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Library Philosophy and Practice (e-journal)

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Full-Text Articles in Social and Behavioral Sciences

Strategies And Challenges For Marketing Electronic Resources: A Cross-Sectional Study Of The Mwalimu Nyerere Memorial Academy, Christian Mubofu May 2019

Strategies And Challenges For Marketing Electronic Resources: A Cross-Sectional Study Of The Mwalimu Nyerere Memorial Academy, Christian Mubofu

Library Philosophy and Practice (e-journal)

This study examined the strategies and challenges for marketing electronic resources at the Mwalimu Nyerere Memorial Academy. It was conducted at Kivukoni Campus in Dar es Salaam region. Data were collected from 60 students and MNMA library staff using self-administered questionnaires and in depth interviews. The study established that the strategies used for marketing electronic resources were: notice boards, librarians, instructional website, orientation to new users, library home page, institutional newsletters, text messages, social networks, Current Awareness Services and Selective Dissemination of Information as well as posters and brochures while the challenges for marketing of electronic resources to the library …


Information Needs Of Cassava Farmers In Okpokwu Local Government Area Of Benue State, Nigeria., Tofi Simon Ternenge Cln, Tondo Richard Iorver, Egbe Francis Ebute May 2019

Information Needs Of Cassava Farmers In Okpokwu Local Government Area Of Benue State, Nigeria., Tofi Simon Ternenge Cln, Tondo Richard Iorver, Egbe Francis Ebute

Library Philosophy and Practice (e-journal)

ABSTRACT:

This Research work was designed to investigate the information needs of Cassava Farmers in Okpokwu Local Government Area of Benue State. The Study adopted a survey research design. Questionnaire was used to collect data for the study, the study identified the information needs of Cassava Farmers, the sources available the them, the kinds of information, Cassava Farmers use to improve their yield, the means/sources Cassava Farmers use to get their information, problems of information dissemination to Cassava farmers and strategies to overcome problems. The study therefore recommended that the local government should be sending Agricultural Extension Workers to educate …


Application Of Green Concepts In The Libraries Of Thiruvananthapuram: An Investigation, Suresh Kumar Pk Dr., Sofiya A May 2019

Application Of Green Concepts In The Libraries Of Thiruvananthapuram: An Investigation, Suresh Kumar Pk Dr., Sofiya A

Library Philosophy and Practice (e-journal)

The present study aims to judge the green concepts in the library buildings of Thiruvananthapuram by the key areas listed by Leadership in Energy and Environmental Design(LEED) such as site location, water conservation, energy efficiency, materials, indoor air quality, and a bonus category for innovation and design. The data for the study was collected from the chief librarian and the users of the major libraries in Thiruvananthapuram such as Kerala University Library (KUL), State Central Library (SCL), Kerala Legislature Library (KLL), Regional Cancer Centre Library (RCCL), VSSC library (VSSCL) and Centre for Development Studies Library (CDSL). The study analyzed the …


A Survey Of The Resources And Roles Of Nigerian University Libraries In Imparting Knowledge, Ferdinand Ezekwe May 2019

A Survey Of The Resources And Roles Of Nigerian University Libraries In Imparting Knowledge, Ferdinand Ezekwe

Library Philosophy and Practice (e-journal)

Universities are charged with the responsibilities of imparting knowledge and conducting research among other roles. They must therefore be equipped with relevant resources if they must meet challenges placed on them by academic activities. In this regard, this paper has surveyed the essence of university education and its history in Nigeria. The objectives of university libraries and their true characters are also under the purview of the paper. Further, the types of users and the roles the university libraries play are x-rayed. Based on the identified problems recommendations for giving the university libraries a befitting status are made.As education forms …


Awareness, Accessibility And Factors Hindering Utilization E-Journals At The Institute Of Finance Management, Tanzania, Christian Michael Mubofu May 2019

Awareness, Accessibility And Factors Hindering Utilization E-Journals At The Institute Of Finance Management, Tanzania, Christian Michael Mubofu

Library Philosophy and Practice (e-journal)

This study focused on the awareness, accessibility and factors hindering the utilization of e-journals at the Institute of Finance Management. Specifically the study sought to identify the level of awareness, accessibility and factors affecting students and academic staff in utilizing the e-journals. To achieve these objectives the study employed mixed method research designs in which in-depth interviews and questionnaire were used to collect data from a sample of 141respondents i.e. 100 students and 41 academic staff. The surveyed data has been analysed by using SPSS (20.0) and content analysis for quantitative and qualitative data has been undertaken respectively. Table presentations …


Awareness And Use Of Social Networking Sites Among The Physically Challenged Students Of Alagappa University Its Affliated Colleges In Sivagangai District, A Study, Raja M, Ganesan P May 2019

Awareness And Use Of Social Networking Sites Among The Physically Challenged Students Of Alagappa University Its Affliated Colleges In Sivagangai District, A Study, Raja M, Ganesan P

Library Philosophy and Practice (e-journal)

The study analysed awareness and use of social networking sites among the physically challenged students of alagappa university its affliated colleges in sivaganga districts, a study (69.5%) respondents were male, , 31.52 percentage of them are in the age group of 26 -30, 55.28% majority of respondents belong to the rural area, majority (37.15) of the respondents are doing 1st year, majority the respondents has UG degree of studying in 33.33 %of them are in the respondents 35. (54.28) of the respondents are using Crutches, 73.33% of the respondents are regularly using the university library, the majority (89.52) of …


Awareness Of E-Journals Among Library Users In University Of Delhi And Babasaheb Bhimrao Ambedkar University, Lucknow: A Study, Divyanshu Gupta, Manir Uddin Ansari May 2019

Awareness Of E-Journals Among Library Users In University Of Delhi And Babasaheb Bhimrao Ambedkar University, Lucknow: A Study, Divyanshu Gupta, Manir Uddin Ansari

Library Philosophy and Practice (e-journal)

In this digital environment, the use of electronic resources is very common and as of today almost all the libraries compatible with electronic resources. Both the Universities has the collection open as well as the subscribed database. The present study is on the use of e-journals by the research scholars in the libraries of the University of Delhi (DU) and Babasaheb Bhimrao Ambedkar University (BBAU), Lucknow. It is intended to evaluate the purpose, types, problems in assessing the e-journals. The finding of the study revealed that a greater number of users from both the university use e-journals for their study …


Research Contributions And Utilization Of Researchgate By Central Universities In India: An Analytical Study, Jeyapragash Balasubramani, Rajkumar Thangavel May 2019

Research Contributions And Utilization Of Researchgate By Central Universities In India: An Analytical Study, Jeyapragash Balasubramani, Rajkumar Thangavel

Library Philosophy and Practice (e-journal)

This paper examines the research contributions and utilization of ResearchGate by Central Universities in India. The study considered only Central Universities in India which are listed in UGC website. A total of 49 Central Universities available in India only 45 universities are contributed their research activities in ResearchGate. Further the data was analyzed by ResearchGate (RG) scores, memberships, publications, research contribution wise top ten universities and top ten members in ResearchGate by central universities in India. It is found that the University of Delhi has highest (21338.47) RG score, 3868 members with 8906 publications and Banaras Hindu University” has …


An Analysis Of Indian Research Information Network System (Irins), Jeyapragash Balasubramani, Muthuraj Anbalagan, Kannan Palavesam May 2019

An Analysis Of Indian Research Information Network System (Irins), Jeyapragash Balasubramani, Muthuraj Anbalagan, Kannan Palavesam

Library Philosophy and Practice (e-journal)

Indian Research Information Network System (IRINS) developed by the Central University of Punjab, Bathinda in collaboration with Information and Library Network Centre (INFLIBNET) which can be used for higher education institution and research institutions to showcase the research contribution to the scholarly community. The data were taken from Indian Research Information Network System (http://irins.org/irins/) of 15 instances for the Academic and Research Organisations. The objectives of the article is to analyze the faculty members, department and their scholarly publications with citations and its impact. It is found that KL University, Guntur has highest 836 (17.22%) faculty member. The …


Citations V/S Altmetric Attention Score: A Comparison Of Top 10 Highly Cited Papers In Nature, Rajendra Babu, Rajendra Babu, Vysakh C May 2019

Citations V/S Altmetric Attention Score: A Comparison Of Top 10 Highly Cited Papers In Nature, Rajendra Babu, Rajendra Babu, Vysakh C

Library Philosophy and Practice (e-journal)

This study aims to analyze the correlation between citations and altmetric score of top 10 highly cited papers in Nature by extracting the data from Google metrics. It tries to investigate whether a highly cited paper has high altmetric score or not by using correlation method and the result show that there exists a high correlation. The study found that Mendeley is the main medium through which scientific papers are being disseminated more and contributing to the altmetric score intensely. The country wise tweeting data show that U.S and U.K holds the first and second position in tweeting with 1143 …


Vedic Education: The Only Means To Realise Sarvam Khalu Idam Brahman, Vandana Sharma May 2019

Vedic Education: The Only Means To Realise Sarvam Khalu Idam Brahman, Vandana Sharma

Library Philosophy and Practice (e-journal)

___________________________

[1] Hindustan Times, By Leena Dhankhar, 13th November 2018

2 Hindustan Times, 3rd November 2018

3 The Deccan Chronicles, by Sonali Telang, 20th November 2018

4 Times of India, 21st October 2018

5 Hindustan Times, 30th August 2017

Today we live in constant fear of being victims or witnessing someone being a victim. Such is the condition of our society. Leave alone the world and let’s merely concentrate upon what India is facing in today’s time. On November 13, 2018 a 3 year old girl was raped in Gurugram and was later put to …


E-Learning In Lis Education In India: Status And Efforts For Improvement, Ankit Mishra May 2019

E-Learning In Lis Education In India: Status And Efforts For Improvement, Ankit Mishra

Library Philosophy and Practice (e-journal)

The paper portrays the need for e-learning condition in LIS training and major an e-learning system for LIS training all through the world. It features the significant difficulties to look before the LIS experts to adapt up to the changing essence of the e-learning condition for LIS training. It likewise proposes a few suggestions to survive and confront difficulties. A short history of e-learning is given which is trailed by the activities which the legislature has taken to give instruction through advanced mode. The organizations which are giving e-learning courseware are examined alongside the portrayal of LIS courses which they …


Role And Impact Of E-Journals: A Case Study Of University Institute Of Engineering And Technology (Uiet), Kurukshetra University, Sukhbir Singh, Neha Garg, Dr. Chetan Sharma May 2019

Role And Impact Of E-Journals: A Case Study Of University Institute Of Engineering And Technology (Uiet), Kurukshetra University, Sukhbir Singh, Neha Garg, Dr. Chetan Sharma

Library Philosophy and Practice (e-journal)

Present study aims to determine the use and awareness of e-journals among teachers and research scholars of University Institute of Engineering and Technology (UIET). Study also targets to define the purpose of e-journals’ use, access place, preferred format and frequency to use. Data was collected from 60 users of different departments of UIET. Study indicates that majority of the respondents use e-journals for their research assignments, they prefer to retrieve e-resources mainly through simple search techniques such as key word, author and title.


Influence Of Publisher’S Sales Representatives Demographic Factors On Their Perception On Book As Product For Branding And Marketing In Ibadan, 0yo State, Nigeria, Andrew Oshiotse Okwilagwe, Aliyu Otoayele May 2019

Influence Of Publisher’S Sales Representatives Demographic Factors On Their Perception On Book As Product For Branding And Marketing In Ibadan, 0yo State, Nigeria, Andrew Oshiotse Okwilagwe, Aliyu Otoayele

Library Philosophy and Practice (e-journal)

Abstract

This study investigated the relationship between publishers’ sales representatives’ demographic characteristics and perception on book as a product for branding and marketing in Ibadan, Oyo State, Nigeria. The study is a survey research of correlational type. Total enumeration sampling technique was adopted using thirty sales representatives each from thirty publishing companies at a national training workshop in Ibadan. The data gathered were analysed using descriptive statistics and ANOVA. The findings show that there was no significant influence of sales representatives’ demographic characteristics on perception of book as a product worthy of branding for marketing. The findings are a collective …


Use Of Library Resources And Services Among Pg Students And Research Scholars Of Alagappa University : A Study, Murugan M, Jeyshankar R May 2019

Use Of Library Resources And Services Among Pg Students And Research Scholars Of Alagappa University : A Study, Murugan M, Jeyshankar R

Library Philosophy and Practice (e-journal)

The main purpose of the study and use of Library resources and Services of Information. The researcher prepared questionnaire with 13 questions to be answered by the respondents about the level and Use of Library Resources and services of the 100 Questionnaries distributed 90 taken for the analysis 65.55% the respondents belong to Female category, 42.22% of the respondents belong to the age group of 26 – 30, 40.00% of respondents belong to the category of Ph.D scholars, 43.33% of respondents belong to the rural area, 42.22% of respondents belong to the Access at Library, 33.33% of respondents belong to …


Awareness And User Pattern Of E-Resources Among The Research Scholars In Alagappa University: A Study, Ayyanar K, Thirunavukkarasu A, Jeyshankar R May 2019

Awareness And User Pattern Of E-Resources Among The Research Scholars In Alagappa University: A Study, Ayyanar K, Thirunavukkarasu A, Jeyshankar R

Library Philosophy and Practice (e-journal)

The study analyzed the awareness and usage of e-resources among 110 research scholars of Alagappa University. A well-structured questionnaire was used for data collection and MS Excel software was used for analyzing the data. The study revealed that majority of the respondents are female 84(76.4%) and 75(62.8) % of respondents are M.Phil. research scholars and less respondents from Ph.D. scholars. Most of respondents 30(27.2%) used the library fortnightly, 22(20%) of respondents use library daily. Further the study found that 83(75.5%) of using Google Search engine; 17(15.5%) of the respondents use the yahoo. The study identify the 35(31.8%) of the respondents …


Use Of Online Public Access Catalogue (Opac) Services In District Central Library, Chennai, (Tamilnadu), Kasimani C, Rajentran N Dr May 2019

Use Of Online Public Access Catalogue (Opac) Services In District Central Library, Chennai, (Tamilnadu), Kasimani C, Rajentran N Dr

Library Philosophy and Practice (e-journal)

This Paper attempt to user satisfaction of Online Public Access Catalogue (OPAC) in the Public Libraries Chennai. In this investigation about the frequency, purpose, problem faced by users and satisfaction of public library users. This study also analyze the awareness of users, important of OPAC, lack of skills user to OPAC and proper guidance of library staffs to search them needs and locate them resources on the shelves. The present of study survey approach was used distributed 100 questionnaires and 90 questionnaire received back and analyzed with specific objectives. This study focused on the user OPAC to Check availability of …


Collection Analysis Of Print Resources In Tezpur University: A Study, Mr. Anjan Gohain Tezpur University, Mr. Dipak Sarma Tezpur University, Dr. Mukesh Saikia Librarian Tezpur University May 2019

Collection Analysis Of Print Resources In Tezpur University: A Study, Mr. Anjan Gohain Tezpur University, Mr. Dipak Sarma Tezpur University, Dr. Mukesh Saikia Librarian Tezpur University

Library Philosophy and Practice (e-journal)

The purpose of this study is to investigate school and year wise growth and amount utilized for print books and periodicals collections in Central Library, Tezpur University during the period 2013-2017. Data about new addition, year wise expenditure of books and periodicals for the period under study were collected from the annual reports, NAAC reports and from the available records maintained in the library. Finally depending upon the findings authors suggested that there is urgent need to allocate more funds to the university library to acquire more number of books and periodicals to satisfy user’s information need with changing …


Rfid Technology In Academic Libraries Of North-East India, Anupam Chanda Dr., Manoj Kumar Sinha Professor May 2019

Rfid Technology In Academic Libraries Of North-East India, Anupam Chanda Dr., Manoj Kumar Sinha Professor

Library Philosophy and Practice (e-journal)

Men has made significant efforts to achieve or to know the unknown from the initialization of civilization. The importance of the library is growing since the use of ICT and modern technologies. Library management software helps libraries to maintain library housekeeping operation easily. In a library kind of environment, RFID has significant potential to speed up library services and streamline time-consuming operations such as check-in and check-out, sorting, stock management and inventory when compared to the barcode-based solution. RFID provides for “sightless” or no line of sight identification of items. It includes the ability to facilitate circulation, re-shelving, and theft …


Changes In Information Seeking Behavior And Reading Patterns Of Law Students In Digital Environment A Case Study, Banalata Pradhan Mrs, Annapurna Pattnaik May 2019

Changes In Information Seeking Behavior And Reading Patterns Of Law Students In Digital Environment A Case Study, Banalata Pradhan Mrs, Annapurna Pattnaik

Library Philosophy and Practice (e-journal)

The present study analyzes the data collected from 65 students on their changing information seeking behavior. It is observed from the study that books and subscribed online legal databases are the main source of information to them and it is necessary to help and guide the students in using the library resources and services to meet their information requirement. Most of the students use Manupatra, WestLaw and LexixNexis online Legal databases to meet their information requirement.


Research Output On Myopia During The Period 2016-2018: A Scientometric Analysis, Rekha A.J, Jayaprakash M Dr May 2019

Research Output On Myopia During The Period 2016-2018: A Scientometric Analysis, Rekha A.J, Jayaprakash M Dr

Library Philosophy and Practice (e-journal)

The article covers 3092 publications on myopia research in global level from the period of 2016-2018.Web of science database has been used to retrieve the scientometric records for the study period.The trends within the most influential publications and authors were analyzed. The aim of this study was to analyze the year wise distribution of articles & citations, authorship pattern of articles, most productive countries and institutions and type of document published. From the analysis, it has been observed that in the year 2016, the highest number of 1085(35.1%) articles were published out of 3092 articles in three years. Multiple author …


Attitude Of Students Towards Utilization Of Computerized Library Services In Nigerian Libraries, Babangida Umar Babayi Mr., Tukur Abba, Mustapha Aliyu May 2019

Attitude Of Students Towards Utilization Of Computerized Library Services In Nigerian Libraries, Babangida Umar Babayi Mr., Tukur Abba, Mustapha Aliyu

Library Philosophy and Practice (e-journal)

Abstract

This study surveyed the attitude of students towards computerized library services at Ibrahim Babangida Library (IBL) Modibbo Adama University of Technology, (MAUTech) Yola, Adamawa State, Nigeria. Descriptive survey research design was adopted for the study. Data was collected through questionnaire. The study used population of 158 students who visited the university library as at the time the study was conducted. The findings revealed that Internet is the most available computerized service in the library as well as students have positive attitude towards the computerized services in the library. Among others, the problem of inadequate power supply as major hindrance …


University Lecturers’ Level Of Awareness And Proficiency Of Internet Services And Resources For Academic Activities In Adamawa State, Nigeria, Tukur Abba Dr., Abbas Adamu Lamido Gora Mr. May 2019

University Lecturers’ Level Of Awareness And Proficiency Of Internet Services And Resources For Academic Activities In Adamawa State, Nigeria, Tukur Abba Dr., Abbas Adamu Lamido Gora Mr.

Library Philosophy and Practice (e-journal)

Abstract

Internet services and resources are useful tools that facilitate effective and efficient conduct of academic activities such as teaching, learning, research, publishing, collaboration and communication. This paper determined the level of university lecturers’ awareness and proficiency of Internet services and resources for academic activities in Adamawa State, Nigeria. The study was guided by two objectives and two research questions. Survey research method was adopted. Stratified random sampling technique was used in selecting sample, while, Krejcie and Morgan (2006) was used to obtain sample size of 265 lecturers from Adamawa State University Mubi, American University of Nigeria Yola and Modibbo …


Open Access Publishing Model: Preferences, Opportunities, And Challenges – An Opinion Survey Among Teaching Staff In Higher Education Institutions In Tamilnadu, Govindarajan Ramadoss, Dhanavandan S May 2019

Open Access Publishing Model: Preferences, Opportunities, And Challenges – An Opinion Survey Among Teaching Staff In Higher Education Institutions In Tamilnadu, Govindarajan Ramadoss, Dhanavandan S

Library Philosophy and Practice (e-journal)

Background: Open Access, a novel model of publishing is one among the surprises and delights of the digital age. It is a paradigm shift in the academic society which hammered up the traditional publishing and unlatched the doors of knowledge to reader community. One of the main drives of open access is to make academic research more easily available and maximum exploitation of resources.

Objectives: This study aims to elucidate how well that teaching community working in higher education institutions in Tamil Nadu, endorses for the open access publishing model. The study elucidates their preferences on open access publishing and …


Barriers In Information Use - A Study Among Ophthalmologists In India, Govindarajan Ramadoss, Dhanavandan S. S May 2019

Barriers In Information Use - A Study Among Ophthalmologists In India, Govindarajan Ramadoss, Dhanavandan S. S

Library Philosophy and Practice (e-journal)

Background:

Ophthalmologists – Eye Doctors working in academic eye hospitals confront various barriers in their information use. The purpose of this study is to investigate the barriers of ophthalmologists in their information use.

Methodology:

The study design is cross sectional and convenience sampling method is adopted. A structured questionnaire was used to collect data. SPSS 18 PASW Statistical package was used for statistical analysis. Frequencies, percentages, Mann Whitney U test, Kruskal-Wallis test, Factor Analysis, Wilcoxon signed rank test were used in the study.

Findings:

Around 633 ophthalmologists working in 47 academic eye hospitals from 16 states of India were included …


Usage Of Grammarly – Online Grammar And Spelling Checker Tool At The Health Sciences Library, Manipal Academy Of Higher Education, Manipal: A Study, Mahabaleshwara Rao, Anita Gain, Shivananda Bhat May 2019

Usage Of Grammarly – Online Grammar And Spelling Checker Tool At The Health Sciences Library, Manipal Academy Of Higher Education, Manipal: A Study, Mahabaleshwara Rao, Anita Gain, Shivananda Bhat

Library Philosophy and Practice (e-journal)

Accurate use of grammar and writing is an essential aspect of any writing. Today various online grammar spelling checker tools are available for improving writing quality. The popularity of these platforms is increasing among researchers and academicians every day. Aim of the present study is to know the opinion, use and satisfaction level among the users of Grammarly - online grammar and spelling checker tool subscribed by the Health Science Library, Manipal Academy of Higher Education (MAHE), Manipal. Structured questionnaires were distributed among the registered users of Grammarly tool at the Health Sciences Library. The study observed that almost all …


Serendipity On Information Searching Behavior In Use E-Journal Collection, Dyah Puspitasari Srirahayu Mrs, Maisyah Su’Adaa Irfana Mrs, Endang Fitriyah Mannan Mrs, Esti Putri Anugrah Miss May 2019

Serendipity On Information Searching Behavior In Use E-Journal Collection, Dyah Puspitasari Srirahayu Mrs, Maisyah Su’Adaa Irfana Mrs, Endang Fitriyah Mannan Mrs, Esti Putri Anugrah Miss

Library Philosophy and Practice (e-journal)

This study aims to determine the behavior of serendipity information seeking among Airlangga University lecturers in the collection of e-journal of Airlangga University library. The method used in this research is quantitative descriptive. In this case the researcher will describe serendipity in information seeking behavior, as well as see the extent to which the form of library e-journal collection is used. The object of this research is among lecturers in the Airlangga University environment. Serendipity in information search behavior of e-journal collection is supported by the experience of lecturers in conducting information searches, as well as support from the e-journal …


Top 10 Mobile Apps To Support Lis Students' Learning, Nove Anna May 2019

Top 10 Mobile Apps To Support Lis Students' Learning, Nove Anna

Library Philosophy and Practice (e-journal)

This study intends to explore the use of mobile applications used by library diploma students, Universitas Airlangga in supporting their learning process. In this study, the 132 respondents were first, second, and third year of library diploma students who were willing to fill out questionnaires, taken from 200 active library diploma students. Online questionnaires were distributed for 2 weeks in February 2019, where students filled out online closed-ended questionnaires. The researcher also conducted in-depth interviews with several students to explore further data. There are 6 questions given, namely the type of smartphone used, the amount of memory and storage on …


Job Opportunities For Lis Professionals In India: A Study Based On Online Job Portals, Rounak Biswas, Tapas Roy May 2019

Job Opportunities For Lis Professionals In India: A Study Based On Online Job Portals, Rounak Biswas, Tapas Roy

Library Philosophy and Practice (e-journal)

Recruitment means systematic process of searching for prospective employees and stimulating them to apply for job in an organisation. The study inquires the current trends of job opportunities for qualified LIS professionals in the area of library and information science by examining all job advertisement published in different online job portals. The data collected from different online job portals have been criticised to reflect the various aspects of LIS profession such as employer and designation wise distribution of jobs, essential and desirable qualifications and competencies for different type of job positions. The data collected have been explained through tables and …


Social Media As Tools For Political Views Expressed In The Visuals Shared Among Social Media Users, Chidi Jonh Ugwuanyi Dr, Igwubuike Innocent Olijo Mr, Gever Verlumun Celestine May 2019

Social Media As Tools For Political Views Expressed In The Visuals Shared Among Social Media Users, Chidi Jonh Ugwuanyi Dr, Igwubuike Innocent Olijo Mr, Gever Verlumun Celestine

Library Philosophy and Practice (e-journal)

Globally, there is a conspicuous paradigm shift in political communication as a result of the emergence of social media. In contemporary political communication, highly sophisticated soft ware and hardware are used to manipulate texts and visuals in a manner that best conveys the feelings of the users. This reality has greatly modified representational political communication which has challenged the thinking of contemporary scholars as they jostle to describe and explain such visual communication techniques. The prevalence of this scenario among Nigerian social media users is the motivation for, and the problem of this study. Consequently, this study examined the nature …