Business Commons^™

Impact Of Leadership In Project Management, Ian Wegh

Information Systems Undergraduate Honors Theses

Today’s business environment demands effective project management for enterprises to meet their goals and continue to be innovative. Inherently, this also means that project managers must have strong leadership skills. Project management provides a framework of techniques that provides a symbiotic relationship between both the framework and the leader. The idea behind project management is to complete objectives efficiently within a certain time period given a restricted number of resources. This means project management is a process of principles, tools, and methodologies used to effectively manage a team through the System Development Life Cycle. The System Development Life Cycle (SDLC) …

Conflicted Positioning: Product Positioning When Market Segments Have Conflicting Risk Goals, Richard Flight

Association of Marketing Theory and Practice Proceedings 2024

ABSTRACT

In some product and service categories concern for physical risk as a result of the product or service rendered is an inherent barrier to purchase. Meanwhile, the same perceived danger attracts thrill seekers who want (or need) a sense of adventure. In this exploratory research, the question of motive for and emotions associated with learning how to fly a plane are explored. When prompted risk is cited oftentimes as both a deterrent to engage in the activity and a motive to pursue it. This presents product and brand managers with the question of how to simultaneously assuage risk-related fear …

Crowdsourcing Strategizing: A View From The Top, Priscilla L. Eddings

Doctoral Dissertations and Projects

Crowdsourcing strategizing is the application of crowdsourcing for organizational strategy development. While crowdsourcing is experiencing popularity in application and discussion, the concept is not new. However, literature on the value of crowdsourcing strategizing is not widespread in academic or business works. This qualitative case study explored crowdsourcing strategizing in Richmond, Virginia metro area nonprofits. The study was conducted to explore the lack of understanding on the value of crowdsourcing strategizing, with a focus on leaderships perspective of value. The results showed that nonprofit leaders found value in the crowdsourced data gathered through crowdsourcing strategizing.

Marketing Doctrines, A Resurrection Guide: Review Of The Art Of Strategic Marketing War: Pearls Of Wardom (2019) By Pete Jeans, Tugberk Kara

Markets, Globalization & Development Review

No abstract provided.

Evaluating Strategic Leadership Development Programs, Felicia Littlejohn

Instructional Design Capstones Collection

Companies that lack an in-depth understanding of leadership development program evaluation may invest in a program that achieves suboptimal results. However, there is no generally prescribed framework for the evaluation of leadership development programs. Thus, the purpose of this action research paper is to provide the basis for vetting leadership development programs based on their organizational fit and investment value, training methodologies, workplace development approaches, coaching and development support, and targeted business outcomes.

Improving Strategic Management Planning In Non-Profit Organizations: Federally Qualified Health Centers, Esther Taylor

Doctoral Dissertations and Projects

This qualitative multiple case study included the challenges non-profits, specifically Federally Qualified Health Centers (FQHC) leaders face when utilizing ineffective methods for strategic planning and management. The researcher conducted 21 semistructured interviews with critical decision makers involving executive, senior, and middle managers at three health centers in Texas to obtain a better understanding of their perspective on strategic planning and management. The results of the findings revealed that FQHC leaders face many barriers that limit their success or expansion of the mission, organizational growth, financial stability, and strategic alliances. However, the results demonstrated that leaders from non-profits, particularly FQHCs can …

Why Foundations? The Theory And Strategy Of The General-Purpose Foundation, Samsher (Sam) Singh Gill

The Foundation Review

As foundations increasingly grapple with the penetration of socioeconomic dissension into every facet of our country’s public culture, it has become difficult to evade the moral salience of whether philanthropic wealth aggregation and allocation reflect or even entrench the structures of material accumulation many now see at the root of declining support for liberalism across advanced economies.

This essay argues that contrary to growing internal and external anxieties about the role and legitimacy of general-purpose foundations in the United States, there is a sound theoretical expression of them as an essential institution in a liberal democracy. The core principle of …

A Novel Framework For Building Organizational Capabilities, Alexander Chan

Faculty Presentations: Business

The pace of change in the business environment is constantly being accelerated by rapidly emerging technologies and evolving customer demands. It is no longer sufficient for organizations to keep their strategic focus on elevating their existing capabilities to achieve excellence in their product and service offerings. It is critical to be able to develop new organizational capabilities which are aligned with new strategic insights. Existing frameworks have their limitations in terms of helping to identify new organizational capabilities and ensuring that they are closely aligned with the overall business strategy. In response to these challenges, a novel framework for designing …

Ucimco Endowment Semi-Annual Presentation, Fall 2023, Will Alain, Billy Cardino, Tyler Causa, Patrick Collins, Bill Cook, Cole Grubbs, Kieran Hollander, Dylan Hollick, Jared Minnichbach, Alexandra Nenish, Jordan Pick, Kipp Ransome, Kirk Ransome, Kyle Rosenfeld, Tyler Sargent, Michael Scheller, Max Shilstone, Mckade Trauger, Nick Troha

Business and Economics Presentations

The Ursinus College Investment Management Company (UCIMCO) consists of groups of student analysts who manage endowment-style and stock selection funds on behalf of the college endowment. This presentation, by the endowment team, examines performance and investment philosophy while discussing selections in the portfolio including: fixed income, U.S. and international equities, real estate and commodities.

Ursinus College Women's Investment Fund, Fall 2023, Sarah Dilello, Emily Carkhuff, Katie Ciuffreda, Laura Bradley, Samantha Mallen, Carly Troilo, Camila Knipe, Isabella Scarpetti, Mayleigh Rickey, Carlie Shiller

Business and Economics Presentations

The Ursinus College Investment Management Company (UCIMCO) consists of groups of student analysts who manage endowment-style and stock selection funds on behalf of the college endowment. In 2020, a group of women students began to manage their own fund. This presentation reviews activities of the Fall 2023 semester and analyzes the stock performance of various companies including: Salesforce, InterDigital Inc., SPX Technologies, NextEra Energy and RenaissanceRe Holdings.

The Las Vegas Loyalty Battle Is Over. What’S Next?, Oliver Lovat

International Conference on Gambling & Risk Taking

The strategic mission by Las Vegas casino operators to capture customer loyalty over the past decade has been a success. In 2021, 57% of visitors were generally loyal to a particular resort, compared to 32% in 2011. Only 7% of visitors were not a member of any rewards program in 2021, compared to 16% in 2011.

This has consequences for new market entrants who face a greater challenge to capture customers in a more mature, consolodated and strategic business environment.

Moreover, the drivers of loyalty remain different within the various customer segments, with the new generation of visitors responding less …

Union Pacific Railroad Company Strategic Audit, Alison Steger

Honors Theses

Union Pacific Railroad Company (Union Pacific, UP, UPRR) is a freight railroad based in Omaha, Nebraska, servicing 23 states in America, with additional ports and country interchanges. The 160-year history of this railroad began with Abraham Lincoln and continues into 2023, with the recent announcement of CEO Lance Fritz’s departure. A PESTEL analysis provides an in-depth look at UP's external operating environment, and Porter’s Five Forces industry analysis assesses the industry's competitive environment. Analyses of Union Pacific's competitive advantages, essential resources, and projected roadblocks are followed by strategic recommendations for UP to remain a Class I freight railroad industry leader.

Vanmoof Strategic Audit, Chi-Chun Chang

Honors Theses

VanMoof is an e-bike brand originated in Amsterdam that has expanded to Western Europe, Eastern Asia, and North America. This paper will analyze the e-bike industry using PESTEL analysis. It will also analyze the industry’s competitive environment using the framework of Porter’s Five Forces, followed by an analysis of the strategy VanMoof’s currently employing. Based on the results, the paper will end with a recommendation for future strategies.

Lululemon Athletica Strategic Audit, Nolan T. Rinn

Honors Theses

Lululemon Athletica Inc. (Lululemon) is principally a designer, distributor, and retailer of technical athletic apparel, footwear, and accessories with a vision to create transformative products and experiences that build meaningful connections, unlocking greater possibility and wellbeing for all (Lululemon). This paper will examine Lululemon to understand its market position and competitiveness within the athletic apparel industry. The analysis uses PESTEL and Porter’s Five Forces analyses to evaluate the changing external environment and industry Lululemon operates in.

Ireland V. United States: Agricultural And Environmental Sustainability Policies, Lauryn O'Grady

Accounting Undergraduate Honors Theses

The United States and Ireland have varying practices to achieve similar objectives in regard to environmental sustainability. While the European Union has maintained and updated a uniform policy throughout its existence--the Common Agricultural Policy--the United States instead created short-term solutions to a long-term problem. Not only does the United States tend to solve issues in the short-term, the policies between agricultural production and environmental sustainability are not necessarily aligned or remotely relative to the other. While the United States’ new Global Food Security Strategy implements parts of both agricultural and environmental sustainability, much of the history was not based off …

Lululemon Athletica Inc. Backhaul Strategic Audit, Hadley Hiatt

Honors Theses

Lululemon Athletica Inc. (Lululemon) is an athletic apparel company headquartered in Canada. Lululemon targets consumers who strive to live a healthy, active lifestyle. Its business model is based on the “Power of Three x 2” focusing on three strategic pillars, product innovation, guest experience, and international expansion. This analysis seeks to understand Lululemon’s face paced growth and unique business strategy through the use of a PESTEL analysis of macro environment, Porter’s Five Forces analysis of the competitive environment of the industry, analyzing the company’s strategy, major strategic objectives, competitive advantages, resources that may lead to a sustainable competitive advantage, and …

Kate Spade Strategic Analysis, Cydne Munson

Honors Theses

Kate Spade is an American luxury handbag and accessory company. The company is best known for its fun yet timeless and functional designs and has been a highly regarded and recognized brand since its inception nearly thirty years ago. This report explores the history of the Kate Spade brand and its resources that contribute to competitive advantages in the industry. A Porter’s Five Forces analysis and a PESTEL analysis are used to examine Kate Spade’s external environment and the luxury handbag industry as a whole. Finally, potential future threats and strategies to counteract them are examined.

Nvidia Corporation: Pc Gaming Industry Strategic Audit, Charlie Peng

Honors Theses

Nvidia is a semiconductor company focusing on high-performance computer graphics technology. The company designs graphics processing units (GPUs), which are used in a variety of fields such as data centers, artificial intelligence (AI), and gaming. This paper seeks to examine Nvidia’s position within the PC gaming industry. First, PESTEL and Porter’s Five Forces analyses are used to detail the overall PC gaming industry. The next section examines how Nvidia competes through its strategy, resources, and competitive advantages. Finally, future challenges and recommendations to position the company are explored.

Northern Oil & Gas Strategic Audit, Jacob Hansen

Honors Theses

Northern Oil & Gas is an energy company that operates in various basins across the United States. The company utilizes a non-operating model, meaning it does not drill wells or operate rigs, but rather partners with operators and acquires fractional working interests in drilling units. This report seeks to understand Northern Oil & Gas’ business model by examining its competitive strategy, advantages, and resources. Internal and external environmental factors are also analyzed using both PESTEL analysis and Porter’s Five Forces. In addition, key challenges facing the company are explored and recommendations are given on how Northern Oil & Gas can …

Creating Jo, Jenna Olson

Undergraduate Honors Capstone Projects

With the rise of technology, physical invitations have largely been replaced by digital invitations and e-cards. This change in invitation culture has led to less time and energy being spent on celebrating important life events. I created JO to help individuals elevate the important moments in their lives through intentional communication and beautiful designs. JO products seek to display effective, aesthetically pleasing, and meaningful messaging. This project documents my business, JO, through a written business plan and website.

A business plan aims to demonstrate a well-developed idea to gain support and investment. My business plan includes an executive summary, company …

Building On A Decade Of Hope: Why We Must Champion The Human Experience, Jason A. Wolf

Patient Experience Journal

The pages of PXJ have served a primary purpose, to expand the evidence on patient experience and push the boundaries of innovation in this critical work. But through this commitment, PXJ has seen much more happen. The contributions of our thousands of authors, reviewers and editors have also fostered an environment of connection. PXJ has emerged as something more than just a journal. It has become a place for conversation. It has served as a conduit for expanding excellence in practice. It has fostered new thinking. And it has broadened our global community. There is something very special found on …

Werner Enterprises Strategic Audit, Leavitt K. Reno

Honors Theses

Werner Enterprises is a large trucking company based in Omaha, Nebraska, operating out of 15 terminals around the country. It is among the top five trucking companies in the United States. This report examines the trucking industry and where Werner Enterprises stands within it, as well as Werner Enterprises’ competitive advantages, and how future challenges of the trucking industry may affect the company. The report utilizes a PESTEL and Porter’s Five Forces analysis to closer examine the external environment and industry Werner Enterprises operates in. Following this evaluation, recommendations are provided based on Werner Enterprises’ current positioning and future challenges …

The Impact Of The Wilen & Phillips Strategy On The Achievement Of 5th-Grade Literary Students In History And The Development Of Their Future Thinking., Majid Abed Nassif

Journal of STEPS for Humanities and Social Sciences

The aims of the current research is to identify (the impact of Willen and Phillips’ strategy on the achievement of 5th-grade literary students in history and the development of their future thinking). The researcher adopted the experimental design with two equal groups, to suit the nature of the research, and the research sample consisted of (63) students who were deliberately selected from Ibn Khaldoun High School for Boys, and this sample was randomly divided into two groups, one of them was experimental, which included (31) students, and the other control group, which included (32) students. The curriculum for parents and …

The Effect Of 6t'S Strategy On Efl Pupils' Achievement, Isra’A Burhanuddin Abdurrahman, Layla Madlool Kurdii

Journal of STEPS for Humanities and Social Sciences

The current study aims at Assessing the average level of the 5th year preparatory school pupils' achievement in English, finding out whether there is any significant difference between the EFL pupils' achievement of the experimental group and that of the control group in the posttest and finding out whether there is any significant difference between the pupils' achievement of the experimental group on pretest and posttest. In order to achieve the aims of the study three hypothesis are set. First, there is a significant difference between pupils' general achievement and the theoretical mean at the (0.05) level of significance. Second, …

Decentralization And Centralization In Sociocratic Organizations—Dynamics, Combinations, And Hybrid Solutions, Ted Rau, Phd

Journal of Nonprofit Innovation

The article discusses the interplay between decentralized and centralized aspects of governance in the context of decentralized self-governance and shares learnings from Sociocracy For All’s (SoFA) experience, including that decentralization is an active process that requires preparation, budget, strategy, and information can act as centralizing forces, and decentralization requires different ways of thinking about responsibility and leadership. SoFA is a young membership organization founded in 2016 promoting sociocracy, a governance system with consent-based decision-making in small groups, in nonprofits and other organizations.

Editorial: Macintyrean Virtue Ethics For Organizations, Work And Employment: What More And What Else?, Caleb Bernacchio, Geoff Moore, Angus Robson, Marta Rocchi

College of Business Faculty Publications and Presentations

No abstract provided.

Mitigating Supply Chain Disruptions In Retail Discount Department Stores, Anthony T. Patton

Walden Dissertations and Doctoral Studies

Supply chain disruptions can have adverse effects on business outcomes. Retail industry supply chain leaders are concerned with supply chain disruptions because supply chain disruptions can lead to dissatisfied customers and loss of profits. Grounded in game theory, the purpose of this multiple case study was to explore strategies four retail industry supply chain leaders in Northern Illinois and Northwest Indiana implemented to mitigate the effects of supply chain disruptions. Data were collected using semistructured virtual interviews with four retail industry supply chain leaders and a review of company documents. Through thematic analysis, four themes emerged: (a) choosing appropriate inventory …

Walt Disney Theme Park Strategic Audit, Joseph Peraino

Honors Theses

Walt Disney theme parks are a part of the Theme parks, Resorts, and Cruise line sector of The Walt Disney Company. Despite many world changes to its environment throughout the years, Disney has remained one of the leaders in the entertainment industry. This Strategic audit will use PESTEL and Porter’s Five Forces to analyze the industry as a framework to understand how Disney can remain a strong competitor in its changing environment and industry.

Exploring Strategies For Measuring Team Innovation In Small Financial Business, Kimberly Nicole Whitt

Walden Dissertations and Doctoral Studies

Small financial business leaders cannot maintain a competitive advantage without effectively measuring work team innovation. The purpose of this qualitative exploratory multiple case study was to explore the strategies that small financial business leaders use to measure work team innovation to maintain a competitive advantage. The conceptual framework undergirding this study was Schumpeter’s innovation management theory. The research question asked what strategies small financial business leaders use to effectively measure work team innovation to maintain a competitive advantage. Interview data were collected from 15 small financial business leaders who employ less than 100 employees in Madison, Chester, Gibson, Henderson, and …

Entrepreneurial Leadership Strategies For Catalyzing Innovation Performance, Jason D'Souza

Walden Dissertations and Doctoral Studies

Inadequate innovation performance has the potential for adverse business outcomes. Business leaders are concerned with inadequate innovation performance, as innovation is a significant driver of business growth. Grounded in entrepreneurial leadership, the purpose of this qualitative multi-case study was to explore entrepreneurial leadership strategies that some healthcare business leaders used to catalyze innovation performance. The participants were six business leaders within three healthcare sectors who contributed to strategic healthcare innovation decisions using entrepreneurial leadership strategies within the last 5 years. Data were collected using semistructured interviews and a review of organizational strategy documents and websites. Through thematic analysis, six themes …