Open Access. Powered by Scholars. Published by Universities.®

Advertising and Promotion Management Commons™

Open Access. Powered by Scholars. Published by Universities.®

Discipline
Institution
Keyword
Publication Year
Publication
Publication Type
File Type

Articles 3031 - 3060 of 3455

Full-Text Articles in Advertising and Promotion Management

"Parents Weekend" Morehead State University Eagles Vs Salem College Tigers, Morehead State University. Office Of Athletics. Sep 1985

"Parents Weekend" Morehead State University Eagles Vs Salem College Tigers, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The official game program from the September 21, 1985 football game between Morehead State University and Salem College.


Ua68/13/5 Adventure, Wku Advertising Club Apr 1985

Ua68/13/5 Adventure, Wku Advertising Club

Student Organizations

Newsletter created by members of the WKU Advertising Club regarding their members and activities.


Ua68/13/4 Bowling Green, Vol. 5, No. 2, Kelly Thompson Chapter, Public Relations Student Society Apr 1985

Ua68/13/4 Bowling Green, Vol. 5, No. 2, Kelly Thompson Chapter, Public Relations Student Society

Student Organizations

Magazine produced by senior seminar class in public relations with the Kelly Thompson Chapter of the Public Relations Student Society of America and students in the WKU Department of Journalism.

Regular features include:

  • Reflections
  • Business
  • Art
  • Community Service
  • Reminiscing
  • Curiosities
  • Entertainment

This issue includes articles:

  • Dunkel, Missy. It's 3:30 p.m. What Are Your Kids Doing? - Drug Abuse
  • Thomley, Mike. Illiteracy: The Hidden Handicap
  • Jones, Linda. Education: Improvement at the Grass Roots Level
  • Rappaport, Jessica. Poems Mirror Poet's Life - Lillie Carter


Ua68/13/5 Pr Perspectives, Kelly Thompson Chapter, Public Relations Student Society Of America Apr 1985

Ua68/13/5 Pr Perspectives, Kelly Thompson Chapter, Public Relations Student Society Of America

Student Organizations

Newsletter created by the WKU Kelly Thompson Chapter of PRSSA regarding members, activities and alumni.


Morehead State University 1985-86 Lady Eagles, Morehead State University. Office Of Athletics. Jan 1985

Morehead State University 1985-86 Lady Eagles, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1985-1986 official media guide of the Morehead State University women's basketball team.


Ua68/13/5 Adventure, Wku Advertising Club Jan 1985

Ua68/13/5 Adventure, Wku Advertising Club

Student Organizations

Newsletter created by members of the WKU Advertising Club regarding their members and activities.


1985 Eagle Baseball Morehead State University, Morehead State University. Office Of Athletics. Jan 1985

1985 Eagle Baseball Morehead State University, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1985 official media guide of the Morehead State University baseball team.


Watch Out Ovc - The Eagles Are Loaded! 1985 Eagle Football Morehead State University, Morehead State University. Office Of Athletics. Jan 1985

Watch Out Ovc - The Eagles Are Loaded! 1985 Eagle Football Morehead State University, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1985 official media guide of the Morehead State University football team.


1985 Morehead State Tennis, Morehead State University. Office Of Athletics. Jan 1985

1985 Morehead State Tennis, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1985 official media guide of the Morehead State University tennis team.


Ua68/13/4 Bowling Green, Vol. 5, No. 1, Kelly Thompson Chapter, Public Relations Student Society Oct 1984

Ua68/13/4 Bowling Green, Vol. 5, No. 1, Kelly Thompson Chapter, Public Relations Student Society

Student Organizations

Magazine produced by senior seminar class in public relations with the Kelly Thompson Chapter of the Public Relations Student Society of America and students in the WKU Department of Journalism.

Regular features include:

  • Reflections
  • Business
  • Art
  • Community Service
  • Reminiscing
  • Curiosities
  • Entertainment

This issue includes articles:

  • Roberts, Candace & Ann Hochgesang. WKU Groups Support Community
  • McMurtry, Pam. Care Centers Teach Social Skills, ABC's
  • Walton, Dreama. A Life Some Never Left - Mennonites


Ua68/13/4 Bowling Green, Vol. 4, No. 2, Kelly Thompson Chapter, Public Relations Students Society Of America Apr 1984

Ua68/13/4 Bowling Green, Vol. 4, No. 2, Kelly Thompson Chapter, Public Relations Students Society Of America

Student Organizations

Magazine produced by senior seminar class in public relations with the Kelly Thompson Chapter of the Public Relations Student Society of America and students in the WKU Department of Journalism.

Regular features include:

  • Reflections
  • Business
  • Art
  • Community Service
  • Reminiscing
  • Curiosities
  • Entertainment

This issue includes articles:

  • Berkley, Tonya. The Bits & Bytes of Computers
  • Schammel, Cat & Rene Vance. Business & Pleasure Go Together - Horses
  • Jones, Paige. Living it Up Downtown
  • Reeder, Kristen. E.A. Diddle's Red Towel Still Waves
  • Clarke, Elizabeth. The Alley Playhouse Takes a Bow
  • Crime, p. 32


Ua68/13/5 Adventure, Wku Advertising Club Apr 1984

Ua68/13/5 Adventure, Wku Advertising Club

Student Organizations

Newsletter created by members of the WKU Advertising Club regarding their members and activities.


1984-1985 Eagle Basketball Morehead State University, Morehead State University. Office Of Athletics. Jan 1984

1984-1985 Eagle Basketball Morehead State University, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1984-1985 official media guide of the Morehead State University men's basketball team.


1984 Eagle Football Morehead, Morehead State University. Office Of Athletics. Jan 1984

1984 Eagle Football Morehead, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1984 official media guide for the Morehead State University football team.


"50 Years Of Diamond Pride" 1984 Eagle Baseball Morehead State University, Morehead State University. Office Of Athletics. Jan 1984

"50 Years Of Diamond Pride" 1984 Eagle Baseball Morehead State University, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1984 official media guide for the Morehead State University baseball team.


Morehead State University Lady Eagle Post-Season Update, Morehead State University. Office Of Athletics. Jan 1984

Morehead State University Lady Eagle Post-Season Update, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1983-1984 post season program of the Morehead State University women's basketball team.


1984-85 Lady Eagle Basketball, Morehead State University. Office Of Athletics. Jan 1984

1984-85 Lady Eagle Basketball, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1984-1985 official media guide of the Morehead State University women's basketball team.


Eastern Kentucky Vs. Morehead State, Morehead State University. Office Of Athletics. Nov 1983

Eastern Kentucky Vs. Morehead State, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The official game program from the November 12, 1983 football game between Morehead State University and Eastern Kentucky University.


Ua68/13/5 Adventure, Wku Advertising Club Oct 1983

Ua68/13/5 Adventure, Wku Advertising Club

Student Organizations

Newsletter created by members of the WKU Advertising Club regarding their members and activities.


Ua68/13/4 Bowling Green, Vol. 4, No. 1, Kelly Thompson Chapter, Public Relations Student Society Of America Oct 1983

Ua68/13/4 Bowling Green, Vol. 4, No. 1, Kelly Thompson Chapter, Public Relations Student Society Of America

Student Organizations

Magazine produced by senior seminar class in public relations with the Kelly Thompson Chapter of the Public Relations Student Society of America and students in the WKU Department of Journalism.

Regular features include:

  • Reflections
  • Business
  • Art
  • Community Service
  • Reminiscing
  • Curiosities
  • Entertainment

This issue includes articles:

  • Rausch, Jackie. City & Church Work Together
  • Bowling Green -- a Great Place to Live
  • Opinion Poll: Bowling Green Speaks
  • Hall, Wendy. Professionally Speaking: Local Women Excel in Careers


Ua68/13/4 Bowling Green, Vol. 3, No. 2, Kelly Thompson Chapter, Public Relations Student Society Of America Apr 1983

Ua68/13/4 Bowling Green, Vol. 3, No. 2, Kelly Thompson Chapter, Public Relations Student Society Of America

Student Organizations

Magazine produced by senior seminar class in public relations with the Kelly Thompson Chapter of the Public Relations Student Society of America and students in the WKU Department of Journalism.

Regular features include:

  • Reflections
  • Business
  • Art
  • Community Service
  • Reminiscing
  • Curiosities
  • Entertainment

This issue includes articles:

  • Hart, Kerry. Bowling Green in the Depression
  • Myers, Lawson. Industrial Development
  • Sparks, Theresa. Talk of the Town
  • Cheser, Karen. Shaping Up


Ua68/13/5 Adventure, Wku Advertising Club Apr 1983

Ua68/13/5 Adventure, Wku Advertising Club

Student Organizations

Newsletter created by members of the WKU Advertising Club regarding their members and activities.


The Value Of Subliminal Advertising To The Modern Marketer, Bruce Peckover Feb 1983

The Value Of Subliminal Advertising To The Modern Marketer, Bruce Peckover

Honors Theses

This paper provides an evaluation of the arguments and evidence advanced supporting and denying the effectiveness of various subliminal techniques used in advertising. These practices supposedly influence consumer behavior by subconsciously altering attitudes or preferences toward products. While researchers offer some marginal evidence of subliminal stimuli influencing like/dislike reactions, the marketing relevance of the evidence remains to be documented. This investigation examines the history, use, legality, and value of subliminal advertising to the marketer. A thorough discussion of each of these points is made with reference to documented sources. The intent of this paper is not to deny the existence …


Morehead State University: Past The Regular Season With The 1982-1983 Eagles, Morehead State University. Office Of Athletics. Jan 1983

Morehead State University: Past The Regular Season With The 1982-1983 Eagles, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1982-1983 post season program of the Morehead State University basketball team.


1983-84 Lady Eagle Basketball, Morehead State University. Office Of Athletics. Jan 1983

1983-84 Lady Eagle Basketball, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1983-1984 official media guide for the Morehead State University women's basketball team.


1983 Eagle Baseball, Morehead State University. Office Of Athletics. Jan 1983

1983 Eagle Baseball, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1983 official media guide for the Morehead State University baseball team.


Ua35/11 Student Honors Research Bulletin, Wku Honors Program Jan 1983

Ua35/11 Student Honors Research Bulletin, Wku Honors Program

WKU Administration Documents

The WKU Student Honors Research Bulletin is dedicated to scholarly involvement and student research. These papers are representative of work done by students from throughout the university.

  • Albin, Bettye. John Dryden's Criticism: The Neglected Link
  • Allen, Christopher. Martial Reflections: Ancient Cultures and Their War-Gods
  • Case, Laura. Climatic Preference
  • Deller, Kathy. Regression Analysis: The Effects of Advertising, Price, Income and Import Sales on American-Made Auto Sales
  • Downing, Elizabeth. Dorothy Leigh Sayers: Detective of Literary Theory in The Mind of the Maker
  • Elder, Janice. A Retrospective Study on Discharge Planning and Primiparas at Breckinridge Memorial
  • Flora, Joan. Narcissism and the Need for …


Tennis Morehead State University 1983 Lady Eagles, Morehead State University. Office Of Athletics. Jan 1983

Tennis Morehead State University 1983 Lady Eagles, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1983-1984 official media guide for the Morehead State University women's tennis team.


1983 Eagle Football Morehead State University, Morehead State University. Office Of Athletics. Jan 1983

1983 Eagle Football Morehead State University, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1983 official media guide for the Morehead State University football team.


1983-84 Eagle Basketball Morehead State University, Morehead State University. Office Of Athletics. Jan 1983

1983-84 Eagle Basketball Morehead State University, Morehead State University. Office Of Athletics.

Morehead State Sports Team Programs

The 1983-1984 official media guide for the Morehead State University men's basketball team.