiety. The present study therefore examined several additional interventions designed to moderate situational factors contributing to state anxiety. The interventions were tested by creating cover stories similar to the Booth-Butterfield (1988a) study that described various instructional formats through which the first required speech in the introductory public speaking course would be processed.

Respondents did not participate in actual in-class manipulations but were instructed to rate their perceived state anxiety if their first speech was structured in the manner described within each cover story.

The …


Measurement Of Communication Motivation In Public Speaking: An Exploratory Study And Scale Development Based On Expectancy Theory, Edwin J. Dawson, Donald D. Yoder Jan 1991

Measurement Of Communication Motivation In Public Speaking: An Exploratory Study And Scale Development Based On Expectancy Theory, Edwin J. Dawson, Donald D. Yoder

Basic Communication Course Annual

Since the motivational construct has been previously investigated using need gratification theory, it is important to explore the conceptual differences and similarities between Communication Motivation in Public Speaking based on expectancy theory and current measures of communication motives.

Therefore, this study asks the following research questions: l) What are the factor structure and reliability of a “communication motivation in public speaking” (CMPS) instrument which is based on expectancy theory? 2) What is the relationship between Communication Motivation in Public Speaking (CMPS) and the PRCA, WTC, and ICM?


Models For Graduate Teaching Assistant (Gta) Training: The 'Real,' The 'Necessary,' And The 'Ideal', Nancy L. Buerkel-Rothfuss, Pamela L. Gray Jan 1991

Models For Graduate Teaching Assistant (Gta) Training: The 'Real,' The 'Necessary,' And The 'Ideal', Nancy L. Buerkel-Rothfuss, Pamela L. Gray

Basic Communication Course Annual

The purpose of this paper is to assemble what our research says about graduate teaching assistant (GTA) training in general and specifically in departments of speech communication. Our hope is that, by compiling the four data sets into a comprehensive description of what is presently happening and what is needed in the area of GTA training, we will provide the empirical evidence campus and departmental administrators need to argue for increased activity at their own institutions. In particular, we will use data from the four samples to develop three models of GTA training: 1) the current state-of-the-art (the “real” model), …


Summary Of Issues Discussed During The Seminar On The Introductory Course In Speech Communication, November 1990, Lawrence W. Hugenberg, Donald D. Yoder Jan 1991

Summary Of Issues Discussed During The Seminar On The Introductory Course In Speech Communication, November 1990, Lawrence W. Hugenberg, Donald D. Yoder

Basic Communication Course Annual

The introductory course in communication has received considerable attention by scholars and practitioners in the past several years. Conventions, workshops and scholarly journals reflect the concerns of course directors, teachers and administrators in defining, operating and evaluating this course. Fourteen faculty convened at the SCA Annual Convention in San Francisco in November 1990 to identify and discuss the major issues relevant to directing and teaching the introductory course in communication. Five major issues were identified during the seminar. Discussion of the issues ranged from theoretical perspectives to specific action steps. This report is a summary of some of the major …


Author Identification Jan 1991

Author Identification

Basic Communication Course Annual

No abstract provided.


Advertising Jan 1991

Advertising

Basic Communication Course Annual

No abstract provided.


Call For Papers And Order Form Jan 1991

Call For Papers And Order Form

Basic Communication Course Annual

No abstract provided.


Back Cover Jan 1991

Back Cover

Basic Communication Course Annual

No abstract provided.


The "Virginian-Pilot" Newspaper's Role In Moderating Norfolk, Virginia's 1958 School Desegregation Crisis, Alexander Stewart Leidholdt Jan 1991

The "Virginian-Pilot" Newspaper's Role In Moderating Norfolk, Virginia's 1958 School Desegregation Crisis, Alexander Stewart Leidholdt

Theses and Dissertations in Urban Services - Urban Education

This dissertation explores the critical role played by the Norfolk Virginian-Pilot newspaper's editor, Lenoir Chambers, in moderating public opinion during Norfolk, Virginia's, 1958/1959 public-school closing.

In 1958 the nation's attention was focused on Norfolk. In an attempt to stymy judicially mandated integration, Virginia's Governor J. Lindsay Almond, Jr., supported by the powerful political organization of United States senator Harry Flood Byrd, Sr., ordered the city to close its public schools.

Norfolk was a major urban area. Over ten thousand students were displaced by the state action; and four months after the closing, three thousand students were still receiving no education. …


Winona Campus Life, Mass Communication Department Dec 1990

Winona Campus Life, Mass Communication Department

Winona Campus Life

Winona Campus Life was a weekly laboratory newspaper produced by the WSU Mass Communciation Department students and printed as a supplement to the Sunday Winona Daily News, which began in September 1983. The newspaper provided coverage of the four institutions of higher education in Winona: Winona State University, St. Mary's University, College of Saint Teresa, and Winona Area Vocational-Technical School. It was created to provide a place for Mass Communcation students to publish their articles and photographs with the idea of generating reader feedback, which is essential in journalism education.


Spartan Daily, December 12, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 12, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 69


Spartan Daily, December 11, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 11, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 68


Spartan Daily, December 10, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 10, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 67


Spartan Daily, December 7, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 7, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 66


Spartan Daily, December 6, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 6, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 65


Ua12/2/1 College Heights Herald, Vol. 66, No. 29, Wku Student Affairs Dec 1990

Ua12/2/1 College Heights Herald, Vol. 66, No. 29, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

  • Martin, John. Activists Point Out Irony of War Toys – United Student Activists
  • Phillips, Noelle. Administrative Council Alters Wording of Western XXI
  • Poynter, Chris. Diplomat Predicts James Baker Trip Important – Talcott Seelye, Saddam Hussein, Iraq
  • Hoover, Amy. Foreign Teachers Create Melting Pot of Ideas – Cai Shanghe
  • Houchens, Gary. Black Students Call for Action
  • Senate Will Recommend Insurance Plan
  • Fences for Dorm Construction Go Up
  • Collins, Anne. Opera Deserved Publicity – Merry Wives of Windsor, Theatre & Dance
  • 101 Ways to Name a Document …


Ua12/2/1 Right Person, Right Time, Wku Student Affairs Dec 1990

Ua12/2/1 Right Person, Right Time, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald:

  • Bricking, Tanya. She’s On Your Level – Phyllis Gatewood
  • Tatum, Doug. New Coach, New Era – Ralph Willard, Basketball
  • Howard, Laura. Smart, Steve. Lost In Time – Society for Creative Anachronism


Spartan Daily, December 5, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 5, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 64


Spartan Daily, December 4, 1990, San Jose State University, School Of Journalism And Mass Communications Dec 1990

Spartan Daily, December 4, 1990, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 95, Issue 63


Ua12/2/1 A Herald Christmas, Wku Student Affairs Dec 1990

Ua12/2/1 A Herald Christmas, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald:

  • Martin, John. Families Wish for Peace in Gulf - Operation Desert Shield, 1990-1991
  • Hoover, Amy. Family’s Tree Sales Sprouting Up – Rogers Christmas Trees
  • Yates, Lauren. Volunteers Embrace Holiday Spirit – Salvation Army
  • Brooks, James. Ninjas, Board Games, Baby Dolls in High Demand
  • Howard, Laura. Parade Kicks Off Christmas Season
  • Armes, Anya L. Handmade Gifts Add Personal Touch to Holiday
  • Taylor, Christine. Recession May Not Be As Severe Here
  • Howard, Laura. Mammoth Cave Chorus Show Captures Christmas Aura
  • Clingerman, Ann. Christmas Past: Fond Memories Bring Holiday Cheer
  • Vincent, Bruce. Holiday Plans Will Take …